Prospecting on Purpose
Prospecting on Purpose is *the* show to discuss all things prospecting, sales, business, and mindset. As businesses evolve and become more complex, there are HUGE opportunities to cross-pollinate different industries, sales channels, and business practices. This is a place where professionals come together to learn from one another as we prospect for new businesses with creativity, authenticity, and intentionality. Prospecting on Purpose is a mix of Forbes meets Saturday Night Live with your host, Sara Murray. A heart-centric sales champion who will raise your vibes while increasing your confidence in every part of the sales journey; from marketing and prospecting to asking for the order and creating consistent repeat business. Join Sara every Monday for a brand new episode as she unpacks contemporary business strategies with world-class thought-leaders and shares her own insights on how to connect with clients, communicate with confidence, and close the deal! Connect with Sara at: www.saramurray.com IG: https://www.instagram.com/saramurraysales/ LinkedIn: https://www.linkedin.com/in/saramurraysales/
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Ep 116: Top 3 Solopreneur Challenges & Smart Strategies to Overcome Them
04/07/2025
Ep 116: Top 3 Solopreneur Challenges & Smart Strategies to Overcome Them
In this episode of Prospecting on Purpose, we dive deep into the real-world journey of the solopreneur with guests Joe Rano (Founder) and Carly Ries (Fractional CMO) of Lifestar—a dynamic platform built to support business-of-one professionals. Drawing from a survey of over 300 solopreneurs, Joe and Carly share the top three challenges nearly every solopreneur faces: lead generation, selling with confidence, and managing time effectively. From skipping big-budget marketing tactics to building relationships that generate warm leads, this conversation is packed with game-changing insights for anyone navigating the solopreneur path. Whether you’re a coach, consultant, or creative entrepreneur, this episode is your guide to growing a business that aligns with your values—and your lifestyle. 🔑 Key Highlights: Why “flying solo” doesn’t mean doing it alone as a solopreneur The biggest mistake most solopreneurs make when talking about their business How to stop sounding “salesy” and start building trust Why community and conversation often outperform digital marketing How solopreneurs can use automation and SOPs to reclaim their time The mindset shift from “employee” to intentional business owner Whether you're just starting out or optimizing a thriving business, this episode gives you the clarity, encouragement, and practical tools to succeed as a solopreneur. 🎯 Don’t miss Joe and Carly’s wisdom on building a profitable, purpose-driven business of one. Connect with Joe Rando (Founder, Lifestar): 🌐 Learn more about Lifestar: 💼 LinkedIn: 📧 Email: Connect with Carly Ries (Fractional CMO, Lifestar): 💼 LinkedIn: 📧 Email: Connect with Sara YouTube: LinkedIn: Instagram: Solopreneur #BusinessOfOne #SalesForSolopreneurs #Lifestar #LeadGeneration #TimeManagement #ProspectingOnPurpose #AuthenticSelling #SolopreneurMindset #SaraMurray #SmallBusinessTips #SoloBusinessSupport
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EP 115: Confident Mindset vs. Ego: How to Stand Out Without Arrogance
03/17/2025
EP 115: Confident Mindset vs. Ego: How to Stand Out Without Arrogance
In this episode of Prospecting on Purpose, Sara Murray dives deep into the power of a confident mindset and how it influences success in sales, business, and life. Confidence isn’t about arrogance—it’s about aligning your values, honing your strengths, and mastering your internal and external dialogue. If you’ve ever doubted yourself in negotiations, meetings, or prospecting conversations, this episode will help you build a confident mindset that drives results. What You’ll Gain: 🔹 The Four Pillars of a Confident Mindset – Learn how values, core competencies, self-talk, and self-care shape your success. 🔹 Confidence vs. Arrogance vs. Ego – Understand the crucial differences and how to project authority without turning people off. 🔹 Reprogram Your Inner Dialogue – Shift self-doubt into self-assurance with practical mindset techniques. 🔹 Authentic Confidence in Sales – Learn how a confident mindset helps you communicate, negotiate, and close deals effortlessly. Key Takeaways You Don’t Want to Miss: 🎯 The biggest mindset mistakes that kill confidence—and how to avoid them. 💡 Why aligning with your values leads to natural, unshakable confidence. 🚀 Small shifts in your language that instantly make you sound more confident. Want to start showing up as your most confident self? Master a confident mindset and start winning in business today! For more insights, revisit: 🎙 Confidence is your competitive advantage. Tune in now and start prospecting on purpose! Connect with Sara YouTube: LinkedIn: Instagram: #ConfidentMindset #SalesMindset #PersonalGrowth #GrowthMindset #LeadershipDevelopment #OwnTheRoom #SpeakWithConfidence #SalesProspectingTips
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EP 114: Why Relationship-Building in Sales is More Powerful Than Any Pitch
03/10/2025
EP 114: Why Relationship-Building in Sales is More Powerful Than Any Pitch
In this episode of Prospecting on Purpose, Sara Murray breaks down why relationship-building in sales is the ultimate competitive advantage. It’s not just about having the best product—it’s about having the strongest connection with your clients. If you’ve ever lost a deal and blamed price, marketing, or product limitations, this episode will show you that the real issue might be a relationship-building gap. What You’ll Gain: 🔹 Bridge the GAP – A step-by-step method to elevate yourself alongside your clients, making sales conversations seamless. 🔹 The Emotional Bank Account – Learn how to deposit value into client relationships before making an ask. 🔹 Authentic Relationship-Building in Sales – Why trust and genuine connections are the secret to long-term business success. 🔹 Turn Prospects into Prized Clients – Master the art of creating relationships that outlast the sales cycle. Key Takeaways You Don’t Want to Miss: 🎯 The #1 reason deals are lost—and why it’s NOT about price or product. 💡 How to use relationship-building in sales to create effortless business opportunities. 🚀 Real-life examples of small actions that lead to big wins in client relationships. Want to sell smarter, not harder? Start mastering relationship-building in sales today. For more insights, revisit: 🎙 Your relationships are your biggest sales asset. Tune in now and start winning on purpose! 🚀 Connect with Sara YouTube: LinkedIn: Instagram: #ProspectingOnPurpose #RelationshipBuilding #SalesMindset #AuthenticSelling #ClientRelationships #EmotionalBankAccount #SalesStrategy #BusinessGrowth #SalesLeadership
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EP 113: Core Values: The Leadership Hack That Drives Better Decision-Making
