Max Your Business
It can be hard to know where to start when it comes to growing your business. You’re not alone. Most entrepreneurs feel overwhelmed and don’t even know where to start when it comes to growing their business.
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MYB097: How to Create a Simple Lead Magnet That Actually Wins You More Customers
07/24/2025
MYB097: How to Create a Simple Lead Magnet That Actually Wins You More Customers
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin pull back the curtain on one of the most overlooked marketing tools for small businesses: the lead magnet. If your website isn’t collecting leads, or your lead magnet is sitting in a folder doing nothing, this is the episode for you. Ben and David break down what a lead magnet really is, why it matters, and how to create one that does more than gather email addresses. It builds relationships and leads to real sales conversations. They also dive into the common mistakes businesses make with lead magnets, how to avoid them, and what a simple, effective follow-up system looks like. Whether you’re just getting started or ready to upgrade your lead generation, you’ll walk away with a clear action plan. Plus, Ben shares the surprising tweak that increased their appointment bookings even though it made their leads more expensive. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 05:53 – What is a lead magnet and why every small business needs one 08:10 – Real examples of high-converting lead magnets (plus the psychology that makes them work) 14:11 – Common lead magnet mistakes that cost you sales 18:10 – The critical role of follow up: why automation isn’t enough 22:07 – How to promote your lead magnet and get it in front of the right people 28:28 – How much should you pay per lead? What’s realistic for B2B and B2C 31:25 – Keep it simple: why one great lead magnet is all you need to start 33:03 – Advanced tactics: combining SMS, bots, and CRMs for better lead nurturing 37:10 – Old-school lead magnets, direct mail, and what’s still working in 2025 40:51 – Your next steps: creating and promoting your first (or next) lead magnet Key Takeaways: A lead magnet is more than a freebie — it’s the start of building trust. Solve a specific, immediate problem your ideal customer is trying to fix. Simple works — complexity stops people from taking the next step. Follow up fast: the first 10 minutes after a lead opts in are golden. Automation helps, but human connection still closes deals. 🚀 Grab your free Lead Magnet Workbook with 17 ideas you can swipe: maxmyprofit.com.au/magnet Tune in now and get practical tips to turn your lead magnet into a proper growth tool, and don’t forget to subscribe for more smart business insights every week.
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MYB096: You’ve Got Leads. So Why Aren’t You Making More Sales?
07/17/2025
MYB096: You’ve Got Leads. So Why Aren’t You Making More Sales?
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin unpack why most sales teams find it hard to convert. It often comes down to one thing: they don’t have a clear, buyer-focused sales process in place. Ben and David share the seven essential steps every sales process needs, with practical stories from their own experience. From snapper fishing (yes, really) to DISC profiling, automation, and handling objections, they explain how to make selling less awkward and far more effective. Whether you're doing the selling yourself or managing a growing team, this episode will help you build a simple, structured process that leads to more confident conversations and better results without needing to be pushy or a “natural” salesperson. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 06:15 – DISC & VAK refresher – reading personalities and communication styles 09:20 – “Telling isn’t selling” – the questions that uncover true buying reasons 15:30 – The 7-step sales process worksheet – what to include and why 20:40 – Tracking conversion at every step (not just the final yes) 25:00 – Objections as buying signals (and how to handle them with integrity) 30:10 – Earn the right: how to build authority without sounding arrogant 35:25 – Turn quotes into sales tools: don’t leave it up to price alone 42:15 – Handy links and your next steps Key takeaways Process beats persuasion. A documented, step-by-step buyer journey lets even new reps convert like pros. Educate first. Map out what happens next, so prospects feel certain and show up ready to decide. Ask, don’t tell. Open-ended questions (who, what, where, when, why, how) surface real needs and cut through polite “maybes”. Earn the right. Awards, reviews and credentials build trust – share them early so price isn’t the only yardstick. Measure each micro-conversion. Track drop-offs between steps to spot bottlenecks and lift overall win rates. Objections are buying signals. Isolate and answer them on the spot, or tweak your process so they never pop up. Grab the 7-Step Sales Process Guide – map your own workflow in under an hour. 👉 maxmyprofit.com.au/sales Ready to stop “winging it” and start converting? Tune in now, share it with your sales crew, and subscribe for fresh, practical business insights each week.
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MYB095: Stop Losing Leads: Why Every Small Business Needs a CRM
07/10/2025
MYB095: Stop Losing Leads: Why Every Small Business Needs a CRM
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into why every business—big or small—needs a CRM (Customer Relationship Management) system.If you’re still using sticky notes, spreadsheets, or trying to remember everything yourself, this episode’s for you. From their early days juggling paper lead sheets and Access databases, to the power of today’s automated, all-in-one systems, they share how a CRM stops leads from falling through the cracks, keeps your team on the same page, and frees you up to actually run your business, not just chase admin. Whether you’re a one-person show, a tradie with a growing crew, or just keen to stop missing follow-ups and forgetting who’s who, Ben and David break down the real-world benefits in a way that actually makes sense. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 04:15 – The early days: from paper clips and spreadsheets to building their own CRM 06:57 – How automation in CRMs saves time and stops leads slipping through the cracks 10:21 – Real-world CRM in action: lead magnets, fast follow-ups, and automated nurture 14:37 – Business examples: towing companies, smash repairers, and AI chatbots 19:27 – Google’s 7-11-4 rule: how many touchpoints you really need before people buy 22:11 – Why modern CRMs are now all-in-one business hubs 25:09 – How a CRM benefits solopreneurs and small teams 28:00 – Making it easy: bookings, reminders, reviews, and scaling with less admin 30:12 – How to get started with DigiSyncro Key Takeaways: You can’t trust your memory (or your inbox): Systems save the day. Automate the boring stuff: Emails, SMS, bookings, reminders—it’s all done for you. Be the first to respond: The fastest reply often gets the job. Small business? Even more reason to get organised: Less admin, more time for the work you love. Ditch the app-juggling: One system does the lot—no more logging in everywhere. 🚀 Want to see how it works? Jump over to digisyncro.com and book a free demo. Have a listen, grab a few tips, and see why the right CRM isn’t just “nice to have”—it’s the duct tape that holds your business together. Don’t forget to subscribe so you never miss an episode!
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MYB094: How to Tell If Your Business Is Actually Making Progress (Not Just Keeping Busy)
07/03/2025
MYB094: How to Tell If Your Business Is Actually Making Progress (Not Just Keeping Busy)
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin explore one of the biggest challenges for business owners: how to measure real progress, not just busyness. It’s easy to get caught up in the day-to-day, but are you truly building a business that gives you more money and more time, or have things ended up a bit different than you’d hoped? Ben and David break down the blind spots that keep business owners from moving forward, share stories from clients who’ve turned things around, and offer practical tools for getting clarity on where you’re at and where you’re heading next. You’ll also get an inside look at their five-stage Business Acceleration Blueprint and learn how to spot the areas that need your attention most. If you’re ready to stop spinning your wheels and start building a business that actually works for you, this episode is a must-listen. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 03:48 – Client story: stepping back from sales and gaining freedom 07:05 – The real difference between running and building a business 10:56 – The five stages of the Business Acceleration Blueprint 15:40 – How to tell if you’re tracking the right numbers 19:22 – Why learning and accountability go hand in hand 24:04 – Systemised and group accountability; “plus one” mindset 28:46 – Your next steps: the free blueprint quiz Key Takeaways Start with a strong foundation. The basics—planning, time, and cashflow—are non-negotiable, no matter your business size. Know your numbers. If you can’t name your break-even point, gross profit margin, or upcoming cashflow, it’s time to take a closer look. Use a proven roadmap. The five-stage blueprint helps you understand exactly where you are and where you should focus next. Stay curious. It’s natural not to have all the answers. Regularly step back, ask questions, and get an external perspective. Accountability matters. The right support helps turn plans into action and keeps your business moving forward. 🚀 Get your personalised Business Acceleration Blueprint at maxmyprofit.com.au/blueprint and take the next step towards a business that delivers the results you want. Tune in to learn how to identify what’s holding you back and what you can do about it. Don’t forget to subscribe for more practical insights and straight-talking business advice every week.
