Podcast Growth and Marketing Tools for Female Entrepreneurs
For podcasters ready to take their show to the next level, Podcast Growth Tools delivers proven strategies and actionable guidance to grow your email list and podcast downloads intentionally. Designed for established podcasters, we dive deep into step-by-step tactics, marketing initiatives, and podcast growth tips that drive real results. Plus, hear from industry-leading experts behind some of the world’s most successful podcasts as they share their stories, lessons, and secrets to success. Whether you're looking to boost downloads, grow your email list, monetize your content, increase engagement, or refine your marketing, this podcast is your go-to resource for growth.
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Episode 26: It Was Never About The Podcast with Cathy Heller
07/01/2025
Episode 26: It Was Never About The Podcast with Cathy Heller
What if your podcast wasn’t just a platform—but the most powerful marketing tool in your entire business? In this episode of Podcast Growth Tools, I sit down with the incredible Cathy Heller—business coach, speaker, host of the wildly successful Don’t Keep Your Day Job podcast (40M+ downloads), and the ultimate example of what happens when you build from purpose instead of pressure. What you’ll learn in this episode: The truth about podcast monetization—and why most creators are doing it backwards How to talk to your audience in a way that builds trust (and turns listeners into clients) Why your podcast should lead your entire content strategy—not sit on the sidelines Cathy’s approach to launching offers, pricing programs, and inviting people to buy (with heart) The bold mindset shifts that helped her scale to multi-millions through podcasting We also get real about: How to lead with heart, serve without burnout, and still grow sustainably The one thing she’d do differently if she were starting her podcast today Ways to infuse more authenticity into your brand Timestamps: 08:08 - The Impact of Podcasting on Life and Business 15:56 - Creating Super Fans and Community Engagement 32:58 - Navigating Vulnerability and Authenticity in Podcasting 38:36 - Discussing the New Book: Abundant Never After 50:22 - Memorable Interviews and Closing Thoughts If you’re looking for real strategies (with a side of big-hearted inspiration), this one’s for you. 💌 Want weekly podcast marketing strategies in your inbox?
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Episode 25: The Emotional Toll of Chasing Downloads
06/24/2025
Episode 25: The Emotional Toll of Chasing Downloads
Let’s be honest — we’ve all obsessed over podcast download numbers. Refresh. Refresh. Refresh. “Did I hit 10k yet?” But here’s what I’ve learned after nearly a decade in the podcasting world (and helping creators like Amy Porterfield scale to a million downloads/month): download numbers are not the metric that matters most. In this episode of Podcast Growth Tools, I’m breaking down what really drives podcast ROI — and it’s probably not what you think. We’ll cover: The truth about vanity metrics (and the anxiety they cause) Why focusing on downloads might be holding you back The exact KPIs I use to measure podcast performance How to turn your show into a list-growing, client-attracting machine Timestamps: 02:20 – The personal story behind chasing 1M downloads 07:10 – How metrics can cause fatigue and skew strategic decisions 10:40 – When growth becomes a burden (and what to do instead) 14:30 – The shift: from download pressure to metrics that reflect connection 18:00 – What really moves the needle: DMs, conversions, list growth 22:05 – What superfans look like and how to identify them 25:20 – How to set up funnels that track conversion from podcast listeners 28:10 – Podcasting as a long-game, high-conversion asset 30:55 – Real metrics Kylee recommends tracking weekly 33:40 – How to shift your mindset (and start enjoying your podcast again) Whether you’re a podcaster with 1 episode or 700, this one will shift how you think about growth — and help you build a podcast that drives real results for your business. 💻 Get on the waitlist for my upcoming course:
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Episode 24: Podcast Growth 101: Hot Leads, Ditching Downloads and Email List Strategies
06/17/2025
Episode 24: Podcast Growth 101: Hot Leads, Ditching Downloads and Email List Strategies
Raise your hand if you’ve ever judged the success of your podcast by the download count 🙋♀️ Been there. Did it for years. It feels important. It’s easy to track. And they give us that little dopamine hit. But if you want to actually grow your audience and your business, you’ve gotta start tracking the metrics that matter. In this episode of Podcast Growth Tools, I’m pulling back the curtain on why downloads are one of the most overhyped metrics—and what you should be paying attention to instead if you want your podcast to actually move the needle. Here’s what I will cover: What to track (if you actually want to grow your audience and email list) The difference between a listener and a true community member How to use your podcast as a top-of-funnel tool—not just a content machine What makes someone go from casual listener to paying customer Ways to integrate your show with dynamic ads, funnels, and lead magnets without the overwhelm Plus, I’m giving you an early peek into my new beta group coaching program for podcasters who are ready to grow with more strategy and less guesswork. Want in? Get early access here: Whether you're getting 100 downloads or 10,000, this episode will help you rethink what success really looks like—and how to create a podcast that works for your business, not just your ego. Hit play to get inspired, take notes, and start building a podcast that actually works for your business. #PodcastGrowthTools #PodcastMarketing #ListBuildingTips #PodcastFunnels #ContentRepurposing #AudienceGrowth #PodcastStrategy #OnlineMarketingForPodcasters
