Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin challenge the "busy" trap. If you're constantly feeling like there aren't enough hours in the day, working after dinner, or stuck on tasks you know you shouldn't be doing, this episode is for you. Mastering delegation is essential to building a business that doesn't rely on you. Ben and David unpack why it's so hard to let go (hint: it's a habit), the critical difference between delegating and abdicating, and how to use systems to confidently hand over responsibilities. They explain how to delegate...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the biggest topics in business right now: Artificial Intelligence. Fresh back from a tech conference in the US, they unpack how AI is already saving business owners a stack of time and why ignoring it is a massive risk to your competitive advantage. Ben and David share real-world case studies on how AI "employees" are already answering phones, freeing up teams, and creating better customer experiences. If you think AI is just a gimmick, a robot, or something that won't affect your...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin reveal a simple mathematical formula that has the power to completely transform your business. They unpack the concept of leverage and show you exactly where to focus your time and energy for the biggest possible return. If you feel like you're working hard but the numbers aren't reflecting your effort, it's likely you're focusing on the wrong things. Ben and David break down the five critical KPIs that actually drive growth. Forget vague goals like "more customers" or "more revenue." This episode gives...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the most critical, yet often overwhelming, parts of building a scalable business: systems. They unpack the true meaning of S.Y.S.T.E.M. which stands for Save Yourself Time, Energy, and Money, and explain why it’s the key to getting off the hamster wheel for good. Tired of answering the same questions over and over? Feel like everything depends on you? Ben and David share practical, modern strategies for creating simple, effective systems for everything from answering the phone to delivering...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin get straight to the point: revenue is just a vanity metric. The real measure of a successful business is how much profit it generates and how much value it holds for the future. Ben and David unpack why so many owners fall into the trap of building a low-profit business that relies entirely on them. They discuss the critical mindset shifts needed to move from being an employee in your own company to a true business owner and investor. If you're working flat out but not seeing the rewards, or if you've never...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: feeling constantly 'under the pump'. If your to-do list is never-ending and you're wearing 'busy' as a badge of honour, this one's for you. Ben and David argue that the solution isn’t another productivity hack or time management tool. It’s a fundamental mindset shift. They unpack the psychological reasons we feel guilty for not 'working' and how to break free from the ingrained habits that keep us trapped in the 'mud pit' of day-to-day tasks. ...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: finding and hiring great people. They explain why recruitment should be treated as a marketing function and walk you through a step-by-step process designed to save you time and improve the quality of your candidates. Learn how to save time and make better hiring decisions with a proven, practical system. Ben and David will walk you through a process that shifts the workload to the applicant, ensuring the most committed and suitable candidates...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin are here to help you get sorted for the final quarter of the year. With Christmas just around the corner, this isn't just another 90-day period—it's your last chance to hit this year's goals and set the tone for a cracking start to next year. Ben and David dive into why this quarter is one of the most important for planning, especially with the typical Aussie summer shutdown period. They discuss how to use the data you've gathered all year to fine-tune your strategy, what to do whether you're ahead of...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin break down how to build a habit of testing, adjusting, and measuring so you can make better decisions and lift performance across the whole business. From lead gen and conversion rates to utilisation and rework, Ben and David show you what to track, how to start small, and why consistency matters more than perfection. If you’ve been spending on marketing, tools, or team without seeing clear returns, this one will help you get your numbers sorted and your focus locked in. Episode Highlights: 0:00 -...
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In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin dive into one of the simplest yet most overlooked ways to grow your business: getting your existing customers to buy from you more often. Many business owners put most of their energy into chasing new leads, but the real opportunity lies with the customers you already have. Ben and David share practical strategies for boosting “spending frequency,” whether you run a high-frequency business like a gym or café, or a low-frequency business such as real estate, car sales, or even a funeral parlour. From...
info_outlineIn this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin explore how artificial intelligence (AI) is changing the way business owners work, plan, and grow. If you’re picturing robots or complex coding, think again. This is about simple, practical uses that save time, reduce admin, and help you make better decisions.
From writing emails and analysing financials, to handling job applications and quoting systems, AI is now a real, affordable tool for small businesses. Ben and David break down the possibilities and share examples from their own clients (and lives) to show how AI can act as a smart assistant in your business without needing a tech background to get started.
Episode Highlights:
00:00 – Welcome to the Max Your Business Podcast
03:13 – Why AI is part of this year’s business planning discussions
07:34 – What AI can already do in retail and service industries
10:56 – Ben’s AI-driven recruitment process and assistant-built interview questions
13:15 – Writing songs, creating recipes, and having fun with AI
17:03 – AI-powered chatbots that qualify and forward leads in real time
19:26 – Using AI in admin: Trello, emails, quoting, and follow-ups
23:26 – Voice commands, Aussie accents, and how to “chat” with your AI
25:41 – Getting started: use the pro version and build a daily habit
31:33 – Real examples of saving time and improving systems with AI
34:03 – Looking ahead: AI assistants, automation tools, and upcoming workshops
Key Takeaways:
Start small - You don’t need to overhaul your business. Just start using AI for one task today like summarising an email or writing a caption.
Think of it as your assistant - AI isn’t just a tool, it’s a digital team member. Give it clear instructions, and it’ll return better, faster results than you’d expect.
It’s already here This isn’t future tech. Businesses around you are already using it to save time, respond faster, and grow smarter.
Knowledge is power The better you understand what AI can do, the more you’ll find ways to use it. There’s a huge opportunity here especially if you get in early.
Want help getting started?
Ben is hosting AI workshops to help business owners learn how to build and use AI assistants in their day-to-day operations.
👉 Visit www.maxmyprofit.com.au to register for the next free online workshop and access more tools to help you scale with less stress.
Tune in for the full chat and start imagining what’s possible for your business.