The Rainmaker Family Show | Build Your Family Business

Chelsey and Stephen Diaz help pioneer family transformation through the journey of entrepreneurship. In their Rainmaker Family programs, they focus on helping moms launch a thriving Remote Business and then create systems to free up more time, location and financial flexibility for the family. Listen in for weekly insights and interviews with family-first entrepreneurs to aid you on your journey. Ranked #148 on the Inc 5000 list, and #2 in the category of education, these two are reshaping online learning, proving that success in business can coexist harmoniously with a family-first approach.

219. Lauren ‘Lolly’ Anderson on Turning Creativity into Cash: The Power of Sugar Cookies 06/06/2025

219. Lauren ‘Lolly’ Anderson on Turning Creativity into Cash: The Power of Sugar Cookies Hey Rainmakers! Chelsey and Stephen here, and this episode is just plain sweet—literally. 🍪 We’re talking with Lauren “Lolly” Anderson, the creator behind Lolly’s Home Kitchen, who went from corporate life to cashing in on her creativity with sugar cookies that are not only gorgeous but totally profitable. If you’ve ever wondered if your passion project could actually make money—this one’s for you. Lolly shares the real story of how a holiday hobby turned into a business that lets her work from home, bless her family financially, and teach others to do the same. What started with decorated cookies for friends and family quickly became a word-of-mouth hit, and before she knew it, she had more orders than time. That’s when she realized—this wasn’t just baking. It was business. We talk about pricing with confidence, the mindset shifts required to charge what you’re worth, and how important it is to set boundaries (especially when friends start asking for freebies!). Lolly also opens up about teaching other women to start their own cookie businesses and how empowering it’s been to watch them unlock a new level of confidence and income. This episode is a masterclass in turning your creativity into cash—and it’s so much more than just cookies. If you’ve ever had a spark of an idea, a creative outlet you love, or a dream of doing something from home that actually works—Lolly’s story will light a fire in you. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Meet Lauren “Lolly” Anderson of Lolly’s Home Kitchen 2:00 - From Corporate Life to Cookie Biz 5:30 - Turning a Hobby into a Legit Business 9:00 - Pricing Confidently and Charging What You’re Worth 12:00 - Setting Boundaries When Everyone Wants a Favor 16:30 - Teaching Others to Build Cookie Businesses 21:00 - The Power of Belief, Consistency, and Showing Up 24:00 - Final Encouragement for Creative Entrepreneurs /episode/index/show/rainmakerfamily/id/36881890

218. From Care.com to AI: How Sheila Lirio Marcelo is Reimagining the Modern Family’s Time 05/30/2025

218. From Care.com to AI: How Sheila Lirio Marcelo is Reimagining the Modern Family’s Time Hey Rainmakers! Chelsey and Stephen here—and this conversation is a game-changer. If you’ve ever juggled childcare, business, and the never-ending to-do list, this episode is going to hit home. We’re joined by Sheila Lirio Marcelo, the brilliant founder of Care.com and now co-founder of Proof of Learn—where she’s leveraging AI to reimagine how families function in today’s fast-paced world. Sheila’s journey from needing childcare help as a young mom in law school to building a billion-dollar solution is nothing short of inspiring. But what’s even more powerful is the next chapter she’s writing—one where technology doesn’t replace human connection, but enhances it. We dive deep into how AI, blockchain, and learning platforms like Proof of Learn are equipping families with more freedom, more leverage, and more possibility. This conversation covers everything from entrepreneurship as a mom, to the emotional toll of leadership, to what it looks like to make bold pivots later in your career. Sheila shares how she learned to delegate, how she created boundaries to protect her family time, and what she’s most excited about building next. If you’ve ever felt like you're drowning in logistics—or you dream about what’s possible when families have more time—this episode is for you. You’ll walk away encouraged, inspired, and reminded that with the right support, your vision for family + business can thrive. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Welcome Sheila Lirio Marcelo! 1:30 - Sheila’s Origin Story: From Law School Mom to Tech CEO 4:00 - How Care.com Was Born from a Personal Need 8:00 - Learning to Delegate and Protect Family Time 12:00 - From Care.com to AI: The Vision for Proof of Learn 16:00 - What Families Really Need in the Next Generation 20:00 - Embracing Big Pivots and Being Okay with Uncertainty 24:00 - The Intersection of Tech, Education, and Family 28:00 - Final Words on Courage, Calling, and Innovation /episode/index/show/rainmakerfamily/id/36782305

217. Adrienne Richardson on Burning It Down and Starting Over: A Raw Journey of Reinvention In The Midst of Uncertainty 05/23/2025

217. Adrienne Richardson on Burning It Down and Starting Over: A Raw Journey of Reinvention In The Midst of Uncertainty Hey Rainmakers! Chelsey and Stephen here—and today’s episode is a powerful one. We’re sitting down with our friend Adrienne Richardson, who’s been a force in the marketing world for years. But instead of talking Facebook ads or funnels, Adrienne takes us behind the scenes of one of the most raw, real, and faith-led reinventions we’ve ever heard. What do you do when everything you’ve built—the business, the team, the income—stops feeling right? Not because it's failing, but because deep down, you know you're being called to something else. That’s exactly where Adrienne found herself in 2024, and in this conversation, she shares what it looked like to shut down her successful membership, let go of her team, and start from scratch with no plan—just obedience and a whole lot of faith. We talk about the tension of knowing something needs to change but having no clarity yet, how fear and peace can coexist, and the importance of listening to those subtle nudges before they become deafening. Adrienne’s honesty about the emotional toll, the decision to let people go, and the freedom that followed is going to speak directly to your heart—especially if you’re in a season of transition or reinvention. If you've ever felt like you’ve outgrown a version of your life or business, or you're quietly wondering, "What’s next for me?"—this episode is your permission slip to explore the unknown. Adrienne doesn’t just share what it’s like to burn it all down—she shares how to do it with courage, clarity, and a deep trust in what’s next. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Welcome Adrienne Richardson & Setting the Stage 1:30 - When Everything Stops Working: The Quiet Unraveling 4:00 - Getting Clarity Through Obedience, Not Control 7:00 - Canceling the Biggest Launch & Trusting the Process 11:00 - Fear, Provision, and Letting Go of the Membership 14:00 - Shutting Down the Entire Business: Adrienne’s Bold Leap 17:00 - Letting Go of Team with Compassion and Faith 21:00 - Wrestling with People-Pleasing and Outside Pressure 27:00 - Rediscovering Yourself After Years of Being Small 33:00 - The Power of Starting Over and What’s Next for Adrienne /episode/index/show/rainmakerfamily/id/36662050

216. Amy Wine on Boundaries, Burnout, and Building a Life That Actually Works 05/16/2025

216. Amy Wine on Boundaries, Burnout, and Building a Life That Actually Works Hey Rainmakers! It’s Chelsey and Stephen here—and this conversation with Amy Wine is one we’ll be thinking about for a long time. Whether you’re juggling business, marriage, parenting, or all of the above (🙋‍♀️), Amy brings the wisdom, real-life experience, and clarity that makes you feel both seen and empowered. We’re talking about boundaries, burnout, and how to actually build a life that works—not just looks good from the outside. Amy’s story is one many of us can relate to. She scaled a successful counseling center to 7-figures in under a year... and nearly burned out doing it. Eventually, she made the bold decision to sell that business and go all in on the kind of life and coaching that aligns with her values. In this episode, she shares how that decision impacted her marriage, what it looked like to honor her season of life, and how she navigated being the “entrepreneurial one” while married to someone who isn’t wired the same way. One of our favorite moments was when Amy broke down how to have consistent, life-giving communication with your spouse—especially when you feel like you're living in two different worlds. She gives practical advice for regular check-ins, owning your own growth areas, and getting real about your season so you can stop trying to do everything at once. If you’re tired of overcommitting, feeling disconnected, or trying to force balance in a season that demands boundaries, Amy’s perspective is exactly what you need. From creating margin for your family, to setting limits with love, to redefining success on your own terms—this is the conversation we all need right now. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Meet Amy Wine: From Counselor to Coach 2:00 - Amy’s Journey into Entrepreneurship 5:30 - Scaling Fast & Burning Out 7:00 - Navigating Business and Marriage with Opposite Mindsets 12:00 - The Thrive in Life Inventory & Knowing Your Season 16:00 - Weekly Marriage Sync Meetings: Why They Matter 20:00 - Saying No to Good Things for the Right Reasons 24:30 - The Pig Story: Boundaries with Kids (and Yourself) 30:00 - When Friends Don’t Understand Your Boundaries 32:00 - Final Thoughts on Ownership, Growth & Letting Go of Guilt /episode/index/show/rainmakerfamily/id/36593840