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Episode 23: Podcasting, Coaching, and Being a Hot Mess: Real Talk with Jennifer Allwood
06/10/2025
Episode 23: Podcasting, Coaching, and Being a Hot Mess: Real Talk with Jennifer Allwood
Ever feel like you’re juggling motherhood, running a business, and trying to grow your podcast—and it’s all just one big hot mess? Yep… same. 😅 That’s why I couldn’t wait to sit down with Jennifer Allwood on this episode of Podcast Growth Tools. Jennifer is a 7-figure business coach, podcast host, and mentor to thousands of women entrepreneurs—and she’s built it all by being real, relatable, and wildly strategic. This episode is full of actionable podcast marketing tips, especially if you want to grow your email list, monetize your podcast, or create content that actually connects. In this episode, we cover: 🎨 How Jennifer went from a DIY painting business to a 7-figure coaching brand 🎧 Why your podcast is your best business card in today’s online space 📬 How to write high-converting emails that are short, punchy, and personal 💬 What it looks like to blend motherhood, real life, and business into a successful podcast 🧠 The mindset shift that helped her build trust, grow fast, and keep showing up—even on messy days Timestamps: 05:01 - Unexpected Entrepreneurial Journey 12:55 - "Monday Fire: Faith in Business" 15:16 - "Consistent Podcasting Amidst Chaos" 19:01 - "From 'Hot Mess' to Success" 22:49 - "Life-Changing Words from a Mentor" 30:31 - "The Power of Voice Online" 35:23 - Podcast: The Modern Business Card 37:13 - "Shorter, Frequent Podcast Episodes" 46:26 - Entrepreneurial Lessons and Aspirations 48:13 - Life Lessons in Online Fame 50:41 - Evolving Parenting Priorities Whether you’re a mompreneur, course creator, content creator, or just want to make your podcast part of a powerful marketing strategy, this conversation will give you the clarity and confidence to do it your way—and grow without burnout. 📩 Want more tips like these? Join my weekly newsletter at for proven podcast growth strategies, repurposing tips, and lead magnet ideas that work.
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Episode 22: How to Create a Podcast-Centric Quiz That Drives Revenue
06/03/2025
Episode 22: How to Create a Podcast-Centric Quiz That Drives Revenue
Ever wish you could grow your podcast, build your list, and connect with the right listeners—without churning out more content every week? In Episode 22 of Podcast Growth Tools, I’m walking you through one of my favorite systems: the Podcast-Centric Quiz Funnel. It’s the same framework I build for my private clients—and now, I’m sharing it with you step-by-step. In this solo episode, we will talk about: Why quiz funnels convert 40–50% of leads How to build curated podcast playlists for each audience segment The tools I recommend for quiz creation, automation, and email sequences How to launch your quiz like a product and keep it running on autopilot What to update over time to keep results rolling in Timestamps: 04:11 - "Podcast Quiz Solution for Engagement" 09:54 - "Mapping Personalized Nurture Sequences" 12:21 - Newsletter & Podcast Engagement Strategy 15:42 - Podcast Funnel Optimization Strategies If you’ve got a solid podcast library and want to put it to work strategically, this episode will help you turn it into a scalable lead-gen machine. DM me on IG if you want help building your own quiz funnel—I love chatting about this stuff! #PodcastFunnels #QuizLeadMagnet #PodcastStrategy #KyleeChandler #ContentRepurposing #ListBuilding #MarketingTips
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Episode 21: The Revenue-Driving Mindset Every Podcaster Needs
05/27/2025
Episode 21: The Revenue-Driving Mindset Every Podcaster Needs
If you’ve ever said, “My podcast is how I serve, not how I sell,” this episode was made for you. In this solo episode, I’m sharing the exact mindset shift and tangible strategy that changed everything for me—and for my clients. Because here’s the truth: your podcast isn’t just a creative outlet. It’s a high-converting asset that can drive serious list growth and revenue… if you allow it to. Here’s what we dive into: The “serve but don’t sell” trap (and how to shift out of it) Why your podcast is your warmest, most underutilized lead source How to align your content with your offers without being salesy The simple funnel structure that connects podcast listeners to your programs Tangible tips to start tracking podcast-driven revenue Ways to repurpose and build systems that work behind the scenes Here is a look at the episode: 04:23 - Shifting Mindset: Treat Your Podcast Like a Product 05:09 - "Podcast Episodes: Business Growth Strategy" 09:36 - Podcast Strategy: Guiding Listener Journey 11:13 - "Boost Email List via Podcast" 13:50 - Practical Steps to Implement the Mindset Shift 14:28 - "Email Nurture Funnel Strategies" Whether you’re just starting out or ready to level up your monetization, this episode is packed with strategy—and soul. #PodcastStrategy #ContentMarketing #WomenInPodcasting #EmailMarketing #PodcastMonetization #KyleeChandler #PodcastGrowthTools