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MYB093: Planning the Year Ahead? Don’t Miss These 5 Key Steps
06/26/2025
MYB093: Planning the Year Ahead? Don’t Miss These 5 Key Steps
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into a timely topic: getting your plan together for the new financial year. Whether you’re scrambling to close out June or already looking ahead, this episode gives you a practical framework to reset, refocus, and get results. If you’ve ever found yourself saying “Where did the year go?” or if your business plan is still sitting in your head instead of on paper, this episode is for you. Ben and David break down why planning doesn’t need to be complicated—and how keeping it simple is the key to actually following through. From cash flow forecasts to visual tracking tools and default diaries, Ben and David will walk you through their proven approach to 90-day planning that’s helped hundreds of business owners stay focused and profitable. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 04:08 – The power of planning early and why it doesn’t need to be fancy 06:41 – How a 90-day cashflow forecast leads to less stress and more clarity 08:30 – Why most plans fail (hint: it’s not lack of goals, it’s lack of follow-through) 10:05 – Set realistic goals: the less-is-more method 11:16 – Making your plan visual, simple, and actionable 14:30 – The secret to sticking to your plan? Time blocking and accountability 17:00 – It’s not just your plan—your team needs one too 21:00 – The real value of coaching: shifting your mindset, not just giving you tools 23:28 – 5 action steps to start the new financial year strong 31:11 – Your next steps: free resources and simple action items Key Takeaways: Plan to Plan: Block out time in your calendar—every single week—to work on the business, not just in it. Start with Cash Flow: A 90-day forecast is your baseline. You can’t grow what you don’t track. Less is More: Focus on fewer, high-impact actions each quarter rather than overloading your plan. Make It Visual: Put your targets somewhere you’ll see them daily—whiteboards, dashboards, even thermometers. Get Accountable: Whether it’s a coach, your team, or your kids (yep, really), make someone part of the process. 🎯 Download the free Simple Planning Workbook at maxmyprofit.com.au/simple to get started right now. This is your sign to stop flying by the seat of your pants and start building a business that runs with intention. Grab the workbook, set your 90-day goals, and let this be the year you actually stick to your plan. Subscribe for more real-world strategies and no-fluff advice every week on Max Your Business.
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MYB092: How to Stop Discounting and Start Making Real Profit
06/19/2025
MYB092: How to Stop Discounting and Start Making Real Profit
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin tackle a challenge that hits home for so many business owners: You’re making sales… but where’s the profit? If you’ve ever looked at your revenue and wondered why there’s nothing left over at the end of the month, this episode is for you. Ben and David break down the real reasons why businesses stay busy but broke and what to do about it. From silent cost creep to outdated pricing and the dangerous mindset of discounting, Ben and David will help you uncover the financial leaks and get back on track to building a profitable, sustainable business. With relatable stories (including a restaurant rethinking its entire menu) and straight-talking advice, this is a must-listen for anyone serious about turning revenue into real profit. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 04:18 – The discount trap: how it quietly destroys your margins 08:39 – Why increasing sales doesn’t always solve your problems 10:50 – Clarkson’s Farm: A business lesson in doing the numbers 13:23 – Charging what you’re worth (and why most people don’t) 16:06 – How one restaurant owner is adapting their offer for today’s market 21:51 – Pricing with confidence and evolving your business model 23:34 – The maths behind discounting (and why it rarely works) 29:04 – The truth about time, effort, and delivery costs 34:53 – Service businesses: the hidden cost of underquoting 38:58 – The bottom line: know your numbers or gamble your future Key Takeaways: Revenue ≠ Profit Sales are great—but they mean nothing if your costs are swallowing your margins. Discounting Isn’t a Strategy A 10% discount could mean needing 30% more sales just to break even. It’s not worth it. Small Price Increases = Big Wins Most customers won’t even blink. And if they do? They’re usually not your ideal client. Track, Review, Adjust If you haven’t reviewed your pricing in the last 12 months, you’re probably already behind. Use a Budget, Forecast, and Breakeven Tool Episode 86 walks you through how to plan for profit—not just hope for it. Mindset Matters Shifting from employee thinking to business owner thinking is the first step to charging what you're really worth. 📘 Get your free workbook The Dangers of Discounting at maxmyprofit.com.au/dangers If you're serious about building a profitable business (not just a busy one), this episode could be the wake-up call you need. Subscribe for weekly episodes packed with practical advice and no-fluff strategies to help you Max Your Business.
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MYB091: The Mindset Formula Every Business Owner Needs to Know
06/12/2025
MYB091: The Mindset Formula Every Business Owner Needs to Know
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into the real game-changer in business—what’s happening between your ears. They’re talking mindset, beliefs, and how your internal dialogue directly shapes your outcomes. Whether you’re stressed out, stuck in scarcity thinking, or just feel like your business is plateauing, this episode cuts through the fluff and shows you how to shift your thinking to unlock better results. Ben and David unpack the powerful formula E + R = O (Events + Response = Outcome), how stress is self-created, and why generalisations like “it’s a tough market” or “no one’s spending” are just belief systems holding you back. This is a no-nonsense chat about how your beliefs shape your business and how changing them might just change everything. Episode Highlights: 00:00 - Welcome to the Max Your Business Podcast 03:19 - What “the six inches between your ears” really means for your business 05:22 - David’s breakthrough moment: E + R = O (Events + Response = Outcome) 09:11 - Why stress is self-created and how to stop “doing” stress 12:08 - Reframing external triggers: the blue-sky stress example 13:51 - Ben’s pilot training story and staying calm under pressure 15:53 - Limiting beliefs and generalisations that hold business owners back 17:54 - The influence of childhood conditioning and early beliefs 20:15 - Redefining success: why mindset, not money, is the real driver 22:30 - The 4-minute mile effect: how seeing what’s possible changes what you believe 26:34 - The power of micro changes: habits, triggers, and going “right instead of left” 29:02 - The mindset shift that changed a client’s business trajectory Key Takeaways: Your Mindset is Your Operating System The way you think determines how you respond, and that response shapes your results. Stress is a Choice It’s not the event that creates stress, it’s your reaction. And reactions are completely within your control. Your Beliefs Aren’t Facts Just because you believe it’s hard to find good people or make money in this economy doesn’t mean it’s true. Success Starts in Your Head The most successful business owners don’t have different resources; they just think differently. Surround Yourself With Possibility The fastest way to shift your beliefs is to see what’s possible for others. Read books, listen to podcasts, and get in the room with people doing big things. Ready to rethink the way you think, break through what’s been holding you back, and build a business that doesn’t depend on you 24/7? 🚀 Head to maxmyprofit.com.au to explore coaching programs, tools, and resources that’ll help you grow your business the smarter way. Tune in now and make sure to subscribe so you never miss a mindset shift that could change everything.
