Health Coach Academy
Cutting edge strategies for the Certified Health Coach! As Health Coaching becomes more popular by the day, it is vital that we are able to use all of the resources available to us to create thriving practices in order to provide our clients with results that they truly want. The Health Coach Academy interviews experts of various disciplines to help us understand the concepts that will make our business boom all while keeping up with the latest health and wellness trends so that we are better able to serve our clients. Join us as we obtain the tools necessary to strengthen our industry’s reputation as major players in the health and wellness movement.
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How Strategic Press Releases Drive Earned Media, AI Visibility, and Sales with Mickie Kennedy
01/07/2026
How Strategic Press Releases Drive Earned Media, AI Visibility, and Sales with Mickie Kennedy
In this in-depth conversation, we welcome back Mickie Kennedy, founder of eReleases, to break down how strategic press releases are still one of the most powerful — and misunderstood — tools for business growth. Mickie reveals why 97% of press releases fail, how entrepreneurs can access PR Newswire at a fraction of the cost, and why thinking like a journalist — not a marketer — is the key to getting earned media coverage. We also explore how AI platforms, social media creators, influencers, and journalists now rely on press releases for real-time content, why recency matters for AI search results, and how service-based businesses (including health coaches and consultants) can leverage press releases without selling physical products. If you’re tired of paid ads, low trust marketing, or getting lost in the noise, this episode will change how you think about PR, visibility, and authority forever. What You’ll Learn in This Episode Why 97% of press releases never get picked up — and how to be in the 3% that do How to distribute press releases nationally through PR Newswire for 25–33% of the normal cost The biggest mistake businesses make when writing press releases How earned media consistently outperforms paid ads in trust and conversions Why AI tools (like ChatGPT and search assistants) pull from press releases How press releases help businesses show up in AI recommendations Why recency beats authority in AI-driven search results How influencers, TikTok creators, and Instagram media professionals use press releases How health coaches, consultants, and service providers can use press releases effectively Why storytelling, case studies, and quotes matter more than product features How to use AI the right way when writing press releases (and what NOT to outsource to AI) Why TV, morning shows, and digital media still matter — and how to pitch them visually How to structure press release campaigns for long-term ROI instead of one-off wins Key Topics Covered Press Release Strategy Earned Media vs Paid Advertising PR Newswire Access AI Search & Content Discovery Media Relations in the Social Media Era PR for Small Businesses & Entrepreneurs PR for Health Coaches & Service Providers Using AI in Public Relations Storytelling & Case Studies in Marketing About the Guest Mickie Kennedy is the founder of eReleases, a press release distribution service that provides affordable access to PR Newswire while teaching businesses how to write strategic, journalist-friendly press releases that actually get results. With decades of experience in public relations, Mickie has helped entrepreneurs, nonprofits, and small businesses earn national media coverage — without wasting money on ineffective PR tactics. Who This Episode Is For ✔ Entrepreneurs ✔ Small Business Owners ✔ Health Coaches & Consultants ✔ Service-Based Businesses ✔ Marketing Professionals ✔ Anyone looking to increase visibility without relying solely on ads
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How Health Coaches Win with Podcast Interview Marketing with Chloe Williamson of Interview Valet
11/17/2025
How Health Coaches Win with Podcast Interview Marketing with Chloe Williamson of Interview Valet
Podcast interview marketing is one of the fastest ways for health coaches to grow authority, expand reach, and attract right-fit clients—without living on social media. Strategist Chloe Williamson from Interview Valet explains how to guest on the right shows, borrow trust from vetted hosts, repurpose long-form interviews into evergreen content, and build a campaign aligned to your goals (education, client acquisition, or authority). What You’ll Learn Why podcast guesting often outperforms hosting for lead generation and credibility How to pick shows strategically (audience fit, titles/descriptions, host style, discoverability) Research that matters: demographics, geography, trends, and topic data Chloe uses Messaging that converts: overcoming “bragging” reluctance, positioning, and clear offers Evergreen content playbook: turn one 45-minute interview into emails, reels, blogs, ads, and talks Busting the “saturation” myth in health and wellness Guesting without social media: leverage email/newsletters and communities Post-interview promotion that actually moves the needle (and what to ask the host) Setting realistic goals and reverse-engineering your guesting plan Key Topics & Flow Chloe’s origin story and why guesting resonates in health & wellness Borrowed trust: how vetted hosts pre-warm their audiences Strategy vs. spaghetti: choosing shows, not just chasing downloads How to talk about yourself without feeling “braggy” Guesting > hosting for client leads (while both can coexist) Evergreen repurposing: interviews → emails, reels, blogs, talks, ads Seasons, replays, and keeping your feed ranking and discoverable “Niche down + niche out”: expanding beyond a too-tiny avatar Defeating the oversaturation myth: everyone needs health Next steps: goal setting, outreach, prep, and post-show promotion Action Steps for Health Coaches Set your primary goal: education/authority, client acquisition, or content creation. Build a show shortlist: audience fit, guest-friendly titles/descriptions, searchable show notes. Develop talk tracks: 3 core stories, 3 actionable tips, 1 clear call-to-action. Pitch with proof: outcomes, case examples, and a tailored angle for each host. Repurpose immediately: pull 5–10 clips/quotes, 1 newsletter, 1 blog, and 3 reels from each interview. About Chloe Williamson Chloe Williamson is a strategist at Interview Valet, a white-glove podcast interview marketing agency. She partners with health and wellness professionals—physicians, clinicians, and health coaches—to design data-driven guesting campaigns that grow authority, expand audience reach, and generate qualified leads. If you enjoyed this episode, rate and review on Apple Podcasts—it helps us book stellar guests like Chloe. Share this episode with a fellow coach who’s ready to start guesting strategically.