03/03/2025
EP 113: Core Values: The Leadership Hack That Drives Better Decision-Making
In this episode of Prospecting on Purpose, Sara Murray uncovers the power of core values—the guiding principles that fuel confidence, drive decision-making and create authentic connections in business and life. If you’ve ever struggled with making tough choices or felt misaligned in your career, this episode will help you build a framework to align your actions with your values—so you can move forward with clarity and conviction. What You’ll Gain: 🔹 Define Your Core Values – A step-by-step guide to identifying what truly matters in your personal and professional life. 🔹 Boost Decision-Making Confidence – Learn how clear values eliminate doubt and make choices easier. 🔹 Strengthen Your Brand & Business – See how core values shape how you show up and build trust with clients. 🔹 Create Meaningful Connections – Understand why value alignment fosters deeper relationships and long-term success. Key Takeaways You Don’t Want to Miss: 🎯 The unexpected ways core values impact your career and leadership. 💡 A simple exercise to refine and prioritize your top values. 🚀 How values-based decision-making leads to better opportunities. Ready to get started? Check out this list of core values from to craft your own framework. For more insights, revisit: Your core values aren’t just words—they’re your north star for success. Tune in now and start making decisions with confidence. Connect with Sara YouTube: LinkedIn: Instagram: #ProspectingOnPurpose #CoreValues #SalesSuccess #BusinessGrowth #AuthenticLeadership #MindsetMatters #SuccessBlueprint #SalesStrategy #IntentionalLiving #ConfidenceInBusiness
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EP 112: Overcome Setbacks with the 4 Foundations of a Growth Mindset
02/24/2025
EP 112: Overcome Setbacks with the 4 Foundations of a Growth Mindset
In this episode of Prospecting on Purpose, host Sara Murray reveals the 4 Foundations of a Growth Mindset that can reshape how you tackle challenges, lead with confidence, and thrive in every aspect of life. After four years of intentionally developing her growth mindset, Sara shares the exact strategies that helped her shift from feeling like life was happening to her, to recognizing that life is happening for her. These 4 Foundations of a Growth Mindset will equip you to handle setbacks, strengthen your inner dialogue, and step into your full potential. Here’s what you’ll gain from this episode: Embrace Change: Learn to navigate life’s curveballs with agility and excitement. Rewire Your Inner Dialogue: Transform self-doubt into empowering thoughts that propel you forward. Shift Your Perspective: See every situation through multiple lenses to diffuse stress and find solutions. Take Bold Action: Understand why consistent action, even imperfect, drives growth every single time. A growth mindset isn’t just a feel-good concept; it’s the backbone of personal and professional success. Whether you’re leading a sales team, building your business, or simply striving to show up better in your life, these 4 Foundations of a Growth Mindset will push you toward your goals with resilience and intention. Key Takeaways You Don’t Want to Miss: How subtle fixed mindset habits may be sabotaging your progress. • The link between your mental narrative and your daily performance. • Why progress always beats perfection—and how action fuels momentum. Are you choosing the rollercoaster ride to growth, or settling for funnel cake on the sidelines? Tune in and start building your 4 Foundations of a Growth Mindset today. Love what you’re hearing? Subscribe, rate, and leave a review! Be sure to connect with Sara for updates on live events and networking opportunities. Connect with Sara YouTube: LinkedIn: Instagram: #GrowthMindset #4FoundationsOfAGrowthMindset #MindsetShift #SalesLeadership #PersonalGrowth #ProspectingOnPurpose #BusinessSuccess #TakeAction #MindsetMatters #LeadershipEvolution
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EP 111: How Bartending Can Teach Sales – Neil Rogers’ Sales Lessons from Behind the Bar
02/17/2025
EP 111: How Bartending Can Teach Sales – Neil Rogers’ Sales Lessons from Behind the Bar
In this episode of Prospecting on Purpose, host Sara Murray sits down with Neil Rogers, a sales expert, author, and business leader, to uncover how sales lessons from behind the bar helped him refine his communication skills, master client engagement, and become a top-performing salesperson. Neil, the creator of “Everything I Learned About Sales I Learned Behind the Bar,” shares how his early bartending experience shaped his approach to building trust, reading people, and handling objections—skills that later fueled his success in sales. While not all his insights come from bartending, sales lessons from behind the bar taught him the power of first impressions, active listening, and adaptability, all of which are crucial for closing deals and forming lasting client relationships. He also breaks down why the most organized salespeople outperform others, how a positive mindset fuels creativity and problem-solving, and why taking ownership of mistakes builds credibility. Whether you’re in B2B or B2C sales, this episode is packed with actionable strategies to help you sell smarter and connect with clients on a deeper level. 🔑 Key Takeaways: ✔ Sales lessons from behind the bar—how hospitality enhances sales success. ✔ The power of active listening and reading customers’ unspoken needs. ✔ Why organization and time management separate elite sales pros. ✔ How a positive mindset fuels better client interactions and higher conversions. ✔ Applying hospitality-driven sales techniques to build trust and close deals. If you're a sales professional, entrepreneur, or business leader looking to master sales lessons from behind the bar, this episode delivers insights, strategies, and real-world applications to help you sell with confidence. #SalesLessonsFromBehindTheBar #SalesMastery #ProspectingOnPurpose #RelationshipSelling #CustomerExperience #SalesStrategy #AuthenticSelling #BusinessGrowth 💡 Connect with Neil Rogers: 🌐 Explore more about Neil’s work: 🔗 Connect on LinkedIn: 📖 Get his book: 👟 Learn more about Alec’s Shoe Store: 🎥 Watch 🚀 Tune in now and discover how bartending skills can transform your sales success! Connect with Sara YouTube: LinkedIn: Instagram:
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EP 110: AI & LinkedIn: Driving Success in Social Selling for 2025 w/ Brynne Tillman
02/10/2025
EP 110: AI & LinkedIn: Driving Success in Social Selling for 2025 w/ Brynne Tillman