215. Abundance Over Anxiety: How Danielle Schaaf Coaches Women to Think Bigger & Live Freely 05/10/2025

215. Abundance Over Anxiety: How Danielle Schaaf Coaches Women to Think Bigger & Live Freely Hey Rainmakers! Chelsey and Stephen here, and today, we’ve got a powerhouse episode for you with the amazing Danielle Schaaf. If you’ve ever found yourself battling anxiety or feeling stuck in scarcity, this one’s for you. Danielle shares her journey from scarcity to abundance and how she now coaches women to embrace a mindset of possibility and power. Danielle opens up about her story—growing up in an environment where she was told she wasn’t enough, which led to years of feeling small and limited in what she could achieve. But everything changed when she started shifting her mindset. Through deep reflection, spiritual insight, and a lot of self-coaching, she realized that abundance isn't just about money—it's about embracing the belief that there is always more than enough in every area of life. We dive into the scarcity vs. abundance mindset, breaking down what each looks like in real life. Danielle’s perspective on shifting from a “lack” mentality to one of abundance is so empowering, especially when she talks about how beliefs shape our reality. For anyone stuck in the “I don’t have enough time, money, or energy” trap, Danielle gives actionable advice on how to start shifting your mindset. Chelsey and Stephen also reflect on how important it is to embrace this mindset, especially as entrepreneurs and busy parents. We discuss how these shifts don’t just impact your business, but your family, relationships, and overall well-being. Get ready to be inspired, empowered, and equipped to think bigger and live more freely! Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Overcoming Scarcity with Danielle Schaaf 2:00 - Defining Scarcity vs. Abundance Mindset 5:00 - Danielle’s Personal Journey to Abundance 9:00 - How Beliefs Shape Our Reality: Shifting to Abundance 13:30 - The Power of a Strong Vision and Faith 18:00 - How to Start Shifting Your Mindset Today 22:30 - Practical Tips to Build Abundance in Your Life 26:00 - Final Thoughts: Living Freely and Powerfully /episode/index/show/rainmakerfamily/id/36515305

214. Debt-Free & Unstuck: Jeremy Krulikowski on Breaking Financial Strongholds 05/02/2025

214. Debt-Free & Unstuck: Jeremy Krulikowski on Breaking Financial Strongholds Hey Rainmakers! Stephen here, and today we’re tackling a topic that hits close to home for so many of us—debt and breaking free from its grip. In this episode, I’m joined by the incredible Jeremy Krulikowski, a debt expert, to talk about practical strategies for freeing yourself from financial strongholds. Whether you're drowning in debt or just want to make smarter financial moves, this episode is packed with actionable insights that could change everything. We kick things off by diving into some shocking stats on debt in America—credit card debt, personal loans, delinquencies, you name it. Jeremy breaks down the hard numbers, giving a real picture of the debt crisis we’re facing. But here’s the thing: you don’t have to stay stuck. If you’re in debt, you’re not alone, and there’s a way out. Jeremy shares his personal story of how he struggled with money anxiety after his father’s passing and how his journey led him to create a system that helps people negotiate their debt—saving them up to 50% on what they owe. Jeremy’s approach isn’t just about cutting back—he’s all about supercharging your income and finding smarter ways to handle your money. He introduces his CROSS framework for becoming debt-free, starting with negotiating your debt down (yes, it’s possible to cut your credit card debt in half!). But it doesn’t stop there. We also talk about addressing the root causes of financial struggles—mindset shifts, limiting beliefs, and emotional triggers that can prevent you from taking control of your finances. If you’ve ever felt like you were working hard but never getting ahead, this episode is for you. Jeremy’s advice is straightforward, empowering, and easy to implement, so you can start building wealth, not just paying off debt. It’s time to break free from financial stress and start building the life you deserve! Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Getting Real About Debt 1:00 - Shocking Stats on Debt in America 5:00 - Understanding Unsecured Debt and Debt Negotiation 7:30 - Breaking the Stigma Around Financial Struggles 10:00 - The Importance of Supercharging Your Income 14:00 - CROSS Framework for Getting Debt-Free 20:00 - The Power of Root Cause Healing for Financial Freedom 27:00 - Optimizing Your Money and Budgeting Smarter 33:00 - Supercharging Your Earnings Through Business and Career Growth 36:00 - Sustainable Investing: Making Your Money Work for You 38:00 - Final Thoughts and Next Steps /episode/index/show/rainmakerfamily/id/36413520

213. Built to Empower: How Cherie Hoeger Is Disrupting Period Care with Purpose 04/25/2025

213. Built to Empower: How Cherie Hoeger Is Disrupting Period Care with Purpose Hey Rainmakers! It’s Chelsey and Stephen here—and if you’ve ever dreamed about launching a product that changes lives and makes a global impact, you’re going to love this episode. We sat down with Cherie Hoeger, founder of Saalt, a game-changing period care company that’s shaking up the industry with sustainable, empowering products—and purpose at the core. Cherie shares how a simple conversation with a family member in Venezuela opened her eyes to the global crisis of period poverty—and inspired her to take action. Her passion led her to launch Saalt, a B Corp that’s now found in Target, Walgreens, Amazon, and soon Walmart. With a mission to make high-quality, sustainable period care available to everyone, Saalt has donated over 130,000 products in more than 50 countries. Talk about legacy! In this episode, we go behind the scenes on what it really takes to bring a purpose-driven product to life—how Cherie went from technical writing to launching FDA-regulated products, and why “starting from stupid” actually worked in her favor. From her trial-and-error journey to building US-based manufacturing relationships to developing industry-first technology in their period underwear, her story is full of grit, grace, and incredible innovation. You’ll also hear how customer education played a huge role in growing the brand, why they offer real-time support with “cup coaches,” and how Cherie and her husband built a pro-family workplace—complete with an in-office preschool. Moms, if you've ever felt pulled between purpose and family, this one’s for you. This episode is proof that you can do it differently, create a brand that reflects your values, and serve your family and the world at the same time. Links for this episode: Check Out Saalt & Get 10% Off: - Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Meet Cherie Hoeger, Founder of Saalt 1:30 - The Conversation That Sparked a Global Mission 3:00 - What Is Period Poverty (and How Saalt Is Solving It) 5:00 - Cherie’s First Steps in E-commerce 7:00 - Building with Passion (Not Just Profits) 10:00 - Becoming a Certified B Corp 12:00 - Educating the Market Without Shame 16:00 - Manufacturing in the U.S. and Innovation Hurdles 20:00 - Launching a Second Product: What Worked (and What Didn’t) 24:00 - Why Customer Empathy Leads to Better Products 27:00 - Delight Budget + Real Human Support 29:00 - Work-Life Integration and Disrupting the 9-to-5 32:00 - The “Vital 5” and Structuring Your Life with Purpose 33:00 - Where to Find Saalt Products /episode/index/show/rainmakerfamily/id/36272460

