MYB087: When Should You Hire a General Manager? A Guide for Growing Businesses
Release Date: 05/15/2025
MYB113: Stuck in the "Doing"? How to Systemise and Reclaim Your Time
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin challenge the "busy" trap. If you're constantly feeling like there aren't enough hours in the day, working after dinner, or stuck on tasks you know you shouldn't be doing, this episode is for you. Mastering delegation is essential to building a business that doesn't rely on you. Ben and David unpack why it's so hard to let go (hint: it's a habit), the critical difference between delegating and abdicating, and how to use systems to confidently hand over responsibilities. They explain how to delegate...
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MYB112: More Than a Robot – How to Use AI to Systemise Your Business
Max Your Business
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MYB111: The 5 Levers That Drive 61% More Profit
Max Your Business
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MYB110: The S.Y.S.T.E.M. That Will Save You Time, Energy, and Money
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the most critical, yet often overwhelming, parts of building a scalable business: systems. They unpack the true meaning of S.Y.S.T.E.M. which stands for Save Yourself Time, Energy, and Money, and explain why it’s the key to getting off the hamster wheel for good. Tired of answering the same questions over and over? Feel like everything depends on you? Ben and David share practical, modern strategies for creating simple, effective systems for everything from answering the phone to delivering...
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MYB109: Why Your High-Turnover Business Might Be Worthless
Max Your Business
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MYB108: How to Escape the 'Busy' Trap - A Mindset Shift for Owners
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: feeling constantly 'under the pump'. If your to-do list is never-ending and you're wearing 'busy' as a badge of honour, this one's for you. Ben and David argue that the solution isn’t another productivity hack or time management tool. It’s a fundamental mindset shift. They unpack the psychological reasons we feel guilty for not 'working' and how to break free from the ingrained habits that keep us trapped in the 'mud pit' of day-to-day tasks. ...
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MYB107: Tired of Bad Applicants? Here’s a Better Way to Recruit
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: finding and hiring great people. They explain why recruitment should be treated as a marketing function and walk you through a step-by-step process designed to save you time and improve the quality of your candidates. Learn how to save time and make better hiring decisions with a proven, practical system. Ben and David will walk you through a process that shifts the workload to the applicant, ensuring the most committed and suitable candidates...
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MYB106: Finish the Year Strong - How to Plan Your Final Quarter
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin are here to help you get sorted for the final quarter of the year. With Christmas just around the corner, this isn't just another 90-day period—it's your last chance to hit this year's goals and set the tone for a cracking start to next year. Ben and David dive into why this quarter is one of the most important for planning, especially with the typical Aussie summer shutdown period. They discuss how to use the data you've gathered all year to fine-tune your strategy, what to do whether you're ahead of...
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MYB105: The Power of Test, Adjust, Measure for Smarter Business Decisions
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin break down how to build a habit of testing, adjusting, and measuring so you can make better decisions and lift performance across the whole business. From lead gen and conversion rates to utilisation and rework, Ben and David show you what to track, how to start small, and why consistency matters more than perfection. If you’ve been spending on marketing, tools, or team without seeing clear returns, this one will help you get your numbers sorted and your focus locked in. Episode Highlights: 0:00 -...
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MYB104: Get Your Customers Buying More Often
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the simplest yet most overlooked ways to grow your business: getting your existing customers to buy from you more often. Many business owners put most of their energy into chasing new leads, but the real opportunity lies with the customers you already have. Ben and David share practical strategies for boosting “spending frequency,” whether you run a high-frequency business like a gym or café, or a low-frequency business such as real estate, car sales, or even a funeral parlour. From...
info_outlineIn this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin tackle one of the biggest transitions a business owner can face—handing over the reins to a General Manager.
Most business owners are already acting as the GM without even realising it. But if you want to scale, take a step back, or simply stop being the bottleneck in your business, at some point you’ll need to redefine your role.
Ben and David unpack what a true General Manager actually does (hint: it's not just being a glorified operations manager), the mindset shifts required to step away from the day-to-day, and why delegation is very different to abdication.
Whether you're already considering bringing someone in, or you're still clinging to your baby. This episode will help you prepare your business, your team, and yourself for the change.
Episode Highlights:
00:00 – Welcome to Max Your Business Podcast
04:23 – What is a General Manager really, and do you already have one?
09:51 – You can’t just “hand it over”, you need to define the role first
12:45 – Generalist vs specialist: what to look for in your future GM
14:41 – Why most employees won’t think like an owner—and that’s okay
16:33 – How to structure your business so a GM can actually succeed
23:05 – Start with your structure, not the hire
27:24 – Is promoting from within the best move? Pros and cons
30:31 – Are you really ready to stop being the GM?
Key Takeaways:
Structure First, Hire Later: Don’t jump the gun. You need a clear business structure and defined roles before you bring in a GM.
Clarity is Everything: If you can’t explain what your GM should do on a Monday morning, you’re not ready to hire one.
Mind the Mindset Gap: Your GM won’t think like an owner and that’s okay. Focus on outcomes, not control.
Promote or Hire? It Depends: Promoting from within brings loyalty; hiring externally brings fresh eyes. Know what your business needs.
Make it a Strategic Role: The GM isn’t there to be the best worker, they’re there to manage people, assets, and growth.
Delegation ≠ Abdication: Give them the tools, the structure, and the trust to lead—don’t just toss them the keys and hope.
🚀 Ready to get serious about stepping out of the day-to-day? Download the free Role Clarity Workbook at maxmyprofit.com.au/clarity and start mapping out your path to a business that runs without you.
Tune in as Ben and David share practical insights and strategies drawn from years of real-world business coaching. Subscribe now to make sure you never miss an episode packed with value for your business journey.