In this episode of Prospecting on Purpose, host Sara Murray is joined by Brynne Tillman, CEO of Social Sales Link and a LinkedIn Insider, to explore the future of AI-powered social selling on LinkedIn. With over 30 years of sales and sales training experience, Brynne shares cutting-edge LinkedIn best practices for leveraging AI without losing the human touch. She explains why traditional sales tactics are no longer effective in a digital-first world and how sales professionals can use AI-powered social selling on LinkedIn to build relationships, provide value, and earn the right to a conversation—rather than relying on outdated, pitch-heavy approaches. Brynne introduces the CRISPI AI Prompt Framework, a step-by-step method to craft high-quality, personalized outreach using AI. She also dives into social proximity mapping, a strategy for identifying and engaging the right decision-makers on LinkedIn. Plus, she explains how to create content that converts, ensuring your posts resonate with buyers, spark curiosity, and drive engagement. 🔑 Key Highlights: ✔ How AI-powered social selling on LinkedIn can transform sales outreach in 2025. ✔ The CRISPI AI Prompt Framework for writing effective LinkedIn messages and content. ✔ The importance of social proximity and leveraging warm connections for smarter prospecting. ✔ Why automation hurts LinkedIn engagement and how AI-driven personalization builds trust. ✔ How to create high-converting LinkedIn content that educates, engages, and drives action. If you're a sales professional, entrepreneur, or business leader looking to master AI-powered social selling on LinkedIn, this episode is packed with actionable insights to help you optimize your LinkedIn strategy and close more deals in 2025. #AIPoweredSocialSelling #LinkedInBestPractices #SocialSelling #SalesStrategy #AIinSales #ContentThatConverts #LinkedInNetworking #SalesProspecting #ProspectingOnPurpose 💡 Connect with Brynne: 🌐 Explore AI-powered social selling on LinkedIn at 🔗 Connect on LinkedIn: 🚀 Tune in now and take your LinkedIn sales game to the next level! Connect with Sara YouTube: LinkedIn: Instagram:
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EP 109: Why EOS is the Ultimate Game-Changer for Entrepreneurs – Isabel’s Insights
02/03/2025
EP 109: Why EOS is the Ultimate Game-Changer for Entrepreneurs – Isabel’s Insights
In this episode of Prospecting on Purpose, Isabel Porzecanski, a seasoned EOS Implementer, shares how the Entrepreneurial Operating System (EOS) can transform businesses by creating clarity, accountability, and sustainable growth. With over 25 years of experience in luxury hospitality and HR, Isabel reveals how EOS helps entrepreneurs and leadership teams overcome common frustrations like lack of control, team misalignment, and execution challenges. She dives into the six key components of EOS—Vision, People, Data, Issues, Process, and Traction—and explains how businesses can implement structured tools such as 90-day Rocks, Level 10 Meetings, and the Vision/Traction Organizer (VTO) to drive results. Isabel also highlights the importance of defining clear leadership roles, distinguishing between Visionary (big-picture thinker) and Integrator (execution-focused leader) to ensure operational efficiency. 🔑 Key Highlights: ✔ How EOS helps businesses create a strong operational framework and eliminate inefficiencies. ✔ The six key components of the Entrepreneurial Operating System and how they work together. ✔ The importance of having the right people in the right seats for sustainable growth. ✔ The difference between Visionary and Integrator roles and why balancing them is crucial. ✔ How EOS tools like Rocks, IDS (Identify, Discuss, Solve), and Level 10 Meetings ensure continuous progress. If you're a business owner, entrepreneur, or leader looking to streamline operations, improve team alignment, and execute with precision, this episode is packed with actionable insights on how to make EOS work for you. #EntrepreneurialOperatingSystem #EOS #BusinessGrowth #LeadershipDevelopment #Visionary #Integrator #Accountability #ProspectingOnPurpose 💡 Connect with Isabel: 🌐 Explore EOS Tools & Find an Implementer: 🔗 Connect on LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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EP 108: How to Succeed in 2025 with Goal Setting and Contingency Plans
01/27/2025
EP 108: How to Succeed in 2025 with Goal Setting and Contingency Plans
Goal Setting with Contingency Plans is your ultimate strategy to stay on track with your ambitions, especially when 88% of people abandon their New Year's resolutions by mid-January! In this episode of Prospecting on Purpose, Sara shares the secret to achieving goals by planning for failure. Yes, you read that right—planning to fail can actually help you succeed. With a step-by-step breakdown, Sara explains how goal setting with contingency plans can reduce anxiety, build resilience, and keep your motivation alive, even when life gets in the way. Using relatable examples, she shows how creating flexible, adaptable goals can turn setbacks into comebacks. Whether it’s adjusting your workout routine during a busy week or rethinking ambitious resolutions, Sara equips you with tools to anticipate challenges and persevere. 🎯 Ready to transform your approach to goal setting? Tune in to learn: How to plan for failure and bounce back stronger. Why self-compassion is key to sticking with your goals. The mindset shift that helps you turn setbacks into growth opportunities. Let’s make 2025 the year you redefine success with goal-setting with contingency plans! Love the episode? Subscribe, rate, and leave a review. For more insights: #GoalSettingWithContingencyPlans #ProspectingOnPurpose #MindsetForSuccess #OvercomingSetbacks #2025Goals Connect with Sara YouTube: LinkedIn: Instagram:
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EP 107: Brad Englert’s Take on Spheres of Influence | Build Better Connections
01/20/2025
EP 107: Brad Englert’s Take on Spheres of Influence | Build Better Connections
In this episode of Prospecting on Purpose, Brad Englert, author of Spheres of Influence: How to Create and Nurture Authentic Business Relationships, dives deep into why mastering your Spheres of Influence is a critical skill for long-term success. With over 40 years of leadership and technology experience, Brad shares how intentionally building professional relationships within both internal and external Spheres of Influence can transform your career growth and business impact. Brad reveals proven strategies to strengthen your Spheres of Influence, including understanding goals, setting clear expectations, and genuinely caring about others' success. Discover how to create authentic, lasting connections with key stakeholders and turn business relationships into valuable partnerships. This episode is packed with insights for sales professionals, entrepreneurs, and leaders seeking to elevate their influence and business success. 🔑 Key Highlights: Why building your Spheres of Influence both internal and external, is essential for professional growth. The three principles for authentic business relationships: understanding goals, setting expectations, and showing genuine care. How to build strategic partnerships with clients, peers, and leadership teams. Actionable steps to manage professional relationships with long-term success in mind. If you're looking to master the art of relationship-building and expand your Spheres of Influence, this episode offers the tools and strategies you need to thrive in today's business landscape. #SpheresOfInfluence #BradEnglert #LeadershipDevelopment #RelationshipBuilding #SalesSuccess #ProspectingOnPurpose #BusinessGrowth Connect with Brad: 🌐 Visit Brad's Website: 🔗 Connect on LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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EP 106: Stop Acting Like a Seller and Start Thinking Like a Buyer