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Entrepreneurship Is a Calling: Sean Garner’s Playbook for Funnels, SEO & CRM
10/21/2025
Entrepreneurship Is a Calling: Sean Garner’s Playbook for Funnels, SEO & CRM
In this episode of the Health Coach Academy Podcast, we sit down with Sean Garner—marketing expert, former gym owner, Certified StoryBrand Guide, and founder of Sean Garner Consulting—to break down a simple, scalable marketing system for health coaches. In this conversation, Sean explains why entrepreneurship is a calling and how to translate that calling into clear brand messaging, a conversion-ready sales funnel, and consistent growth using SEO, email marketing, YouTube, and a right-sized CRM. We cover the Build → Fill → Optimize funnel framework, what actually converts (hint: email lists and long-form video), and why a video podcast is the most leverageable content engine a coach can run. If you’re a health coach who’s tired of guessing at marketing—or stuck relying on social media algorithms—this episode gives you practical, step-by-step moves to get clients and build a real business. What you’ll learn: Why entrepreneurship is a calling—and how that shapes your niche, message, and offers How to craft StoryBrand messaging that speaks directly to your ideal client The 10 essential sections every homepage/sales page needs to convert Why lead magnets (quizzes, checklists, webinars, mini-courses) are non-negotiable The fastest, simplest way to create months of content with a video podcast What actually drives revenue: email list size and YouTube, not follower count SEO for health coaches in 2025 (including AI-assisted content done right) When to adopt a CRM (sooner than you think) and what setup details matter A realistic path from confusion → clarity using Build, Fill, Optimize
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How to Build, Scale & Sell Your Health or Wellness Business with Mitch McGinley
10/07/2025
How to Build, Scale & Sell Your Health or Wellness Business with Mitch McGinley
In this episode of the Health Coach Academy Podcast, we sit down with Mitch McGinley, founder of Boutique Fitness Broker, to explore an entirely new path for health coaches and wellness entrepreneurs — creating boutique studios and wellness centers that can actually be scaled and sold for profit. Most health coaches start their businesses focused on one-on-one or group coaching, but Mitch opens our eyes to a bigger vision: building a brand and system that can thrive — and eventually sell — without you. 🎧 What You’ll Learn in This Episode The step-by-step roadmap for building a sellable health or wellness business How to create systems and hire strategically so your business doesn’t rely 100% on you Why profitability and scalability are key to long-term success and high valuations How to transition from personal brand to enterprise value Where to find existing wellness studios or spas for sale — and how to buy one with as little as 10% down The mindset shift from “health coach” to “entrepreneur and investor” Risk management tips for diversifying your income and protecting your business 💡 Key Takeaways Mitch shares that every health coach can — and should — start thinking about their exit strategy early on. Even if you’re just beginning, you can build systems and teams that make your business scalable and valuable. He also breaks down how acquiring a wellness business can instantly multiply your reach, your income, and your impact — even if you don’t come from a traditional business background. 🌟 About Mitch McGinley Mitch McGinley is the founder of , a company dedicated to helping fitness and wellness entrepreneurs buy, grow, and sell their boutique businesses profitably. A former yoga studio owner turned business broker, Mitch brings years of experience in hospitality, operations, and mergers & acquisitions — now helping others find freedom through entrepreneurship. 🏁 Why You Should Listen If you’re a health coach dreaming of owning a wellness studio or spa, or simply looking to scale your coaching business beyond one-on-one clients, this episode is a must-listen. Mitch’s practical advice will change how you think about business ownership, growth, and long-term financial freedom. 🎙️ Don’t forget to subscribe to the Health Coach Academy Podcast and leave a review on iTunes — it helps us keep bringing on incredible guests like Mitch!
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Turning Personal Health Struggles into a Thriving Health Coaching Practice with Nicole Lanni
09/23/2025
Turning Personal Health Struggles into a Thriving Health Coaching Practice with Nicole Lanni
In this episode of the Health Coach Academy Podcast, I sit down with Nicole Lanni, an inspiring health coach, entrepreneur, and consultant who turned a near-death experience into her life’s mission to help others live healthy, abundant lives. Nicole shares her powerful origin story—from unknowingly moving into a mold-infested home, falling gravely ill, and slipping into a four-and-a-half-month coma, to making a miraculous recovery through holistic healing. Her journey is not only one of resilience but also a blueprint for health coaches looking to connect deeply with clients through authenticity and purpose. What You’ll Learn in This Episode Nicole’s incredible recovery story and how it shaped her health coaching career Why authentic storytelling is one of the most powerful tools for health coaches to attract and retain clients The importance of remembering your “why” and staying true to your mission How detours in business—from hypnotherapy to running a wellness center—helped Nicole grow as both a practitioner and entrepreneur Why social media and YouTube are must-have tools for modern health coaches Practical insights on choosing the right platform for your audience and what NOT to post How Nicole helps health coaches and wellness practitioners expand their impact through business coaching and consulting About Nicole Lanni Nicole Lanni is the founder of Feeling Groovy Consulting and the wellness brand Help You Get Healthy. With decades of experience in health coaching, hypnotherapy, and entrepreneurship, Nicole now helps health coaches, chiropractors, naturopaths, and wellness practitioners build thriving businesses while staying true to their authentic story. If you’re a new health coach trying to get your business off the ground, or a seasoned practitioner looking to scale, this episode is packed with actionable insights, inspiration, and a reminder that your story—no matter how big or small—is your most powerful asset. 👉 Don’t forget to subscribe to the Health Coach Academy Podcast for more expert interviews, business tips, and strategies to grow your health coaching practice.
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Supplements Every Health Coach Needs to Know with Jared St. Clair!
09/10/2025
Supplements Every Health Coach Needs to Know with Jared St. Clair!
In this episode of the Health Coach Academy Podcast, we welcome back Jared St. Clair, owner of , supplement formulator, and host of the popular Vitality Radio Podcast. Jared grew up in the supplement industry and has over 30 years of experience helping people cut through the noise and confusion around nutrition products. With thousands of supplements on the market—and endless marketing hype—health coaches are often left wondering: “What supplements should my clients really be taking?” That’s why Jared developed his Vital Five, a core group of supplements he recommends for almost every adult. In this episode, we dive deep into: What You’ll Learn in This Episode Jared’s origin story growing up in his family’s health food store and building a trusted national brand. Why the supplement industry can feel overwhelming and how coaches can simplify the conversation for clients. The Vital Five Supplements every health coach should know: High-quality multivitamin – why most multis fall short and what makes a great one. Magnesium – the most common deficiency in the U.S. and why it’s Jared’s #1 go-to. Probiotics – the difference between human strain and spore-forming probiotics, and why both matter. Omega-3 fatty acids – how to fight inflammation and why rancidity is a big concern. Digestive enzymes – the often-overlooked key to gut health and nutrient absorption. The critical role of Vitamin D3 and K2 synergy in bone and cardiovascular health. How health coaches can use supplements as a resource without getting lost in marketing hype. Why This Matters for Health Coaches Clients constantly ask: “What supplements should I take?” This episode arms you with evidence-based, practical knowledge to give clearer answers and build trust. Jared not only shares his decades of hands-on experience but also offers actionable insights that health coaches can immediately apply in their practices.