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MYB090: Building a Real Team vs. Just Hiring People
06/05/2025
MYB090: Building a Real Team vs. Just Hiring People
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin get real about one of the most common business complaints: “It’s hard to find good people.” But is it really a people problem or a leadership one? If you’ve ever hired someone who didn’t work out, struggled to keep staff accountable, or found yourself doing everything because “it’s easier that way,” this episode is a must-listen. Ben and David unpack why most small businesses don’t have teams—they have groups of people—and how to fix that. From sports analogies to real hiring mistakes, they reveal how to rethink your structure, define roles clearly, and become the kind of business great people want to join. It all starts with you. Episode Highlights: 00:00 - Welcome to the Max Your Business Podcast 03:39 - Why most small businesses don’t have real teams, just people working together 06:36 - Sports team analogy: the importance of defined roles and responsibilities 09:48 - Why you shouldn’t just replace a person, redefine the role first 11:33 - The dangers of hiring without proper systems or onboarding 13:46 - Training vs micromanaging: how to set up new hires for success 16:06 - Hiring sales and marketing staff: why experience alone isn’t enough 19:47 - What to look for when reviewing job applicants and resumes 22:20 - Accountability check: what your turnover says about your business 25:52 - The mindset shift: working on the business vs in the business Key Takeaways: Your Team Starts With You – If you don’t have the right people, look at your systems, clarity, and mindset. Structure First, People Second – Build roles, not just fill gaps. Define what success looks like before hiring. Hiring Is Marketing – Want top talent? Your job ad needs to speak to the right person, not just list duties. Train Like You Mean It – The first few weeks matter. Show new hires how to succeed your way. Think Like a Coach – In great teams, everyone knows their role and trusts each other to perform it. 📥 Download the free ‘6 Keys to a Winning Team’ workbook at maxmyprofit.com.au/team Get clear on the kind of team you really want to build and how to lead it well. Ready to stop saying “It’s hard to find good people”? Start building the kind of business they’re excited to join. Hit play and don’t forget to subscribe for weekly strategies that help you Max Your Business.
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MYB089: Should You Be Using AI in Your Business?
05/29/2025
MYB089: Should You Be Using AI in Your Business?
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin explore how artificial intelligence (AI) is changing the way business owners work, plan, and grow. If you’re picturing robots or complex coding, think again. This is about simple, practical uses that save time, reduce admin, and help you make better decisions. From writing emails and analysing financials, to handling job applications and quoting systems, AI is now a real, affordable tool for small businesses. Ben and David break down the possibilities and share examples from their own clients (and lives) to show how AI can act as a smart assistant in your business without needing a tech background to get started. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 03:13 – Why AI is part of this year’s business planning discussions 07:34 – What AI can already do in retail and service industries 10:56 – Ben’s AI-driven recruitment process and assistant-built interview questions 13:15 – Writing songs, creating recipes, and having fun with AI 17:03 – AI-powered chatbots that qualify and forward leads in real time 19:26 – Using AI in admin: Trello, emails, quoting, and follow-ups 23:26 – Voice commands, Aussie accents, and how to “chat” with your AI 25:41 – Getting started: use the pro version and build a daily habit 31:33 – Real examples of saving time and improving systems with AI 34:03 – Looking ahead: AI assistants, automation tools, and upcoming workshops Key Takeaways: Start small - You don’t need to overhaul your business. Just start using AI for one task today like summarising an email or writing a caption. Think of it as your assistant - AI isn’t just a tool, it’s a digital team member. Give it clear instructions, and it’ll return better, faster results than you’d expect. It’s already here This isn’t future tech. Businesses around you are already using it to save time, respond faster, and grow smarter. Knowledge is power The better you understand what AI can do, the more you’ll find ways to use it. There’s a huge opportunity here especially if you get in early. Want help getting started? Ben is hosting AI workshops to help business owners learn how to build and use AI assistants in their day-to-day operations. 👉 Visit www.maxmyprofit.com.au to register for the next free online workshop and access more tools to help you scale with less stress. Tune in for the full chat and start imagining what’s possible for your business.
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MYB088: How to Get Your Customers Spending More (Without Being Salesy)
05/22/2025
MYB088: How to Get Your Customers Spending More (Without Being Salesy)
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin break down one of the easiest, most overlooked ways to grow your revenue—getting your customers to spend more, without resorting to hard-selling or gimmicks. From supermarkets to service-based businesses, the strategies shared in this episode apply to any industry. Whether it’s bundling products, using checklists, or simply asking the right questions at the right time, Ben and David unpack real-world tactics you can implement straight away. If you’ve been focused on getting more customers, this episode will show you the power of doing more with the customers you already have. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 2:12 - The McDonald’s upsell example and why most businesses miss this opportunity 5:17 - Supermarket strategies: loss leaders, store layouts, and impulse buys 10:48 - How to adapt upsell tactics for service-based businesses 13:20 - Using checklists and quoting techniques to uncover upsell opportunities 15:21 - Mindset shifts around upselling and handling customer rejection 18:02 - Building a 90-day plan to increase average spend with simple strategies 21:43 - Why upsells drive pure profit and how to make them part of your system 24:47 - Raising prices strategically to improve margins and average spend 26:27 - Case study: a restaurant adapts its pricing model for profitability 29:31 - Final thoughts and next steps, plus where to get the free workbook Key Takeaways: It’s Easier Than You Think: Getting existing customers to spend more is one of the simplest ways to boost your bottom line. Track Your Average Spend: What gets measured gets improved—so start by knowing your numbers. Borrow Retail Strategies: Think like a supermarket—loss leaders, impulse buys, and bundling still work. Don’t Fear the ‘No’: Around 70% of people might say no to an upsell—but 30% will say yes. Focus on them. Raise Your Prices (Smartly): Price increases don’t have to scare people off—if you’re adding value, they’ll understand. Plan to Succeed: Map out three strategies over 90 days—track your results, tweak where needed, and watch your profits grow. 🚀 Ready to turn small tweaks into serious profit? Download your free Average Spend Workbook: maxmyprofit.com.au/spend Tune in to discover simple yet powerful ways to increase your customer spend—strategies that Ben and David have refined through years of hands-on business coaching. Don’t forget to subscribe for more valuable episodes packed with practical insights!
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MYB087: When Should You Hire a General Manager? A Guide for Growing Businesses
05/15/2025
MYB087: When Should You Hire a General Manager? A Guide for Growing Businesses
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin tackle one of the biggest transitions a business owner can face—handing over the reins to a General Manager. Most business owners are already acting as the GM without even realising it. But if you want to scale, take a step back, or simply stop being the bottleneck in your business, at some point you’ll need to redefine your role. Ben and David unpack what a true General Manager actually does (hint: it's not just being a glorified operations manager), the mindset shifts required to step away from the day-to-day, and why delegation is very different to abdication. Whether you're already considering bringing someone in, or you're still clinging to your baby. This episode will help you prepare your business, your team, and yourself for the change. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 04:23 – What is a General Manager really, and do you already have one? 09:51 – You can’t just “hand it over”, you need to define the role first 12:45 – Generalist vs specialist: what to look for in your future GM 14:41 – Why most employees won’t think like an owner—and that’s okay 16:33 – How to structure your business so a GM can actually succeed 23:05 – Start with your structure, not the hire 27:24 – Is promoting from within the best move? Pros and cons 30:31 – Are you really ready to stop being the GM? Key Takeaways: Structure First, Hire Later: Don’t jump the gun. You need a clear business structure and defined roles before you bring in a GM. Clarity is Everything: If you can’t explain what your GM should do on a Monday morning, you’re not ready to hire one. Mind the Mindset Gap: Your GM won’t think like an owner and that’s okay. Focus on outcomes, not control. Promote or Hire? It Depends: Promoting from within brings loyalty; hiring externally brings fresh eyes. Know what your business needs. Make it a Strategic Role: The GM isn’t there to be the best worker, they’re there to manage people, assets, and growth. Delegation ≠ Abdication: Give them the tools, the structure, and the trust to lead—don’t just toss them the keys and hope. 🚀 Ready to get serious about stepping out of the day-to-day? Download the free Role Clarity Workbook at maxmyprofit.com.au/clarity and start mapping out your path to a business that runs without you. Tune in as Ben and David share practical insights and strategies drawn from years of real-world business coaching. Subscribe now to make sure you never miss an episode packed with value for your business journey.
