How Fear of Failure Keeps Tattoo Artists Stuck in Place with Missi Blue | Ep. 58
Bound By Art: A Tattoo Artist's Survival Guide
Release Date: 11/26/2025
Bound By Art: A Tattoo Artist's Survival Guide
Twenty years into my tattoo career, I can finally say I've built a business doing exactly what I love—and it happened because I stopped trying to please everyone else and started being a "Missi Blue pleaser." This episode is my origin story, from a scrappy 19-year-old apprentice working double shifts to opening Blue Bird Tattoo Studio and becoming known for pet portraits that capture each animal's soul. I'm sharing the messy middle, the moments of doubt, the role spite played in my success, and the practical steps that allowed me to go all-in on specialization without losing myself in the...
info_outlineBound By Art: A Tattoo Artist's Survival Guide
When I was an apprentice flipping through tattoo magazines, Jesse Smith's work stopped me in my tracks. Fast forward to today, and I'm sitting down with the man himself, someone who's spent over 25 years proving that unconventional paths can lead to extraordinary outcomes. Jesse started tattooing with a prison-style gun made from a toothbrush and Walkman motor, learned by trial and error, and built an empire that includes Loose Screw Tattoo, the Richmond Tattoo and Arts Convention, and the Richmond Tattoo Academy. This conversation isn't about shortcuts or hacks—it's about the real work that...
info_outlineBound By Art: A Tattoo Artist's Survival Guide
Building resilience isn't something you're born with—it's a skill you develop through experience, self-awareness, and intentional practice. In this episode, I'm breaking down what it really means to be resilient in business and how you can strengthen this critical muscle. From my own experiences of opening Blue Bird Tattoo Studio one month before COVID shut everything down to navigating a traumatic accident that left me out of work for a month, I've learned that resilience is about more than just surviving hard times; it's about how quickly you bounce back and keep moving...
info_outlineBound By Art: A Tattoo Artist's Survival Guide
When I opened Blue Bird Tattoo Studio, I truly believed I'd just show up, tattoo, go home, and do whatever I wanted. I thought I'd work alone because I was tired of dealing with other people's energy. Looking back, that was incredibly naive. I would have gone insane working by myself all day with no one to talk to except my clients. The reality of opening and running a shop hit me fast, and I had to figure everything out the hard way. From understanding the different types of shop models to learning actual business management skills, setting clear expectations with my team, and finally...
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"You can't do nothing and expect people to just find you and give you their money to tattoo. You either need to get on board with social media or talk to people in person—one or the other." Here's the reality: if you're crushing it at conventions but struggling to book local clients, the problem isn't oversaturation in your market. We have 14 tattoo shops within a quarter mile of Bluebird Tattoo Studio in a town of 16,000 people, and we stay consistently busy. The difference isn't luck or location, it's intention. In this episode, I'm breaking down exactly what we do differently to attract...
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I'll be honest—I've been a serial project-starter my entire career. From expanding Bluebird Tattoo Studio to opening the Bluebird Art Collective gift shop, I've chased plenty of shiny objects that pulled me away from what really mattered. This episode is about recognizing when you're spreading yourself too thin, understanding why we're wired to chase new ideas, and learning how to channel that creative energy into focused, sustainable growth. If you've ever felt like you're running in place with a dozen unfinished projects, this conversation will help you refocus on what actually moves your...
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"You can wish and hope and dream for your goals, but that alone is not getting you anywhere." As we head into a new year, I'm reflecting on what worked, what didn't, and how I'm going to show up differently in 2025. This year taught me something crucial: feelings are terrible leaders. When I let how I'm feeling dictate what I do each day, nothing gets done. After recovering from a skull fracture and completely uprooting my office setup, I've been struggling to get back to my routine—and it's made me realize that the only way to win is to build systems that work regardless of how I feel. In...
