483: Tackling Transportation Sustainability? Start With a New Truck
Release Date: 07/28/2025
Let's Talk Supply Chain
Lucien Besse of Shippeo talks about navigating supply chain chaos; data quality & continuous improvement; AI; and the keys to visibility project success. IN THIS EPISODE WE DISCUSS: [03.38] An introduction to Lucien and the journey that led him to co-found Shippeo. [07.07] The biggest sources of chaos for supply chain teams, and why they need flexibility and visibility. “Supply chain managers need to make hundreds of decisions every day, every hour, every minute – they need to navigate uncertainty every single day, and that hasn’t changed… What has really changed is...
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Andrea Morgan-Vandome of Blue Yonder explores what true end-to-end supply chain transformation looks like amidst unprecedented complexity and disruption. IN THIS EPISODE WE DISCUSS: [03.47] An introduction to Andrea and her role, and how Blue Yonder helps their customers. “We bring the physical and digital worlds together, and that’s key in supply chain.” [06.05] Why end-to-end planning will be crucial in navigating supply chain complexity and disruption in 2026. “When people look to drive transformation, they can sometimes get mired down in the complexity. So how do...
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Chris Hamley & Andy Smith of Brecham Group talk about what they do; what makes them different, Precision Supply Chain Operations; & helping you suck less. IN THIS EPISODE WE DISCUSS: [03.58] Chris’s background and the journey that led him to co-found Brecham Group. “I started out loading trucks!... And it got to a point where I got frustrated trying to broker conversations. People didn’t pay attention to details, I found myself translating – and that was the catalyst.” [06.04] Andy’s 30+ year industry career, and his role at Brecham Group. [08.26] An...
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Scott Jennings of Anaplan talks about retail inventory optimization, planning challenges, AI & how Anaplan enables retailers to sell more and carry less. [03.37] An introduction to Scott, his background, and experience in the industry. “Siloes are present functionally across different pieces of the business, whether it’s merchandise, supply chain or finance. But they’re also persistent inside the systems that support those different groups – and that’s where it gets tricky.” [05.53] An overview of Anaplan and what they do. [06.53] How retail planning has historically...
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Megan Rudolph talks about her career journey; developing a team through hypergrowth; the challenges & opportunities for parcel in 2026; & finding inspiration. IN THIS EPISODE WE DISCUSS: [02.15] An introduction to Megan and Saddle Creek Logistics Services. [03.00] Megan’s early career dream of sports journalism, how graduating during the recession led her to take a sales job at UPS, and what she found so fascinating about logistics. “There was a great structure. I worked under multiple female leaders – some of the people that probably don’t even know how...
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Jennie Malafarina talks about her career journey; collaboration & community; building businesses; & turning marketing from a cost center into a revenue driver. IN THIS EPISODE WE DISCUSS: [02.30] An introduction to Jennie and her businesses Virago Marketing and FR8MVMT. [05.03] Why Jennie pursued a degree in communications, and how having three kids under five during her final year at university led her to a marketing career. “Communication, psychology and marketing all tied together… it’s a passion for understanding why people do what they do.” [07.55] Why...
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Kendra Tanner talks about her career journey; what she's learned about leadership, making an impact on boards and conference stages; & inspiring women. IN THIS EPISODE WE DISCUSS: [02.35] An introduction to Kendra and her company, Allstates WorldCargo. [03.40] Kendra’s education and how her marriage to her high school sweetheart impacted her career path. “I wanted to get my business finance degree, but I was adamant that I was not taking one more accounting class – so I switched to marketing!” [05.47] How a family connection led Kendra to Consolidated...
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Nermine Saad talks about her career journey; fostering a culture of learning; moving from Egypt to Canada; mentorship; & the future of digital transformation. [03.48] What sparked Nermine’s interest in logistics, and how it led her to seek out a career that connected strategy, people, and operations. “I realized there’s an entire industry behind the movement of goods, and it involves shipping lines, airlines, ports, and so much more. The more I read, the more I was fascinated.” [05.46] The early years of Nermine’s career in Egypt and the big lessons she learned,...