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MYB086: Small Business Budgeting Made Easy - Stop Guessing and Start Growing
05/08/2025
MYB086: Small Business Budgeting Made Easy - Stop Guessing and Start Growing
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin unpack a topic that too many business owners avoid – budgeting. If you’re making sales but still struggling to pay the bills, this one’s a must-listen. Ben and David dive into why most small businesses react to their finances instead of planning for them, and how flipping that approach can help you build a business that actually works for you. Ben and David share simple strategies, personal lessons, and practical tools that show you budgeting isn’t about cutting back – it’s about making confident, well-informed decisions to grow your business and stay in control. Episode Highlights: 0:00 - Welcome to Max Your Business Podcast 2:00 - The common belief that budgeting is only for large businesses 5:14 - Planning for profit, not just tracking spending 7:15 - Why now is the perfect time to start budgeting 12:35 - How poor P&L setup hides insights and impacts decision-making 17:03 - Why most accounting software isn’t enough on its own 22:39 - Profit First, the concept of underdrafts, and the stress of reactive cash flow 26:03 - Three scenarios when budgeting becomes mission-critical 32:16 - The confidence, control, and clarity that a budget provides Key Takeaways: Start with profit, not expenses: A good budget begins with your income goals, not what you want to spend. Fix your P&L layout: If you can’t read it easily, it’s not helping you run your business. Talk to your accountant early: Especially before the end of the financial year—don’t wait until it’s too late to optimise. Don’t rely on software alone: Most accounting platforms don’t give you the clarity you need to make good decisions. Budget for growth, not just survival: Whether you’re scaling or stabilising, budgeting puts you in the driver’s seat. Forecasting brings peace of mind: When you can see your money, you can sleep better at night. “Miscellaneous” isn’t a category 📘 Download your free Cash Flow Workbook here: maxmyprofit.com.au/cash If you want to stop flying blind and start building a more profitable, stress-free business, this episode is a great place to start. Subscribe for more straight-talking advice from Ben and David to help you max your business potential.
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MYB085: Why KPIs Matter and How to Set the Right Ones for Your Team
05/02/2025
MYB085: Why KPIs Matter and How to Set the Right Ones for Your Team
In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they dive into why tracking KPIs (Key Performance Indicators) is absolutely critical if you want to grow and future-proof your business. With their usual practical, no-nonsense advice, Ben and David unpack how KPIs serve as the "dashboard" for your business, helping you stay on course, measure progress, and make better decisions rather than relying on gut feel alone. They also share real-world strategies for setting up simple, effective KPIs that keep you and your team focused without overwhelming anyone. Listeners will walk away with a clear understanding of what KPIs to track, how to introduce them into your business, and why they are the secret weapon for building a more profitable, stress-free business. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 02:44 – What a KPI actually is and why it is critical for business success 06:13 – The dangers of relying purely on gut feel 08:34 – How to set KPIs properly (keep them simple and measurable) 11:16 – Understanding leading versus lagging KPIs 13:00 – Real-world example: using a 100-point KPI system to drive sales 19:46 – Common mistakes to avoid when setting KPIs 21:07 – How cash flow forecasting gives business owners peace of mind 24:06 – The power of visual dashboards and simple KPI tracking 31:40 – The five essential KPIs every business should measure 33:44 – Best practice: setting 3 to 5 KPIs per role for clarity and performance Key Takeaways: KPIs are indicators, not just numbers: They show whether you are on track to achieve your goals. Start small and simple: One good KPI is better than 20 confusing ones. Focus on both activity and outcomes: It is not just about being busy, it is about getting results. Leading KPIs predict the future: Track actions that drive the results you want. Make KPIs visible: Visual dashboards and graphs make it easier for your team to stay on course. Review KPIs regularly: KPIs only work if you check them often and act when needed. KPIs help you build a business that can run without you: They are essential if you want to step back and still see your business grow. 🚀 Download your free copy of 63 KPI Examples to kickstart your business dashboard. Head to maxmyprofit.com.au/KPI to grab it now. Tune in to this episode to learn how KPIs can become the silent engine behind a thriving, scalable business. Subscribe for more practical insights to help you Max Your Business!
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MYB084: Optimise Your Business Value - Key Insights You Need to Know
04/24/2025
MYB084: Optimise Your Business Value - Key Insights You Need to Know
In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they explore what truly drives the value of a business beyond just profits and sales. Packed with actionable insights and real-life examples, this episode reveals the strategies to maximise the worth of your business through systemisation, customer retention, marketing effectiveness, owner independence, and a strong team culture. Listeners will gain practical strategies on leveraging technology like AI, automating routine tasks, creating consistent revenue streams, and fostering an environment where the business thrives without the owner's constant involvement. Episode Highlights: 00:00 – Welcome to Max Your Business Podcast 04:08 – Exploring AI’s power in automation and daily business tasks 06:41 – Common misconceptions around business valuation and profit 12:56 – How to identify and systemise repetitive tasks 17:08 – "Systemise the routine, humanise the exception" – what this means in action 21:07 – Real examples of saving time through automation and tools 24:59 – Why repeat customers add more value than one-off buyers 30:02 – Subscription services and what we can learn from major brands 32:35 – Building reputation and marketing systems that scale 35:09 – Reducing owner dependency to boost overall business value 37:41 – A strong team culture as a key driver of long-term success Key Takeaways: Systemise for Success: Automating routine tasks significantly enhances efficiency and business value. Customer Loyalty Pays: Repeat customers and robust loyalty programs directly impact business valuation. Strategic Marketing: Effective, predictable marketing systems are vital for sustained growth. Owner Independence: Businesses are more valuable when they can operate effectively without constant owner involvement. Team Strength: Cultivating a strong team culture and clear organisational roles increases the attractiveness and longevity of your business. 🚀 Get your free Business Value Workbook at maxmyprofit.com.au/value and start maximising the true value of your business today! Tune in for invaluable insights and expert advice from Ben and David, designed to help you elevate your business to new levels of profitability and sustainability. Subscribe now to stay updated with more essential business strategies!
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MYB083: Proven SMART Goal Techniques for Greater Business Success
04/17/2025
MYB083: Proven SMART Goal Techniques for Greater Business Success
In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they unpack the proven power of SMART goals. Discover how clearly defined goals can significantly accelerate your business success and turn your ideas into reality. Ben and David provide straightforward, practical advice on setting goals that are Specific, Measurable, Achievable, Realistic, and Time-bound—and they also introduce two bonus elements to create SMARTER goals, designed to ramp up your motivation and success. Filled with relatable stories, practical examples, and expert insights drawn from their extensive experience as business coaches, this episode will help you confidently set achievable goals, maintain momentum, and consistently track your progress. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 06:30 – What are SMART Goals? Breaking down the acronym clearly 10:38 – SMART in action: Practical examples of effective goal-setting 11:00 – Bonus Insight: Visualising success and why it matters 13:10 – The GPS analogy: Starting from the outcome to map your path 17:24 – Common mistakes people make with goal-setting and how to avoid them 28:28 – SMARTER Goals: Evaluating and reviewing your goals regularly 29:30 – SMARTER Goals: Rewarding yourself to boost motivation 31:30 – Why writing goals down significantly increases success rates 37:00 – Creating your step-by-step action plan 40:02 – The power of accountability in achieving your goals 41:30 – How to get started today Key Takeaways: Be Clear and Specific: Clearly defined goals dramatically boost your chances of success. Measure Progress: Regular measurement keeps you focused and informed. Keep it Achievable and Realistic: Set ambitious yet attainable goals. Set Deadlines: Timelines and checkpoints make goals actionable and urgent. Regular Check-ins: Regularly evaluate your progress and adjust as needed. Celebrate Wins: Rewarding yourself boosts motivation and encourages continued success. 🚀 Grab your SMART Goals Workbook at: maxmyprofit.com.au/smart Tune in for actionable insights and proven strategies from Ben and David’s years of coaching experience. Don’t forget to subscribe for more episodes designed to help you max your business potential!