01/13/2025
EP 106: Stop Acting Like a Seller and Start Thinking Like a Buyer
In this episode of Prospecting on Purpose, we explore the art of mastering Sales Success Secrets with Jerry Acuff, founder and CEO of DeltaPoint. With decades of experience working with some of the world’s top brands, Jerry reveals how adopting Sales Success Secrets approach can transform the way sales professionals engage with clients—focusing on curiosity, relationship-building, and authenticity. Jerry breaks down how Sales Success Secrets mindset moves beyond outdated aggressive tactics, guiding sales professionals to create meaningful conversations and lasting connections. Discover how to ask powerful questions, use soft language, and implement pattern interruptions to capture attention and build trust. This episode is packed with actionable strategies for sales professionals aiming to create value-driven interactions, inspire customer trust, and achieve extraordinary results. 🔑 Key Highlights: Why mastering Sales Success Secrets leads to stronger client relationships. The three components of effective sales questions: intent, content, and phrasing. How curiosity, mystery, and surprise can capture and hold attention. The importance of authenticity in building genuine client connections. How teaching and guiding customers can lead to long-term success. Whether you’re a sales leader, entrepreneur, or professional seeking to refine your approach, this episode offers game-changing insights that will help you achieve consistent success. 🎯 Don’t miss Jerry’s expert strategies on transforming your sales approach with Sales Success Secrets mindset! #SalesSuccessSecrets #SalesLeadership #RelationshipSelling #CustomerEngagement #JerryAcuff #SalesMindset #AuthenticSelling #DeltaPoint #SalesStrategies Connect with Jerry Connect with Sara YouTube: LinkedIn: Instagram:
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EP 105: How to Build Trust: Lessons from Best Selling Author Larry Levine
01/06/2025
EP 105: How to Build Trust: Lessons from Best Selling Author Larry Levine
Building Authentic Relationships is the foundation for professional success, and bestselling author Larry Levine breaks down exactly how to master it in this episode of Prospecting on Purpose. Larry shares his proven strategies for building authentic relationships by fostering trust, self-awareness, and personal growth—essential components for thriving in today’s post-trust business environment. Drawing from over three decades of sales experience, Larry reveals how building authentic relationships can accelerate revenue growth and personal fulfillment. He unpacks his powerful trust formula: Authentic Relationships, Meaningful Value, Inspirational Experiences, and Disciplined Habits, emphasizing the importance of personal accountability and continuous feedback for long-term success. 🔑 Key Highlights: Why building authentic relationships is the key to professional success. How trust, value, and self-discipline transform business growth. The difference between sales reps and true sales professionals. 🎯 Whether you're a sales leader, entrepreneur, or professional striving for excellence, this episode offers invaluable insights to help you master relationship-driven success with integrity and heart. #BuildingAuthenticRelationships #SalesLeadership #BusinessGrowth #LarryLevine #TrustInSales #AuthenticSelling #SalesExcellence #ClientRelationships 👉 Connect with Larry: Website: Connect with Sara YouTube: LinkedIn: Instagram:
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Season 2 Highlights: How Purpose and Growth Defined This Year
12/23/2024
Season 2 Highlights: How Purpose and Growth Defined This Year
Season 2 of Prospecting on Purpose has been an incredible journey! In this special wrap-up, Sara Murray reflects on the highlights, lessons, and takeaways that have defined this purpose-driven season. Whether it’s building authentic networks, mastering value-driven selling, or learning to walk away from deals with integrity, this episode is all about celebrating growth and preparing for the next chapter. Key Highlights from Season 2 of Prospecting on Purpose: ✔ Building meaningful connections and mentorships. ✔ Leading with intention, no matter your role. ✔ Selling value over features to make a real impact. ✔ Embracing reflection, resilience, and personal growth. ✔ Staying true to your purpose while walking away from unaligned opportunities. 🚀 Looking Ahead: Season 3 of Prospecting on Purpose is coming in 2025! Until then, keep applying these insights to your journey and prospecting with purpose every step of the way. 👉 Don’t miss a thing—subscribe now and turn on notifications to stay updated! #ProspectingOnPurpose #Season2WrapUp #PurposeDrivenGrowth #Networking #Leadership #SaraMurray #ProspectingWithPurpose Episodes Featured in This Wrap-Up: . . . . Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 104: Word of the Year for 2025: How to Set Intentions and Achieve Your Goals
12/16/2024
Ep 104: Word of the Year for 2025: How to Set Intentions and Achieve Your Goals
Word of the Year for 2025 is your chance to focus, grow, and achieve success! In this episode of Prospecting on Purpose, Sara Murray reveals how choosing a “word of the year” can help streamline your energy and align your intentions for the upcoming year. For Sara, discipline is her word of the year for 2025, and she shares why embracing it is key to accomplishing her ambitious goals. This special, end of year episode also gives you a sneak peek into what’s coming in Season 3 of Prospecting on Purpose, including: Guest experts sharing insights on sales, authenticity, and influence. Live events on LinkedIn and YouTube to help you connect and learn in real-time. Networking opportunities designed to take your personal and professional growth to the next level. 🎯 Ready to choose your word of the year for 2025? Whether it’s discipline, growth, focus, or even ‘no’, Sara encourages you to find the word that resonates with your goals and empowers your journey. What You’ll Learn in This Episode: Why a “word of the year” can be a game-changer for your mindset and productivity. How discipline can help you balance a busy life and achieve long-term success. The exciting updates coming to the podcast in the new year, including live elements and networking events. Looking to plan your sales strategy for 2025? Don’t miss: Love what you’re hearing? Subscribe, rate, and leave a review! Be sure to connect with Sara for updates on live events and networking opportunities. #WordOfTheYear2025 #GoalSetting #2025Goals #FocusAndDiscipline #Discipline #ProspectingOnPurpose #SalesDiscipline #GoalSetting2025 #SalesExperts #LiveNetworking #PodcastSeason3 Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 103: Sales Motivation Made Simple: Aligning Incentives with Corporate Goals
