Listing Bits
Greg Robertson, co-founder of W+R Studios and publisher of Vendor Alley, talks real estate technology with the people who are shaping it.
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Remine, Refocused with Joe Kazzoun, CEO of Remine.
12/13/2025
Remine, Refocused with Joe Kazzoun, CEO of Remine.
The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg Robertson sits down with Joe Kazzoun, CEO of Remine, for a wide-ranging conversation on real estate technology, forms, MLS dynamics, and Remine’s path forward under new ownership. Joe walks through his career across brokerage tech, transaction management, and proptech, then digs into lessons learned from Instanet, Lone Wolf, Dotloop/Zillow, and his return to Remine. The discussion focuses on software bloat, member benefits vs. direct sales, and how Remine is simplifying its product strategy to regain stability and growth. Key Takeaways Joe Kazzoun’s career arc spans brokerage tech, transaction management, and proptech leadership, shaping his pragmatic view of software in organized real estate. The forms and transaction management market became fragmented due to MLSs seeking control over technology choices rather than relying solely on association member benefits. Dotloop’s success highlighted the power of direct-to-agent sales, strong customer support, and simplicity over feature overload. Software bloat—especially in MLS environments driven by committee decisions—often hurts usability more than it helps adoption. Remine struggled under MLS ownership due to governance complexity and delayed cost-cutting, leading to a public sale process. Remine’s acquisition by Place (Ben Kinney & Chris Suarez) stabilized the company, reduced redundancy, and moved it toward break-even. Going forward, Remine is focusing on clarity: prospecting, public record/tax data, simple MLS search, and Docs+—not trying to be everything at once. Remine is re-positioning its tax and public records tools as a standalone value for MLSs, alongside continued sales to MLSs, associations, and directly to agents and teams. Links: Email: Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Running a home grown MLS with Annie Ives
12/02/2025
Running a home grown MLS with Annie Ives
The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg sits down with returning guest Annie Ives, CEO of CLAW/The MLS™, to discuss major industry changes following NAR policy shifts, the rise of MLS-only memberships, exclusive-listing strategies, and the rapid growth of CLAW’s in-house technology products including Vesta Plus, Checkmate, Showing software, and MarketSnap. Annie also shares insights on managing a high-end market, delivering strong customer service, and the future role of MLSs in a shifting industry. Key Takeaways NAR’s policy changes are already increasing MLS-only membership interest, especially in California’s Thompson state environment. Annie expects MLS-only membership to rise from ~15% to potentially 25–30% as agents look to cut costs. Associations may face pressure to restate their value proposition as non-dues revenue becomes increasingly important. CLAW is launching a new listing status: MLS Exclusive — allowing listings to remain off-market-facing while still visible to MLS members. MLS Exclusive listings accrue no DOM and no public price-change history while in that status. CLAW continues to grow its in-house technology stack, including: Vesta Plus MLS platform Checkmate compliance software (now used by ~200k agents) Showing software MarketSnap analytics Annie credits their success to customization, rapid iteration, and client-driven feature development. She predicts MLSs will increasingly become technology companies, especially as revenue from dues becomes less stable. Future industry direction remains uncertain, but Annie emphasizes persistence, adaptability, and building strong teams as core to longevity. Links: Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Getting rid of the grey with Amy Gorce of REdistribute
11/10/2025
Getting rid of the grey with Amy Gorce of REdistribute
This Listing Bits episode is now available on your favorite podcast player! Overview Greg Robertson sits down with industry veteran Amy Gorce of REdistribute to clarify what REdistribute actually does, how it differs from display-focused data platforms, and why MLSs should care about the exploding gray-market use of MLS data. Amy breaks down the institutional-buyer use cases, explains how gray-market pipelines emerged, and outlines why MLS participation directly impacts valuation accuracy, AVMs, risk modeling, and overall market health. Key Takeaways • REdistribute is not a display vendor. Their data is used solely for institutional-grade analytics, AVMs, risk modeling, and portfolio management—never for consumer-facing listing display.  • Owned by MLSs, built for MLSs. The operating agreement limits eligible purchasers and prevents MLSs or brokers from using the data for competitive display products.  • The gray market is real and accelerating. Companies scrape, partner with brokers, or purchase unclear data sources to fuel AVMs and risk tools—often without MLS compensation. REdistribute is actively converting gray-market users.  • AI is making the problem bigger. Scraping tools, automated ingestion, and LLM training pipelines are proliferating. REdistribute is building an MCP server to support AI-specific use cases in a controlled and compliant way.  • Coverage, not demand, is the bottleneck. Institutional buyers are ready, but MLS participation is still below critical mass (~55–60% coverage). More MLSs joining closes the gap and increases revenue potential.  • Economics vary by use case. AVM licensing generates significantly higher value than simple match-and-append use cases—creating real opportunities for meaningful revenue distribution back to MLSs and brokers.  • Joining is simple. MLSs sign a license agreement and can be onboarded in roughly two weeks, with quarterly revenue distributions.  Links • Contact Sponsors - Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Live from Toronto with Michael Wurzer, CEO of FBS
10/13/2025
Live from Toronto with Michael Wurzer, CEO of FBS