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Episode 20: Increasing Podcast Diversity: Actionable Strategies From Inclusion Expert Sonia Thompson
05/20/2025
Episode 20: Increasing Podcast Diversity: Actionable Strategies From Inclusion Expert Sonia Thompson
This episode had me thinking long after we hit stop on the recording. In Episode 20 of Podcast Growth Tools, I sat down with Sonia Thompson, an inclusion marketing strategist who helps brands show up in ways that make everyone feel like they belong—and the conversation was full of lightbulb moments. We didn’t just talk about values—we talked about practical steps podcasters can take to build a show and a brand that’s truly inclusive. Here’s what we covered: How to audit your podcast through the lens of inclusivity The role of intentional guest selection in making people feel represented Subtle messaging shifts that create real connection with your audience What it actually looks like to show your values through your content Why inclusivity is not just a moral thing—it’s a smart business strategy Timestamps: 05:38 - Launching a Unique Business Podcast 08:55 - Podcast Drives Business Success 12:33 - Podcast-Centric Content Strategy 14:35 - Improving Podcast Discoverability via SEO 20:35 - "Ensure Guest Diversity on Podcasts" 22:46 - Diversify Networks for Diverse Guests 24:50 - Broadening Horizons for Diverse Influence 30:33 - Choosing Your Audience First 34:09 - Inclusive Cupcake Offerings at Sprinkles 37:59 - Understanding Customers Through Intimacy 39:14 - Evaluating Inclusivity with See Me Index 44:10 - Podcast Inclusivity and Diversity Audit 48:04 - Curiosity and Demand for More I found myself wondering—am I really creating a podcast where everyone feels seen and welcome? If you’ve ever had that same question, this episode is going to hit home. Sonia shares so many tangible, doable shifts that made me rethink how I show up—and I know it’ll do the same for you. Tune in and take what you need. Listen in now 🎧 Apple Podcasts: Spotify: Website: #PodcastGrowth #InclusiveMarketing #PodcastTools #PodcastStrategy #KyleeChandler #SoniaThompson #InclusiveContent #AudienceGrowth
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Episode 19: Ditching Vanity Metrics + What’s Next for Podcasting with Trent Anderson
05/13/2025
Episode 19: Ditching Vanity Metrics + What’s Next for Podcasting with Trent Anderson
If you’ve been feeling the pressure to do all the things—video, sponsorships, data, growth—this episode is going to help you slow down and strategize smarter. This week, I’m joined by Trent Anderson, Head of Growth & Strategy at Podchaser, and we’re diving into what’s actually working for podcast growth in 2025 (and what’s just noise). Here’s what we cover in this episode: Should you be on YouTube? Here’s the real answer (based on your goals, not hype) What "downloads" actually mean—and better metrics to track The exact survey questions to ask your listeners to attract aligned sponsors How to build brand partnerships—even if you’re nowhere near 10K downloads Why understanding your energy, process, and intention as a creator is essential How AI, transcripts, and discoverability are shifting how people find your show Timestamps: 05:32 - Video's Evolving Role in Content Creation 08:09 - "Passion-Driven Content Creation" 11:55 - Podcast Audience Insights Strategy 14:17 - Targeting Listeners for Podcast Growth 18:56 - Curated Audience Attracts Sponsors 24:02 - Democratizing Podcast Data Access 25:46 - Podcast Audience Metrics & Ad Impact 30:09 - Podcast Transcripts Boost Advertising Opportunities 33:23 - "Podcasting's Untapped Potential Unveiled" 35:26 - AI Enhances Podcast Discoverability 38:48 - Tim Dillon's Podcast Mastery This is one of those episodes where you’ll want to grab a notebook, because we talk through actual steps you can take to grow your audience and monetize more intentionally. If you're a podcaster who wants to turn your show into a true lead generator—and maybe even a revenue stream—without burning out, this one’s for you! 🎧Listen in now! Apple Podcasts: Spotify: Website: Trent's LinkedIn: Want more tools + support? #PodcastGrowth #PodcastMarketing #PodcastTips #YouTubePodcast #KyleeChandler #Podchaser #ContentCreator
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Episode 18: Podcasting for Course Creators: How to Turn Listeners into Paying Students
05/06/2025
Episode 18: Podcasting for Course Creators: How to Turn Listeners into Paying Students