12/09/2024
Ep 103: Sales Motivation Made Simple: Aligning Incentives with Corporate Goals
In this episode of Prospecting on Purpose, we sit down with Bernie Kassar, founder of Latitude 39, to explore the secrets of sales motivation and building top-performing sales teams. Bernie brings over 25 years of expertise in incentive compensation management, helping companies align their sales incentives with corporate goals to drive success. Bernie shares actionable insights on creating compensation plans that inspire sales reps while delivering measurable results for businesses. From gamifying performance metrics to tying personal goals to professional achievements, this conversation is packed with strategies to elevate your team's productivity and engagement. Whether you're a sales leader, an entrepreneur, or an individual contributor looking to improve your sales performance, Bernie’s approach to sales motivation will help you stay focused and hit your targets. 🔑 Key Highlights: How to design compensation plans that boost sales motivation and align with corporate objectives. The power of visibility and trust in incentive management. Using gamification and SPIFs to drive short-term performance. The importance of aligning personal aspirations with professional goals to stay motivated. Introducing "Hit Quota," a new tool for sales reps and leaders to boost productivity through focus, planning, and purpose. This episode is your go-to guide for mastering sales motivation, improving team performance, and achieving personal and professional goals. 🎯 Don’t miss Bernie’s tips for creating purpose-driven sales teams that deliver results! #SalesMotivation #IncentiveCompensation #SalesTeamSuccess #LeadershipTips #HitQuota #Latitude39 #SalesPerformance #GoalSetting #FocusAndDiscipline Connect with Bernie Website: LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 102: Start-Up Best Practices for Fundraising and Growth with Kevin Noertker
12/02/2024
Ep 102: Start-Up Best Practices for Fundraising and Growth with Kevin Noertker
Managing a business through the fundraising and venture capital stages can feel like navigating uncharted waters—but it doesn’t have to be. In this episode of Prospecting on Purpose, we sit down with Kevin Noertker, co-founder of Ampaire, who shares his invaluable insights into start-up best practices for scaling businesses and securing investments. Kevin dives into the challenges of raising $55M, leveraging personal networks, and balancing the demands of leadership in a high-growth start-up. Whether you’re pitching to investors, building relationships with venture capital firms, or simply trying to manage the chaos of entrepreneurship, Kevin’s experience offers practical, real-world strategies you can apply today. 🔑 Key Highlights: How to approach fundraising in the early stages of your start-up. The art of networking: securing investors through personal connections. Best practices for managing investor relationships and scaling a business. Maintaining balance and leadership clarity during high-pressure growth phases. This episode is perfect for founders, aspiring entrepreneurs, or anyone navigating the complexities of venture capital. Don’t miss Kevin’s tips for turning your ideas into sustainable businesses. StartUpBestPractices #FundraisingStrategies#VentureCapitalTips #EntrepreneurshipJourney #NetworkingForSuccess #InvestorRelations #LeadershipInsights #ScalingStartups #BusinessGrowth Connect with Ampaire Website: Connect With Kevin Linkedin: Twitter: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 101: How Rest and Gratitude Can Make You a Better Leader
11/25/2024
Ep 101: How Rest and Gratitude Can Make You a Better Leader
In this 101st episode of Prospecting on Purpose, we’re celebrating a major milestone—101 episodes—and closing out our mini-series on the eight biggest lessons learned over two years of podcasting and entrepreneurship. This week’s focus is on two key pillars for success: rest and gratitude. Sara reframes rest from being a “nice-to-have” to being an essential part of any success strategy. She explores how intentional downtime can recharge your creativity, boost productivity, and protect you from burnout. Rest isn’t laziness—it’s the foundation that allows you to keep showing up as your best self. Next, Sara dives into the transformative power of gratitude. Not just the occasional “thank you,” but a mindset that lets you find the good even when things don’t go as planned. She shares real-life examples of how gratitude has helped her navigate tough situations, deepen her resilience, and celebrate wins—big and small. This episode is a thoughtful reminder to pause, recharge, and take stock of the lessons and support that have brought you this far. Whether you’re hitting your own milestones or just looking to approach life with a little more clarity and purpose, this is the perfect listen for the holiday season. Lessons in this episode include: Why rest is crucial for creativity and avoiding burnout. How gratitude can change your approach to challenges and successes. Real-life stories of how rest and gratitude have impacted Sara’s journey. Looking for more? Dive into these episodes: Episode 84: Episode 48: Episode 20: 🌟 Love what you’re hearing? Subscribe, rate, and leave a review! Follow Sara on social media or visit her online at for more inspiration and insights. #ProspectingOnPurpose #RestAndGratitude #PodcastMilestone #EntrepreneurJourney #BusinessLessons #ThanksgivingMindset #101Episodes Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 100: Behind the Mic: 100 Episodes of Growth, Mistakes, and Wins
11/18/2024
Ep 100: Behind the Mic: 100 Episodes of Growth, Mistakes, and Wins
In this milestone 100th episode of Prospecting on Purpose, Sara Murray serves up the top lessons she’s learned—sometimes the hard way—over two years of self-employment and podcasting. If there’s one thing she’s figured out, it’s that life has a funny way of making you work for your wins. These are her best “lessons learned,” born from more than a few moments of fumbling through the unknown and discovering that planting seeds, even the tiniest ones, can lead to surprises you never saw coming. Sara dives into the power of persistence (hint: nothing happens overnight) and why every mistake you make is really just life’s way of giving you a nudge toward growth. Think that lunch with a potential client that went nowhere? Turns out, they might call you a year later with your next big project. Sara’s lessons learned? Nothing you do is a waste if you’re showing up, planting seeds, and letting yourself learn from the missteps. It’s a bit of a messy process, but that’s how Sara likes it. Join her for some real talk, and the lessons that stick with you when you’re building a business from scratch. And remember, each stumble and fumble is just another step on the road to success—maybe not the straightest road, but hey, it gets you there. Want more of these lessons learned from Sara’s journey? She’s got you covered. Check out these episodes where she digs even deeper: 🌟 Love what you’re hearing? Give her a little love—subscribe, rate, and drop a review. And if you want more, catch Sara at or follow her on social media at . Here’s to the next 100! #ProspectingOnPurpose #LessonsLearned #PodcastMilestone #SelfEmployment #EntrepreneurJourney #100Episodes #PlantingSeeds #LearningFromMistakes Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 99: How to Network Your Way to Lasting Success