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The Money Multiplier Method: Financial Freedom for Health Coaches with Brent Kesler!
08/20/2025
The Money Multiplier Method: Financial Freedom for Health Coaches with Brent Kesler!
In this powerful conversation, we sit down with Brent Kesler, chiropractor-turned-financial educator and founder of The Money Multiplier, to unpack one of the most misunderstood wealth-building strategies: infinite banking through properly structured whole life insurance policies. Brent shares how he went from nearly $1 million in debt to financial freedom in just 39 months — without working harder, taking additional risks, or changing his cash flow. Now, he’s on a mission to teach others how to pay off debt, recapture their money, and build generational wealth using a system the wealthy have leveraged for over 200 years. This episode is packed with actionable insights for health coaches and entrepreneurs who want to: Understand the infinite banking concept and how it works. Learn how to leverage whole life insurance policies with high immediate cash value. Discover how to finance cars, real estate, and business expenses while keeping money in motion. See how even starting with as little as $80/month can build long-term financial security. Explore resources like Brent’s free eBook Mapping Out the Millionaire Mystery and his full 90-minute presentation at . Whether you’re struggling to make ends meet or ready to scale your wealth, this conversation will change the way you look at money forever. 📚 Resources mentioned in this episode: Becoming Your Own Banker by R. Nelson Nash Brent’s free eBook: Mapping Out the Millionaire Mystery Rich Dad, Poor Dad by Robert Kiyosaki Money: Master the Game by Tony Robbins 👉 If you enjoyed this episode, don’t forget to rate and review the show on iTunes. Your support helps us bring on more world-class guests and financial game-changers like Brent Kesler!
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Podcast Guesting for Health Coaches: Jessica Rhodes’ Playbook for Leads, Authority & Sales
08/11/2025
Podcast Guesting for Health Coaches: Jessica Rhodes’ Playbook for Leads, Authority & Sales
We welcome our latest guest, Jessica Rhodes — founder of Interview Connections (pioneer podcast booking agency), to the show! She joins us to share how podcast guesting helps health coaches attract clients, monetize content, and build authority—plus practical steps to start now. In this episode, Jessica breaks down why guesting is the fastest path for health coaches to create content, grow visibility, and generate leads—especially when your best ideas surface through Q&A conversation. We cover when to host vs. guest, how to monetize (funnels, CTAs, affiliate marketing, repurposing), and why the green-room connection (before/after the interview) often drives real business. Why this matters for health coaches Complex, personalized services convert best through conversation, not scripts. Guesting = low-lift content creation + instant authority via borrowed audiences. Hosting builds a home base; guesting builds reach. Use both strategically. Key takeaways Start as a guest to clarify messaging; then consider launching your show. Treat your podcast (hosted or guest spots) as part of a marketing funnel: problem → value → clear CTA every time. Monetize beyond ads: affiliate offers, service enrollments, lead magnets, networking with hosts. Repurpose every interview: short clips, reels, emails, blogs—one appearance = weeks of content. Leverage the green-room chat (off-air). Relationships there often become clients, partners, or affiliates. Follow demand: pitch shows where your ideal buyer already listens. Action steps (do this next) Define one offer + one CTA you’ll use on every interview. Draft 5–7 signature questions you answer brilliantly (and suggested questions for hosts). Create a repurposing checklist (clips, quotes, newsletter, LinkedIn/IG posts). Build a simple booking page/lead magnet to capture interest from episodes. Pitch 5 aligned shows this week—or work with a specialized podcast booking agency. Host vs. Guest — equal power, different benefits Guesting: Audience growth, authority by association, faster lead gen. Hosting: Consistent nurture for your list, message control, deeper brand assets. Monetization quick hits Funnel-first: every episode points to one next step (quiz, call, free training). Affiliate marketing works with small but engaged audiences. Track results: appearances → traffic → email signups → sales. Support the show Rate/review on Apple Podcasts and share with a coach who needs a guesting strategy. Free resources from the host: omarcumberbatch.com (5-Day Sugar Challenge; Hidden: The Six Not-So-Obvious Ways to Get Your Clients Unstuck).
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Confessions of a Party Goddess: Turning Fun Into a Wellness Brand with Marley Majcher!
07/23/2025
Confessions of a Party Goddess: Turning Fun Into a Wellness Brand with Marley Majcher!