Are you leveraging your podcast as a powerful tool for list building and course enrollments? 👀 In this episode of Podcast Growth Tools, host Kylie Chandler shares her proven framework for using your podcast strategically—before, during, and after your launch! Kylee breaks down: How to warm up your audience with intentional, value-driven episodes before launch Creative ways to nurture listeners and address objections during launch week Evergreen strategies for consistent sales and ongoing engagement The magic of using transformational stories, dynamic ads, and free lead magnets And so much more! Whether you’re gearing up for a big live launch or looking to supercharge your evergreen funnel, you’ll get step-by-step guidance (and a free Launch List checklist!) you can reference anytime. 🎁 Grab your free Launch List here: Don’t forget to like, subscribe, and let us know in the comments how you’re planning to implement these podcast growth strategies! Timestamps: 05:03: "Podcast-Driven Lead Generation Strategy" 09:23: Podcasting for Engagement & Social Proof 13:26: Nurture Sequence and Course Promotion 14:26: Podcasting as a Sales Extension 🔗 Subscribe for weekly podcast marketing strategies: 📩 Ready to grow your podcast + email list? Book a Discovery Call:
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Episode 17: The Repurposing Playbook: 15+ Ways to Repurpose Your Podcast Content (Without Burning Out)
04/29/2025
Episode 17: The Repurposing Playbook: 15+ Ways to Repurpose Your Podcast Content (Without Burning Out)
Creating weekly content is exhausting—especially if you’re trying to show up everywhere. But what if you didn’t need to start from scratch each time? In this episode of Podcast Growth Tools, I’m walking you through my exact content repurposing system—inspired by a cookbook that changed my life (Cook Once, Eat All Week). You’ll learn how to take one long-form podcast episode and repurpose it into a full content ecosystem—with 15+ posts, emails, captions, and more. Whether you're a podcaster, coach, or content creator, this strategy will help you: ✔️ Save hours each week ✔️ Boost visibility across platforms ✔️ Drive traffic back to your podcast 🔍 What You’ll Learn in This Episode: How to build a “content tree” from each episode Why repurposing is the key to growth without burnout My exact workflow for creating consistent content from one source 📌 Timestamps: 03:20 - "Creating a Content Ecosystem" 07:46 - AI Clip-Curation for Solopreneurs 10:33 - AI-Enhanced Content Repurposing Strategy 14:38 - Streamlined Webinar Promotion Strategy 17:02 - Content Repurposing Workflow Guide 19:35 - Effective Content Repurposing Strategies Grab the Freebie Here: 🔗 Subscribe for weekly podcast marketing strategies: 📩 Ready to grow your podcast + email list? Book a Discovery Call:
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Episode 16: How to Use Your Podcast as a Core Marketing Channel with Cassie Tucker
04/22/2025
Episode 16: How to Use Your Podcast as a Core Marketing Channel with Cassie Tucker
In this episode of Podcast Growth Tools, I’m joined by marketing strategist and Marketing Happy Hour host Cassie Tucker—and trust me, you’re going to love this one. Cassie is a master at creating meaningful brand connections and turning casual listeners into loyal community members. Whether you're a podcaster, entrepreneur, or marketer looking to grow your reach, this episode is packed with powerful takeaways. What you’ll learn in this episode: How to use podcast guesting to boost visibility and make real connections The one strategy that changed everything for Cassie’s career Why community-first marketing will always outperform short-term hacks How to engage your listeners beyond the episode Timestamps: 04:07: Revolutionizing Client Experience 06:41: Engaging Audience for Content Growth 11:32: Enhancing Guest Sharing & Audience Alignment 14:37: Podcasting: Find Your Why 16:42: Navigating Brand Partnership Challenges 21:33: Maximizing Content Across Channels 24:09: Testing Strategies in Social Media 26:24: "Building Lifelong Customer Relationships" 29:38: "Subscribe to Cassie's Newsletter" 🔗 Subscribe for weekly podcast marketing strategies: 📩 Ready to grow your podcast + email list? Book a Discovery Call:
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Bonus: Relationship Marketing for Podcasters with Laura Meyer
04/17/2025
Bonus: Relationship Marketing for Podcasters with Laura Meyer
How Relationship Marketing Helped Build Two 7-Figure Businesses with Laura Meyer | Podcast Growth Tools In today’s episode, we’re exploring the often-overlooked power of relationship marketing—and why it might be the smartest way to grow your business in 2025. My guest, Laura Meyer, is a consultant and mentor who’s built multiple 6- and 7-figure businesses. And her secret? She focuses on people first. We’re talking handwritten thank-you notes, showcasing clients, and building real connection—not just numbers. Inside this episode, you’ll learn: ✔️ The strategy that changed everything for Laura Meyer ✔️ How to use relationship marketing to generate warm leads ✔️ The power of showcasing your clients on your podcast ✔️ Simple, actionable ways to bring heart back into your marketing Timestamps: 06:16 Shutting Down Business Regrets 08:13 "Transition to Franchise Consulting" 11:37 Freelancing vs. Consulting Efficiency 13:37 "Showcase Success Stories on Podcast" 18:22 "Enduring Power of Relationship Marketing" 19:56 Relationship Marketing System Success 24:32 Balancing Work and Family Priorities 26:36 "Discover Laura Emyer on Instagram" If you’re tired of cold strategies and ready to grow in a way that feels aligned and effective, this episode is for you. 📞 Want support growing your podcast + email list?