11/11/2024
Ep 99: How to Network Your Way to Lasting Success
In episode 99 of Prospecting on Purpose, Sara Murray shares the transformative power of networking and the art of asking for help. As part two of her special mini-series, Sara dives into how building meaningful connections through networking has propelled her business forward. Networking, she explains, isn’t just about gathering contacts; it’s about nurturing genuine relationships that become invaluable sources of support and opportunity. Throughout this episode, Sara emphasizes that networking plays a crucial role in personal and professional success, offering benefits like collaboration, friendship, and even a support system during challenging times. She explains how asking for help isn’t a sign of weakness but rather a superpower that accelerates growth and enhances resilience. By investing in networking, Sara has been able to create a network she can rely on, delivering immense value to her clients and community alike. Sara also shares practical networking strategies—whether it’s through face-to-face interactions at industry events or virtual networking on platforms like LinkedIn—that help deepen relationships and expand professional reach. She encourages listeners to prioritize networking as a key driver of growth and reminds them that asking for help can create powerful ripple effects, opening doors to opportunities that wouldn’t be possible otherwise. Looking to dive deeper into these concepts? Check out these episodes Sara recommends for expanding your networking know-how: 🎧 Tune in weekly to Prospecting on Purpose for insights into building a successful career with confidence and intentionality, from effective networking strategies to mastering the art of asking for help. Love what you’re hearing? Don’t forget to subscribe, rate, and leave a review! Connect with Sara at or find her on social media at Thank you for being part of this journey! #ProspectingOnPurpose #Networking #AskingForHelp #ProfessionalGrowth #BusinessSuccess #RelationshipBuilding #Entrepreneurship Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 98: Own Your Path: The Power of Letting Go of Comparison for True Growth
11/04/2024
Ep 98: Own Your Path: The Power of Letting Go of Comparison for True Growth
In this milestone episode 98 of Prospecting on Purpose, Sara Murray dives deep into owning your path by letting go of comparison and embracing true growth. Through insightful reflections, Sara shares two powerful lessons that have shaped her personal and professional journey: respecting the season you’re in and embracing adaptability. She opens up about the challenges of entrepreneurship, like income instability and changing identities, and how adaptability becomes the key to managing stress, building resilience, and achieving sustainable growth. Sara highlights that slow growth is still growth and shares how letting go of comparisons allows you to focus on your unique path. Adaptability, she explains, isn’t about passivity—it’s about staying present, managing your energy, and knowing when to push forward and when to pause. This episode is all about going with the flow in a way that aligns with your goals and values, even as life circumstances shift. In the second half, Sara dives into the art of embracing the unknown. Using a powerful flashlight metaphor, she illustrates how belief in yourself and small steps forward can illuminate opportunities you might not see otherwise. Adaptability helps you move through uncertainty with confidence, seeing it as a space rich with potential rather than a void to fear. This is part one of a special mini-series leading to the 100th episode—a celebration of growth, resilience, and embracing your unique journey. 🎧 Tune in weekly to Prospecting on Purpose for practical insights on sales, business, and mindset, all aimed at helping you connect deeply, communicate with confidence, and achieve true growth. #ProspectingOnPurpose #OwnYourPath #Adaptability #GrowthMindset #Entrepreneurship #BusinessGrowth #EmbraceTheUnknown Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 97: Kenji Hall’s Secrets to Creating a Winning Workplace Culture
10/28/2024
Ep 97: Kenji Hall’s Secrets to Creating a Winning Workplace Culture
In this episode of Prospecting on Purpose, Sara talks about the power of workplace culture with Kenji Hall. Kenji Hall is the General Manager of Yaamava Resort and Casino at San Manuel, with over 30 years of experience in gaming and hospitality. He has held leadership roles at top brands like Hilton and MGM Resorts. Since joining Yaamava, Kenji has driven record-breaking growth while prioritizing workplace culture, earning the resort multiple "Great Place to Work" designations. His leadership focuses on integrity, humility, and team engagement to ensure long-term success. Kenji shares how aligning Yamava's values with the San Manuel Band of Mission Indians has helped create a culture rooted in integrity, humility, respect, and candor. The discussion highlights how a strong workplace culture not only improves employee engagement but also drives guest satisfaction and business outcomes. Kenji goes into initiatives like the "Next Level Idea" program and leadership immersion training, which empower employees and contribute to the resort's continued growth. With real-life examples from Yamava, Kenji provides valuable insights into how building a purpose-driven workplace culture can positively influence everything from daily operations to long-term business goals. If you’re interested in transforming your workplace and harnessing the power of culture to achieve business success, this episode is packed with actionable insights for leaders at all levels. Connect with Kenji Hall: LinkedIn: Yaamava Resort and Casino Website: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 96: 6 Simple Ways to Transform Feedback into a Career Advantage
10/21/2024
Ep 96: 6 Simple Ways to Transform Feedback into a Career Advantage