Do you really know what your time is worth? Most health coaches don’t—and it’s killing their profit. In this game-changing episode of the Health Coach Academy Podcast, we sit down with Marley Majcher, better known as The Party Goddess®, a celebrity event planner and seasoned entrepreneur who learned the hard way how to price for profit. Marley shares her powerful journey from restaurant owner to multimillion-dollar event business and breaks down the one pricing mistake most wellness professionals make: not accounting for their time. You’ll hear her unfiltered take on cost of goods sold, client acquisition, time tracking, and how health coaches can grow profitable businesses—without burning out. Plus, Marley and I dive into how health coaches can throw buzz-worthy wellness events to build community, generate leads, and set themselves apart in a “saturated” market. If you’ve been undercharging, overdelivering, or simply stuck at a revenue plateau—this episode is for you. 🎯 What You'll Learn: How to track your time to set profitable prices Why health coaches get stuck in a pricing trap How to position yourself in a “saturated” health coaching market Smart event marketing ideas for wellness pros The secret power of local influencers and micro-celebrities
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The Creative Side of Business: Why Scaling Is an Art, Not a Formula with Dr. Jordan Barber
07/14/2025
The Creative Side of Business: Why Scaling Is an Art, Not a Formula with Dr. Jordan Barber
In this powerhouse episode of the Health Coach Academy Podcast, we sit down with Dr. Jordan Barber, a New York-based doctor of acupuncture, published author, entrepreneur, and self-described creative strategist for wellness businesses. Dr. Barber dives deep into how failure, neurodivergence, and a punk rock spirit led him to scale from solo practice to owning multiple integrative health clinics and building residual income. He reveals how congruence—not hustle—is the foundation of growth, and why business should feel like a creative and artistic expression. This episode is a must-listen for health coaches, acupuncturists, and holistic entrepreneurs who want to: Find their North Star in business Scale without losing authenticity Master SEO, social media, and competitive analysis Build practices aligned with their personal vision and values If you're struggling with burnout, unclear about niching, or unsure how to grow your wellness business in today’s digital-first world, this conversation will reset your mindset. 🔥 Topics Covered: Why failure is often the first step to scaling How to build a practice that's congruent with who you are The importance of a vision exercise to guide your brand How ADHD and neurodivergence can be assets in entrepreneurship The truth about “coaches coaching coaches” Why social media and SEO are non-negotiables in 2025 Data-driven growth tactics every wellness pro should know How to avoid burnout and stay true to your mission 📚 Mentioned in the Episode: Dr. Jordan Barber's book: Realigning Medicine ➤ or visit Visioning Exercise PDF: Free download on Tools: SEMrush, Fiverr for SEO analysis, ChatGPT content strategy tips
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Inside the Lolli Wellness Empire: Biohacking, Coaching, and Life After 315 Pounds
06/12/2025
Inside the Lolli Wellness Empire: Biohacking, Coaching, and Life After 315 Pounds
In this inspiring episode, I sit down with the dynamic duo behind Biohack Yourself, a wellness empire born from transformation, resilience, and relentless pursuit of optimal health. From an unexpected meeting in a café to producing one of the most-watched fitness documentaries ever—From Fat Lolly to Six-Pack Lolly—Anthony and Tereza Lolli share their deeply personal journeys of weight loss, parenthood, entrepreneurship, and biohacking. We dive into: How they turned personal health struggles into a thriving media brand Why coaching changed everything (and how they've worked with over 30 coaches!) The story behind launching Biohack Yourself Magazine Tips for health coaches to stand out in a crowded industry The power of documenting your real life—even the messy parts Working as a couple and raising confident, camera-ready kids Marketing strategies for coaches without business backgrounds Why personalization and availability win in the coaching world Whether you're a health coach, biohacker, entrepreneur, or just someone looking to take control of your health, this episode is a must-listen. Get ready to be motivated, educated, and entertained by two people who are living proof that radical transformation is possible.
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From Immigrant to Med Spa Mogul: Nelly Gal on Grit, Growth & Building a 7-Figure Wellness Brand
06/02/2025
From Immigrant to Med Spa Mogul: Nelly Gal on Grit, Growth & Building a 7-Figure Wellness Brand
In this powerful episode of The Health Academy, host Omar speaks with Nelly Gal, a Cuban-born entrepeneur and founder of Live Vibrant Med Spa, about her extraordinary journey from communist Cuba to building one of Florida’s most successful med spas. With zero business background and only a few thousand dollars, Nelly went from struggling with imposter syndrome to generating multiple 6-figure months in her wellness business. Nelly opens up about: How escaping Cuba shaped her entrepreneurial mindset Building a wellness clinic from the ground up Leveraging functional medicine and aesthetics to empower women Overcoming fear, scarcity, and burnout as a first-time business owner Transitioning her brick-and-mortar business into online wellness and coaching The power of marketing, Groupon strategy, and patient retention Why health coaches shouldn't wait until they're "ready" to launch How to grow your client base without a big budget Whether you’re a , beauty entrepreneur, or aspiring med spa owner, Nelly's story is a masterclass in resourcefulness, resilience, and heart-centered success. 💥 BONUS: Grab Nelly’s free Live Vibrant Blueprint for Energy & Wellness and a chance at a free 60-minute strategy session via @live_vibrant_medspa on Instagram.
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From Burnout to Balance: How Neelam Harjani Built a Purpose-Driven Wellness Empire
05/28/2025
From Burnout to Balance: How Neelam Harjani Built a Purpose-Driven Wellness Empire
In this inspiring episode of the Health Coach Academy Podcast, we sit down with Neelam Harjani — founder of Inspire Yoga and Inspire Wellness — to explore her powerful journey from high-stress investment banking to holistic health entrepreneurship. Neelam shares how chronic burnout pushed her to pivot careers and build a global wellness brand focused on yoga therapy, mindfulness, and personalized coaching. Discover how Neelam used her background in finance and her lifelong passion for yoga to disrupt the saturated wellness market, creating a unique business model that blends one-on-one coaching, corporate wellness programs, yoga teacher training, and online content. She dives deep into the importance of niche marketing, conscious leadership, and the ancient philosophy of karma yoga — emphasizing effort over outcome. Whether you're a health coach, wellness entrepreneur, or simply looking to create a more balanced life, this episode is packed with actionable insights on: Overcoming burnout and chronic stress Building a heart-centered business from scratch Scaling through mindful leadership and team alignment Standing out in a crowded health and wellness industry Using yoga, meditation, and breathwork for transformation Navigating business with spiritual integrity Don’t miss this soulful, strategy-packed conversation on the power of aligned living and purpose-driven entrepreneurship.