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Rob Finch talks about Rapid Link Repairs, boosting customer satisfaction with response times; a fresh approach to cost; safety; & reducing downtime for drivers. IN THIS EPISODE WE DISCUSS: [02.11] An introduction to Rob, his background, and his role at DCLI and RapidLink Repairs. “Most of my career has been figuring out how to bring commercial and operations together.” [03.09] An overview of RapidLink Repairs – who they are, what they do, and how they help their customers. “It’s about three things: we want to improve productivity, be cost-effective, and...
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Steven Delperdang of Google Cloud talks about trust; evolution of visibility; & and the big opportunities for logistics providers taking an AI-first approach. IN THIS EPISODE WE DISCUSS: [03.08] After years spent at Caterpillar and Penske, how Steven is now using the 'One Google' approach to run Google’s own internal supply chain and solve the legacy pain points he faced in his past roles, and exactly what’s so transformative about this approach. “In my previous roles, many of the frustrations stemmed from fragmented systems and data siloes. You have a warehouse management...
info_outlineChad Dittberner of Werner talks about supply chain sustainability - challenges, alternative fuels, cost, partnerships, and why it's a strategic advantage.
IN THIS EPISODE WE DISCUSS:
[04.09] Chad’s 32-year career at Werner, and an introduction to their Innovation Council and what it does.
[06.37] The biggest sustainability challenges for the industry, and for Werner clients.
“It can be messy aligning goals and initiatives. The overall pressure to reduce greenhouse gases is immense. There’s progress in so many different things… But solutions aren’t widely available at scale, especially in long-haul operations… And most of those solutions come with a premium cost.”
[10.13] Why sustainability is good business, not just the right thing to do, and why it’s a strategic advantage for Werner.
[12.23] How Werner are helping organizations approach their sustainability efforts, a closer look at alternative fuels like bio and renewable, and what a future-ready fleet might look like.
“What people often forget… is that the newest trucks on the roadway are very efficient and their emissions are much lower. So we believe in keeping the cleanest trucks on the road. Our average age of truck is just over two years old, the industry average is six plus.”
[19.29] The impact of sustainability investments in both the short and longer term.
“It’s tough. We do a lot of exercises, and a lot them end with: ‘Whoa, I didn’t want to pay any more money for that.’ But we have to share that cost if it’s going to work. Short-term, there are some operational costs incurred to get emissions savings and efficiency gains. But we’re seeing many shippers who are prioritizing partnerships with carriers that can demonstrate sustainability progress.”
[21.11] The importance of data for making smart decisions, and how Werner give real-time insight into sustainability issues like emissions.
“It’s a lot of information, it’s a daily capture of fuel economies… and you’re talking about millions of miles run every day. It becomes very difficult to do it in an Excel spreadsheet!”
[23.27] How Werner use data to scorecard and report their own sustainability performance, and demonstrate their successes to inspire others.
[26.11] Why it’s so important that logistics solutions are scalable and built for sustainability.
“To get real impact, efficiency requires solutions… And ultimately all of our big shippers want real solutions. Not just one lane, not just once in a while – they want it every day… It has to be scalable.”
[29.17] Two case studies highlighting how Werner helped a food client overcome challenges to successfully establish an electric fleet, and helped another client add devices to trailers and save 3% in fuel economy.
“Companies have different themes of what they’re working towards. So we need to know where we are today and where we’re looking to go tomorrow.”
[33.52] From solar charging to carbon capture, the sustainability innovations Werner have their eye on for the future.
RESOURCES AND LINKS MENTIONED:
Head over to Werner’s website to find out more and discover how they could help you too. You can also connect with Werner and keep up to date with the latest over on LinkedIn, Facebook, YouTube, Instagram, or X (Twitter), or you can connect with Chad on LinkedIn.
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