In this episode, Sara shares six actionable strategies to transform feedback into a career advantage. Learn how to stay composed, ask clarifying questions, and turn feedback into meaningful action. Sara emphasizes the value of gratitude and thoughtful follow-ups, showing how small changes can have a powerful impact on growth and credibility. Discover techniques for distinguishing useful insights from unproductive feedback, empowering you to focus on what matters most. Whether managing performance reviews or unexpected critiques, these strategies will help reframe feedback as a tool for long-term career success. Tune in and gain the insights needed to turn every piece of feedback into an opportunity to grow, lead, and thrive #TransformFeedback #CareerAdvantage #TurnCriticismIntoGrowth #FeedbackForSuccess #WorkplaceGrowth #FeedbackTransformation #HandlingCriticism #FeedbackCulture Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 95: Self-Leadership Hacks from Elizabeth Lotardo: How to Win at Work
10/14/2024
Ep 95: Self-Leadership Hacks from Elizabeth Lotardo: How to Win at Work
In this highly engaging episode, Sara welcomes Elizabeth Lotardo, a renowned consultant, writer, and LinkedIn Learning instructor, to explore the transformative power of self-leadership. Elizabeth is the author of Leading Yourself, a practical playbook that helps individuals harness self-leadership to navigate challenging work environments. Whether you're dealing with difficult bosses, overwhelming tasks, or disengaged coworkers, this episode will show you how self-leadership can put you back in control of your career. Throughout the conversation, Elizabeth shares actionable strategies to develop your self-leadership skills, focusing on how to manage four common types of imperfect bosses. She also talks about how finding purpose in your everyday tasks and building relationships at work can lead to a more fulfilling career. If you're looking to overcome workplace obstacles and elevate your work experience, this episode is full of practical advice that will help you master self-leadership and thrive in any environment. Connect with Elizabeth Elizabeth Lotardo is a consultant, writer, and LinkedIn Learning instructor specializing in emotional engagement and leadership development. With a background in advertising and a master's in industrial and organizational psychology, she helps top organizations like Salesforce and DraftKings create purpose-driven work experiences. Elizabeth is also the author of Leading Yourself, a guide to mastering self-leadership in challenging environments. LinkedIn: Book: “ Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 94: Opening Doors with Icebreakers
10/07/2024
Ep 94: Opening Doors with Icebreakers
In this episode, host Sara Murray breaks down the art of using icebreakers to spark engaging conversations and build meaningful relationships in sales and business. Whether you're in a client meeting, networking event, or simply making small talk, the right icebreaker can open doors to deeper connections and long-lasting business relationships. Sara shares her unique approach to icebreakers, categorizing them into three "spice levels"—mild, medium, and spicy—so you can choose the right one for any situation. From asking simple questions like "Where are you from?" to quirky conversation starters like "Who was your childhood celebrity crush?", these tips will help you make your conversations more fun, memorable, and impactful. Tune in to learn how to elevate your prospecting game with icebreakers that work, and discover how these small actions can lead to big results in both business and life. Sara also challenges listeners to step out of their comfort zones and try a mild or spicy icebreaker in their everyday interactions, whether it’s waiting in line at Starbucks or at your next family dinner. Key Takeaways: How to use icebreakers to connect with clients and colleagues. The three levels of icebreakers: are mild, medium, and spicy. Real-life examples of icebreakers that build rapport and relationships. Practical challenges to help you start using icebreakers today. 🎧 Ready to transform your conversations? Hit play and join Sara as she helps you navigate prospecting with confidence and authenticity. Don't forget to subscribe, leave a review, and share your icebreaker stories! Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 93: Sales-Marketing outsourcing with Jamie Shanks: Focus on What You Love Most
09/30/2024
Ep 93: Sales-Marketing outsourcing with Jamie Shanks: Focus on What You Love Most
Tired of juggling a million sales and marketing tasks? It’s time to embrace sales and marketing outsourcing and get your life back! In this episode of Prospecting on Purpose, we chat with Jamie Shanks, the mastermind behind Get Levrg, Pipeline Signals, and Sales for Life. Jamie’s got the insider scoop on how sales and marketing outsourcing can take those time-sucking tasks off your plate, so you can focus on what really matters—like, you know, actually growing your business (or maybe just having time for lunch). Here’s what you’ll learn: Why sales and marketing outsourcing is your secret weapon for scaling. How Jamie built a global dream team (so you can too). Hilarious stories about what happens when you don’t outsource (we’ve all been there!). Easy steps to start delegating like a boss. Connect with Jamie Jamie Shanks, CEO of Get Levrg and Pipeline Signals, specializes in optimizing offshoring for profit growth. With a background in leading “Sales for Life”, he’s trained 250,000+ professionals globally for industry giants like Microsoft and Oracle. LinkedIn: YouTube: Instagram: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 92: Storytelling in Interviews: How to Make Your Experiences Shine
09/23/2024
Ep 92: Storytelling in Interviews: How to Make Your Experiences Shine
Learn how mastering the art of storytelling can revolutionize your job search in this episode of "Prospecting on Purpose." Join Sara and Christy Harper, a seasoned Talent Acquisition Director with over 15 years of experience. They delve into the significance of storytelling in interviews, discussing how sharing your personal narrative can set you apart and create meaningful connections with potential employers. Learn how storytelling in interviews can: Set you apart from other candidates Demonstrate your problem-solving skills Showcase your unique value proposition Christy reveals her top strategies for effective storytelling in interviews, including: Crafting 3-5 compelling career narratives Using storytelling in interviews to address potential weaknesses Transforming your interview into an engaging conversation through storytelling But the power of storytelling in interviews is just the beginning! This episode also covers: Why HR is more like sales and marketing than you think How to use storytelling techniques when interviewing multiple team members The truth about AI in hiring and why human stories still matter Whether you're a job seeker looking to polish your interview skills or a hiring manager wanting to assess candidates more effectively, this episode will revolutionize your approach to storytelling in interviews. Don't miss Christy's expert insights on how storytelling in interviews can help you navigate the personal nature of the hiring process and leave a lasting impression. Tune in now and learn how to harness the power of storytelling in interviews to land your dream job! Connect with Christy Harper: LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 91: Overcome Overwhelm: Managing a Full Schedule Like a Pro