Overview Greg Robertson sits down with Michael Wurzer, CEO of FBS (Flexmls), right after CMLS 2025 in Toronto. They reflect on the state of the MLS industry, FBS’s growth and culture, and how AI, standards, and industry consolidation are shaping the future of organized real estate. Key Takeaways FBS growth & longevity FBS is now the #2 MLS system vendor with near-100% retention. Employee-owned culture drives long-term stability and customer focus. Industry leadership Wurzer has been influential in pushing APIs, RESO standards, and long-term tech adoption. Stresses that standards work is critical and shouldn’t be overshadowed by hype around AI. AI & MCP New protocols like MCP let large language models connect directly to MLS APIs. This evolution validates years of investment in standards and API development. Compass/Anywhere merger Private listing networks challenge cooperation but face adoption hurdles. Consolidation could create distractions; agent adoption remains the biggest barrier. CMLS 2025 reflections Strong broker/MLS dialogue, with Craig Cheatham’s session a highlight. Local broker engagement remains the most important success metric for MLSs. Source MLS revival Effort to clearly brand MLS-sourced listings and improve analytics transparency. Planned launch at the 2026 RESO/REset conference. Regionalization & data standardization Florida coast example: six MLSs aligned on one entry system, eliminating duplicates. Push for more regional cooperation to solve overlapping market disorder. Vendor vs. MLS-owned tech MLSs entering the vendor space still face the same integration and sustainability challenges. Wurzer argues FBS, as an employee-owned vendor, shares MLS values and long-term commitment. Future concerns & opportunities Biggest worry: MLSs losing focus on standardizing data formats regionally. Supports potential CMLS–RESO merger if it leads to stronger professional staffing and delivery of promised value. Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Andy Taylor and Greg Fischer of RetroRate - Assumable loan discovery
09/29/2025
Andy Taylor and Greg Fischer of RetroRate - Assumable loan discovery
Overview Greg Robertson sits down with Andy Taylor and Greg Fischer from RetroRate to discuss assumable loans and their potential to reshape real estate transactions. They explore the history and career paths of both founders, the challenges of discoverability in MLSs, and how RetroRate aims to make assumable loans more visible and accessible for agents, buyers, and sellers. Key Takeaways Backgrounds of the founders: Andy Taylor: From gaming at EA, to Apple, to Redfin, to startups like Approved and Credit Karma. Greg Fischer: From brokerage and realtor.com to innovative consumer tools like Doorsteps and Doorsteps Swipe. RetroRate’s mission: Helps real estate professionals identify and transact on assumable loans. Assumable loans can drastically reduce monthly payments compared to current market rates. Market potential: 22–25% of homes on the market have an assumable loan, yet less than 1% are marketed that way. Properly marketed assumable loans can increase sale prices and attract more buyers. Challenges: Discoverability in MLSs—fields exist but are often unused or misunderstood. Educating agents and consumers on how assumables work. Equity gaps require creative solutions (cash, piggyback loans, or policy changes). Tools & partnerships: RetroRate offers an agent-facing platform, MLS integrations, and a Chrome extension (“RetroRate VHS”) to overlay assumable loan info on Zillow, Redfin, and Realtor.com. Engaging with MLSs and realtor organizations to standardize data fields and improve adoption. Call to action: MLSs, brokers, and agents should connect with RetroRate to make assumable loans more visible and usable for clients. Links Contact: andy@retrorate.com | Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Rich LaRue of Homesmart
09/01/2025
Rich LaRue of Homesmart
In this episode of Listing Bits, Greg Robertson sits down with Rich LaRue, Designated Broker for HomeSmart Arizona and VP of Corporate Brokerages for HomeSmart’s Western region. Rich shares his background in real estate, thoughts on exclusive listings and MLS rules, and his perspective on the evolving role of associations, NAR, and vendors in the industry. Key Takeaways Rich LaRue oversees over 12,500 agents across Arizona, California, Colorado, and Texas, with more than 40 years in the business . On exclusive listings: HomeSmart’s stance is client-focused—market broadly unless specific client needs dictate otherwise . LaRue acknowledges MLS rules can feel restrictive but stresses the need for common guidelines and transparency with clients . Predicts exclusive listing programs may be a short-term fad, with market cycles determining their relevance . Believes associations and MLSs may eventually separate, but stresses the ongoing local value associations provide, especially around advocacy and forms . Notes the recent push for MLS-only membership options and the challenges of balancing form libraries, branding, and NAR’s influence . Advises vendors to be patient—sales cycles are long, especially in today’s market—and to focus on helping agents articulate their value to clients . Highlights Raise, a product that helps agents track and communicate their value, as a timely and effective tool for buyer representation . Links Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Revive co-founder, Dalip Jaggi, shares his journey
09/01/2025
Revive co-founder, Dalip Jaggi, shares his journey
In this episode of the Listing Bits Podcast, Greg Robertson sits down with Dalip Jaggi, co-founder of Revive, to discuss his entrepreneurial journey and how Revive is helping homeowners maximize the value of their properties. Dalip shares how his early background in tech led him to real estate, the challenges and lessons of scaling a business, and Revive’s unique approach to empowering homeowners through renovation and financial solutions. Key Takeaways Dalip’s background: from web development and running an agency to launching Revive. Early exposure to real estate tech through working with “Rich Uncles” and scaling investment platforms. Why Dalip sold his agency and shifted focus to solving one problem deeply. Revive’s mission: helping homeowners build wealth through smarter real estate decisions. Flagship program: Renovate to Sell, which funds and manages home renovations to maximize sale price. Additional equity-extraction program for homeowners needing faster liquidity. Difference between Revive and competitors like Plunk and Curbio: Revive acts as a third-party facilitator, not a general contractor, offering oversight, funding, and design support. Challenges and opportunities of scaling in California versus national expansion. Importance of focusing deeply in one market before expanding. Connect with Dalip Instagram: Dalip Jaggi Instagram: Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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RentSpree, housing, and Michael Lucarelli's journey to proptech success.