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A Health Coach’s Guide to Oils, Healing, and Longevity with Udo Erasmus
05/12/2025
A Health Coach’s Guide to Oils, Healing, and Longevity with Udo Erasmus
In this powerful episode of The Health Coach Academy, we welcome legendary health educator and founder of Udo’s Choice, Udo Erasmus — a pioneer in the healthy fats movement and the man behind some of the first essential oil blends made with health in mind. At 82 years old (and still climbing trees!), Udo brings his incredible energy and deep scientific knowledge to discuss: ✅ Why most cooking oils are harming your health — and what to use instead ✅ The origins of his health mission after pesticide poisoning ✅ How frying oils may contribute more to disease than sugar ✅ Why real healing means going back to nature ✅ How health coaches can use accurate information to build trust and results ✅ The massive misinformation around seed oils and omega-6s ✅ The journey of building a health brand with zero business background Udo also pulls back the curtain on how misinformation spreads in the wellness world — and why critical thinking and deep education are more important than ever. 🧠 Key Topics Covered: The life-threatening truth about damaged oils How frying oils impact cellular health and inflammation Why most people are deficient in Omega-3s What makes a truly healthy oil (and how Udo pioneered it) The real math behind “just 1% damage” in oils — shocking! How Udo built an industry-changing brand through education, not sales 🔗 Resources Mentioned: Udo’s Website: Book: Fats That Heal, Fats That Kill Follow Udo on Instagram, YouTube, LinkedIn, and Facebook (@udoerasmus) 🙌 Support the Show: Enjoyed this episode? Please rate, review, and subscribe to the show so we can continue bringing you groundbreaking guests like Udo Erasmus. Your support fuels this podcast and the success of health coaches worldwide!
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How Health Coaches Can Crush the Competition by Building Expert Authority.
04/29/2025
How Health Coaches Can Crush the Competition by Building Expert Authority.
In today’s episode of the Health Coach Academy Podcast, we welcome expert authority business coach, Christine Blosdale! Christine shares her invaluable insights from decades of experience in broadcast journalism, podcasting, and coaching — helping entrepreneurs, especially health coaches, stand out in seemingly saturated markets. We dive deep into the three core pillars people always care about — health, wealth, and love — and how health coaches can tap into these universal needs to build thriving businesses. Christine also breaks down the concept of "expert authority," why authenticity matters more than ever, and how simple tools like podcasting, authorship, and public speaking can transform your credibility. Key takeaways include: Why the health coaching market is far from saturated How to overcome imposter syndrome and self-doubt Why building expert authority is critical to standing out How to leverage books, podcasts, and video content (even if you're camera shy!) How to create a personal brand that's authentic, relatable, and trusted Plus, Christine shares a fun Expert Authority Quiz you can take to assess where you are on your entrepreneurial journey! Please Support the Show: If you enjoyed today’s episode, please subscribe, rate, and leave a review on your favorite podcast platform! Your support helps us keep bringing amazing guests like Christine to the Health Coach Academy.
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Turn Wellness Into Wealth: Scaling Your Health Coaching Business with E-Commerce
04/14/2025
Turn Wellness Into Wealth: Scaling Your Health Coaching Business with E-Commerce
In this eye-opening episode of the Health Coach Academy Podcast, we welcome Neil Twa, founder of Voltage Digital Marketing and a top expert in launching physical product businesses on Amazon. If you've ever wondered how to go beyond trading time for money as a health coach — this episode is your roadmap. 💥 Neil introduces the Platinum Principle — the idea of building a brand asset that grows in value and becomes a saleable business. He explains how health coaches, trainers, and consultants can leverage Fulfilled by Amazon (FBA) to create multiple income streams and free themselves from the limitations of one-on-one coaching. 📦 Whether you're dreaming of launching your own supplement line, health tools, or just want to learn how to sell any profitable product (yes, even toasters!), this episode breaks down: Why physical products offer true business scalability How to build an automated income stream through e-commerce The power of owning your own brand and intellectual property How to make data-driven product decisions (not emotional ones) The biggest mistake new sellers make (and how to avoid it) 🛒 Discover how to tap into Amazon's 200+ million Prime customers — without needing a huge audience or influencer status. 🎁 BONUS: Neil is offering 10 FREE digital copies of his strategy guidebook, packed with insights on e-commerce, marketing, wealth-building, and more. Use the code HEALTHCOACH (details in the show notes). 🔗 Visit to learn more and access free training resources. 🎙️ Don’t forget to rate, review, and subscribe to support the show and help more health coaches discover new ways to grow their business.
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From Corporate Banking to Ayurvedic Coaching: Reclaiming Purpose with Tessa Arnold!
03/26/2025
From Corporate Banking to Ayurvedic Coaching: Reclaiming Purpose with Tessa Arnold!
In this powerful and inspiring episode, we sit down with Tessa Arnold—former VP in global banking turned Ayurvedic health coach, entrepreneur, and transformational guide. Tessa opens up about her deeply personal journey from the structured world of commercial finance to building a heart-centered business rooted in healing, intention, and authenticity. If you're a health coach, wellness entrepreneur, or simply someone navigating your own chapter two, this episode is packed with the insights you need. Tessa shares how personal loss, identity shifts, and burnout forced her to pivot—and how she turned those experiences into fuel for her purpose-driven coaching business. We explore: Tessa’s journey from corporate executive to certified Ayurvedic health coach How personal transformation can fuel your entrepreneurial path The power of knowing your "why" before starting your health coaching business Embracing vulnerability and overcoming self-doubt Building a business with intention, clarity, and soulful marketing How to niche down by looking at your past self The difference between goals and intentions—and why both matter Why following your curiosity can lead to unexpected and aligned success Tessa also introduces her upcoming book "Step Into the Gap" and explains how stepping into uncertainty allowed her to fully embrace her gifts, help others, and launch two thriving platforms. Whether you're on the fence about leaving your 9–5, struggling to define your niche, or wondering how to start marketing your health coaching business without burning out—this conversation will inspire you to take bold but aligned steps forward. 🎧 Don’t forget to rate, subscribe, and share this episode with someone who’s on the verge of their next big leap!