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Episode 15: Podcast Superfans: Turn Your Existing Audience Into Loyal Listeners
04/15/2025
Episode 15: Podcast Superfans: Turn Your Existing Audience Into Loyal Listeners
Do you feel like your audience isn't listening—even though you’ve built a solid following? You’re not alone. In this episode of Podcast Growth Tools, I share a behind-the-scenes story of a client with a massive list and online community who wasn’t seeing the podcast growth she wanted. Why? Because she wasn’t engaging the people already in her orbit. We changed that—and her podcast took off. You’ll learn: ✅ How to turn casual followers into loyal podcast listeners ✅ The importance of email list health (and how to fix it) ✅ How to integrate your podcast into existing platforms like Instagram & your courses ✅ Why focusing on retention before acquisition makes all the difference Timestamps: 00:00: Podcast Growth Secrets with Kylie 05:59: "Integrate Podcasts into Membership Sites" 08:45: Enhance Content with Podcasts 11:10: Enhancing Podcast Listener Engagement 14:12: Boost Engagement: Podcast Bundles & Newsletters 20:01: Re-Engagement Campaign Strategy 20:54: Email List Engagement Strategy 🔗 Subscribe for weekly podcast marketing strategies: 📩 Ready to grow your podcast + email list? Book a Discovery Call:
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Episode 14: Owning Your Authentic Voice with Jam Gamble
04/08/2025
Episode 14: Owning Your Authentic Voice with Jam Gamble
I’m joined by Jam Gamble, Public Speaking & Voice Empowerment Coach, whose mission is simple: Your voice has the power to transform. In this episode, we dive into: The pivotal moment that shifted Jam’s path into public speaking—and how trusting her instincts changed everything. How to tap into your inner voice and use tools like the vocal diary to build unshakable speaking confidence. What You’ll Learn in This Episode: Why healing your voice is essential for confidence How to stop overanalyzing every word you say The power of vocal diaries & self-reflection How podcasters can create deeper connections with their audience The #1 mistake new podcasters make How to build confidence in your speaking skills Why storytelling is the key to great podcasting 🎙 Work with Jam to Reclaim Your Voice → 🚀 Ready to take your podcast growth to the next level? 📩 Get Weekly Podcast Growth Strategies → 🎙️ Book a free discovery call with me:
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Episode 13: Podcast Growth Audit with Health Educator + Podcast Host, Jen Heller
04/01/2025
Episode 13: Podcast Growth Audit with Health Educator + Podcast Host, Jen Heller
In this week's episode of Podcast Growth Tools, I sat down with Jen Heller, host of Homes That Heal, to do a live podcast audit—giving her real, tangible strategies to grow her audience and drive more podcast listeners to her email list. Jen’s show is already incredible, but like many podcasters, she was looking for ways to: Streamline her guest process and make co-marketing easier Turn casual listeners into loyal subscribers Use her podcast to drive consistent email list growth And that’s exactly what we tackled. If you’ve ever felt like: You’re struggling to grow your podcast audience You’re overwhelmed by guest management and marketing You’re not sure how to drive revenue from your show Then you’ll want to grab a notebook and tune in! Jen has built an incredible brand around holistic wellness and home transformation, but she’s feeling stuck on how to get more listeners, streamline guest booking, and turn her podcast into a list-building and revenue-generating machine. What You’ll Learn in This Episode: Why guest co-marketing is the key to faster podcast growth How to automate your guest booking and follow-up process Why podcast quizzes are a game-changing lead generation tool How to optimize your show notes for SEO and discoverability The role of email marketing in podcast audience growth The biggest mistake new podcasters make 🚀 Ready to take your podcast growth to the next level? 📩 Get Weekly Podcast Growth Strategies → 🎙️ Book a free discovery call with me:
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Episode 12: Social Media & YouTube Tips for Podcast Growth with Elise Darma
03/25/2025
Episode 12: Social Media & YouTube Tips for Podcast Growth with Elise Darma
Welcome to another insightful episode of Podcast Growth Tools! Today, I sit down with social media and marketing expert Elise Darma to explore actionable strategies to grow your podcast audience without falling into the burnout trap. 🎙️ Are you struggling to balance your social media presence while podcasting? Wondering which platform deserves your attention? Elise shares all the secrets from creating captivating hooks to leveraging platforms like YouTube for improved growth. 📈 In this episode, you’ll discover: Simple B-Roll Strategy: A quick and easy way to create engaging content. Choosing the Right Platforms: Focus your energy where it truly counts. Conversion-Driven DM Strategies: How to use tools like Mini Chat effectively. Streamlining Content Creation with AI: Save time while maximizing impact. Tips for Repurposing Content Across Platforms: Make your content work for you. Navigating Entrepreneurship and Motherhood: Elise sheds light on finding balance in a fast-paced world. Catch all this and more as we dive into how you can transform your podcast into a list-building powerhouse! 👉 Don't miss out on the conversation - hit subscribe and join us in navigating the journey of podcasting brilliance! 📩 Get Weekly Podcast Growth Strategies → 🎙️ Book a free discovery call with me:
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Episode 11: Podcast Production Made Easy: A Step-by-Step Guide to Streamlining Your Workflow & Staying Ahead
03/18/2025
Episode 11: Podcast Production Made Easy: A Step-by-Step Guide to Streamlining Your Workflow & Staying Ahead
In this episode, we tackle one of the most common struggles podcasters face: creating a sustainable and stress-free podcasting process. If you've ever felt like you're on a never-ending content treadmill, scrambling to keep up with production and promotion, this episode is for you. Join me as I share my proven strategies for setting up systems and project plans that make podcasting feel seamless. From building a repeatable workflow, assigning tasks with clear deadlines, to batching content and creating SOPs, these tips will help you stay ahead and keep your podcast thriving. In this episode, you'll learn: The importance of having a project management system in place How to batch plan and record episodes effectively The power of templates and automation for promotion and guest management Tips for documenting processes and creating Standard Operating Procedures (SOPs) Timestamps: 00:00 Podcast Project Planning Guide 06:04 Podcast Production Workflow 06:58 Efficient Podcast Task Management 12:53 Streamline with SOPs and Automation 14:25 Effortless SOP Creation Hack Don't forget to subscribe, leave a review, and share this episode with other podcasters in your network. If you're eager to see these strategies in action, head to for a behind-the-scenes look at my project management setup. 🚀 📩 Get Weekly Podcast Growth Strategies → 🎙️ Book a free discovery call with me:
