Mastering the Journey From DJing to Digital Marketing with Mitch Hills
The Youngprenuers Society Podcast
Release Date: 11/05/2025
The Youngprenuers Society Podcast
We’ve all seen businesses with incredible stories that never get told because the founder thinks they’re “not newsworthy yet”. The truth? You don’t need to be a big brand or have years of experience to get media attention…especially as a youngpreneur! In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever breaks down how public relations (PR) can take you from unknown to featured and why your age, your why and your journey are all powerful story angles the media loves. Why PR Matters Unlike ads, PR is earned coverage and it...
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Many Youngpreneurs think marketing has to be complicated with long hours spent on Canva, running ads, and juggling a dozen platforms at once. But here’s the secret: effective marketing isn’t about doing more, it’s about showing up consistently. In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever breaks down how just 15 minutes a day can make a huge impact on your brand visibility and business growth. Why Small Steps Work Think of marketing like watering plants, a little every day helps them grow strong. But if you forget about them...
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Finding your purpose in business often means slowing down, getting curious, and being open to an alternative path. For Mel White, that path led from corporate marketing into parent coaching and youth mentorship, where she now works with both teenagers and their parents to create lasting impact. From Corporate to Coaching Mel shares how burnout and reflection led her to discover her true purpose. What began as youth mentoring quickly grew into a model that supports both parents and teens, bridging the gaps between lessons learned at home and those gained through coaching. Facing the Realities...
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Many youngpreneurs hesitate to put themselves out there because they think they need a degree or decades of experience before anyone will take them seriously. The truth? Customers aren’t asking for your certificate; they just want to know you can solve their problem and deliver value. In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever busts the myth that qualifications equal credibility and shares practical ways to earn trust from day one. Why Credibility Isn’t About a Certificate The world’s most successful entrepreneurs...
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We’ve all been there. Staring at a half-written post, endlessly tweaking a logo, re-reading the same email for the seventh time, or waiting for just the right moment to launch a product or big idea. Spoiler alert: that perfect moment doesn’t exist. In this episode of the Youngpreneur Society Podcast, co-founder and ideas and marketing strategist Linda Reed-Enever gets real about one of the biggest things that holds young entrepreneurs back: overthinking. Whether you’re running your first side hustle or launching your second business, the mind spiral is real. But it doesn’t have...
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Sasha Eburne’s entrepreneurial journey began in the midst of uncertainty, but what she built has since empowered countless others. From launching her first virtual assistant business to becoming a six-figure business coach and now co-founding a sound healing and breathwork certification company, Sasha’s story is about resilience, mindset, and carving out a life by design. In this episode of the Young Preneur Society Podcast, Sasha shares her transition from corporate to entrepreneurship as a solo mum, the mindset shifts that changed everything, and her advice for young founders...
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Keitah Martens-Shaw’s entrepreneurial story began not with a polished business plan but with a personal struggle. After a cervical cancer diagnosis in her early 20s, she saw firsthand the lack of thoughtful, meaningful ways to support people facing mental health challenges. This gap led her to launch a mental health gifting company from her garage. She didn’t have a team or funding: just purpose, resourcefulness, and drive. In this episode, Keita reminds listeners that starting a business doesn’t require confidence or readiness; it just requires action. Whether it’s...
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Sustainable fashion isn’t just a trend, it’s a movement. In this inspiring episode, pageant queen and founder of About Your Clothes, Rachel Gallagher, shares how she turned a passion for education and modelling into a business that empowers people to rethink their wardrobe and their impact on the planet. Start Small, Think Big Changing the world doesn’t always start with grand gestures. Sometimes, it begins with your own wardrobe. Choosing secondhand, repairing instead of replacing, learning before buying, these are quiet acts of resistance against a fast fashion...
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In this episode of Youngpreneur Society Podcast, we sit down with Dean Salakas: entrepreneur, advisor and the former ‘Chief Party Dude’ behind The Party People, one of Australia’s most iconic party supply businesses. Dean shares how he turned a small family-run store into an e-commerce pioneer, becoming the first Google advertiser in Australia and introducing click and collect long before it became mainstream. We unpack the mindset behind his success: spotting trends early, building with limited resources, and ignoring the rulebook when it doesn’t make sense. Dean also opens up...
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Ever caught yourself saying, “I’m too young to be taken seriously” or “I don’t know enough to run a business”? If so, you’re not alone, and you’re also not right. In this empowering episode of the Youngpreneurs Podcast, we are here to call out one of the biggest myths holding back brilliant business minds: the idea that you’re not good enough. Fear Isn’t Fact Fear has a funny way of disguising itself as logic. It tells us we’re not ready, not experienced, not worthy. But that’s not the truth, it’s just your brain trying to keep you safe. Safe might feel comfy, but...
info_outlineMitch Hills is a successful entrepreneur and the founder of Mastered Marketing, a digital marketing agency based in Brisbane. Mitch’s journey from a high school DJ to the CEO of a thriving marketing agency is not only inspiring but also filled with valuable lessons for aspiring entrepreneurs.
The Early Days: From DJing to Entrepreneurship
Mitch’s entrepreneurial journey began during his high school years, driven by a desire to make extra money. He started out DJing at local events, which eventually turned into a full-fledged business. Mitch’s passion for music and his enterprising spirit led him to explore various business ideas, including app development and web design. Although his initial foray into app development didn’t pan out, the experience was invaluable, teaching him crucial lessons about business, risk, and perseverance.
The Birth of Mastered Marketing
Mastered Marketing was born out of necessity. After a costly and unsuccessful attempt at developing an app, Mitch found himself in debt and need of a reliable income stream. He turned to web design and social media management, skills he had honed during his startup days. As his client base grew, so did his love for marketing. This side hustle eventually evolved into Mastered Marketing, a digital marketing agency dedicated to helping local service businesses like dentists, physios, and gyms thrive.
A Purpose-Driven Business
Mastered Marketing is not just another marketing agency; it’s a purpose-driven business. Mitch’s commitment to ethical practices is evident in the companies he chooses to work with. Mastered Marketing is a certified B Corp, meaning it meets the highest standards of social and environmental performance.
The Challenges of Running a Business
Running a business is not without its challenges, and Mitch is candid about the ups and downs of entrepreneurship. From managing a remote team of 10 people to staying personally involved with each client, Mitch’s hands-on approach ensures that Mastered Marketing maintains its high standards. He acknowledges that the definition of "work" can be nebulous and that business owners must focus on activities that drive growth rather than getting bogged down in tasks that could be delegated.
Mitch’s Masterful Journey in Business
Mitch’s story is a testament to the resilience and adaptability required to succeed in entrepreneurship. His ability to turn challenges into opportunities, coupled with his commitment to ethical business practices, has made Mastered Marketing a leader in the industry.
For young entrepreneurs, Mitch’s journey offers both inspiration and practical advice on how to navigate the often unpredictable world of business.
Whether you’re just starting out or looking to scale your business, Mitch’s insights are a reminder that success often comes from persistence, learning, and a strong sense of purpose.
Learn more from Mitch Hills:
You can find Mitch at his website or follow him on Instagram @mitchills
Highlights
00:34 Meet Mitch Hills: Entrepreneur and Marketer
01:15 Mitch's Journey: From High School to Entrepreneurship
03:01 The Birth of Mastered Marketing
04:04 Purpose and Ethics of Mastered Marketing
05:30 Maintaining Inspiration and Client Success
06:37 Running a Home-Based Business
11:36 Advice for Aspiring Young Entrepreneurs
14:21 The Importance of Reading and Continuous Learning