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How Spirituality and Business Intersect: A Conversation with Brian Metzger
03/11/2025
How Spirituality and Business Intersect: A Conversation with Brian Metzger
In this powerful episode of the Health Coach Academy Podcast, I sit down with Brian Metzger, a former Franciscan monk turned spiritual director and entrepreneur, to uncover the deep connections between spirituality, mindset, and financial success. Brian shares his incredible journey—from spending years as a monk, living in some of the world's most impoverished areas, to leaving the monastery in 2019 and navigating the challenges of entrepreneurship. He discusses how he overcame limiting beliefs about money, turned his spiritual calling into a business, and now helps others transform their lives through spiritual direction and coaching. If you're a health coach, entrepreneur, or professional struggling with money blocks, purpose, or self-worth, this episode is for you. Brian shares practical strategies to shift your mindset, build wealth without guilt, and integrate spirituality into your business for lasting success. What You’ll Learn in This Episode: ✅ How spirituality and business are deeply connected (and why ignoring this limits your success) ✅ Overcoming limiting beliefs about money—shifting from scarcity to abundance ✅ The importance of self-worth in financial success ✅ Why health coaches and other professionals unintentionally inherit a "poverty mindset" ✅ How to align your passion with profit—without sacrificing your values ✅ The role of rituals, habits, and sacred practices in personal and business growth ✅ Why financial freedom isn’t a dream—it’s a choice you make daily Brian’s wisdom will shift your perspective on money, mindset, and spirituality, helping you break free from self-imposed limits and step into your full potential as an entrepreneur. About Brian Metzger Brian Metzger spent over two decades as a Franciscan monk, dedicating his life to spiritual growth, service, and human formation. After leaving the monastery, he founded Mission 1249, where he helps individuals integrate spiritual transformation into their personal and professional lives. Today, Brian works as a spiritual director, mentor, and speaker, guiding entrepreneurs, high-performers, and purpose-driven professionals in discovering clarity, fulfillment, and success in all areas of life. 🌎 Learn more about Brian: Join the Conversation! 💬 What’s one belief about money that you’ve had to overcome as an entrepreneur? Drop a comment below! 🔁 If you found this episode valuable, share it with a friend and tag us on social media! 📢 Don’t forget to subscribe and leave a review! Your feedback helps us continue to bring powerful content to help you grow your health coaching business.
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Unlocking the Power of Public Speaking for Business Growth with Blair Nichols!
03/03/2025
Unlocking the Power of Public Speaking for Business Growth with Blair Nichols!
In this episode, we dive deep into the world of public speaking with industry expert Blair Nichols. Blair is a seasoned speaker coach and manager, helping individuals leverage speaking engagements to grow their brands, attract clients, and establish themselves as thought leaders. We discuss the power of storytelling, how to break into public speaking, and why authenticity is key to success. If you’ve ever considered speaking as a way to grow your business, this episode is a must-listen! Key Topics Covered: Introduction to Blair Nichols His journey from publishing to working in the speaker industry Experience managing and coaching speakers since 2007 The evolution of the speaking business over the years Public Speaking as a Business Strategy Why speaking is a powerful client acquisition tool The difference between speaking at an event vs. being an exhibitor Strategies for leveraging public speaking to attract ideal clients Overcoming the Fear of Public Speaking Why speaking remains a common fear How virtual platforms have helped people become more comfortable speaking The importance of embracing nerves as part of the process How Public Speaking Builds Trust and Authority The ‘Know, Like, Trust’ factor The psychology behind why audiences trust speakers Leveraging storytelling to create emotional connections Different Styles of Public Speaking The spectrum from high-energy speakers like Tony Robbins to calm presenters like Eckhart Tolle Why authenticity matters more than a particular style How to find and refine your own unique speaking voice Getting Started with Public Speaking How to book your first speaking engagements Leveraging your existing network for practice opportunities The importance of pro bono gigs to build credibility and content Tapping into the Business Side of Speaking The role of sponsorships in securing speaking opportunities How to negotiate for stage time at events The differences between paid speaking engagements and strategic speaking for business growth Virtual Speaking Opportunities The rise and sustainability of virtual events How virtual speaking compares to in-person engagements Monetizing virtual speaking events and workshops Success Stories in Public Speaking Blair’s experience managing Molly Bloom’s speaking career Growth stories from coaching clients who successfully increased their speaking rates and audience reach Three Pillars of a Sustainable Speaking Strategy Speaking Assets – Crafting a compelling speaker profile, topics, and positioning Go-To-Market Strategy – Finding and booking the right speaking engagements Products & Services – Leveraging speaking to drive business and revenue growth The Future of Public Speaking Potential technological advancements (VR, holograms, AI) The evolving landscape of live and virtual speaking engagements Why storytelling and human connection will always be at the core of public speaking success Connect with Blair Nichols: Website: LinkedIn: Instagram: Book a Free Consultation: Final Thoughts: Public speaking is one of the most powerful tools for business growth, authority-building, and client attraction. Whether you’re a health coach, entrepreneur, or business owner, leveraging the stage can be a game-changer. Tune in to hear Blair Nichols' expert insights and actionable strategies to take your speaking career to the next level! If you enjoyed this episode, don’t forget to subscribe, rate, and leave a review!
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Why Podcasting is the Ultimate Marketing Tool for Business Growth with Jamie Kennedy!
02/18/2025
Why Podcasting is the Ultimate Marketing Tool for Business Growth with Jamie Kennedy!
Did you know that compared to social media platforms, podcasts are a powerful tool to rope in a dedicated audience? The average listener will give a brand-new podcast they’ve never heard before anywhere from five to fifteen minutes to decide whether the podcast is worth listening to. Compare that to the two seconds that it takes to scroll through an Instagram feed! In this episode of Health Coach Academy, we’re talking to Brave Moon Podcasts’ Podcast Producer Jamie Kennedy to shed light on the power of podcasting as an effective marketing tool to grow your business! Notable Quotes “That’s what I really love about podcasting, and that’s ultimately why I became so passionate about it, is that it’s allowing us to have deeper conversations about things that matter most.” - Jamie Kennedy In this Episode of Health Coach Academy Omar introduces the episode’s guest, Jamie Kennedy (01:30) Jamie Kennedy’s origin story and how she ended up in the podcast space (03:39) Podcasting statistics: you only need 21 episodes (05:40) The contrast between social media and podcasts (06:35) The power of podcasting as a marketing outlet (08:30) The biggest thing to consider when starting a podcast (11:20) Niching down to become ruthlessly specific (13:50) Aligning contents’ goals with their content (16:06) The value of having a lead magnet to collect emails (17:22) What stops podcasters from getting to 21 episodes (19:24) A long-time listener who never left a review (22:28) Why people don’t leave reviews (23:17) Podcast analytics: look at the consumption rate, not the download count (25:03) Increasing podcast downloads by including show notes (29:50) Which platforms to upload podcasts (31:44) Putting the show notes in the episode description (33:12) Utilizing targeted ads in podcasts (36:57) Where to find and keep up with Jamie Kennedy (41:37) Relevant Links Brave Moon Podcasts – | | | Don’t forget to check out! by Omar Cumberbatch Enjoyed this podcast? Picked up a lot of helpful tips and tricks to make your weight loss journey more fun and enjoyable? Hop on to for more episodes!