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Bonus: Generate Podcast Revenue with Brand Partnership: Your 4-Step Process with Emily Holland
03/13/2025
Bonus: Generate Podcast Revenue with Brand Partnership: Your 4-Step Process with Emily Holland
In this episode, I’m joined with Emily Holland, co-owner of Wild Poppy Creative, to explore the world of podcast monetization through brand partnerships. If you've ever wondered how podcasts can secure valuable partnerships, regardless of size or niche, this episode is for you! Emily breaks down the misconception that you need enormous download numbers to attract brand deals and shares tangible strategies to kick-start your journey in the world of brand partnerships. Learn how to create your ideal ‘dream list’, craft compelling pitches, and manage these relationships confidently for sustained success. 🔥 Key Topics Covered: Differences between affiliate links and true brand partnerships Building a 'dream list' aligned with audience interests Secrets to crafting a winning pitch and securing brand deals How smaller or niche podcasts can generate significant revenue Steps to manage partnerships effectively Expand your horizons and transform your podcast into a monetization machine. Hit play and start your journey towards podcast profitability! 📩 Get Weekly Podcast Growth Strategies →
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Episode 10: The Secret to Her Podcast Growth? Vulnerability with Patrice Washington
03/11/2025
Episode 10: The Secret to Her Podcast Growth? Vulnerability with Patrice Washington
In this episode of Podcast Growth Tools, I sit down with Patrice Washington, a podcast host of Redefining Wealth, speaker, and coach, to discuss how podcasting changed her life in ways she never expected. 🎙️ We cover: ✔️ How vulnerability and authenticity transformed her podcast ✔️ The mindset shift from chasing success to finding true peace ✔️ Practical tips for creating a joy-filled podcast ✔️ How collaboration can amplify your reach and impact 💡 If you’re a podcaster looking to grow your show while staying true to yourself, this episode is for you. 📌 Timestamps: 05:23 "Truth About Wealth: Beyond Budgeting" 08:26 "Redefining Wealth: Life's Key Pillars" 10:44 "Podcasting Transformed My Life" 14:16 Sharing Insights with Heart 19:25 Podcast Connections Enable Relationships 21:22 Daily Encouragement and Community Collaboration 24:58 Seeking Peace Over Appearances 26:50 Choosing Inner Peace Over Appearances 31:21 Podcast Purpose Over Appearances 34:23 Learning from Past Relationships 37:47 Beyond Downloads: Podcast Engagement Matters 42:24 Podcasting's Golden Age Reflections 43:24 "Podcasting: Expanding Reach Cost-Effectively" 📩 Get Weekly Podcast Growth Strategies →
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Episode 9: The Amy Porterfield Show Uncovered for the First Time with Amy Porterfield
03/04/2025
Episode 9: The Amy Porterfield Show Uncovered for the First Time with Amy Porterfield
🚀 How Amy Porterfield Grew Her Podcast to 60M+ Downloads & Launched a NEW Show! 🎙️ Amy Porterfield built one of the most successful business podcasts of all time—Online Marketing Made Easy—with over 60 million downloads. But after 13 years, she made a bold move… she retired her top-ranked show and launched The Amy Porterfield Show. In this exclusive interview, Amy shares never-before-heard details about her rebrand and how she’s shifting her podcast marketing strategy in 2024. ✨ Inside this episode, we cover: ✅ Why Amy decided to launch a new show after 13 years ✅ How she drives millions in course sales through her podcast ✅ The exact email + social media strategy that keeps her downloads high ✅ Why she STOPPED running external podcast ads ✅ How she’s incorporating VIDEO into her podcast for the first time This is a must-watch if you want to grow a podcast that actually fuels your business. TIMESTAMPS: 06:16: Podcast Growth and Authenticity Plans 09:52: Podcast Relaunch with New Format 14:20: Ad Opportunities and Authenticity Struggles 22:21: Collaborative Mindset in Business Promotion 24:48: Pre-Launch Podcast Strategy 26:11: Avoiding Marketing Blindness in Evergreen Programs 29:29: Podcasting Boosts Confidence and Content 33:22: Podcast as Educational Resource 35:43: "Always Be List Building" Want to grow your podcast and email list like Amy Porterfield? 📩 Get Weekly Podcast Growth Strategies → 🎙 Subscribe to The Amy Porterfield Show →
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Episode 8: The Easy Podcast Lead Magnet Strategy That's Converted At 95%
02/25/2025
Episode 8: The Easy Podcast Lead Magnet Strategy That's Converted At 95%
Transform your podcast into a powerful lead generation tool with the Magnet Magic Framework, a proven marketing framework that has converted at 95%! In this episode of Podcast Growth Tools, I’m revealing a proven strategy for turning podcast episodes into compelling lead magnets that grow both your show's audience and email list. 🎯 What You'll Learn: 🎯 The 5-phase framework for turning your existing podcast episodes into irresistible lead magnets 📦 How to bundle your episodes strategically to attract your ideal listeners ⚡ The exact automation setup that makes this system run on autopilot 📊 How to test and optimize your lead magnets for maximum conversions 🔑 Key Timestamps: 00:00 "Magnet Magic Framework Explained" 05:35 "Podcast Marketing Email List Strategy" 09:45 Podcast Content Bundling Strategies 11:09 "Lead Magnet Bundle Creation Guide" 16:48 Curate Relevant Content Bundles 17:45 Simplify Job Application Engagement 23:11 Track Conversions with Bundles Guide 24:49 "Automate, Engage, Optimize Strategy" Want the complete done-for-you system with templates, swipe files, and automation guides? Join our email list at FREE RESOURCES: Lead Magnet Brainstorm Guide: This episode is perfect for podcasters who want to: Convert casual listeners into engaged subscribers Create multiple lead magnets quickly and easily Set up automated systems for list building Track and optimize their conversion rates Connect with Kylee: Instagram: Website:
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Episode 7: 10 Email List Growth Strategies for Podcasters
02/18/2025
Episode 7: 10 Email List Growth Strategies for Podcasters
Can we please stop acting like our podcast and our email list are separate? In this episode of Podcast Growth Tools, I’m breaking down 10 proven strategies to grow both your podcast audience and email list simultaneously. What You'll Learn: • Why podcast downloads alone are an outdated metric • How to create effective lead magnet ads • Leveraging LinkedIn newsletters for growth • Creating podcast-centric quizzes • Strategic collaboration opportunities • Email welcome sequence optimization • Social media leverage tactics 🎁 FREE RESOURCE: Download the Podcast & Email List Growth Playbook: Connect with Kylee: Instagram: Website: Whether you're just starting out or getting 20,000 downloads per episode, these strategies will help you build a stronger connection with your audience and turn listeners into loyal subscribers.