07/31/2025
RentSpree, housing, and Michael Lucarelli's journey to proptech success.
Greg Robertson sits down with Michael Lucarelli, CEO and co-founder of RentSpree, to explore how RentSpree streamlines rental transactions for agents, landlords, and tenants. They discuss RentSpree’s growth, integration with MLSs and Associations, the role of rentals in agent business, and the increasing importance of data-driven tools for tenant screening and rental management. Michael also shares thoughts on how the rental ecosystem can be improved through standardization and better agent education. Key Takeaways RentSpree’s Purpose: Simplifies rental workflows by offering a one-stop shop for applications, tenant screening, rent payments, and more. MLS Partnerships: RentSpree is integrated with over 300 MLSs, enabling rental tools directly within agent workflows. Agent Opportunity: Rentals are an underused income source for agents; RentSpree helps make them more manageable and profitable. Tenant Screening: The platform provides comprehensive tenant screening through credit, criminal, and eviction background checks. Data Ownership: RentSpree emphasizes agent ownership of renter relationships and their associated data. Market Trends: Institutional investors and consumer pressure are pushing the rental market toward transparency and modernization. Standardization Need: The rental process lacks uniformity; RentSpree aims to bridge gaps through tech and partnerships. Agent Education: There’s a need for more training and awareness among agents about how to handle rentals efficiently and professionally. Links Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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AI and compliance with Todd Carpenter of Styldod
06/30/2025
AI and compliance with Todd Carpenter of Styldod
In this episode of Listing Bits, Greg Robertson sits down with Todd Carpenter, SVP of Industry Relations at Styldod, to talk about the evolution of real estate technology—from mortgage lead gen to photo AI. They dive deep into how Styldod uses artificial intelligence to help agents with virtual staging, automate compliance workflows, and extract property data directly from listing photos. Todd also shares his career journey through early online mortgage startups, NAR, and RE.net culture to where he is today—working on AI-powered tools designed to modernize listing input and photo compliance for MLSs. Key Takeaways Career Journey – Todd shares his path from growing up in real estate, to working in mortgage tech, to leading social media strategy at NAR, and now serving at Styldod. Photo Compliance and Automation – Styldod’s AI can detect and automatically correct issues like branding, people, pets, or license plates in listing photos based on MLS rules. Data Extraction from Photos – The AI identifies room types, finishes, and furniture to help pre-populate listing details and property descriptions. AI-Powered Listing Input – Discussion on how AI can assist in streamlining listing input and future MLS integrations without replacing MLS platforms themselves. Visual Staging and Marketing Add-ons – Styldod enables decluttering, virtual staging, and style customization through a seamless workflow integrated into MLS photo upload processes. Product and Pricing Models – Overview of different pricing approaches for MLSs, agents, and brokers—either as direct charges or revenue-share options. Reimagine.AI – Styldod’s consumer-facing product with over 2 million users, offering swipe-based before-and-after image tools. AI Search and Industry Disruption – Todd and Greg speculate on how on-device AI and generative agents may reshape search, SEO, and real estate monetization in the future Contact Todd Links: Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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Meet Ben Kinney, the new owner of Remine
05/06/2025
Meet Ben Kinney, the new owner of Remine
In this episode of Listing Bits, Greg Robertson sits down with Ben Kinney, CEO and co-founder of Place, to talk about Place’s acquisition of Remine, how Ben built his PropTech empire from the ground up, and what’s next for the platform. Ben shares his personal journey from growing up in rural Washington to building a half-billion-dollar business, and lays out his vision for supporting agents, MLSs, and consumers through technology, services, and long-term stability. Key Takeaways Place Acquires Remine – Ben shares why his team bought Remine out of bankruptcy, what they plan to do with the platform, and how MLSs can expect immediate support. A Business Built for Agents – Place focuses on helping top teams across brokerages run more profitable and efficient businesses without trying to replace brokers or compete with their models. Three Keys to Product Adoption – Ben breaks down his framework for driving usage: show users how, show them why, and show them others who’ve succeeded. From CRM to Services – Place provides agents with everything from CRMs and marketing tools to bookkeeping, HR, title services, and even AI-powered handwritten notes. CCP and Cooperation – Ben shares his views on Clear Cooperation and listing exclusivity, emphasizing transparency, consumer benefit, and the importance of cooperation. Long-Term Vision – Ben discusses Place’s public company aspirations, upcoming acquisitions, and consumer-focused services like moving support—all while keeping control of the business. Links Place.com Active Rain Mom’s “No Bake” Cookie recipe 1 stick of butter 2 c sugar 1/4 c cocoa powder 1/2 c milk 3 c oatmeal 1/2 c crunchy peanut butter 1 tsp vanilla Stir butter, sugar, cocoa, milk in saucepan until boil. Boil at low for 2 mins. Remove from heat and add in oatmeal, peanut butter, vanilla. WAV Group Interview: Meet Ben Kinney and Chris Suarez of Place – new owners of Remine - Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where ORE gets hired Production and editing services by:
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The Amazing Annie Ives
04/24/2025
The Amazing Annie Ives
🎙️ Listing Bits Episode: The Amazing Annie Ives Host: Greg Robertson Guest: Annie Ives, CEO of The MLS™ / VestaPlus Duration: ~40 min 👋 Episode Summary: In this episode, Greg sits down with Annie Ives, a true titan in the world of organized real estate. From her early days immigrating from Tunisia to building and reviving one of the most resilient MLS organizations in the country, Annie shares her personal and professional journey with candor, humor, and a hint of rebellion. They cover everything from her humble beginnings in Los Angeles, to taking down not one but two formidable adversaries (a rogue MLS and the LA Times), and ultimately building a fully-fledged MLS software company from the ground up — all while raising a family and earning her MBA. 🧩 Key Topics Covered: • Annie’s Origins: Born in Tunisia, moved to LA in 1967 post- • First Jobs in the U.S.: Nanny, Bank of America check processor • Finding Her Calling: Started in accounting for CLAW (Combined L.A. Westside MLS) in 1993 • The CLS Uprising: How Annie resurrected CLAW after a broker-led exodus and competition from the breakaway “CLS” • Publishing Power Move: Took on LA Times and launched , which remains a staple in the market • Building VestaPlus: Tired of relying on vendors, Annie led the charge to build a proprietary MLS platform — now adopted beyond their core market • : Her team’s AI-driven compliance tool making waves across the MLS industry • Team Philosophy: Why taking risks, building a strong team, and staying scrappy still matters 📌 Resources & Mentions: • The MLS™ / VestaPlus: • Contact Annie: annie.ives@themls.com • Compliance tool: ™, powered by VestaPlus • : Annual event hosted by The MLS™
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Brian Donnellan and the future of cooperation
03/28/2025
Brian Donnellan and the future of cooperation
🎙️ Listing Bits: Brian Donnellan, CEO of Bright MLS Host: Greg Robertson Guest: Brian Donnellan, CEO of Bright MLS Episode Summary: Greg sits down with Bright MLS CEO Brian Donnellan for a candid conversation about leadership, music, and the shifting dynamics in real estate. They dive into design, the Clear Cooperation Policy, Wall Street’s influence, and why cooperation—not just compensation—is the heart of MLS value. What You’ll Learn: • Why Bright MLS invests so heavily in communication and design • How playing in bands helped Brian lead complex teams • The real impact of removing compensation from the MLS model • Brian’s take on Clear Cooperation and private exclusives • What Wall Street’s growing role means for brokers and MLSs Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where Proptech gets hired Production and editing services by:
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A floor plan with every listing
03/13/2025
A floor plan with every listing
In this episode of Listing Bits, Greg Robertson is joined by Megan McFarlane from New Mexico MLS and Jeff Allen from CubiCasa to discuss the growing importance of floor plans in real estate listings. They dive into why New Mexico MLS has taken the bold step of requiring floor plans on every listing, how technology like CubiCasa is making this easier, and the industry-wide momentum pushing for more complete and transparent listing content. Key Takeaways • New Mexico MLS’s Bold Move: Why they made floor plans mandatory and how it enhances listing accuracy and consumer experience. • The Tech That’s Changing the Game: How CubiCasa and other solutions make floor plans more accessible for agents and MLSs. • Overcoming Pushback: Addressing concerns about liability, data privacy, and adoption challenges. • Consumer Demand is Clear: NAR research shows floor plans are the #1 most requested listing feature. • Global Trends in Real Estate: Why countries like Finland and Australia have already made floor plans standard—and why the U.S. is catching up. • The Future of MLS Compliance: How MLSs are using AI and automation to enforce floor plan requirements. Links & Resources New Mexico MLS to require floor plans on all listings MLS Floor Plan Requirement Programs: FAQ 2025 CMLS Presentation Clip Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where Proptech gets hired Production and editing services by:
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Building Real Estate Technology: The Story of Real Geeks with Kevin McCarthy
11/20/2024
Building Real Estate Technology: The Story of Real Geeks with Kevin McCarthy
Episode Summary: In this episode, Greg Robertson talks with Kevin McCarthy, co-founder and CEO of Real Geeks, about his journey from a small-town tech enthusiast to creating a leading real estate technology company. Kevin shares insights into Real Geeks’ origins, its evolution, and how its all-in-one platform empowers real estate agents. The conversation touches on the early challenges of building a tech company, the role of SEO in the early internet era, and how AI is shaping the future of real estate technology. Key Topics Discussed: 1. The Birth of Real Geeks • How Kevin’s move to Hawaii led to a partnership with Jeff Manson, Real Geeks’ co-founder. • The transition from building a single real estate website to creating a scalable product for agents. 2. The Real Geeks Platform • Combining IDX websites with a CRM for seamless lead generation and management. • The importance of fast, user-friendly software and SEO optimization. 3. AI Innovations • Introduction of “SEO Fast Track,” an AI-powered website builder. • The future of CRMs: AI taking over repetitive tasks to let agents focus on client relationships. 4. The Journey of Growth • Challenges of starting in Hawaii and expanding operations to Dallas, TX. • Navigating the sale of Real Geeks to Fidelity National Financial while preserving its mission. 5. Advice for Entrepreneurs • Building a profitable, self-funded business in challenging markets. • The value of focusing on user experience and sustainable growth. Quotable Highlights: • “Fast software is good software. Even milliseconds matter when it comes to user experience.” • “AI will make CRMs fade into the background, automating tasks agents hate so they can focus on building relationships.” • “Real Geeks is more than just software; it’s a tool that powers the livelihood of real estate agents.” Reach Out: LinkedIn for Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where Proptech gets hired Production and editing services by:
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Listing Bits Podcast: The Front-endless MLS System with Carlos Grass and Paul Hethmon of Amplify
11/06/2024
Listing Bits Podcast: The Front-endless MLS System with Carlos Grass and Paul Hethmon of Amplify
Overview: Greg Robertson sits down with Carlos Grass and Paul Hethmon, co-founders of Amplify, to discuss their innovative “front-endless” MLS backend platform. This episode highlights Amplify’s unique approach to creating a flexible, adaptable MLS backend designed to empower MLSs with greater control and cutting-edge technology. Key Takeaways: 1. Amplify’s Mission and Flexibility: • Amplify offers a decoupled backend solution that allows MLSs to use multiple frontends, enabling greater customization, data control, and integration with new technologies. 2. Innovative Technology Integration: • The platform features advanced capabilities like natural language processing and machine learning, allowing users to search MLS data through voice or natural language, while also automating content creation such as audio descriptions and marketing videos. 3. Real-Time Changes and Responsiveness: • Amplify’s backend allows MLSs to make updates and add fields in real-time, drastically improving adaptability and response time compared to traditional MLS systems. 4. A New Vision for MLS Accessibility: • Amplify enables MLSs to extend data access to a broader network, including appraisers, attorneys, and financial institutions, fostering a more collaborative ecosystem. Reach Out: , Co-Founder of Amplify and CEO of Stratus Data Systems , Co-Founder of Amplify Visit Amplify at Download Amplify's new White Paper: Our Sponsors – Real Estate’s #1 Deal Tracking Software – Where Proptech gets hired Production and editing services by:
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Listing Bits Podcast: Austin Allison, CEO of Pacaso
10/29/2024
Listing Bits Podcast: Austin Allison, CEO of Pacaso
Overview: In this episode, Greg Robertson chats with Austin Allison, CEO of Pacaso, about his entrepreneurial journey in real estate, starting with Dotloop and transitioning to his current venture, Pacaso. The discussion covers lessons learned from his early career, how Pacaso is revolutionizing second home ownership, and insights into raising capital through innovative approaches like Regulation A. Key Takeaways: 1. Austin’s Journey in Real Estate: • Austin Allison started his real estate career early, getting his license at 18. His early experiences selling homes during college inspired him to create Dotloop, which he later sold to Zillow. • The entrepreneurial lessons from Dotloop, including navigating challenging markets and working with large real estate brands like Keller Williams, set the foundation for his future ventures. 2. The Birth of Pacaso: • After selling Dotloop, Austin co-founded Pacaso, a platform aimed at democratizing second home ownership by enabling people to co-own luxury homes. The idea stemmed from his own experience of buying a second home and realizing most vacation homes sit unused for much of the year. • Pacaso allows people to purchase a share of a vacation home, creating more efficient and accessible ways to own luxury properties. 3. The Challenges of Scaling a Startup: • Pacaso had rapid growth, especially during the early days of the pandemic when people sought second homes, but faced new challenges in 2023 due to rising interest rates and a cooling real estate market. • The company has refocused on profitability and expanding its market presence globally, with operations in the U.S., Europe, and Mexico. 4. Innovative Fundraising through Regulation A: • Pacaso recently explored raising capital through Regulation A, a public fundraising method that allows retail investors to buy into private companies. This method democratizes access to investment opportunities typically reserved for institutional investors. • Austin believes this approach aligns with Pacaso’s mission of making second home ownership more accessible and also raises brand awareness by turning investors into advocates. 5. Future of Pacaso and Second Home Ownership: • Pacaso aims to continue expanding its product offerings and entering new markets. While the current focus is on high-net-worth individuals, Austin envisions future opportunities to lower the entry point for ownership, making the Pacaso model more accessible to a broader audience. • Austin emphasizes the long-term potential of Pacaso and the importance of scaling the business carefully to meet the demands of a large, untapped market. Reach Out: Austin on Find out more about Pacaso • Learn more about Pacaso: • opportunities with Pacaso. Our Sponsors - Real Estate's #1 Deal Tracking Software - Where Proptech gets hired Production and editing services by:
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A working agent’s perspective on the current state of organized real estate- Maggie Etheridge, REALTOR.
09/26/2024
A working agent’s perspective on the current state of organized real estate- Maggie Etheridge, REALTOR.