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MYB082: Email Management Tips That Could Save You 5+ Hours a Week
04/10/2025
MYB082: Email Management Tips That Could Save You 5+ Hours a Week
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into a sneaky time thief that’s holding too many business owners back—the email inbox. If you find yourself constantly checking emails, getting lost in a sea of CCs, or reacting to every ping and notification, then this episode will be a game-changer. Ben and David unpack the systems, habits, and mindset shifts you need to get your email under control and save hours every single week. Whether you're running a team or flying solo, this episode is packed with insights that will help you boost productivity, delegate effectively, and stop being a slave to your inbox. Episode Highlights: 00:00 – Welcome to the Max Your Business Podcast 05:18 – The shift from physical folders to scanning and digital filing systems 07:50 – Learn this email-address system and how it streamlines everything 11:03 – Creating functional email addresses for different business roles 12:52 – Delegating inbox management to VAs and setting them up for success 14:55 – Smart folder setups, rules, and filters that do the sorting for you 20:01 – Breaking the habit of reactive email checking: take back your time 21:48 – Turning off notifications to protect your focus and productivity 26:37 – What disorganisation is really costing you (and your business) 28:51 – Real client stories: reclaiming time and unlocking growth 36:25 – Think like a business owner, not just the busiest person in the room 37:17 – Get access to the free workbook and start saving hours each week Key Takeaways: Get Organised – Separate your inboxes by function (e.g. accounts@, marketing@) to streamline your comms. Automate the Admin – Use rules, folders, and filters to sort emails without lifting a finger. Ditch the Distractions – Turn off notifications and stop letting emails dictate your day. Delegate with Purpose – Empower your VA or team to manage certain inboxes or platforms. Think Bigger – Every minute you waste on low-level tasks is time you’re not growing your business. Work ON, Not IN – Shift your mindset from being the operator to being the owner. 🚀 Download your free workbook at maxmyprofit.com.au/email – it’s packed with practical, step-by-step tips to help you streamline your inbox and take back control of your time and headspace. Tap into the wisdom of seasoned business coaches Ben and David as they share real-world tools and systems that actually work. This episode is all about helping you work smarter, not harder—starting with your emails. Subscribe now for more no-fluff conversations that move your business forward, one smart decision at a time.
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MYB081: Foundation First - Why Your Business Can’t Scale Without Solid Systems
04/03/2025
MYB081: Foundation First - Why Your Business Can’t Scale Without Solid Systems
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin take you back to where every great business begins: the foundations. Whether you're flying by the seat of your pants or already have a team in place, this episode is your reality check. Ben and David share what they've learned from decades of coaching thousands of business owners—most of whom skipped the vital first step. If you're constantly putting out fires, working insane hours, or feel like the business falls apart without you, this is a must-listen. Without these foundational pieces in place, any attempt to grow your business will likely just magnify the problems you're already facing. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 02:19 – Why stepping back from your business feels impossible (but shouldn’t be) 03:51 – What the Blueprint really is—and why it’s not just another business model 06:28 – Would you build a house without a plan? Then why do it in your business? 08:34 – Why most owners are still stuck in the "job" stage, not the business stage 10:36 – What’s inside the Foundation Checklist: 75 critical items to assess 16:30 – You can’t grow if your base isn’t stable (seriously, don’t skip this step) 19:09 – The mindset shift that changes everything: From “I do it” to “Who will do it?” 24:03 – You don’t need a second business—you need to fix the first one 28:10 – Long-term vision and strategic planning that actually works Key Takeaways: Stop Flying Blind: You wouldn’t build a house without blueprints—so don’t build a business without a plan. Foundations First: Before scaling or stepping back, you need systems, financial clarity, and role structure in place. Mindset is Everything: Success starts when you stop doing everything and start thinking like a business owner. Take Stock: Most business owners are still in the Foundation stage (and don’t even realise it). Clarity Brings Confidence: Know your break-even, cash flow, KPIs, and 90-day goals—not just “hope” it all works out. 🚀 Download the free Foundation Checklist at maxmyprofit.com.au/foundations and finally get your business set up to grow—with or without you. Want to know exactly where you’re at in your business journey? Take the free Blueprint Quiz at maxmyprofit.com.au/blueprint and get instant clarity on what to focus on next. Tune in for a practical, no-fluff conversation that could completely shift the way you see your business. Whether you’re starting out or levelling up, this episode is your invitation to build better—and smarter. Don’t forget to subscribe for weekly tips that actually move the needle.
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MYB080: Beyond the Job Ad - Using Core Values to Magnetise Your Dream Team
03/27/2025
MYB080: Beyond the Job Ad - Using Core Values to Magnetise Your Dream Team
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin unpack why having clear, powerful core values is essential—not just for internal culture, but for attracting the right people to your business. Hiring isn't just about filling roles anymore—it's about building a team that aligns with your mission, shares your values, and wants to grow with your business. Ben and David share practical tips, mindset shifts, and a real-world client case study that proves just how impactful your values can be when they’re front and centre. If you’re tired of saying, “It’s hard to find good people,” this episode will challenge you to look inward and start building a business people dream of working for. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 02:30 – Why businesses struggle to find great people (hint: it’s not just money) 04:27 – The difference between what people do and who they are 06:08 – Why values matter more than ever in hiring and retention 08:22 – A client story: how showcasing values brought in two quality team members without a job ad 10:43 – Bringing your core values to life—not just printing them out and forgetting them 14:21 – Real examples of meaningful, practical values you can apply 17:40 – A step-by-step walkthrough of the free values workbook 19:49 – Using values to call out poor behaviour and celebrate the good 22:42 – Your Next Steps Key Takeaways: Attraction Starts from Within: People are drawn to businesses that know who they are and what they stand for. Go Beyond Job Descriptions: Defining the type of person you want to work with is just as important as defining the role. Lead with Purpose: Clear values set expectations, build trust, and shape culture. Show, Don’t Just Tell: Demonstrate your values through your branding, team culture, and social content. Get the Team On Board: Co-creating values makes everyone more invested and aligned. Create Accountability: Values give you a framework for feedback, leadership, and recognition. 🚀 Get your free Core Values Workbook at maxmyprofit.com.au/core and start building a business people love to work for. Whether you're hiring your first team member or growing a large crew, core values will help you attract, retain, and lead with confidence. Tune in to discover how to bring yours to life. Don’t miss this episode—and don’t forget to subscribe for more practical insights every week.