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Episode 6: The "Swiftie" Effect for Podcasters: How to Build a Loyal Podcast Community with Veronica Romney
02/11/2025
Episode 6: The "Swiftie" Effect for Podcasters: How to Build a Loyal Podcast Community with Veronica Romney
Welcome back to Podcast Growth Tools! I’m your host, Kylee Chandler, and in today’s episode, we’re diving into a game-changing approach to marketing and branding with Veronica Romney—marketing strategist, identity branding expert, and author of Identity Marketing. If you’ve ever wondered why some brands build cult-like followings (think Swifties, Harley Davidson fans, or Funnel Hackers) while others struggle to gain traction, this episode is for you. Veronica shares her four-step identity marketing framework, how entrepreneurs and podcasters can leverage branding psychology, and why marketing is shifting away from traditional tactics in 2025. What You’ll Learn in This Episode: Why identity marketing is more powerful than traditional tactics The ethical vs. unethical side of marketing How small businesses and entrepreneurs can use branding psychology What podcasters can learn from the Swifties’ influence on sports & music How to create an identity-driven brand and loyal community The role of podcasting in relationship marketing Why AI is a tool, not a replacement for authentic marketing The future of online marketing and scalable offers Resources Mentioned: Identity Marketing Book – Subscribe for podcast growth tips – Get exclusive and early access to my videos by joining my email list:
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Episode 5: Why Your Podcast Listeners Are Dropping Off + The Key To Hook Them Quickly with Dr. JJ Peterson
02/04/2025
Episode 5: Why Your Podcast Listeners Are Dropping Off + The Key To Hook Them Quickly with Dr. JJ Peterson
In this episode of Podcast Growth Tools, we dive deep into the power of storytelling in podcasting with Dr. JJ Peterson, a narrative theory expert and veteran podcast host from Story Brand. Dr. Peterson shares his journey from storytelling roots to hosting successful podcasts like Marketing Made Simple and Building a Story Brand. With 8+ years of podcasting experience, he reveals the strategies that helped grow their shows to become top-ranked marketing podcasts globally. Key Topics Covered: How to hook listeners using storytelling principles The importance of identifying your podcast's core problem Strategies for featuring big-name guests while staying true to your mission Why consistency trumps viral moments in podcast growth How to position your audience as the hero of your story Smart ways to incorporate calls-to-action in your episodes Special Announcement: Learn about Story Brand AI, their new tool for crafting compelling marketing messages. Resources Mentioned: Dr. JJ Peterson's website: Whether you're a new podcaster or looking to enhance your existing show, this episode provides actionable insights to transform your podcast through the power of storytelling.