I sat down with a long-time friend and former business partner, Maggie Etheridge. Maggie was one of my co-founders at IRIS, a real estate software company we started back in 1992. She is a second-generation real estate agent. Maggie’s mom, Martie, was the inspiration for starting a software company focused on real estate and is likely the reason I have a career today. This episode began from a series of texts between Maggie and me about her thoughts on NAR, the lawsuits, exclusive listings, and what the pundits are getting wrong. It was a great conversation and a huge reality check for me, making me rethink some of my previous assumptions. It was a discussion that could have gone on for hours; somehow, I think we’ll have to have her on as a guest again. Reach Out: Maggie’s Maggie's Greg's Our Sponsors - Real Estate's #1 Deal Tracking Software - Where Proptech gets hired Production and editing services by:
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Real estate data, myths and cowboy boots with Kevin Shtofman of Cherre
09/16/2024
Real estate data, myths and cowboy boots with Kevin Shtofman of Cherre
Listing Bits is back with a great guest, Kevin Shtofman, Global Head of Innovation at Cherre. Cherre is a global real estate data management platform. Kevin is from Texas and comes from a very entrepreneurial family that owned retail stores selling western wear, including honest-to-goodness cowboy boots! Yee-haw! Kevin talks about his journey from Wall Street back to Dallas and Cherre. It’s a great conversation where we dive into the breadth of real estate data available now, housing affordability, real estate myths, and the changing vendor landscape. Kevin is a super smart guy, and I found this conversation very insightful—I know you will too. Reach Out: Kevin on Greg's Find out more about Cheere - Follow your Data Our Sponsors - Real Estate's #1 Deal Tracking Software - Where Proptech gets hired Production and editing services by:
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Dan Fortin of Lone Wolf Technologies on designing a proper Foundation
07/24/2024
Dan Fortin of Lone Wolf Technologies on designing a proper Foundation
Dan Fortin was one of my favorite people I met working at Lone Wolf. He came over from the Instanet acquisition and has had a front-row seat to see big changes in the industry. From Lone Wolf acquiring 8 companies, 5 of them in less than 9 months, to the challenges of being a forms company during COVID when everyone wanted a specific form, and they wanted it NOW! Sounds familiar, eh? We discuss Dan's background, the lessons he's learned over the 10 years, and how taking a data-driven approach to making decisions has helped him during his career. We also get to talk about Lone Wolf's recent announcement on its newest platform, Foundation, and the tremendous amount of work that took. We also delve into product, design, and what the future holds for Lone Wolf. For more about Lone Wolf Foundation please visit . To connect with Dan check out his LinkedIn .
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Listing Bits Episode 91: Tether RE, keeping Agents Safe
04/25/2024
Listing Bits Episode 91: Tether RE, keeping Agents Safe
What do Willie Nelson and keeping real estate agents safe have in common? You will have to listen to this great conversation with Tether RE founder Scott Martin to find out. Did you know that in 2020 60,000 real estate agents reported being victims of assault, sexual abuse, robbery or were murdered in the US? In 2023 over 75,000 real estate agents reported being victim of a crime. And there are a ton of more incidents that go unreported. In this wide ranging conversation with Scott Martin, a serial entrepreneur, we talk about where the idea came from, and the journey that got Scott here. Trust me, it's a wild ride! Join us for fun and entertaining conversation. Reach Out: Connect with Check out Our Sponsor: Production and editing services by:
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Listing Bits Episode 90: Upgrading Client Engagement with HŌM
03/28/2024
Listing Bits Episode 90: Upgrading Client Engagement with HŌM
I hope you enjoy this great conversation with the co-founders of HŌM, Jeff Zakrzewski and Nhan Vo. In a wide ranging conversation we discuss their orgin story. Where they came up for the idea of their app and the struggles of going to market with a real estate software solution. If you are new vendor getting in to the space, an MLS exec, or franchisor professional its worth a listen. HŌM is a well designed app that is doing a lot of interesting things with data and collaboration with some great people behind it. Join us! Find out more about the HŌM experience | Reach Out: Connect with Connect with Our Sponsor: Production and editing services by:
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Listing Bits Episode 89: Kelly Robinson, an MLS pioneer comes back for more
02/22/2024
Listing Bits Episode 89: Kelly Robinson, an MLS pioneer comes back for more
"Hotel California", is one of the phrases people attribute to the organized real estate industry, "you can can check-out any time you like, but you can never leave". Kelly Robinson is an industry pioneer in that she co-founded a software company, Realty Plus Online, that created one of the first web-based MLS systems. In my conversation with Kelly we talked about the old days, her journey, and what brings her back to organized real estate game. It's a fun conversation between old friends and talks about the challenges of the MLS vendor business.