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MYB079: Are You Ready to Scale? Understanding Your Business is the First Step
03/20/2025
MYB079: Are You Ready to Scale? Understanding Your Business is the First Step
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin uncover the critical first step to scaling your business successfully—understanding it inside out. Many business owners dream of financial freedom and more time for themselves, yet they end up trapped in long hours and reactive decision-making, struggling to step away without everything falling apart. Ben and David share real-world insights and practical strategies to help you get clear on your finances, structure, and systems so you can scale without stress. If you feel like your business relies too much on you or you’re unsure how to grow without working even harder, this episode will show you how to take control and build a business that works for you, not because of you. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 04:31 – The difference between being self-employed and running a business 10:01 – The key numbers every business owner must know to scale 14:47 – Why most businesses lack a clear plan (and how to fix it) 20:16 – The importance of cash flow forecasting for sustainable growth 24:33 – How to build systems that allow your business to run without you 27:36 – The power of 90-day planning and setting clear financial goals 29:52 – Transitioning from working in your business to working on it 33:19 – Your first action step toward scaling with confidence Key Takeaways: Know Your Numbers – Revenue alone isn’t enough. Understand your profit margins, expenses, and cash flow. Plan with Purpose – Without clear goals, you’re driving blind. Set targets and track progress. Systems Create Freedom – A business that relies solely on you isn’t a business, it’s a job. Cash Flow is King – Profitability means nothing if you don’t manage your money properly. Delegate & Automate – Your time is best spent growing your business, not just keeping it running. 90-Day Action Plans Work – Short-term focus creates long-term success. If you’re ready to stop being a slave to your business and start scaling smartly, this episode is packed with real advice you can implement today. 🚀 Get your workbook to take the first step: maximumprofit.com.au/business Tune in and take control of your business and reclaim your time with practical strategies from Ben and David, developed through years of helping business owners move from working in their business to working on it. Subscribe now for more straight-talking episodes to help you scale with confidence and achieve the freedom you set out for!
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MYB078: The Simple Time-Saving Strategies That Successful Entrepreneurs Swear By
03/13/2025
MYB078: The Simple Time-Saving Strategies That Successful Entrepreneurs Swear By
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest pitfalls for business owners—undervaluing their time. If you’ve ever caught yourself saying, “I don’t have time,” this episode is for you. Ben and David break down why this mindset is holding you back and how to prioritise your time like a successful entrepreneur. Too many business owners focus on saving money instead of maximising time, without realising the true cost of lost hours. With real-world examples, sharp coaching, and a no-nonsense approach, they’ll get you rethinking how you spend your time—and how to make smarter decisions that boost productivity and profits. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:10 – The Cost of Valuing Money Over Time 3:50 – The Brutal Truth: Stop Making Excuses 5:37 – “I Don’t Have Time” Is a Myth 7:48 – The Power of Prioritisation: Get Your Ducks in a Row 11:04 – The Opportunity Cost of Time: What’s Yours Worth? 19:56 – Delegating vs. Abdicating: Why Most Business Owners Get It Wrong 33:48 – Systems & Automation: The Key to a Self-Sustaining Business 35:39 – Your Next Steps Key Takeaways: ✅ Time is money – But unlike money, you can’t make more of it! Prioritise wisely. ✅ Excuses won’t get you ahead – “I don’t have time” is a mindset issue, not a fact. ✅ Habits matter – Many time-wasting activities happen out of habit, not necessity. ✅ Know your opportunity cost – What’s the real cost of doing low-value tasks yourself? ✅ Delegate, don’t abdicate – Offloading tasks is key, but do it strategically. 🚀 Get your free Time Management Workbook at maxmyprofit.com.au/time and start running your business more efficiently 🎙 Join the Conversation! Connect with like-minded business owners in the Max Your Business Facebook Group – a space for practical advice, accountability, and growth strategies. Tune in and take control of your time with insights and strategies that Ben and David have honed over years of business coaching. Subscribe now for more practical episodes to help you build the business you imagined
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MYB077: When to Hire New Team Members: Your Roadmap to Sustainable Business Growth
03/06/2025
MYB077: When to Hire New Team Members: Your Roadmap to Sustainable Business Growth
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle a common challenge for business owners: knowing when to hire. If you’re feeling overwhelmed or missing out on opportunities, this is for you. Drawing on decades of experience, Ben and David share practical tips to help you spot the perfect moment to bring on fresh talent—whether it’s a full-timer, part-timer, or a remote specialist. They also highlight the risks of delaying new hires, showing how staff shortages can stall growth and lead to burnout. Rather than pinning all hopes on one “unicorn,” Ben and David explain why assigning tasks to the right people from the start is crucial for long-term success. Worried about budget blowouts? They bust the myth that every new hire drains your finances, revealing how the right person can effectively pay for themselves by freeing you to focus on profit-boosting work. Whether you’re a solo operator eyeing your first recruit or a growing team looking to expand, you’ll pick up practical tips to scale without sacrificing productivity—or your peace of mind. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 5:26 – The Big Question: When to Hire 8:45 – Role vs. People: Defining Your Org Structure 10:25 – Mapping Out What Your Business Really Needs 14:03 – The Outsourcing Myth: Remote Staff and Contractors 17:50 – Systems, Processes & Zero-Based Budgeting 26:02 – Letting Go & Saying “No” 32:46 – Overcoming “I Can’t Afford It” 35:30 – Your Next Steps Key Takeaways Spot the Signs Early: If you’re overworked or missing out on opportunities, it’s time for extra help. Don’t Look for Unicorns: Splitting one “super role” into multiple specialist roles often yields better results. Leverage Outsourcing: Hiring remotely or part-time scales your business without blowing your budget. Build Clear Structures: Roles and KPIs keep everyone accountable and on the same page. Mindset Matters: Learning to let go, say “no”, and trust your team are crucial skills. If you’re looking to step away from the daily grind and let your business run more smoothly, start by structuring your organisation the right way: 📌 Download the Free “Structure Your Business for Results” Workbook for an easy-to-follow guide on building an effective business structure: maxmyprofit.com.au/structure This workbook offers the tools and insights you need to improve processes, introduce automation, and keep your focus on the metrics that drive real growth. Tune in now to Episode 77 and learn how to build a business that does the heavy lifting for you!
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MYB076: Solution vs. Interruption Marketing: What Actually Works?
02/27/2025
MYB076: Solution vs. Interruption Marketing: What Actually Works?
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the biggest challenges business owners face—getting real results from marketing. If you’ve ever thought, “Why aren’t my ads working?” or “Marketing feels like a waste of money,” this episode is for you. Ben and David break down why so many businesses struggle with marketing and reveal practical strategies to make your campaigns more effective. They explore the two main types of marketing—Solution Marketing and Interruption Marketing. And explain which one you should be focusing on to get more leads, better conversions, and higher sales. If you’re tired of spending money on Facebook ads that don’t convert or wondering why your website isn’t bringing in customers, this episode will give you the clarity and direction you need. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:21 – Why business owners struggle with marketing 4:22 – The two types of marketing: Solution Marketing vs. Interruption Marketing 8:11 – The power of urgency in marketing (and how to create it) 13:49 – Why Google Ads & SEO often outperform social media ads 21:21 – Are you selling features or benefits? How to fix your messaging 25:21 – How poor sales processes kill good marketing campaigns 29:59 – How to convert more leads by improving your follow-up strategy 32:17 – The impact of slow response times on lost sales opportunities 38:00 – Solution Marketing vs. Interruption Marketing: Which one should you prioritise? Key Takeaways: Focus on Solution Marketing first – Position your business where people are already looking for your service (Google, SEO, referrals) before running ads. Interruption Marketing is harder – Social media ads and traditional ads need a strong hook to grab attention. Urgency drives action – Creating a sense of urgency or scarcity can dramatically increase conversions. Your sales process matters – Even the best marketing fails if you’re not following up with leads quickly and effectively. Features don’t sell, benefits do – Stop talking about what you do and focus on how you solve the customer’s problem. If you’re ready to fix your marketing and start getting real results, we’d love to help! Join our Max My Profit coaching program, where we guide business owners just like you to grow smarter, market better, and scale faster. 📌 Download our coaching enrolment pack now at maxmyprofit.com.au. Don’t forget to subscribe for more no-nonsense business insights!