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The Empowered Practitioner: Joanna Sapir’s Guide to Business Transformation
02/07/2025
The Empowered Practitioner: Joanna Sapir’s Guide to Business Transformation
In this episode of the Health Coach Academy Podcast, I welcome back the incredible Joanna Sapir, a business strategist for health and wellness practitioners, and one of the few guests I've invited back for a second appearance. Joanna shares her journey over the past year, including launching her Profitable Practitioner Academy and making a bold move to Mexico after becoming an empty nester. We dive deep into the power of systems thinking and how it transforms the way wellness practitioners approach their businesses, creating more income with less stress. Joanna discusses her unique strategies for marketing, client acquisition, and the importance of knowing your ideal client. She also emphasizes why building sustainable practices matters more than flashy social media metrics. Joanna highlights one of her favorite client success stories and shares valuable insights on turning a struggling practice into a dream business. We wrap up by discussing her Empowered Practitioner Event, a free, value-packed, five-day training designed to help practitioners build profitable and sustainable wellness practices. To get access, click this link: Tune in to learn actionable steps to streamline your business, market with intention, and deliver transformative results for your clients! Connect with Joanna: 🌐 Website: 🎙️ Podcast: The Business Revolution for Practitioners 📲 Socials: Don’t miss this inspiring and informative episode! 🎧✨
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The LAST Sales Funnel You'll Ever Need with Eli Natoli
01/21/2025
The LAST Sales Funnel You'll Ever Need with Eli Natoli
In this transformative episode, we sit down with Eli Natoli—international bestselling author, business strategist, and marketing expert—to unpack her revolutionary concept: "The Last Funnel You'll Ever Need." Eli shares her no-fluff approach to creating marketing funnels that actually work, helping entrepreneurs attract high-quality leads, convert prospects with ease, and scale their businesses sustainably. With years of experience coaching business owners worldwide, Eli has discovered the key to simplifying marketing strategies while maximizing impact and revenue. In this episode, you'll learn: ✅ Why traditional funnels fail to deliver long-term results. ✅ How to create a customer-centric funnel that builds trust and loyalty. ✅ The biggest mistakes entrepreneurs make when designing their sales process. ✅ How to align your marketing strategy with your brand's unique strengths and values. ✅ Practical steps to craft a funnel that converts consistently, without the overwhelm. Whether you're a seasoned entrepreneur or just starting out, Eli's insights will empower you to ditch the cookie-cutter tactics and embrace a marketing funnel that feels authentic and delivers real results. 🌟 Don't miss this game-changing conversation about building The Last Funnel You'll Ever Need! 🎧 Listen now and discover how to create a marketing funnel that works for YOU.
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Yoga, Meditation, and Money: How Kelly Smith Built a Thriving Business and a Top Podcast
01/06/2025
Yoga, Meditation, and Money: How Kelly Smith Built a Thriving Business and a Top Podcast
In this episode, I sit down with Kelly Smith, a global yoga and meditation teacher, founder of Yoga for You, and host of the top 0.1% ranked podcast Mindful in Minutes. Kelly shares her inspiring journey of transforming from a passionate “starving artist” to a thriving entrepreneur in the wellness space. We explore the major mindset challenge faced by many health coaches and wellness professionals—the belief that making money from your passion is wrong. Kelly candidly opens up about how criticism early in her career made her question her worth and her right to monetize her expertise, and how she ultimately overcame this limiting belief. Today, Kelly runs successful training programs, supports her family through her work, and helps others break free from the starving artist mentality. Join us as we dive into actionable strategies for health coaches to grow their revenue without sacrificing authenticity or their love for helping others. Whether you’re a health coach, yoga instructor, or wellness entrepreneur, this episode will inspire you to shift your mindset, embrace abundance, and build a sustainable business doing what you love.
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Thriving in an Emerging Market: Emma Murphy on Niching, and Building a Global Health Coaching Network!
12/19/2024
Thriving in an Emerging Market: Emma Murphy on Niching, and Building a Global Health Coaching Network!
In this episode of the Health Coach Academy Podcast, Omar Cumberbatch welcomes Emma Murphy, CEO of Eating Freely, to discuss the power of niching down and becoming a specialist in the health and wellness industry. Emma shares her journey from building a private psychotherapy practice focused on disordered eating to launching a globally recognized training program for health coaches and nutritionists. Learn why niching is crucial for attracting ideal clients, how to differentiate yourself in a saturated market, and the importance of addressing emotional eating and binge eating. Emma also delves into practical strategies for incorporating therapy-informed tools into health coaching, building strong local networks, and using lived experiences to connect with clients on a deeper level. Discover how Emma navigated challenges, including pivoting her business during the pandemic, and hear her inspiring vision for empowering practitioners worldwide. If you're looking to elevate your health coaching practice and make a meaningful impact, this episode is packed with actionable insights and expert advice. Connect with Emma Murphy and learn more about Eating Freely at .
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Unlocking a Positive Money Mindset with Lauren Schoenfeld!
12/10/2024
Unlocking a Positive Money Mindset with Lauren Schoenfeld!