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Listing Bits Episode 88: Does NAR Have Value Beyond MLS Access? – with Michael Lissack of The Virtual Realty Group
11/27/2023
Listing Bits Episode 88: Does NAR Have Value Beyond MLS Access? – with Michael Lissack of The Virtual Realty Group
The verdict against NAR in the Sitzer lawsuit has organized real estate up in arms. But thinks the decision is the best thing to happen to the industry in 100 years. In fact, he sees the trade association as a criminal enterprise with little value beyond MLS access. Michael is Managing Broker for The Virtual Realty Group, a 100% commission brokerage that operates in 12 states. On this episode of Listing Bits, Michael joins Greg to discuss the real issue behind the lawsuits against NAR and describe what he would do to make buyer’s agent commission negotiable. Michael explains why it’s necessary to decouple the MLS from NAR membership and how that would likely lead to bankruptcy for the trade association. Listen in for Michael’s provocative take on why associations don’t deserve a way forward in a world where MLS access is open to anyone with a real estate license. What’s Discussed: The real issue behind the lawsuits against NAR and several real estate brokerages What Michael would do to make buyer’s agent commission negotiable Why the DOJ takes issue with mandatory membership in NAR for MLS access How decoupling the MLS from NAR would impact everyday REALTORS What decoupling the MLS from NAR membership would do to the trade association (and what NAR might do to demonstrate its value and rebuild) What it would take to decouple local, state and NAR membership Why Michael believes a real estate license should be the only requirement for MLS access Running MLSs as not-for-profit organizations vs. for-profit entities Greg’s thoughts on providing a way forward for associations by compensating them for the work of building the MLS Why bankruptcy might be apt for associations who don’t provide value beyond MLS access Connect with Michael Lissack: Resources: Our Sponsors:
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Listing Bits Episode 87: Ben Graboske’s Big Bet
11/08/2023
Listing Bits Episode 87: Ben Graboske’s Big Bet
In 2020 Ben knew they needed to make a change. So he went to the Black Knight board and made a pitch, “give me the resources to build a modern MLS system”. To his surprise, they said yes. Now, 3 years later, that dream has been realized. His dream was a mobile-first MLS platform that understands the history of how MLS platforms operate but offers a modern user experience. That’s exactly what Ben Graboske and Lucie Fortier are working on, and their new product, , is ready for its close up. Ben is President of Data & Analytics and Lucie is Executive Vice President of MLS Solutions at , the financial services firm that bought Black Knight in September 2023. On this episode of Listing Bits, Ben and Lucie join Greg to discuss ICE’s history of digitizing complex transactions and explain why its acquisition of Black Knight makes sense. Lucie shares her motivation for joining the team at Intercontinental Exchange, and Ben describes how ICE’s resources benefit his department in the development of Paragon Connect. Listen in to understand what differentiates Paragon Connect from other MLS vendors and learn how it simplifies the agent experience by providing an entire MLS platform on both a responsive and native app. What’s Discussed: ICE’s history of digitizing complicated transactions and why its acquisition of Black Knight makes sense How being an MLS vendor supports ICE’s vision for making mortgages easier Lucie’s journey to joining the ICE team and how technology drives her career decisions What features differentiate Paragon Connect from other MLS vendors Why Ben’s team decided not to change Paragon’s name (despite offering an entirely new experience) How Paragon Connect provides an entire MLS platform in a native app experience The talented team of designers behind Paragon Connect How Ben’s team benefits from ICE’s data assets and information security Lucie’s approach to transitioning existing users to Paragon Connect How Paragon is introducing a consumer app in Q1 of 2024 Why the rules around marketing to members need to change in an MLS system-of-choice model What makes Paragon Connect ‘the MLS platform of the future’ Connect with Ben Graboske & Lucie Fortier: Email lucie.fortier@bkfs.com Resources: Our Sponsors:
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Listing Bits Episode 85: A Less, But Better Approach to Real Estate Software Design – with Damien Huze of Lone Wolf Technologies
10/20/2023
Listing Bits Episode 85: A Less, But Better Approach to Real Estate Software Design – with Damien Huze of Lone Wolf Technologies
Listing Bits EP085: A Less, But Better Approach to Real Estate Software Design – with Damien Huze of Lone Wolf Technologies Among is the idea that good design is as little design as possible. Less, but better. And Damien Huze believes that the next evolution of real estate software will apply this concept, offering fewer high-quality apps that work together in a fluid system. Damien is Senior Design Manager and Principal Designer at , a software company working to build an end-to-end solution for real estate. Damien served as Chief Design Officer at W+R studios before the Lone Wolf acquisition, and he is responsible for the design of Cloud CMA, one of the most popular apps in real estate. On this episode of Listing Bits, Damien explains how making design a priority benefits companies building web-based apps and why he defines design as a skill aimed at problem-solving. Damien describes how Lone Wolf is working to combine the tools of proptech into a single streamlined experience and shares his team’s user-centric approach to the problem of simplifying real estate. Listen in for insight on the power of relentless focus and learn about Damien’s vision for designing real estate software that delivers more with less. What’s Discussed: What Damien learned from growing up with creative parents who immigrated to the US How making design a priority benefits companies building web-based apps (and why so few do it) How Damien thinks about design as a skill aimed at problem-solving What Lone Wolf is doing to bring several real estate apps together in a single end-to-end solution Why Damien believes the next evolution in real estate software is ‘less but better’ Lone Wolf’s upcoming announcement at the T3 Technology Summit What it means for good software to have an opinion vs. being too flexible or customizable How Damien’s team brings a user-centric, design thinking approach to simplifying real estate Greg and Damien’s take on the advantage of simple tools that get the job done The well-designed product that’s had the biggest impact on Damien’s life Why relentless focus boosts productivity and how Damien applies that tenet to design Connect with Damien Huze: Resources: Our Sponsors:
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Listing Bits Episode 86: A Deal Tracker Built for Agents – with Vijay Gopalswamy of Trackxi
10/19/2023
Listing Bits Episode 86: A Deal Tracker Built for Agents – with Vijay Gopalswamy of Trackxi
In 2021, Vijay Gopalswamy’s real estate business was growing like gangbusters. And at one point, he had 32 active transactions. Which meant Vijay was spending every morning with his team, going over each transaction and asking, ‘Did you send this? Did you follow up with that? Did this contract get signed?’ But when he looked at the “transaction management” software on the market, Vijay realized that it was built for brokerages, not agents. So, he set out to solve his own problem. Vijay is Cofounder and CEO of , a deal tracking software platform that helps agents visualize the next step in each transaction and provides full transparency for the consumer. On this episode of Listing Bits, Vijay discusses his successful career in mechanical engineering and explains how he became an accidental real estate agent. Vijay describes what differentiates Trackxi from other transaction management solutions and how it serves teams, transaction coordinators and new agents. Listen in for insight around the visual nature of Trackxi’s tracking system and find out how the app can help you demonstrate your value prop with clients and grow your real estate business! What’s Discussed: How Vijay moved to the US to pursue his Master’s in mechanical engineering Vijay’s successful 20-year career in engineering, finance and sales with Daimler How Vijay became an accidental real estate agent How the challenge of managing 32 open transactions inspired Vijay to build Trackxi The advantage of a dedicated app that does one or two things well Why Trackxi is a deal tracking software platform (vs. transaction management tool) What differentiates Trackxi from other transaction management tools How Trackxi serves teams, transaction coordinators and new agents How Trackxi’s tracking system provides transparency around the agent’s value How Trackxi’s visual dashboard delivers a State of the Union of an agent’s business What to expect from Trackxi’s hands-on onboarding process Connect with Vijay Gopalswamy: Email Resources: Our Sponsors:
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Listing Bits EP84 - Tom MacLeod
10/10/2023
Listing Bits EP84 - Tom MacLeod
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Listing Bits Episode 83: Revolutionizing Member Engagement for MLSs + Associations – with Nick Gough of NoteRouter
09/25/2023
Listing Bits Episode 83: Revolutionizing Member Engagement for MLSs + Associations – with Nick Gough of NoteRouter
MLSs and associations face an issue Nick Gough refers to as RDR, an acronym for REALTORS don’t read. So, what can these organizations do to communicate more effectively with the members they serve? Nick is Founder and CEO at , the all-in-one email and texting platform designed to help organized real estate achieve record-high member engagement. On this episode of Listing Bits, Nick shares his experience in leadership of associations and MLSs, explaining how it drove him to build NoteRouter. Nick describes how NoteRouter helps users write content that connects with REALTORS individually and discusses why the presentation of your message matters as much as the value you provide. Listen in for Nick’s insight on leveraging influencer marketing to reach more REALTORS and learn how to humanize your outreach by focusing on the real pains your members face. What’s Discussed: Why Nick dropped out of college and became a real estate agent at 18 Nick’s experience in leadership of associations and MLSs and how it drove him to build NoteRouter How NoteRouter solves the problem of member engagement Using email and text outreach to help associations and MLSs connect with the people they serve How NoteRouter helps users write content that connects with REALTORS individually Why presentation matters just as much as the value you provide NoteRouter’s expertise in outbound communication through email service and telecom providers Why NoteRouter is designed around the principle of permission-based marketing Why it’s crucial for MLSs and associations to learn influencer marketing The relationship between email open rates and subject lines The benefit of humanizing your outreach and focusing on real pains members face How the latest MLS outage impacted Nick and the team at NoteRouter Connect with Nick Gough: Email Resources: Our Sponsor:
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Listing Bits EP82 - Jeremy Henley of QuikFix
09/14/2023
Listing Bits EP82 - Jeremy Henley of QuikFix
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Listing Bits EP081: Building Proptech for Real Estate Teams – with Brian Charlesworth of Sisu
06/12/2023
Listing Bits EP081: Building Proptech for Real Estate Teams – with Brian Charlesworth of Sisu
Teams are the future of real estate. And one proptech vendor is capitalizing on this trend by helping team leaders run an effective business. What’s more, most of the teams on his platform double their business every year—even in the current market. Brian Charlesworth is Founder and CEO of , an end-to-end real estate platform for teams that streamlines the transaction process, bringing all REALTORS, vendors and clients together. On this episode of Listing Bits, Brian shares his background in technology and explains how helping his wife build her real estate team inspired the creation of Sisu. Brian discusses the coaching Sisu offers to help team leaders scale their business and describes how the platform changes the culture of a real estate team. Listen in to understand how the Sisu client portal works like a ‘pizza tracker’ and get Brian’s advice for other proptech vendors on building for real estate teams. What’s Discussed: Sisu’s function as an end-to-end real estate platform for teams How Brian’s commitment to help his wife build her real estate team inspired the creation of Sisu The coaching Sisu offers to help team leaders run an effective business Why Brian believes teams are the future of real estate What proptech vendors should consider in building for teams Using the Sisu dashboard to track a team’s progress (e.g.: sales, potential revenue, etc.) How Sisu integrates with CRMs and other platforms to streamline and automate real estate transactions How Sisu changes the culture of a real estate team Why most teams on Sisu double their business every year—even in the current market How the Sisu client portal works like a ‘pizza tracker’ What Sisu is doing to make sure clients work with the same real estate professionals for years to come Brian’s advice to proptech vendors on understanding how agents think What real estate companies can do to solve for agent retention Connect with Brian Charlesworth: Resources: Our Sponsor:
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