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MYB075: How to Build a Self-Sustaining Business That Runs Without You
02/20/2025
MYB075: How to Build a Self-Sustaining Business That Runs Without You
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin unpack the strategies that let you take a step back while your business does the heavy lifting. If you started your business dreaming of more freedom and financial success but instead find yourself overworked and overwhelmed, this episode is for you. Ben and David dive into the power of systems, automation, and key business metrics to help you create a more efficient, scalable, and profitable operation. From smart CRMs to optimised sales processes, they share practical tips to cut down busywork and boost revenue—without putting in extra hours. Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 5:24 – The power of leverage: Automating and streamlining your processes 11:05 – The five essential KPIs every business must track 14:00 – Increasing conversion rates and maximising lead generation 23:48 – Why tracking your average customer spend is crucial 26:05 – The importance of transaction frequency and subscription-based models 31:30 – Cutting costs and improving efficiency for greater profitability 34:50 – Practical steps to take control of your business and reclaim your time Key Takeaways: Leverage is everything – Implementing the right systems, automation, and strategies allows your business to run smoothly without requiring constant oversight. Know your numbers – Tracking five key performance indicators (KPIs) ensures you make informed, data-driven decisions. Increase conversion rates – A strong sales process and better lead qualification help you focus on high-quality prospects. Boost customer spend – Small tweaks can significantly increase the value of each sale. Encourage repeat business – Subscription models and improved client engagement create steady, predictable revenue. Cut inefficiencies – Smarter cost management and automation help you maximise profitability. If you're ready to step back from daily operations and let your business do the heavy lifting, start by implementing these strategies: 📌 Download the Free Leverage Workbook for a step-by-step guide to automating and streamlining your business: maxmyprofit.com.au/leverage 📌 Take the MaxEd Training Course to learn how to track and improve your key business metrics: maxmyprofit.com.au/maxed 📌 Explore DigiSyncro – the all-in-one CRM and marketing automation tool designed to help businesses scale efficiently:digisyncro.com These resources will give you the tools and insights you need to implement smarter systems, leverage automation, and focus on the numbers that truly matter. Tune in now and start building a business that works harder than you do!
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MYB074: How to Empower Your Team with Effective Training - A Business Owner's Guide
02/13/2025
MYB074: How to Empower Your Team with Effective Training - A Business Owner's Guide
In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they delve into the pivotal strategies for effective team training and development. Focused on providing actionable insights and practical advice, Ben and David navigate the essential steps every business owner needs to take to boost team productivity and ensure the business can operate independently. Listeners will gain access to methods for empowering their teams, enhancing their training techniques, and building a self-sufficient workforce. Each discussion point is enriched with real-world examples and backed by years of combined expertise in business coaching, making this episode a must-listen for any entrepreneur eager to facilitate growth and self-reliance within their team. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 03:11 – Overview of the importance of training for business continuity 11:40 – Delegation and Personal Involvement 17:18 – Addressing Business Owner Fears 28:36 – Success stories of businesses that effectively trained their teams 31:46 – The psychological aspects of delegation and team empowerment 34:00 – Handling common concerns and questions about team training Key Takeaways: Empower Your Team: Training your team not only boosts efficiency but also empowers them to handle more responsibilities. Trust is Key: Building trust within your team is crucial for delegating tasks effectively. Prepare for the Unexpected: Training helps your business stay resilient in unexpected situations, like weather-related disruptions. Continuous Improvement: Regular training and development foster a culture of continuous improvement and innovation. Tune in to learn how effective team training can transform your business operations and enhance your team's independence. Don't forget to visit maxmyprofit.com.au/maxed for exclusive resources and insights tailored to help you maximize your business potential.
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MYB073: Breaking Free – Escaping the Mud Pit and Thriving in 2025
02/06/2025
MYB073: Breaking Free – Escaping the Mud Pit and Thriving in 2025
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin delve into strategies for escaping the "mud pit" of busyness that traps many business owners and stifles growth. They share practical advice to help you step back, refocus, and make 2025 the year you thrive. Drawing on decades of business coaching experience and real-world examples, Ben and David discuss the importance of working on your business rather than just in it. From mindset shifts and intentional planning to creating systems and avoiding burnout, this episode is packed with actionable tips to help you achieve your business goals. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 03:11 – The importance of taking breaks and re-evaluating your business 05:03 – What is the “mud pit,” and how it affects business owners 08:29 – Why stepping away from daily operations is vital for clarity 09:44 – Lessons from a coaching client: Overcoming busyness to redefine success 14:21 – Finding inspiration and intentionality during breaks 18:17 – The role of mindset in stepping out of the mud pit 21:55 – Real-world example: Joe Girard’s innovative approach to customer retention 25:02 – Simplifying your workload to free up time and mental space 27:38 – How to get started with the Simple Planning Tool Key Takeaways: Understand the Mud Pit: Many business owners feel stuck in the daily grind and lose sight of their goals. Take Time to Reflect: Breaks provide clarity and an opportunity to reassess your business direction. Work On, Not In: Dedicate time to improving systems, strategies, and processes for growth. Simplify and Delegate: Identify tasks that can be handed off to free up your focus for more critical priorities. Intentional Planning: Regularly step back and evaluate what’s working and what needs to change. Mindset Matters: Adopting a growth mindset is essential for long-term success. Tune in to discover how you can step out of the mud pit and make 2025 a breakthrough year for your business. Don’t forget to visit maxmyprofit.com.au/simple/ to download the Simple Planning Tool and start transforming your business today.
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MYB072: Mastering 2025 – Strategies for Economic Resilience and Effective Team Building
12/19/2024
MYB072: Mastering 2025 – Strategies for Economic Resilience and Effective Team Building
In this final episode of the year, Max Your Business Podcast hosts Ben Fewtrell and David Carlin guide us through a proactive discussion on preparing and thriving in the coming year. As 2024 comes to a close, it's the perfect time for reflection and forward planning, and that's exactly what we delve into in this insightful episode. Whether you're a seasoned business owner or just starting out, Ben and David share valuable strategies to help you navigate the uncertainties of the economic landscape and leverage your time, team, and financial resources more effectively. They explore the importance of creating a compelling work environment to attract top talent and discuss the benefits of strategic planning to ensure you're not only surviving but thriving in 2025. Listeners will gain practical advice on mastering delegation and the significance of having a solid plan. Join us as we wrap up the year and set the stage for a prosperous 2025. Reflect on your challenges, take decisive action, and remember, those who plan – prosper! Episode Highlights: 0:00 – Introduction to the Max Your Business Podcast 2:58 – Reflecting on the year’s changes and the acceleration of time 11:33 – Discussing economic impacts and strategic planning 15:54 – The value of delegation and efficient time management 27:42 – Building a strong team and the challenges of recruitment 34:22 – How to use social media and marketing for effective recruitment 37:31 – Setting actionable goals for 2025 39:32 – What to expect when the podcast returns next year Key Takeaways: Embrace Planning: Early and strategic planning is crucial to navigating economic challenges and setting a course for success. Master Delegation: Freeing up your time by delegating effectively allows for better focus on growth and innovation. Invest in People: Building a strong team through thoughtful recruitment and retention strategies is essential for business resilience. Stay Proactive: Preparing for economic fluctuations with solid financial and business planning can safeguard your business’s future. Tune in to this insightful episode to gear up for a successful 2025. Don’t forget to subscribe for more valuable business tips and join us when we return next year!