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"Every convention for me is a chance to just do better, to do a better tattoo, to meet more people, to get new inspiration, to find a new opportunity. Even when it's a bad convention, it still serves a purpose." I get asked all the time for advice on doing conventions. How to prepare, what to expect, what actually works. And honestly, in the moment, I never know where to start because there are a thousand things that could make or break your experience. So I sat down and really thought through everything I've learned from years of doing conventions, and I'm sharing it all with...
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"It's lonely being the boss. And yes, I get that I asked for this, that I did this to myself. I understand that, but why is it like this?" Missi Blue A coworker's offhand comment stopped me in my tracks recently; something about how I'm "never in a good mood" when I walk into the shop. That hurt. Not because it was entirely true, but because it highlighted something I've been carrying quietly for years: being the boss is incredibly isolating. I show up with my serious face on because I'm walking into whatever needs to be handled that day, carrying the weight so my team doesn't have to. But...
info_outlineBound By Art: A Tattoo Artist's Survival Guide
Perfectionism isn't about high standards—it's procrastination in disguise that keeps tattoo artists from taking action on their biggest goals. Learn why waiting to feel "ready" is holding you back and how to push past fear to actually grow your career, even when things get messy. "You're never gonna feel ready. The only way to truly feel ready and confident and prepared for the things that you've already experienced and had some success with in the past." Let's talk about the elephant in the studio: perfectionism. We tell ourselves it's about having high standards, but here's...
info_outlinePerfectionism isn't about high standards—it's procrastination in disguise that keeps tattoo artists from taking action on their biggest goals. Learn why waiting to feel "ready" is holding you back and how to push past fear to actually grow your career, even when things get messy.
"You're never gonna feel ready. The only way to truly feel ready and confident and prepared for the things that you've already experienced and had some success with in the past."
Let's talk about the elephant in the studio: perfectionism. We tell ourselves it's about having high standards, but here's what it really is—procrastination dressed up in a nice outfit. For years, I played this game with starting my podcast. I went to conventions, researched equipment, studied everything I could find. But you know what actually got me started? Saying "fuck it" and hitting record, even though I had no idea what I was doing. That first year was messy, awkward, and far from perfect. But a year later, I had dozens of episodes under my belt and actual experience instead of just plans. The truth is, you only feel confident about things you've already done. The first time doing anything is terrifying—whether it's getting off a ski lift or launching a new service at your shop. But staying in that comfortable bubble of preparation keeps you exactly where you are. So the question isn't whether you're ready. It's whether you can live with being in the exact same place a year from now because you never started.
What You'll Learn in This Episode:
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Why perfectionism is actually fear-based procrastination – Understand how your drive for "excellence" might just be your brain's way of avoiding discomfort, vulnerability, and the temporary pain that comes with trying something new
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The survival instinct keeping you stuck – Learn why we're hardwired to avoid pain and how to recognize when you're protecting yourself from feelings rather than actual danger
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How to reframe the "readiness" trap – Discover why waiting to feel fully prepared is impossible and why you only gain confidence through action, not planning
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The power of the "trial run" mindset – Get practical strategies for starting messy and imperfect by treating everything as practice, which eliminates the pressure of getting it right the first time
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Why data beats planning every time – Understand that real-world experience gives you proof and confidence that no amount of preparation can provide
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How to choose discomfort now for success later – Learn to make the conscious decision to feel vulnerable and uncomfortable in the short term so you can achieve your long-term goals
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The ugly duckling era concept – Realize that everyone you admire went through a messy, imperfect phase before they succeeded, and why embracing yours is essential for growth
Ready to stop planning and start doing? Look, you can spend another year researching, preparing, and waiting to feel ready, or you can show up messy and imperfect and actually make progress. The choice is yours, but remember: everything sucks before it gets good. The question is, which version of yourself do you want to be a year from now—the one who took the leap or the one who's still standing at the edge? Take one action today that scares you. Your future self will thank you for it.
Links:
instagram.com/tattoosbymissiblue
instagram.com/boundbyartproject
instagram.com/bluebirdtattoostudio
Music: Unknown Road - The Harp Project