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Episode 4: A Step-by-Step Guide for Writing SEO-Rich Podcast Show Notes That Actually Rank
01/28/2025
Episode 4: A Step-by-Step Guide for Writing SEO-Rich Podcast Show Notes That Actually Rank
In this episode of Podcast Growth Tools, Kylee Chandler breaks down the step-by-step process of creating SEO-optimized show notes that can transform your podcast into a traffic-driving, list-building machine. Chapters: 04:06 Growing SEO with Show Notes 08:42 Customize AI for Efficient Output 11:00 Refine Titles with Target Keywords 14:58 Podcast Show Notes Optimization Strategies 19:16 "Optimizing Show Notes for SEO" 22:13 Streamlining Show Notes with AI Key Topics Covered: What makes show notes SEO-rich and blog-style Using AI tools to streamline show note creation Essential elements of high-ranking podcast show notes Best practices for keyword optimization Converting casual readers into loyal listeners and subscribers Key Takeaways: Structure your show notes with engaging introductions, timestamps, and clear CTAs Include media elements like podcast players and platform badges Optimize titles with specific keywords targeting your ideal audience Leverage AI tools to enhance SEO while maintaining your brand voice Create templates for consistent, professional show notes Resources Mentioned: AI platforms: ChatGPT, Gemini, Perplexity Podcast hosting platforms: Libsyn, Podbean Distribution platforms: Apple Podcasts, Spotify, Google Podcasts Perfect for: Podcast creators, content marketers, and entrepreneurs looking to maximize their show's discoverability and growth through strategic show notes. Want more podcast growth strategies? Subscribe to my weekly newsletter here:
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Episode 3: Are Podcast Downloads Dead? Proven Marketing Strategies with Carly Baker of HubSpot
01/21/2025
Episode 3: Are Podcast Downloads Dead? Proven Marketing Strategies with Carly Baker of HubSpot
Proven Podcast Growth Strategies from HubSpot’s Carly Baker: Tips to Skyrocket Engagement and Monetization Join Kylee and Carly Baker, Media Partnerships Lead at HubSpot, for an insightful conversation about what really moves the needle in podcast growth. Carly shares her unique perspective from working with top podcasters like My First Million, Jenna Kutcher, and John Lee Dumas, while revealing why downloads aren't the metric podcasters should focus on. She gives us a sneak peek into HubSpot's successful guest co-marketing strategy that transformed their network's growth in 2024, shares emerging technologies that are disrupting podcasting, and fresh insights about the evolution of podcast monetization. Whether you're just starting out or looking to level up your existing show, this episode delivers actionable strategies from someone who's helped shape some of the industry's biggest success stories. Plus, get Carly's candid take on the video podcasting debate and learn which metrics actually matter for measuring your show's success. Timestamps: 08:59: Empathetic Guidance in Client Relationships 14:04: Rise of Empowered Niche Creators 18:39: Maximizing Content through Audience Insight 23:30: YouTube Shorts: A Refreshing Take 28:12: Optimizing Interviews for Co-Marketing 31:38: Supporting Collaborators with AI Tools 39:30: "Centralized Content Strategy in B2B" 41:42: AI Tools for Marketing Efficiency Links & Resources Mentioned Join my weekly newsletter for tips and tools for growing you podcast + email list: Connect with Carly Baker LinkedIn:
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Episode 2: How To Create An Apple Podcasts Deep Link To Boost Podcast Growth
01/21/2025
Episode 2: How To Create An Apple Podcasts Deep Link To Boost Podcast Growth
Learn how to create an Apple Podcasts deep link to boost podcast growth, streamline online marketing, and increase your podcast downloads with just four simple steps. Ever wish you could make it easier for listeners to find and follow your podcast on Apple Podcasts? Deep links make that possible by providing a direct, one-click pathway to your show’s “Follow” button. It’s a small tweak, but one that can dramatically increase your podcast downloads and engagement. In this episode, I’ll break down exactly what a deep link is, why it’s essential for podcast growth, and how you can create one in just four simple steps. Let’s get started! Here’s a glance at this episode: 01:30 - What a deep link is and how it simplifies the listener journey. 02:50 - Why deep links are a game-changer for gaining followers on Apple Podcasts. 03:24 - A step-by-step guide to creating your very own deep link. 04:40 - How to test, save, and share your deep link effectively. What Is a Deep Link, and Why Does It Matter? A deep link is a URL that directs users straight to your podcast’s page on Apple Podcasts. But here’s the best part: It eliminates unnecessary steps, giving your audience a seamless way to hit that “Follow” button. Why Deep Links Are Essential for Podcast Growth: Convenience Drives Clicks: The easier you make it for listeners to access your show, the more likely they are to subscribe. Boosts Apple Podcast Rankings: More followers mean more visibility in Apple’s algorithm. Simplifies Marketing: Deep links are perfect for embedding in social media, emails, and even QR codes. Let’s Connect! Share your favorite trend from this episode or ask questions by DMing me on Instagram at. Resources & Mentions Consultations: Subscribe to the newsletter! >> Tools: Follow & Review If you loved this episode, don’t forget to hit “Follow” and leave a review! Reviews help more podcasters like you discover this show.
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Episode 1: 6 Podcast Growth Trends You Need To Implement for 2025
01/21/2025
Episode 1: 6 Podcast Growth Trends You Need To Implement for 2025
6 game-changing podcast growth trends for 2025, including AI, video podcasting, interactive content, and monetization strategies, to elevate your audience engagement, boost downloads, and transform your show into a marketing powerhouse. Whether you’re a seasoned podcaster or just getting started, this episode is packed with insights to help you grow your audience and podcast downloads, deepen engagement, and turn your show into a marketing powerhouse. You’re about to learn the top trends to make your podcast stand out in a big way this year. So grab a notebook (or open a fresh Google Doc), and let’s jump right into it! Here’s a glance at this episode: 04:00 - The power of AI in podcasting 06:30 - Why video podcasts are taking over 08:50 - Turning listeners into learners with courses 10:20 - Engaging your audience with interactive content 12:25 - Repurposing your back catalog for growth 15:30 - Treating your podcast like a product Let’s Connect! Share your favorite trend from this episode or ask questions by DMing me on Instagram at . Resources & Mentions Consultations: Tools: - Get 50% off your first 2 months of ManyChat Pro Follow & Review If you loved this episode, don’t forget to hit Follow and leave a review! Reviews help more podcasters like you discover this show.
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