#024 Top Needle Movers for Your Brand
Brands On Brands | Personal Branding & Business Coaching
Release Date: 06/19/2019
Brands On Brands | Personal Branding & Business Coaching
This week we discuss the significance of building a personal brand by making impactful one-on-one connections. While many aim to scale rapidly, success often lies in forming individual relationships. Learn actionable strategies such as engaging genuinely on platforms like LinkedIn and Instagram, following up with personal invitations, and maintaining consistent communication. Plus we talk about the importance of intentionality in nurturing both new and existing connections to solidify one's personal brand. 00:00 Introduction to Personal Branding 01:03 The Power of One-on-One Communication...
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How to Build Personal Brand Recognition at Events. In this episode, get insightful tips on how to create a memorable personal brand, especially when attending events where no one knows you. We discuss the importance of being bold, using unique fashion statements, and initiating conversations to stand out. Learn strategies such as networking before the event, curating group lunches, and even volunteering or speaking at the event to increase recognition. Tune in to learn actionable steps for establishing a strong personal brand presence. 00:00 Introduction to Personal Brand Recognition 01:10...
info_outlineBrands On Brands | Personal Branding & Business Coaching
Is Your Personal Brand Helping or Hurting Your Career? In this episode, we dive into the importance of personal branding and its impact on your career. We discuss how to assess whether you have a personal brand, the significance of expressing your ideas, managing relationships, and adding value to your organization. Tune in to learn how to build a positive personal brand that can propel your career forward. 00:00 Introduction and Overview 01:22 The Importance of Personal Branding 02:49 Expressing Your Ideas Effectively 04:57 Building and Managing Relationships 08:42 Adding Value Beyond Your...
info_outlineBrands On Brands | Personal Branding & Business Coaching
In this episode, discover three essential secrets to establishing authority without experiencing imposter syndrome. We address common concerns about credibility and authenticity, and offer actionable advice including embracing authenticity over perfection, sharing knowledge generously, and building credibility through small wins and consistent actions. Tune in to gain insights on how to effectively build your personal brand while staying genuine and confident. 00:00 Introduction and Overview 00:49 Understanding the Imposter Syndrome 02:04 Secret #1: Embrace Authenticity Over Perfection 03:53...
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This week, learn the importance of making a better first impression than everyone else. We discuss how preparation and practice play crucial roles in standing out. And we'll share valuable insights on making memorable impressions at conferences, networking events, and meetups. 00:00 Introduction: Making a Better First Impression 01:10 The Importance of First Impressions 02:25 Preparation and Research 03:15 Analyzing Past Presentations 04:45 Energy and Introduction Techniques 09:25 Practicing Your Presentation 11:31 Conclusion and Final Thoughts This is the Brands On Brands Podcast with...
info_outlineBrands On Brands | Personal Branding & Business Coaching
This week we discuss the challenges of starting a personal brand and how to overcome them. Get practical tips for expressing yourself and creating content. Learn how to break through the initial hurdles and strategically grow your personal brand. 00:00 Introduction and Overview 00:09 Challenges of Personal Branding 01:04 Finding Content Inspiration 02:13 Real-Life Examples and Stories 05:37 Practical Tips for Getting Started 07:24 Consistency and Commitment 09:04 Conclusion and Next Steps This is the Brands On Brands Podcast with Brandon Birkmeyer Don't forget to get your own personal branding...
info_outlineBrands On Brands | Personal Branding & Business Coaching
Personal branding creates the next you. Let's call it "You 2.0". But how do you get there? Today, we'll discuss the importance of continuous improvement and evolving your personal brand as well as practical tips on how to enhance your processes, content, and engagement. Find out how you can take your personal brand to the next level. 00:00 Introduction and Welcome 00:21 Exploring the Concept of 2.0 01:06 Newsletter and Content Strategy 01:44 Applying 2.0 to Personal Projects 02:41 The Book and Its Future 05:28 Podcast Evolution 07:17 Encouragement and...
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This week we walk through a new list of 100 personal branding activities designed to boost your brand in 2025. We cover content creation, social media engagement, networking, public speaking, thought leadership, collaboration ideas, learning and development, personal branding basics, content distribution, and community building. Brandon shares his favorite tips and strategies, emphasizing the importance of investing in yourself and consistently working on your personal brand. Get the full list at 01:27 Content Creation Strategies 02:40 Engaging on Social Media 04:02 Networking for Personal...
info_outlineBrands On Brands | Personal Branding & Business Coaching
In this episode of Brands on Brands, Brandon Birkmeyer shares his in-depth journey of becoming a personal branding coach. He discusses transitioning from the ad agency world to coaching small business owners, evolving his focus from local marketing to content marketing, and eventually delving into personal branding through podcasting. Brandon highlights his experiences in building courses, speaking publicly, and writing a book, all while honing his coaching skills to develop a signature framework for personal branding. 00:00 Introduction to My Personal Branding Journey 01:16 Behind the Scenes...
info_outlineBrands On Brands | Personal Branding & Business Coaching
In this episode, we explore the fundamental question of what business you are truly in. This introspection is crucial for individuals striving to earn a living through their personal brand and knowledge, particularly within the creator economy. What business are you in? Are you a... Coach Consultant Content Creator Course Creator Keynote Speaker Freelancer ... or something else? Learn more on today's show! And don't forget to get your own personal branding scorecard and a free brand strategy call at: This is the Brands On Brands Podcast with Brandon Birkmeyer CONNECT WITH ME Connect with me...
info_outlineWhat moves the needle for your business? Today we discuss what marketing tasks to prioritize if you want your business to grow and move forward. This includes the adjustments and strategies that will make your brand pop just a little bit more than they did before because, if executed correctly, you’ll stand out more to the part of the crowd that will really like what you have to say. This means leaning into your strengths, attending to where you’re weakest, and ensuring you have a community to reach out to.
In this episode, Brandon discusses five key areas that will move the needle on your business if you put the right kind of focus into them, and explains why simply putting the word out about your business should be the last thing you prioritize.
The Finer Details of This Episode:
- Looking at the traditional “funnel” approach to marketing and how it’s limited when it comes to working with small businesses.
- Why advocacy is where Brandon always starts when he works with a new client.
- How over-delivering can be key to getting you and your customer off on the right foot.
- Figure out what you want to be known for and stand out from the crowd, then from there seek out the tools that will allow you to distinguish yourself.
- Find common ground between your customers and use that to build a community around your business.
- What are you best at right now? Whether it be events, videos or podcasting, lean into that talent for all it’s worth.
- Patch the “bottom of your bucket” by figuring out where your marketing is weakest and doing what you need to do so that it reaches people.
- Lastly, and of least priority, includes broader reach tactics to scale your business awareness
Quotes:
“A lot of times the things to focus on aren’t the first thing on the list.”
“You have to create the experience and the script for them to be able to share your story appropriately.”
“Treating your customers as a community is an important step.”
“How do you get as many people as possible for the lowest possible cost?”
Links:
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Sign up for coaching at www.BrandsOnBrandsOnBrands.com/apply
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!