212. Mastering the Pivot: Jennifer Jackson’s Journey in Building a Profitable Yoga Brand 04/18/2025

212. Mastering the Pivot: Jennifer Jackson’s Journey in Building a Profitable Yoga Brand Hey Rainmakers! Chelsey and Stephen here, and today’s episode is all about what it really looks like to pivot, persevere, and profit. We sat down with one of our very own Mastermind members, Jennifer Jackson, to hear how she built a six-figure yoga brand—starting from scratch, solo, and with no personal yoga background. Yep, you read that right. Jennifer is a self-described dabbler turned determined entrepreneur. She’s done everything from real estate and affiliate marketing to crypto and product parties. But what changed the game for her was finally creating something tangible—something she could see, touch, and sell. That something turned out to be a yoga bag inspired by her daughter’s journey with scoliosis and a newfound love of yoga. Even though Jennifer doesn't practice yoga herself, she leaned in, did the research, and made it happen. We talk about the mindset shifts that helped her move past burnout and into aligned action—like why taking a break might be exactly what you need, and how trusting your gut (even when it goes against the crowd) can lead to major growth. Jennifer shares how she used Amazon reviews to build her first product, and how she’s now refining it with real-time customer feedback. She's sold over $100,000 worth of just one product—and she’s still optimizing before expanding. If you've ever felt like you're doing this whole thing alone, or wondered if it's too late to try something new, Jennifer’s story is exactly the encouragement you need. She proves that with focus, resourcefulness, and the right community, anything is possible. Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 – Welcome to Jennifer Jackson! 2:00 – From party sales to e-commerce: Jennifer’s long entrepreneurial journey 4:30 – Mindset shifts and burnout recovery 6:00 – How her daughter’s yoga journey sparked a business idea 9:00 – Creating a product in a niche you don’t personally live in 11:00 – Building customer connections and getting real feedback 14:00 – Volunteers shaping the next iteration of her product 15:00 – Hitting 6 figures as a solo entrepreneur 18:30 – Facing scary moments and pushing through 21:00 – Choosing focus over fast growth 24:00 – Deciding when to add a second product (or not!) 27:00 – Thinking about a second version: listening to feedback 29:00 – Where to shop Jennifer’s yoga bag /episode/index/show/rainmakerfamily/id/36200395

211. Turn Down The Noise, How To Quiet The Chaos in a Chronically Overstimulated World with Sarah Boyd 04/11/2025

211. Turn Down The Noise, How To Quiet The Chaos in a Chronically Overstimulated World with Sarah Boyd Hey Rainmakers! Chelsey and Stephen here, and if you've ever found yourself—or your kiddos—melting down for no obvious reason, this episode is for you. We’re joined by our good friend and author Sarah Boyd to talk about something we’re all dealing with: overstimulation. Between the screens, the to-do lists, the noise (literal and mental), and everything else life throws our way, it’s easy to feel like your nervous system is stuck in overdrive. Sarah’s new book, Turn Down the Noise, is all about how to recognize overstimulation—not just in our kids, but in ourselves—and how to regulate our stress and calm the chaos without feeling like we have to run away to the mountains (though that sounds kinda nice too 😅). In this episode, she breaks down what overstimulation really is, why it’s not just about loud sounds and bright screens, and how our internal stress plays a huge role in how we react to the world around us. We talk about how tech plays into all this—especially for kids—and why not all screen time is equal. Sarah shares tips for navigating screen use with grace, how to choose calming content, and what to do after screen time to bring everyone back to baseline. Plus, we share some of our own wins and fails in this area, and the simple shifts we’ve made in our home to create more peace. Sarah also opens up about how parents—especially moms—can carve out tiny moments of restoration, even in busy seasons. Whether it’s standing in front of the fridge, drinking a hot cup of tea, or hiding in the bathroom for five quiet minutes (we see you), these strategies are doable and so effective. You’ll walk away from this episode not just feeling seen, but equipped with real tools to turn down the noise in your own life. Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 – Introduction: Overstimulation and the “invisible epidemic” 2:00 – Sarah’s story and the heart behind Turn Down the Noise 5:00 – What overstimulation actually is (and what causes it) 7:00 – Tantrums vs. overstimulation in kids 9:00 – Screen time: how much is too much and how to choose wisely 13:00 – Balancing tech use in school and at home 15:00 – Parasympathetic vs. sympathetic nervous system 101 18:00 – Quick resets for moms: cold water, movement, creative outlets 21:00 – The role of community and connection in calming your nervous system 25:00 – Managing your own screen use with grace 28:00 – Teaching kids emotional awareness using the volcano analogy 34:00 – Creating quiet time boxes and sensory toolkits 36:00 – Where to find Sarah’s book and bonuses /episode/index/show/rainmakerfamily/id/36093165

210. How To Make Money Making Children's Books (& More) On Amazon, Even If You're Not An Author or Illustrator 04/04/2025

210. How To Make Money Making Children's Books (& More) On Amazon, Even If You're Not An Author or Illustrator Hey Rainmakers! It’s Chelsey and Stephen, and if you’ve ever dreamed of writing a children’s book, creating a journal, or making money on Amazon without being a professional author or illustrator—this episode is your sign. We just launched our second children’s book (woohoo!) and wanted to share exactly how we did it, step by step, using Amazon KDP. This is hands-off income that ANYONE can do—yes, even you! In today’s convo, we break down the misconceptions that stop people from ever starting—like thinking you need to be creative, tech-savvy, or have a huge budget. Spoiler: you don’t. From coloring books to scissor skill books, journals to productivity planners, we explain how low-content books are the sweet spot for busy moms and creative dreamers alike. We even share how a 12-year-old inspired us at a conference with her DIY coloring book! We walk through how Amazon KDP (Kindle Direct Publishing) works—basically, Amazon prints and ships your book on demand, so there’s no need to buy inventory upfront. Whether you’re using Canva, hiring help on Fiverr, or using AI tools like ChatGPT to help write the story, there are endless ways to create beautiful books quickly and easily. We also dive into two types of creators: the passion project folks (we see you legacy-builders!) and the strategic sellers who want to make real income. For those in the second group, Stephen breaks down how to use keywords, categories, and white label content to build a product that people are actually searching for. PLUS—we share the resource we love that teaches this whole process in-depth (linked below!). So if you’ve ever said, “I want to make a book someday,” let this be your wake-up call. You can do this—and we’re cheering you on every step of the way. Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 – Intro: You Can Do This (Even If You’re Not a Writer) 1:00 – The Power of Legacy Books for Your Family 2:30 – What Are Low-Content Books? (And Why They’re Easier Than You Think) 4:50 – Our Wedding Guide Story & White Labeling Explained 6:00 – How Amazon KDP Works (Print on Demand Breakdown) 7:15 – DIY Design Tools (Canva + Fiverr) 9:00 – Using ChatGPT to Write Children’s Stories 11:00 – Where to Find Templates and Done-for-You Content 13:00 – Two Types of Creators: Passion vs. Profit 15:00 – Optimizing Titles & Keywords for Sales 17:00 – Why Categories on Amazon Matter 18:00 – Learn From Our Illustrator: Camden’s KDP Course 19:25 – Final Encouragement + Where to Start /episode/index/show/rainmakerfamily/id/36001155

209. Diving Deep On "The Rainmaker Method" - Part 3: AUTOMATION 03/28/2025

209. Diving Deep On "The Rainmaker Method" - Part 3: AUTOMATION Hey Rainmakers! It’s Chelsey and Stephen, and we’re back with the final episode of our three-part Rainmaker Method series—this one’s all about AUTOMATION. If you’re craving more time freedom in your life and business, this episode is for you. We’re diving into what it looks like to make your business more hands-off, and how the automation pillar fits into the Rainmaker Method alongside leverage and solution. Automation gets tossed around a lot, but we’re breaking it down in a way that makes it practical and doable—even if you’re just getting started. We share our early days of building systems from scratch, learning tools like Zapier (or Zapier... the debate is real!), and how a few small tweaks can lead to big time savings. This episode is loaded with simple ways to buy back your time through smart software, outsourcing, and AI tools that are more accessible than ever. Chelsey gets real about the fears and perfectionism that hold so many of us back from outsourcing or setting up automation. We talk about that mindset shift—from "no one can do it like me" to "someone can do it 80% as well and free up my brain space!" Stephen walks through how to identify your buyback rate, hire your first virtual assistant, and how to actually communicate your style when passing off tasks. We wrap up by showing how all three pillars—leverage, solution, and automation—come together inside our Amazon-based businesses and the Rainmaker Mastermind. If you’re building something big and want to do it without sacrificing your time, your family, or your health, this framework is the compass we keep coming back to. Let’s build businesses that work for us, not the other way around. Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 – Introduction to Part 3: Automation 1:30 – Passive Income vs. Leveraged Income 4:00 – Relative Income Explained 6:00 – Our First Steps into Automation 8:00 – What Holds People Back from Outsourcing 10:00 – Perfectionism, Communication, and the “80% Rule” 13:00 – How to Hire Your First Virtual Assistant 16:00 – Fiverr, Upwork, OnlineJobs.ph: Our Favorite Tools 18:00 – AI Tools and Automating Repetitive Tasks 20:00 – Letting AI Save You Time in Content and Communication 21:00 – Recap of the Rainmaker Method 23:00 – How We Apply This on Amazon 28:00 – Want Support? Join Our Mastermind /episode/index/show/rainmakerfamily/id/35898120

