Figure out what you want with Missi Blue | Ep. 61
Bound By Art: A Tattoo Artist's Survival Guide
Release Date: 12/17/2025
Bound By Art: A Tattoo Artist's Survival Guide
"You can't do nothing and expect people to just find you and give you their money to tattoo. You either need to get on board with social media or talk to people in person—one or the other." Here's the reality: if you're crushing it at conventions but struggling to book local clients, the problem isn't oversaturation in your market. We have 14 tattoo shops within a quarter mile of Bluebird Tattoo Studio in a town of 16,000 people, and we stay consistently busy. The difference isn't luck or location, it's intention. In this episode, I'm breaking down exactly what we do differently to attract...
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I'll be honest—I've been a serial project-starter my entire career. From expanding Bluebird Tattoo Studio to opening the Bluebird Art Collective gift shop, I've chased plenty of shiny objects that pulled me away from what really mattered. This episode is about recognizing when you're spreading yourself too thin, understanding why we're wired to chase new ideas, and learning how to channel that creative energy into focused, sustainable growth. If you've ever felt like you're running in place with a dozen unfinished projects, this conversation will help you refocus on what actually moves your...
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"You can wish and hope and dream for your goals, but that alone is not getting you anywhere." As we head into a new year, I'm reflecting on what worked, what didn't, and how I'm going to show up differently in 2025. This year taught me something crucial: feelings are terrible leaders. When I let how I'm feeling dictate what I do each day, nothing gets done. After recovering from a skull fracture and completely uprooting my office setup, I've been struggling to get back to my routine—and it's made me realize that the only way to win is to build systems that work regardless of how I feel. In...
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"Every convention for me is a chance to just do better, to do a better tattoo, to meet more people, to get new inspiration, to find a new opportunity. Even when it's a bad convention, it still serves a purpose." I get asked all the time for advice on doing conventions. How to prepare, what to expect, what actually works. And honestly, in the moment, I never know where to start because there are a thousand things that could make or break your experience. So I sat down and really thought through everything I've learned from years of doing conventions, and I'm sharing it all with...
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"It's lonely being the boss. And yes, I get that I asked for this, that I did this to myself. I understand that, but why is it like this?" Missi Blue A coworker's offhand comment stopped me in my tracks recently; something about how I'm "never in a good mood" when I walk into the shop. That hurt. Not because it was entirely true, but because it highlighted something I've been carrying quietly for years: being the boss is incredibly isolating. I show up with my serious face on because I'm walking into whatever needs to be handled that day, carrying the weight so my team doesn't have to. But...
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Perfectionism isn't about high standards—it's procrastination in disguise that keeps tattoo artists from taking action on their biggest goals. Learn why waiting to feel "ready" is holding you back and how to push past fear to actually grow your career, even when things get messy. "You're never gonna feel ready. The only way to truly feel ready and confident and prepared for the things that you've already experienced and had some success with in the past." Let's talk about the elephant in the studio: perfectionism. We tell ourselves it's about having high standards, but here's...
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"I didn't die because of tattooing. There were days where I ran with some bad people... and I think the only reason I didn't overdose constantly was because I had appointments to go to. I had a job to show up for. I had somewhat of a purpose." - James Boag This conversation wasn't planned. James and I were trying to squeeze in a podcast recording all weekend at the Tampa convention, but life kept getting in the way. Finally, we said forget it. I grabbed the microphones and headed to the beach on Monday. What started as a casual hangout turned into one of the most honest conversations I've had...
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"If I don't know the job myself, how can I train someone to be successful in it? And how can I even know if they are successful?" After letting go of my manager at Bluebird Tattoo Studio, I knew I had two choices: point fingers or take a hard look at where I went wrong. This episode is me pulling back the curtain on every mistake I made in that hiring process—from undefined roles to missing training systems to inconsistent feedback. I'm walking you through my entire mental framework for analyzing failures, taking accountability, and building better systems so this never happens again....
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"Sometimes failure doesn't look like falling apart. It looks like realizing you've been holding on to something for too long." I recently had to make one of the hardest calls as a business owner—letting go of someone I genuinely cared about. It forced me to face some uncomfortable truths about my leadership, my blind spots, and the standards I need to protect at Bluebird Tattoo Studio. This wasn't about them being a bad person; it was about recognizing that being good at some things doesn't mean you're right for the role. I've learned that when you ignore red flags and stay too busy...
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Coming back to record this episode was harder than I expected. Five weeks away from the mic after a fall that left me with a fractured temporal bone, dislocated ear bones, a concussion, and a seizure—yeah, it was a lot. But here's what nobody tells you about forced time off: sometimes the best thing that can happen to your business is being physically unable to work in it. I'm not saying you need to injure yourself to grow (please don't), but this experience revealed something crucial that I'd been avoiding for way too long. I was so deep in the day-to-day operations that I couldn't see...
info_outline"You can wish and hope and dream for your goals, but that alone is not getting you anywhere."
As we head into a new year, I'm reflecting on what worked, what didn't, and how I'm going to show up differently in 2025. This year taught me something crucial: feelings are terrible leaders. When I let how I'm feeling dictate what I do each day, nothing gets done. After recovering from a skull fracture and completely uprooting my office setup, I've been struggling to get back to my routine—and it's made me realize that the only way to win is to build systems that work regardless of how I feel.
In this episode, I'm sharing exactly how I'm setting intentions for next year, why understanding the feeling behind your goals matters more than the goal itself, and how to create routines that remove friction and set you up for inevitable success. Whether you're planning your best year yet or just trying to get your shit together, this episode will help you build a framework that actually works.
Download the Goal Getter workbook: https://boundbyart.com/goals
What You'll Learn in This Episode:
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Why feelings make terrible decision-makers and how to remove emotions from your daily actions by creating systems that work on autopilot, even during your worst days
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The critical difference between goals and systems, and why repeatedly doing the right things matters more than just wishing for outcomes
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How to identify the feeling behind your goals instead of focusing on surface-level achievements—because what you really want isn't to, say, "lose weight," it's to feel confident in your body
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The strategic way to reduce friction in your routines by setting yourself up the night before and removing obstacles that make it easy to quit or give up
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Why showing up matters more than perfect performance, and how allowing yourself to have "bad" workouts (while never skipping) reinforces the habit and builds long-term success
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How to create non-negotiable systems that support your intentions and ensure you're working toward the right goals in the right direction, not just working hard aimlessly
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Practical strategies for building sustainable routines when life gets chaotic, including how to plan your weeks when you're in a good headspace so your bad days don't derail you
Links:
instagram.com/tattoosbymissiblue
instagram.com/boundbyartproject
instagram.com/bluebirdtattoostudio
Music: Unknown Road - The Harp Project