Having a strong money mindset is crucial for any entrepreneur aiming to build a thriving business. It’s not just about crunching numbers—it’s about developing the confidence to take control of your finances, align them with your goals, and create a sustainable path to growth. Without the right mindset, money can feel overwhelming or elusive, but with the right approach, it becomes a powerful tool for building your dream business and life. In this episode, we dive deep into the transformative world of money mindset with Lauren Schoenfeld, founder of Active Core Consulting. Lauren is a powerhouse in the health and wellness industry, providing entrepreneurs with fractional CFO services, bookkeeping expertise, and operational coaching to put their profit first and scale their dream businesses. A self-proclaimed numbers nerd and former athlete, Lauren brings a wealth of experience from her corporate tenure at PricewaterhouseCoopers, WeWork, and Equinox Fitness Clubs, where she spearheaded major growth initiatives and launched iconic ventures like Equinox Hotels and SoulCycle On-Demand. Lauren shares her journey from the corporate grind, which led to burnout and a chronic illness, to building her thriving business while prioritizing health and balance. Together, we explore how shifting your mindset about money can empower you to confidently take control of your finances, create a strategic profit-focused plan, and eliminate the hustle culture that traps so many entrepreneurs. Packed with actionable insights, Lauren delivers a must-listen for anyone looking to transform their relationship with money, develop financial confidence, and build a sustainable, thriving business without sacrificing their well-being.
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Crafting Words that Sell: Copywriting Essentials with Linda Melone
11/12/2024
Crafting Words that Sell: Copywriting Essentials with Linda Melone
Great copy is the key to a thriving business. If you can understand the nuances of your industry, you become a master of the language, the vibe, and the challenges of your audience. This understanding creates the connection that enables you to speak to prospective clients at a much more meaningful level that leads to better offers and more sales. In this episode, we dive deep into the world of copywriting with expert Linda Melone, uncovering the secrets behind writing words that truly captivate and convert. Linda, specializes in creating impactful, revenue-generating copy for the health, wellness, and fitness industries. She leverages her unique blend of skills as a former personal trainer and award-winning magazine writer into copy that converts. She shares her insights on how effective copy can shape brand identities, connect with audiences on a deeper level, and ultimately drive action. We discuss everything from understanding your target audience to crafting headlines that grab attention and writing copy that sells without feeling “salesy.” Whether you're a business owner, health coach, or aspiring writer, this episode is packed with actionable advice to help you elevate your messaging and make a memorable impact with your words. Tune in and discover how to transform your ideas into compelling, conversion-focused copy that resonates with your audience and helps your business thrive.
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Nail Your Niche: How to Stand Out and Succeed with the Wholistic Health Boss, Jenn Malecha!
10/22/2024
Nail Your Niche: How to Stand Out and Succeed with the Wholistic Health Boss, Jenn Malecha!
One of the most powerful strategies for building a successful business is often the most overlooked: niching down. As the market becomes more saturated, it’s not enough to be a generalist—you need to specialize and serve a specific audience to truly stand out. We explore why narrowing your focus allows you to connect more authentically with clients, offer more tailored solutions, and establish yourself as the go-to expert in your niche. Whether you're a health coach or an entrepreneur in any field, discovering your niche is key to attracting the right clients and scaling your business. To share this powerful insight, we invited Jenn Malecha to the show. Jenn is the Wholistic Health Boss and is an expert in helping health and wellness professionals create successful, sustainable businesses. With years of experience as a Functional Diagnostic Nutrition Practitioner, Business Mentor, and Health Coach, Jenn has mastered the art of niching down to grow her brand and empower others to do the same. Through her unique approach, she helps health coaches identify their ideal clients, refine their messaging, and build profitable businesses that align with their passions and strengths. Tune in to learn from Jenn’s journey and get actionable tips on how you can find your niche and thrive.
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Shared Struggles: How Health Coaches and Physical Therapists can Grow Their Businesses
10/07/2024
Shared Struggles: How Health Coaches and Physical Therapists can Grow Their Businesses
One of the common themes I've learned over the years and after over 200 episodes is that business is business. The same principles apply for most businesses starting out and the keys to success are basically the same. So when I had a chance to interview Michael Silva, I jumped on the opportunity. Michael is a business coach who is trying to save the physical therapy profession. During this episode, it became quite clear that health coaches and physical therapists are industries that have many common struggles. As both occupations have similar missions as wellness practitioners, they also share business struggles from building client relationships to managing pricing and business growth. Michael joins the show to share his passion of helping physical therapists build the practice of their dreams. He empowers private practice owners to create fulfilling and profitable businesses by niching down, targeting their ideal market, and delivering exceptional experiences. Michael also shares how his journey began as a sports medicine physical therapist and quickly becoming disillusioned with the traditional healthcare model. The turning point came when he decided to start his own practice, driven by the support of his wife and the desire to create a more meaningful career. This decision led to great success and fulfillment, inspiring him to help others do the same. Through his journey, Michael developed the 5 O's Method, a unique approach to helping physical therapists build successful private practices. Now, Michael is on a mission to transform the profession, one private practice at a time.
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Unlocking the Entrepreneur Within: The Power of Shifting Identity for Business Success!
09/11/2024
Unlocking the Entrepreneur Within: The Power of Shifting Identity for Business Success!
When we hear about successful businesses, we often hear stories about the strategies that got these businesses to where they are. Whether that was a brilliant marketing campaign, or a unique branding idea. But we often don't get a glimpse of the mindset shift required to make radical changes in ourselves, especially when we are coming from traditional 9 to 5 jobs or corporate settings. In this episode, we dive deep into the mindset transformations essential for unlocking your entrepreneurial potential. We explore how shifting your identity from a traditional employee to a proactive entrepreneur is key to business success. You'll learn how to reframe limiting beliefs, embrace new habits, and adopt the mindset of a leader. Whether you're just starting out or looking to take your business to the next level, this episode will guide you through the psychological and emotional shifts required to become the CEO of your own life and business. To share how to shift, we invited Rashi Nayar to the show. Rashi is a business coach and IIN alum who helps driven coaches scale to 7 figures through done for you marketing and content creation organically.
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How to Get Paying Clients Through Podcast Guesting!
08/19/2024
How to Get Paying Clients Through Podcast Guesting!
Podcast guesting is a powerful strategic tool for personal branding and business growth. By appearing on other people's podcasts, you can easily expand your audience, establish authority in your niche, and build meaningful connections. Podcast guesting also allows you to leverage these appearances to amplify your message, enhance credibility, and ultimately drive more opportunities to your business. In this episode, we invited Sam Brake Guia to the show to discuss his experience in the podcast guesting world. Sam is the Co-Founder of PodWritten, a podcast guest booking service who aims to helping health and wellness professionals get booked on podcasts. He is also the host of the hit podcast Mics to Millions.
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