208. Diving Deep On "The Rainmaker Method" - Part 2: SOLUTION 03/21/2025

208. Diving Deep On "The Rainmaker Method" - Part 2: SOLUTION Hey Rainmakers! Chelsey and Stephen here, and we are back diving even deeper into the Rainmaker Method! If you missed Part 1: Leverage (Episode 202), go back and listen because today we’re covering Part 2: Solution. This is the heart of every business—finding a problem to solve and creating a solution that people will pay for. We’re breaking down how every successful business, big or small, thrives by solving problems. Whether it’s a physical product, a digital offer, or even a service, the key is to identify a real need in the marketplace and meet it in a way that creates impact and income. But here’s the catch—if your solution isn’t paired with leverage (pillar one), you’ll end up overwhelmed, overworked, and burnt out. We learned this the hard way, so we’re here to help you avoid those mistakes. One of the biggest takeaways from this episode is the "solutionary mindset." Businesses don’t exist without problems to solve. The bigger the problem, the more valuable the solution. We even share insights from MrBeast (yes, the YouTuber!) and how he turned the chocolate industry on its head by solving a massive global issue—ethical sourcing. Whether you’re starting a new business or refining your current one, thinking bigger about the impact of your solution is the game-changer. We also dive into how to test your idea before you spend tons of time or money building it. Will people actually pay for it? Will strangers buy it? We share our experiences launching Rainmakers, testing products in the wedding industry, and even flopping on ideas that seemed amazing but weren’t marketable. If you’ve ever wondered, "Will my idea work?"—this episode will give you the exact steps to find out before you invest too much. Stick with us because we’re leading up to Part 3: Automation—where we’ll show you how to take your solution and scale it in a way that doesn’t require you to be involved 24/7. Let’s dive in! Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Welcome back! Recap of Leverage and intro to Solution 1:30 - Why every business needs a solution (and how to create one) 3:45 - The biggest mistake new entrepreneurs make 6:20 - The solutionary mindset and why it matters 10:00 - MrBeast’s genius business strategy (and what we can learn from it) 15:30 - How to know if people will actually pay for your idea 18:40 - The importance of testing your business idea first 24:00 - Common pitfalls when launching a product or service 28:30 - Prepping for Part 3: How to automate your business /episode/index/show/rainmakerfamily/id/35783565

207. Building a Business After Bedtime Jolene Lewke 03/14/2025

207. Building a Business After Bedtime Jolene Lewke Hey Rainmakers! Chelsey and Stephen here, and today we’re bringing you another incredible story straight from our Rainmaker community. If you’ve ever wondered how to build a business while balancing a full-time job, a busy family, and, well… life, this episode is for you! We’re chatting with Jolene Lewke, a wife, mom of three, and entrepreneur who’s been building her brand in the late-night hours—after the kids are in bed. Jolene didn’t start her Rainmaker journey looking to quit her job. She actually loves what she does. But she saw an opportunity for extra income, a little “fun money,” and the potential to create something meaningful for her family’s future. In this episode, she shares how she went from knowing nothing about Amazon FBA to hitting huge sales milestones—like selling out completely on Black Friday! We also dive into the challenges she faced (like realizing her first product idea was patented after sourcing samples 😬), what kept her going, and the big lessons she’s learned along the way. Plus, Jolene shares how she’s reinvesting all of her earnings back into her business to scale even bigger, with dreams of hiring a VA and expanding her brand, Rural Roots Mercantile. If you’re juggling family, work, and business dreams, let Jolene’s story be your reminder that it’s possible. Tune in to hear how she’s making it work—and how you can, too! Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Meet Jolene: Building a Business After Bedtime 1:30 - Why Jolene Started Her Business (Even Though She Loves Her Job!) 3:45 - The Rainmaker Challenge: What Hooked Her 6:00 - Overcoming Early Roadblocks (Like Almost Selling a Patented Product!) 8:45 - The Moment She Knew This Business Really Worked 10:30 - Black Friday Breakthrough: Selling Out Completely 12:15 - Juggling Family, Business, and Full-Time Work 15:00 - Playing the Long Game & Reinvesting in Growth 18:30 - Jolene’s Future Plans: Growing Rural Roots Mercantile /episode/index/show/rainmakerfamily/id/35662790

206. The Real Journey of Entrepreneurship with Heidi Ellis 03/07/2025

206. The Real Journey of Entrepreneurship with Heidi Ellis Hey Rainmakers! Stephen and Chelsey here, and today we’re so pumped to share an incredible conversation with one of our very own, Heidi Ellis. Heidi’s been through our Inner Circle program, pitched to our Rain Tank investors, and built a thriving e-commerce business—all while homeschooling her kids and navigating life’s curveballs. In this episode, Heidi opens up about the mindset shifts that made the biggest difference in her success. From the fear of applying for credit cards to fund her inventory to the moment she realized she needed to slow down and do things right, Heidi’s journey is packed with wisdom for anyone starting or scaling an online business. We also dive into the power of practicing patience, how comparison can sneak in as a symptom of a scarcity mindset, and why giving yourself permission to move at your own pace can set you up for long-term success. Plus, Heidi shares how her musical background taught her the importance of showing up consistently—even when you don't see results right away. If you’ve ever felt like you’re falling behind, this episode will give you the encouragement you need to keep going. Success is a process, and Heidi’s story proves that one step at a time really does work. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Welcome Heidi Ellis: From Music Teacher to E-Commerce Entrepreneur 3:00 - Overcoming the Fear of Funding: How Heidi Used Credit Cards to Start Her Business 6:30 - The Mindset Shift That Changed Everything 10:45 - Comparison & Scarcity: How to Stay in Your Own Lane 15:20 - Rain Tank Pitch Experience: What Heidi Learned From Pitching Investors 20:00 - Building a Business While Homeschooling & Managing Family Life 25:15 - Why Patience Pays Off in E-Commerce 27:00 - Final Tips: Don't Rush the Process /episode/index/show/rainmakerfamily/id/35308095

205. The Missing Piece: Transforming Relationships with Stacey & Paul Martino 02/28/2025

205. The Missing Piece: Transforming Relationships with Stacey & Paul Martino Hey Rainmakers! Chelsey and Stephen here, and today’s episode is for anyone who wants to strengthen their relationships—whether you're thriving or struggling. We sat down with relationship experts Stacey and Paul Martino, the creators of Relationship Development and authors of The Missing Piece. Their journey started when their own marriage nearly fell apart, but through trial and transformation, they uncovered a method that has helped thousands of couples turn things around—often with just one partner doing the work. If you’ve ever felt like you and your spouse are stuck in the same frustrating patterns, or that traditional marriage advice just isn’t working, you’re not alone. Stacey and Paul break down why so much relationship advice today is outdated and how their relationship development methodology flips the script. Instead of both people needing to “meet halfway” or compromise, they explain why one person can create a ripple effect of change in the relationship. And guess what? It actually works. We also dive into some big (and controversial) topics—like why traditional couples therapy might be doing more harm than good. Stacey and Paul explain how the wrong approach can actually push couples further apart, while equipping just one person with the right skill set can create real, lasting change. They also share why compromise isn’t the key to a healthy relationship (mind-blowing, right?) and how small shifts in communication can break old cycles and bring deeper connection. This episode is packed with practical insights, powerful mindset shifts, and hope for anyone looking to create a stronger, healthier, and more fulfilling relationship. If you’ve ever felt like you’re doing all the work and your partner isn’t responding—this conversation is for you. Stacey and Paul’s book The Missing Piece is available now, and it’s full of tools to help transform relationships at any stage. Check it out at and connect with them at . If this episode spoke to you, share it with a friend who needs encouragement. And as always, we’re cheering you on in life, business, and relationships! 💛 Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Why This Episode is a Game-Changer 1:30 - Stacey & Paul’s Story: From Almost Divorced to Stronger Than Ever 6:45 - The One-Person Approach: Why It Only Takes One to Transform a Relationship 12:30 - Why Traditional Couples Therapy Might Be Hurting More Than Helping 18:00 - The Role of Vision in Relationships and How to Align on the Future 23:20 - Unlearning False Beliefs About Love, Compromise, and Change 30:00 - How Small Triggers Create Big Relationship Shifts 38:00 - The Missing Piece: Why They Wrote This Book Now & How It Can Help You /episode/index/show/rainmakerfamily/id/35343365