09/18/2024
Ep 91: Overcome Overwhelm: Managing a Full Schedule Like a Pro
Welcome to Prospecting on Purpose with Sara Murray! In today’s episode, Sara dives into how to handle a full schedule without losing your mind. Let’s be real, mid-September to mid-October can be a wild time, and our full schedules can start to feel overwhelming. But what if you could reframe the way you think about it? Sara shares some awesome tips on how to turn your "busy" into a more positive "full schedule" vibe, while still getting everything done. She talks about the importance of self-care, staying grounded, and how a simple walk can make all the difference when your schedule is packed. If you’ve been juggling a full schedule and feeling the pressure, this episode is for you. Tune in for some laid-back advice on how to manage it all without the stress! Subscribe to Prospecting on Purpose for more valuable insights, and leave us a comment! Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 90: Boundaries & Business: How to Stay Sane and Make Bank
09/09/2024
Ep 90: Boundaries & Business: How to Stay Sane and Make Bank
Join me and Kat Roedell for an inspiring conversation, an accomplished strategist and author, as she shares her journey from corporate enterprise architect to entrepreneurial mentor. In this episode of Prospecting on Purpose, Kat reveals her "5 Powerful Tools for Personal Growth" and how they can transform your business and life. 🔑 Key Highlights: Discover the 5 Powerful Tools: Forgiveness, Prayer, Boundaries, Accountability, and Gratitude Learn how to transition "From Human Doing to Human Being" with 6 daily steps Understand the crucial role of creativity in problem-solving and business innovation Explore the power of gratitude as a weapon and a cane in challenging times Kat shares personal anecdotes, including overcoming a traumatic experience, to illustrate how these tools can be applied in real-life situations. Whether you're an entrepreneur, sales professional, or anyone looking to grow personally and professionally, this episode offers practical strategies to help you: Set effective boundaries Harness the power of gratitude Balance your work and personal life Tap into your creativity for business success Leave others energized after interactions #PersonalGrowth #BusinessSuccess #Entrepreneurship #Gratitude #Creativity Connect with Kat katroedell.com Book Mentioned: "" by Kat Roedell LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 89: When Walking Away is the Best Way to Make a Sales Comeback
09/04/2024
Ep 89: When Walking Away is the Best Way to Make a Sales Comeback
Welcome to Prospecting on Purpose with Sara Murray! In today’s episode, we dive deep into the power of the sales exit strategy. Sara uncovers why implementing a sales exit strategy—by choosing to walk away from a deal—can often be more beneficial than pushing for a sale. This approach not only helps you maintain your integrity but also protects your reputation and avoids problematic clients. Learn how recognizing the right moment to employ a sales exit strategy can significantly enhance your negotiating power and demonstrate confidence in your product. Sara discusses key red flags to watch for, the pitfalls of pursuing a bad deal, and offers practical tips on exiting negotiations gracefully, all while keeping future opportunities open. Through an engaging story from Sara’s past experiences, discover how the sales exit strategy can build trust and pave the way for more fitting projects down the line. Tune in to refine your sales strategy and build stronger client relationships. Subscribe to Prospecting on Purpose for more valuable insights, and leave us a comment! In this episode of Prospecting on Purpose, the focus is on the critical yet often underappreciated skill of walking away from a sale. The discussion highlights that while closing deals is a primary goal, sometimes the best decision is to step back from a deal that isn’t a good fit. Emphasis is placed on the importance of maintaining integrity and protecting one’s reputation, which outweighs the value of any single transaction. Key signs that indicate it may be time to walk away, such as misaligned expectations or unreasonable demands from clients, are explored. The episode also covers the potential downsides of pursuing problematic deals, including reputational damage and financial strain. Practical tips are offered on how to exit negotiations gracefully and keep professional relationships intact, with the aim of leaving the door open for future opportunities. Through a real-life example, it’s demonstrated how choosing to walk away can strengthen client relationships and set the stage for more suitable opportunities, underscoring that this strategy is about playing the long game with integrity. Connect with Sara YouTube: LinkedIn: Instagram:
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Ep 88: Make Your Sales Strategy Beautifully Effective with Raul Hernandez
08/26/2024
Ep 88: Make Your Sales Strategy Beautifully Effective with Raul Hernandez
Raul Hernandez Ochoa is a growth strategist and host of the Do Good Work podcast. With extensive experience in scaling businesses and boosting revenue, Raul helps companies achieve sustainable growth and profitability. He's passionate about delivering impactful solutions and building high-performance teams. In this episode of "Prospecting on Purpose," Sara Murray sits down with Raul Hernandez, a growth strategist and host of the "Do Good Work" podcast, to explore effective sales strategies for increasing revenue and scaling businesses. Raul shares his journey from starting in entrepreneurship to leading a team that produced $50 million in one year. Together, they discuss the importance of not just selling services but selling solutions through a well-thought-out sales strategy that directly addresses client problems. Raul emphasizes the value of strategic thinking before action and highlights how understanding client needs can lead to higher profitability. This conversation is packed with actionable insights on sales strategy for entrepreneurs and business leaders looking to optimize their sales approach, build stronger client relationships, and ultimately, achieve greater success in their ventures. Tune in to discover the key sales strategies that can help your business grow with purpose and intention. #SalesStrategy #BusinessGrowth #RevenueGrowth #SalesLeadership #Entrepreneurship #ClientSuccess #BusinessScaling #GrowthHacking #SalesTips #StrategicSelling Connect with Raul YouTube: LinkedIn: Connect with Sara YouTube: LinkedIn: Instagram:
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