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MYB071: The 7 Foundations of Business Success Every Owner Needs to Master
12/12/2024
MYB071: The 7 Foundations of Business Success Every Owner Needs to Master
In this episode of the Max Your Business Podcast, join hosts Ben Fewtrell and David Carlin as they uncover the essential skills and practices every business owner needs to thrive in both their personal and professional lives. With a focus on actionable insights and practical advice, Ben and David explore seven key areas that are crucial for building a successful business and leading a fulfilling life. Listeners will be equipped with strategies to improve their mindset, enhance organizational skills, execute effective planning, and much more. Each topic is packed with real-world examples and expert advice from decades of combined business coaching experience. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 07:42 – Cultivating the right mindset for business success 12:46 – Organizational hacks to streamline your business operations 16:11 – The art of strategic planning for immediate and future growth 18:37 – Demystifying business finances: Know your numbers for better management 20:18 – Building a robust business structure with clear roles and KPI 24:25 – The critical importance of taking decisive action 30:35 – The lifelong journey of learning and adaptation in business 35:52 – Practical applications of today’s discussions in daily business activities Key Takeaways: Mindset Matters: Cultivating a positive and abundant mindset lays the foundation for success. Stay Organized: Utilizing tools and practices to keep your business orderly. Plan Effectively: Detailed planning can significantly enhance your business trajectory. Know Your Numbers: Financial literacy is crucial for managing and scaling your business. Structure for Success: Clear roles and KPIs are vital for team efficiency. Action Drives Results: The importance of moving from planning to action. Never Stop Learning: Ongoing education and adaptability are keys to sustained success. Tune in to enrich your entrepreneurial journey with insights and strategies that Ben and David have refined over years of business coaching. Don’t forget to subscribe for more valuable episodes!
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MYB070: Celebrating Wins and Building a Positive Business Environment
12/05/2024
MYB070: Celebrating Wins and Building a Positive Business Environment
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into the vital practice of celebrating wins, whether big or small, in the workplace. They explore how recognising achievements can foster a positive business environment and uplift morale, even amidst challenging economic conditions. Ben and David offer insights into the impact of the current economic landscape on businesses and share actionable strategies to stay motivated and focused. They highlight the importance of maintaining a positive mindset and discuss various books and techniques that business owners can use to celebrate daily achievements. Listeners will learn how to share successes, acknowledge team contributions, and set meaningful rewards for long-term goals. Wrapping up the episode, Ben and David reflect on their own accomplishments over the year and inspire listeners to do the same, encouraging everyone to focus on abundance and gratitude. Episode Highlights: 00:00 – Introduction to the Max Your Business Podcast 00:43 – Current Events and Economic Observations 02:32 – Challenges in Business and Taxation 06:38 – The Importance of Celebrating Wins 08:35 – Recognising Daily Wins and Personal Achievements 15:14 – Setting Goals and Rewards 20:02 – Acknowledging Team Efforts 23:24 – Strategies for Sharing Wins 24:38 – The Power of an Abundant Mindset 25:38 – Recognising Achievements and Celebrations 28:19 – Reflecting on the Year and Setting New Goals 30:55 – Fostering a Positive Mindset 36:42 – Leadership and Influence in Business 38:00 – Recommended Books and Resources for Personal Growth 40:27 – Engaging with Listeners and Closing Remarks Key Takeaways: Celebrate All Wins: Acknowledging both small and large successes builds momentum and keeps teams motivated. Positive Mindset is Essential: Focus on abundance and gratitude to navigate challenging times effectively. Set Rewards for Goals: Incentivise progress by tying achievements to meaningful rewards. Team Recognition Matters: Celebrating wins as a team fosters collaboration and a sense of shared purpose. Tune in to this inspiring episode for actionable advice and motivation to create a culture of celebration and positivity in your business. Don’t forget to subscribe and share your thoughts with us!
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MYB069: Mastering Delegation & Outsourcing Tips for Business Owners
11/28/2024
MYB069: Mastering Delegation & Outsourcing Tips for Business Owners
In this episode, hosts Ben Fewtrell and David Carlin explore how outsourcing can revolutionise your business operations. As the year wraps up, they dive into why delegating tasks is crucial for freeing up time, boosting efficiency, and enabling business owners to focus on growth and strategy. From debunking common myths about security and productivity to offering practical advice on managing remote teams, this episode is packed with actionable tips to help you work smarter, not harder. Ben and David also discuss how the pandemic reshaped outsourcing and the game-changing role AI now plays in this space. Discover tools like Upwork, Fiverr, and LastPass to simplify outsourcing, plus a clear step-by-step guide to delegating effectively. Whether you're a seasoned business owner or just starting out, this episode will help you streamline your workload and maximise your impact. What’s Inside This Episode: 00:00 – Welcome to the Max Your Business Podcast 00:57 – Reflecting on 2024 and how COVID changed the game 04:05 – The perks (and challenges) of outsourcing 06:05 – Inspiring real-world outsourcing success stories 18:45 – How to overcome resistance to outsourcing 22:01 – Setting clear roles for your virtual assistants 22:55 – Proven recruitment strategies to find top talent 23:56 – Navigating platforms like Upwork, Fiverr, and agencies 24:34 – Making the most of job boards 27:26 – Tackling security concerns in outsourcing 28:19 – Tools to streamline communication and management 29:23 – Tips for hiring freelancers the right way 32:26 – How to break down tasks for outsourcing success 38:41 – Don’t miss the Max My Profit Masterclass Whether you're ready to hire your first freelancer or refine your existing processes, this episode is your ultimate guide to outsourcing and delegation. Episode Summary In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive deep into the world of outsourcing, exploring its potential to transform business operations. As the year draws to a close, they discuss how delegating tasks can help business owners free up valuable time to focus on growth and strategic goals. They share practical tips for overcoming common challenges like security concerns and efficiency, while also providing real-life examples of successful outsourcing. The episode covers everything from finding and managing remote teams to utilising platforms like Upwork, Fiverr, and LastPass. Ben and David also touch on the impact of COVID-19 on outsourcing and how AI is shaping the future of delegation. Whether you're new to outsourcing or looking to refine your processes, this episode offers valuable insights and actionable steps for business owners seeking to streamline their operations and maximise productivity.
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MYB068: The Importance of Taking a Break for Business Owners
11/21/2024
MYB068: The Importance of Taking a Break for Business Owners
The Importance of Taking a Break for Business Owners In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin delve into the importance of taking a break over the Christmas holiday, even for the busiest business owners. They unpack the notion that being “too busy” is often a result of poor planning and mindset rather than actual workload. The discussion includes strategies such as planning, prioritising personal time, turning off notifications, and the significance of taking mental and physical breaks. Ben and David also share personal anecdotes about past business challenges and the valuable lessons they’ve learned along the way. Download this tool to help you with your planning www.maxmyprofit.com.au/simple Time Stamps - 00:00 – Introduction to the Podcast - 00:28 – The Importance of Taking a Break - 00:43 – Planning for the Christmas Break - 03:40 – Mindset and Prioritisation - 05:16 – Personal Stories and Reflections - 11:31 – Creating Healthy Routines - 15:38 – The Consequences of Poor Prioritisation - 17:02 – The Importance of Planning for Absence - 17:41 – Recharging Your Batteries - 18:44 – Facing Business Challenges - 20:31 – Dealing with the ATO - 22:22 – Prioritising Yourself and Delegation - 24:57 – Effective Planning and Operant Conditioning - 30:04 – Wrapping Up and Future Plans Episode Summary In this episode, Ben and David explore why taking a break over the Christmas period is so vital for business owners. They discuss the common belief that many business owners feel “too busy” to take time off, attributing this mindset to a lack of planning and prioritisation. Ben and David highlight the importance of planning in advance to ensure time for a break, sharing their own experiences and practical strategies for effective time management. They also delve into the psychological challenges behind feeling constantly busy and stress the need for work-life balance to avoid burnout.
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