204. SPECIAL! The Raingames – A $75K Business Startup Fund Competition! 02/21/2025

204. SPECIAL! The Raingames – A $75K Business Startup Fund Competition! Go to and grab your spot now! Hey Rainmakers! We’re pressing pause on our usual podcast content this week because we’ve got something BIG to share. If you've been sitting on the sidelines, listening to this podcast, and wondering when the right time is to take action on your business dreams—this is it. We’re inviting you to The Rain Games—a FREE, live, high-energy business competition where you’ll get hands-on training, compete for an insane $75,000 business startup fund, and connect with other like-minded entrepreneurs who are ready to build freedom-based businesses. What Are The Rain Games? Imagine a mix of high-energy challenges, business breakthroughs, and fun competition, all wrapped up into a 5-day live experience with us. We were inspired by the Beast Games and thought—why not create something just as epic for our Rainmaker community? While we can't give away $5 million, we tapped into our network, sponsors, and partners to put together a $75,000 prize that includes everything you need to get your online business off the ground FAST. Here’s What You’ll Get: ✅ Live training with us—step-by-step guidance on building and scaling your online business ✅ A chance to win the $75,000 startup fund—stacked with training, tools, and resources to launch successfully ✅ A backstage pass opportunity—for those who want even more in-depth mentorship ✅ A high-energy, fun competition—because learning should be exciting! When & Where? 📅 Starts Monday, February 24th and runs for 5 days 📍 100% online—join from anywhere in the world 💰 Completely FREE to register (no ads, just for our community!) How To Join: 🚀 Go to and grab your spot now! If you’ve ever wanted to start an online business but didn’t know where to begin—this is your moment. Don’t sit on the sidelines any longer. Register now and we’ll see you Monday! /episode/index/show/rainmakerfamily/id/35343005

203. From Occupational Therapist to Full Time Mom & Entrepreneur with Jessica Rubianogroot 02/14/2025

203. From Occupational Therapist to Full Time Mom & Entrepreneur with Jessica Rubianogroot Hey Rainmakers! Chelsey and Stephen here, and today we’ve got an inspiring story for you. If you’ve ever felt stuck in a job that isn’t aligned with the life you want, this episode is for you. We’re sitting down with Jessica Rubianogroot, a former occupational therapist turned full-time entrepreneur and mom. She shares how she went from clocking in every day, making a long commute, and feeling exhausted to running her own successful Amazon business—all while being fully present for her kids. Jessica’s story is nothing short of incredible. She never saw herself as an entrepreneur. In fact, she admits she’s not tech-savvy, had never considered e-commerce, and came from a background of financial scarcity. But when she stumbled across the Rainmaker Family, something shifted. She felt called to take a leap, even when it didn’t make logical sense. Fast forward to today—she’s made $20K in just two months and is growing her business in ways she never imagined! In this episode, Jessica gets real about the struggles, doubts, and mindset shifts she had to work through. She opens up about how her faith played a huge role in her journey, how she overcame fear around money, and the emotional weight of being a single mom trying to make ends meet. She also shares the moment she realized she was no longer trapped in survival mode but truly thriving in a life of abundance. If you’re feeling like there has to be more for you and your family—this conversation is proof that it is possible. Jessica’s story will light a fire in you, whether you’re just starting or in the thick of it, wondering if you should keep going. So, grab your coffee, settle in, and let’s dive in! Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Jessica’s Story 2:30 - From Occupational Therapist to Entrepreneur: How It Started 4:45 - The Moment She Knew She Had to Make a Change 7:00 - Overcoming Scarcity Mindset & Taking the Leap 10:30 - Learning E-Commerce as a Non-Techie 14:20 - The Reality of Entrepreneurship: Wins & Hard Moments 18:50 - The Impact on Her Kids & Family Life 23:00 - Jessica’s Advice for Moms Who Feel Stuck 27:30 - What’s Next for Jessica’s Business & Brand /episode/index/show/rainmakerfamily/id/35213130

202. Diving Deep On "The Rainmaker Method" - Part 1: LEVERAGE 02/07/2025

202. Diving Deep On "The Rainmaker Method" - Part 1: LEVERAGE Hey Rainmakers! It’s Chelsey and Stephen here, and today we’re kicking off something special—our deep dive into The Rainmaker Method! If you’ve been following us for a while, you’ve probably heard us mention this framework, but we’ve refined it to make it even simpler and more powerful. Whether you’re just starting out or already running a thriving business, this method can help you work smarter, scale faster, and create more freedom in your life. The Rainmaker Method is built on three key pillars: Leverage, Solution, and Automation. And today, we’re diving deep into Leverage. This is all about doing more with less—whether that’s through optimizing your time, utilizing technology, building trust, or increasing traffic. When you apply leverage in the right way, your business stops feeling like a constant hustle and starts working for you. We break down four types of leverage that are absolute game-changers: Time Leverage – Learn how to reduce switching costs, optimize your calendar, and structure your work in a way that gives you more time freedom. (Spoiler: If you haven’t listened to episode 156 on our best calendar hacks, now’s the time!) Technology Leverage – From AI tools to automation, we share how technology can take work off your plate, streamline processes, and keep things running smoothly. Trust Leverage – Social proof is everything! We talk about how to collect reviews, build credibility, and even leverage partnerships to fast-track your growth. Traffic Leverage – If you want consistent sales, you need traffic. We break down creative ways to tap into existing audiences, collaborate with others, and position your business in front of the right people without burning out. If you’ve ever felt stuck in the grind, this episode is for you! We’re handing you the tools to start building a business that works for you—not one that runs your life. And this is just the beginning! Stay tuned for the next parts of the series, where we’ll dive into Solution (solving problems that people will pay you for) and Automation (how to make your business more hands-off). Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction to The Rainmaker Method 1:25 - The Three Pillars: Leverage, Solution, Automation 2:00 - Why Leverage is the Key to Business Growth 2:45 - The Four Types of Leverage 3:30 - Time Leverage: Calendar Hacks & Deep Work 10:00 - Technology Leverage: AI, Tools, & Automation 18:45 - Trust Leverage: Social Proof & Positioning 27:45 - Traffic Leverage: Tapping Into Existing Audiences 35:00 - Final Thoughts & Next Steps /episode/index/show/rainmakerfamily/id/35147750

201. Building a Business in the Middle of Nowhere: Lessons from Alaska’s Off-Grid Mommy Sammy Cummings 01/31/2025

201. Building a Business in the Middle of Nowhere: Lessons from Alaska’s Off-Grid Mommy Sammy Cummings Hey Rainmakers! Chelsey and Stephen here, and today we’re bringing you an inspiring story from one of our Rainmaker community stars, Sammy Cummings. Sammy lives off-grid in Alaska, where she and her family have built a unique lifestyle centered around resilience, creativity, and entrepreneurship. She’s living proof that you can run a thriving online business no matter where you are—even if that’s near the North Pole! In this episode, Sammy takes us through her journey from working in public relations to embracing the challenges of off-grid living while growing her Amazon business. From her “aha moment” of discovering dry bags as a niche product to navigating the hurdles of balancing family life, power outages, and limited resources, Sammy shows that anything is possible with the right mindset and determination. Sammy also shares the power of Rainmaker strategies in helping her grow her brand, especially her Instagram account, Off Grid Mommy, which has skyrocketed to nearly 60,000 followers. She opens up about how she found her voice and leaned into her passions, creating content that resonates with families inspired by nature and adventure. Whether you’re looking for tips on starting a business, building an audience, or simply staying motivated in tough seasons, Sammy’s story is packed with wisdom and encouragement. Don’t miss her advice on finding your “why” and staying focused, no matter where you are on your entrepreneurial journey. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Meet Sammy Cummings 2:15 - Living Off-Grid and Supporting Small Businesses 6:00 - From Public Relations to Rainmakers 9:45 - Sammy’s “Aha Moment” with Dry Bags 15:00 - Overcoming Financial Challenges and Mindset Shifts 20:00 - Growing Off Grid Mommy on Instagram 30:00 - Lessons Learned: Finding Your “Why” 38:00 - Final Thoughts and Encouragement /episode/index/show/rainmakerfamily/id/34913005

200. How She Went From Stressing About Retirement To Creating Generational Wealth with Tresa Todd 01/24/2025

200. How She Went From Stressing About Retirement To Creating Generational Wealth with Tresa Todd Hey Rainmakers! Chelsey and Stephen here, and wow—do we have an incredible story for you today. Picture this: you're 50 years old, looking at your 401(k), and realizing you could outlive your retirement savings in just seven years. It’s a scary thought, but today’s guest, Tresa Todd, turned that wake-up call into a life-changing pivot—and she’s here to inspire you to do the same. In this episode, Tresa takes us on her journey from the medical field to real estate investing, where she not only transformed her finances but created the Women's Real Estate Investors Network, the largest organization of its kind in the country. What started as her sons urging her to take a leap of faith turned into a nationwide movement of women reclaiming their financial futures. Tresa shares how she made $20,000 on her first real estate deal, learned to overcome fear and self-doubt, and built a thriving community. For anyone who thinks, “I’m not sure I’m cut out for this,” Tresa’s story proves otherwise. Whether you're a mom, entrepreneur, or just someone looking for a fresh start, this episode will inspire you to take that leap. Stick around as Tresa breaks down: How to overcome fear and build confidence, even if you’re starting from scratch. Why you don’t need a ton of money to start investing in real estate. The importance of creating generational wealth and breaking free from limiting beliefs. Her favorite strategies for finding real estate deals and using other people’s money. So, grab a notebook and get ready—this episode is packed with actionable tips and inspiring takeaways! Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Tresa’s Wake-Up Call 1:10 - From Medical Career to Real Estate 3:45 - Overcoming Fear and Doubt 7:00 - The Power of Generational Wealth 10:00 - Breaking Myths About Real Estate 14:00 - Using Other People’s Money (OPM) 18:30 - Building Confidence Through Community 23:00 - Lessons in Leadership and Collaboration 30:00 - Thriving Through Pivots and Challenges /episode/index/show/rainmakerfamily/id/34912365

199. From Serial Entrepreneur to Six-Figure Success: Krista Meikle’s Journey with Amazon and The Rainmaker Family 01/17/2025

199. From Serial Entrepreneur to Six-Figure Success: Krista Meikle’s Journey with Amazon and The Rainmaker Family Hey Rainmakers! It’s Chelsey and Stephen here, and today we’re diving into a story that’s equal parts inspiring and practical. If you’ve ever wondered whether you can balance entrepreneurship with raising a family and still build a legacy, you’re going to love this episode. We’re chatting with Krista Meikle, one of our incredible Rainmakers, who’s gone from serial entrepreneur to running a thriving six-figure golf brand on Amazon—all while being a mom. Krista’s entrepreneurial journey started years ago when she and her husband launched their first business: a wedding website company. Although they sold the business, it sparked a love for creativity and problem-solving. Over the years, she’s tried her hand at everything from fitness coaching to interior design, but joining the Rainmaker Family gave her a new framework for success. Krista shares how finding our program on a flight to Hawaii in 2023 was the “God thing” she didn’t know she needed. In this episode, Krista reveals how she launched her first product, a seashell pillow, and used it to learn the ropes of Amazon FBA. Once she got comfortable, she leaned into her passion for golf to create Oberti Golf, a brand focused on giving women confidence on the golf course. Krista highlights the unique challenges she’s faced in building a brand that balances innovation and demand while staying true to her vision. We also dive into the mindset shifts that have transformed Krista’s approach to entrepreneurship. From learning to let go of perfectionism to outsourcing tasks like PPC (pay-per-click ads), she shares practical tips that have helped her scale faster and work smarter. Her journey is proof that success comes from taking small, consistent steps—even if it’s just an hour a day after the kids are in bed. So, whether you’re just starting your business journey or looking for ways to scale, this episode is packed with gold nuggets you can apply today. Let Krista’s story remind you that it’s never too late to dream big and create a lasting legacy. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Meet Krista Meikle 1:10 - Krista’s Early Days as a Serial Entrepreneur 6:00 - Finding Rainmakers and Starting an Amazon Business 8:45 - Launching Oberti Golf: A Brand for Women Golfers 13:00 - Letting Go of Perfectionism and Outsourcing PPC 17:30 - Building a Vision: What’s Next for Oberti Golf 23:00 - Krista’s Tips for New Entrepreneurs 25:00 - Transformational Growth Through Entrepreneurship /episode/index/show/rainmakerfamily/id/34831575

198. How One Driven Mama Grew Her Business to Six Figures In Year 1 with Capi Fullerton 01/10/2025

198. How One Driven Mama Grew Her Business to Six Figures In Year 1 with Capi Fullerton mamas out there! If you’ve ever wondered what it takes to build a six-figure business while juggling family life, you’re in for a treat. Our guest, Capi Fullerton, is a Rainmaker who turned her entrepreneurial dreams into reality, hitting six figures in her very first year! In this episode, we dive deep into Capi’s journey, starting with her early entrepreneurial spirit. From her high school days of managing two jobs to running a home bakery and exploring network marketing, Capi shares how she always knew she was meant for more. But it wasn’t until she joined the Rainmaker Family Challenge—while on bed rest after a challenging birth experience—that her Amazon business idea took off. Capi reveals how she bootstrapped her business with a single product in the culinary niche and scaled it to six figures in just one year. She gets real about the highs and lows, including the patience required to reinvest profits and manage rapid inventory growth. Through it all, Capi emphasizes the importance of mindset, community, and staying focused on the long game, even when the day-to-day feels overwhelming. Chelsey and Stephen also dig into Capi’s practical tips for busy moms who want to pursue their entrepreneurial dreams. From effective communication with your partner to carving out small but consistent chunks of time to move the needle, Capi offers actionable advice for balancing family life and business goals. Plus, she shares why choosing a niche you’re passionate about can be the key to long-term success. Whether you’re just starting or looking for the motivation to keep going, this episode is packed with encouragement, strategy, and the reminder that growth is always possible when you take action. Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Meet Capi Fullerton 1:10 - From Home Bakery to Network Marketing 5:00 - Discovering Rainmakers While on Bed Rest 10:00 - The Power of Mindset and Support Systems 16:30 - Launch Week: $100 Days and Scaling Inventory 22:00 - Balancing Business, Family, and Faith 27:45 - Tactical Tips for Starting Small and Growing Big 33:00 - Capi’s Biggest Transformation and Final Thoughts /episode/index/show/rainmakerfamily/id/34797455

197. Annual Planning Calendar Hacks & How We Pre-Plan Our Calendar Year for Family & Business Success 01/03/2025

197. Annual Planning Calendar Hacks & How We Pre-Plan Our Calendar Year for Family & Business Success Hey Rainmakers! It’s Stephen here, and today I’m diving into one of my favorite topics—planning for success. As we head into 2025, I’m sharing the exact strategies Chelsey and I use to map out our year, balancing family, business, and personal goals. It’s all about being proactive, not reactive, and making sure our calendar reflects the life we want to create. In this episode, I walk you through how we use a simple one-page annual calendar to get a high-level view of the year. This tool has been a game-changer for us, helping us prioritize family-first while still making space for business growth and personal goals. I also break down how we use color coding and constraints to ensure our year feels balanced—not overwhelming. Here’s the big takeaway: if you don’t tell your time where to go, it will decide for you. By planning intentionally, we’ve been able to cut back on unnecessary commitments, say yes to what matters, and find more peace in our daily rhythms. I share practical steps for setting up your calendar, including how to define family goals, schedule intentional downtime, and create a system that supports your biggest priorities. This isn’t just about filling your calendar—it’s about designing a life that aligns with your values. So grab a notepad, listen in, and get ready to take your year to the next level. I’m confident these hacks can work for your family and business too. Links for this episode: Connect with us: ► : @therainmakerfamily ► : @chels_diaz ► : @steezdiaz ► : @therainmakerfamily ► : @diazfamilylegacy ► : therainmakerfamily.com Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Planning for a Peaceful (and Powerful) 2025 1:30 - Why Annual Pre-Planning Works 3:10 - The One-Page Calendar Method 6:45 - Defining Family-First Priorities 10:20 - Color Coding Your Calendar 13:45 - Setting Constraints for Balance 18:00 - Family Values in Action: Giving Saturdays and More 23:15 - The Two-Three-Four Framework for Marriage 28:30 - Quarterly Check-Ins for Alignment 33:00 - Wrapping Up: Create a Year That Brings Peace /episode/index/show/rainmakerfamily/id/34699185

196. Wifey Wednesdays and Family First: Redefining Success with Zach and Ashley 12/27/2024

196. Wifey Wednesdays and Family First: Redefining Success with Zach and Ashley Hey Rainmakers! Chelsey and Stephen here, and today’s episode is all about redefining success with two of our favorite people, Zach and Ashley Spear. This conversation is packed with practical wisdom on balancing family, business, and faith while creating a life of intentionality and freedom. Zach and Ashley share their journey of working together as a couple, building a family-first business, and the unique ways they prioritize what matters most. One of the standout ideas from Zach and Ashley is their concept of “Wifey Wednesdays”—a midweek family day that breaks the traditional mold of work-life balance. They take Wednesdays off to spend uninterrupted time with their kids, avoiding the typical weekend chaos. It’s a small shift with a huge impact, reminding us that success is about designing a life you love, not just grinding through the week. Zach and Ashley also dive into the early challenges of working together in business, from letting go of control to finding their unique roles. Ashley opens up about her transition from corporate life to entrepreneurship and how she overcame fears while discovering her strengths. Zach shares insights on creating a rhythm of rest and work, ensuring their priorities align with their long-term vision. We wrap up the conversation with actionable tips on building rhythms, including their Friday coffee dates to plan for both family and business. Whether you’re balancing business with marriage, parenting, or personal growth, this episode will leave you inspired to rethink what success means for your family. Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Meet Zach and Ashley 4:00 - Wifey Wednesdays: A New Take on Family Days 7:30 - Transitioning from Corporate to Entrepreneurship 14:00 - Overcoming Fears and Finding Strengths 19:00 - Designing a Family-First Business 23:30 - Friday Coffee Dates: Planning Life and Work 30:00 - Long-Term Vision and Rest Rhythms 36:00 - Final Reflections: Freedom Through Intentionality /episode/index/show/rainmakerfamily/id/34460795

195. From $2,000 to 8 Figures: How Samantha Guthrie Built an Empire and Redefined Success 12/20/2024

195. From $2,000 to 8 Figures: How Samantha Guthrie Built an Empire and Redefined Success Hey Rainmakers! Chelsey and Stephen here with an inspiring conversation you don’t want to miss. Today, we’re sitting down with Samantha Guthrie, the ATM Cash Queen, whose incredible journey includes turning a $2,000 investment into a multimillion-dollar business and achieving an 8-figure exit. Samantha’s story is one of perseverance, hard work, and building systems that support both life and legacy. In this episode, Samantha shares how she and her husband built Automated ATM Solutions, Inc. into one of the largest ATM networks in the U.S., overcoming massive challenges along the way. From navigating betrayal in the workplace to starting from scratch with a bold idea, Samantha’s journey is a masterclass in resilience and innovation. She talks about the importance of building a business that aligns with your life goals and setting boundaries to protect your personal and professional relationships. If you’ve ever dreamed of creating a business that works for you—not the other way around—this conversation is full of actionable insights. Samantha dives deep into why hiring smarter, creating replicable systems, and staying true to your values are non-negotiables for growth. She also opens up about the unique dynamics of working with her spouse and how they found balance while scaling their business together. We also discuss the power of celebrating wins, even the small ones, and what it’s like to rediscover your passions after a successful business exit. Samantha’s wisdom will inspire you to dream bigger and build smarter, no matter where you are on your entrepreneurial journey. Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Welcome and Samantha's Introduction 1:20 - Overcoming Career Challenges: Samantha’s Journey 7:00 - Building a Business That Aligns with Your Life Goals 12:20 - Starting in the ATM Industry with $2,000 18:30 - Scaling and Exiting: What No One Tells You 24:00 - Non-Negotiable Systems for Every Business Owner 28:00 - Working with Your Spouse: Finding Balance 31:40 - Post-Exit Life: Celebrating Wins and Giving Back /episode/index/show/rainmakerfamily/id/34366580

194. Breaking the Money Myths Holding Women Back: Financial Freedom with Britt Baker of Dow Janes 12/13/2024

194. Breaking the Money Myths Holding Women Back: Financial Freedom with Britt Baker of Dow Janes Hey Rainmakers! Chelsey and Stephen here, and we are thrilled to have Britt Baker, co-founder of Dow Janes, on the show today! If you’ve ever felt overwhelmed by money or wondered how to shift your financial mindset, this episode is packed with golden nuggets. Britt is on a mission to help women break free from financial myths and take control of their money stories—so buckle up for some serious inspiration! We kick things off with Britt sharing how Dow Janes started as a small investment club in her living room. What began as a way to help friends learn about investing has grown into a movement empowering women to achieve financial freedom. She opens up about her own mindset shifts, including overcoming a scarcity mentality, and how aligning spending with her values transformed her relationship with money. One of our favorite takeaways from Britt is her red, yellow, and green light approach to spending time and money in your business. Red light activities, like branding or Instagram, don’t lead directly to revenue, while green light actions—like sending sales emails or hosting workshops—are all about making money moves. Britt’s advice? Focus on green light activities to build momentum before indulging in the “fun stuff.” We also dive into practical tips like tracking your spending with emotional awareness, aligning purchases with personal values, and teaching kids about money. Britt even shares her personal story of learning about compound interest from her dad at age seven—a lesson that sparked her passion for financial education. This episode is packed with actionable insights to help you shift your money mindset, build wealth, and teach the next generation to do the same. Trust us, you don’t want to miss it! Link: Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Meet Britt Baker of Dow Janes 2:00 - Dow Janes’ Beginnings: From Living Room to Movement 5:00 - Breaking Money Myths: Overcoming Scarcity 8:30 - Aligning Spending with Your Values 12:00 - Red, Yellow, Green Light Framework for Entrepreneurs 15:30 - Practical Tips for Families to Discuss Finances 20:00 - The Power of Compound Interest 25:00 - The Biggest Wealth Transfer in History /episode/index/show/rainmakerfamily/id/34356045

193. The Power of a Peer Mastermind & How You Can Run One For FREE 12/06/2024

193. The Power of a Peer Mastermind & How You Can Run One For FREE Hey Rainmakers! Chelsey and Stephen here, and we’re so excited to share something with you that’s been a huge needle mover for us in life and business. You know we’re all about investing in yourself and getting in the right rooms, but today, we’re flipping the script. What if you could experience all the incredible benefits of a mastermind without dropping thousands of dollars? Yep, it’s possible, and we’re spilling all the details in this episode. We’re talking about peer masterminds—basically, gathering a group of like-minded entrepreneurs or friends who want to grow together. No huge price tags, just intentional connection and serious ROI for your business and your life. The first time we heard about this concept, we were like, “Wait, what? This is genius!” Since then, we’ve hosted a few of our own, and let us tell you, the transformation has been incredible. Here’s the deal: in this episode, we’re walking you through how to start your own peer mastermind, whether it’s with local entrepreneurs, people you’ve met online, or even friends from a conference. It can be as simple as a dinner with a small group or a full-day retreat. We’re breaking down how to find the right people, structure your time together, and create a space where breakthroughs happen for everyone. One thing we’ve learned? You don’t have to be in the same industry to get value. In fact, having people from different backgrounds can bring fresh ideas and perspectives you might not have thought of. But here’s a pro tip: try to gather people at similar revenue levels so everyone’s working on challenges that resonate. Trust us, this is where the magic happens. So, grab a notebook because we’re giving you all the tools to make this happen. And hey, don’t overthink it—just pick a date, reach out to a few people, and start building the kind of relationships that will take you to the next level. Connect with us: ► ► ► ► TikTok: @therainmakerfamily ► ► Join Our Next Rainmaker Challenge - How To Make Passive Income From Home Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Save Big While Growing Big 1:25 - What is a Peer Mastermind? 3:30 - Why Peer Masterminds Work: Our Experience 7:00 - How to Find the Right People 10:15 - The Cherry on Top Method 14:30 - Simple Formats for Peer Masterminds 18:45 - Dinner Format: A Great Starting Point 23:10 - Half-Day and Full-Day Mastermind Ideas 27:45 - Taking Action: Start Yours Today /episode/index/show/rainmakerfamily/id/34274365

192. How To Become An Anonymous Influencer & Turn It Into Income! Black Friday Special 11/29/2024

192. How To Become An Anonymous Influencer & Turn It Into Income! Black Friday Special BLACK FRIDAY SPECIAL DETAILS HERE: Hey Rainmakers! It’s Stephen here with a special Black Friday episode just for you. We’ve never done this before, but we’re pulling back the curtain on a unique opportunity to leverage social media, build influence, and turn it into a stream of income—all without ever showing your face. Sound too good to be true? Stick around, and I’ll show you exactly how it works. This strategy, called Media Channel Mastery, taps into the power of theme pages and proven viral content. You don’t need to be a traditional influencer, learn TikTok dances, or even shoot your own content. Instead, you’ll learn how to curate and grow a social media channel focused on a specific niche, using the latest algorithm insights to gain visibility and traction. Platforms like Instagram are changing the game, favoring small creators and interest-based content over follower counts, which means there’s no better time to get started. In this episode, I break down how you can build influence by sharing content that’s already been proven to go viral—what we call PVC (Proven Viral Content). I also share real-world examples from our Rainmaker community, including accounts that have grown to tens of thousands of followers in just weeks. With the right strategy, these media channels can generate income through digital products, affiliate partnerships, and even ad placements, all while staying faceless if that’s your preference. This Black Friday, we’re offering an exclusive deal on our Media Channel Mastery course—normally $1,000—for a fraction of the price. It’s your chance to jumpstart your journey into faceless influence, leveraging the same strategies that have helped our community grow exponentially. Ready to take action? Head to to grab this deal before it’s gone! Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Black Friday Special 1:00 - Why Now Is the Time for Faceless Influence 3:00 - What Is Media Channel Mastery? 6:00 - Instagram’s Algorithm Shift and New Opportunities 9:00 - Proven Viral Content: The Secret to Fast Growth 14:00 - Real-Life Success Stories from Rainmakers 20:00 - Turning Influence into Income: Digital, Affiliate, and More 25:00 - How to Access the Black Friday Special /episode/index/show/rainmakerfamily/id/34053806

191. How To Guarantee A Financial Legacy For Generations To Come with Ramie Khalil 11/22/2024

191. How To Guarantee A Financial Legacy For Generations To Come with Ramie Khalil Hey Rainmakers! Chelsey and Stephen here, and today we’re diving into a game-changing topic with our good friend Ramie Khalil. You’ve heard us talk about making and multiplying money, but today we’re focusing on how to protect it and ensure your family’s financial future. What if you could build a wall around your wealth and guarantee a legacy for generations to come? That’s exactly what we’re covering in this episode! Ramie, a seasoned investment advisor, shares the strategies that high-level entrepreneurs, banks, and institutions use to preserve wealth through life insurance. Before you are like, okay, this has nothing to do with me…hear us out! We start by breaking down common misconceptions about life insurance, especially the controversial shift from term to whole life policies. If you’ve ever wondered how to make life insurance work for you, this episode will open your eyes to the concept of building cash value and creating a guaranteed financial safety net for your family. We explore the powerful features of whole life insurance, including its unique ability to build equity and provide access to cash value while still growing wealth over time. Ramie shares real-life examples of families who’ve used these strategies to leave lasting legacies and the peace of mind it brings to know that their loved ones are financially secure. Chelsey and Stephen also reflect on how these principles have transformed their own financial strategy, emphasizing the importance of structured wealth-building tools. If you’re curious about how these concepts apply to your stage of life, this episode is a must-listen. Whether you’re just starting your financial journey or looking to solidify your legacy, Ramie provides a clear and actionable framework to evaluate your options and take the next step. Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Introduction: Building a Financial Legacy 1:00 - Ramie’s Journey: From Real Estate to Wealth Preservation 6:00 - Term vs. Whole Life Insurance: What You Need to Know 10:30 - Cash Value: Building Wealth Through Life Insurance 15:00 - Real-Life Stories of Legacy Planning 20:00 - Breaking Misconceptions Around Life Insurance 30:00 - Advanced Strategies for Baby Boomers 39:00 - How to Get Started: Free Consultation with Ramie /episode/index/show/rainmakerfamily/id/34054006

190. The Anxiety Reset: How to Conquer Anxiety Once And For All with Natty Lewis 11/15/2024

190. The Anxiety Reset: How to Conquer Anxiety Once And For All with Natty Lewis Hey Rainmakers! Chelsey and Stephen here, and today we’re diving into an essential topic that affects everyone—managing anxiety and emotions. We’re joined by the inspiring Natty Lewis, who shares her journey of overcoming anxiety and finding emotional resilience. If you’ve ever felt overwhelmed by anxiety or struggled with balancing emotions, Natty’s insights and techniques are about to change the game. Natty opens up about her early experience as an athlete, where she didn’t understand anxiety and viewed it as something people needed to “toughen up” against or chill out. But everything changed when she entered a new phase of life, becoming a mom and navigating a career. The transition brought unexpected challenges, leading her to study the roots of anxiety and how the mind and body work together to process it. Now, she helps others understand that anxiety is a natural response that can be managed with the right tools. In this episode, Natty introduces her concept of getting a "master’s degree in recognition" as the first step to managing anxiety. By understanding the physical sensations that come with stress—whether it’s a racing heart, sweaty palms, or tightness in the chest—listeners can begin to recognize anxiety without fear. Natty walks us through powerful exercises to release pent-up energy, including a guided body-tensing technique that helps reset the nervous system in moments of high stress. We can’t wait to use this in our own life, and even teach our 4-year-old! Chelsey and Stephen also dive into the importance of showing versus shunning emotion, especially in business and family life. Natty explains the difference between productive emotional release and reactions driven by frustration or panic, sharing her own stories of navigating intense environments from business meetings and even places like NFL boardrooms. She offers practical advice for busy moms and entrepreneurs on finding one core identity, which can reduce the “switching costs” of wearing multiple hats. So, take a deep breath and join us for an episode packed with actionable tools to conquer anxiety and embrace emotional freedom. You’re not alone, and these tips are here to support you every step of the way! Connect with us: ► Rainmaker Instagram: @ ► Chelsey Instagram: @ ► Stephen Instagram: @ ► TikTok: @ ► Facebook: @ ► Website: @ Join Our Next Rainmaker Challenge - How To Make Passive Income From Home: Save On Our Favorite Things: Watch The Million Dollar Mama Case Study: Episode Minute by Minute: 0:00 - Managing Anxiety: We believe this episode will set some people free! 2:00 - Natty’s Background: From Athlete to Mom 6:00 - Recognizing Physical Signs of Anxiety 12:00 - Body-Tensing Technique for Stress Relief 18:00 - Balancing Emotions in Business Settings 24:00 - Showing vs. Shunning Emotion 29:00 - Parenting Tips for Teaching Emotional Regulation at Any Age /episode/index/show/rainmakerfamily/id/33922117

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