Youngpreneur PR: From Unknown to Featured
The Youngprenuers Society Podcast
Release Date: 11/12/2025
Natural Skincare with Purpose: Deborah Terkely of L'ada Soaps & Scents
The Youngprenuers Society Podcast
Some of the most powerful business ideas come from lived experience. For Deborah Terkely, years of battling sensitive skin and seeking low-tox solutions for her family became the foundation for , a family business making natural skincare and home products that genuinely help. In this episode of the Youngpreneur Society Podcast, Deborah shares her journey from homemade soap to a growing small business, how customer stories keep her motivated, and the lessons she’s learned about resilience, self-belief, and balancing work and life as a parent and entrepreneur. From Skin Struggles to Soap...
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Building ‘Know My Fit’ and Changing How We Shop
The Youngprenuers Society Podcast
Shopping shouldn’t be a guessing game, especially when it comes to clothes. Yet so many of us struggle with inconsistent sizing, frustrating change room experiences, and fast fashion fatigue. That’s exactly what inspired Zoe Tiffen and her sister Nikki to co-found ‘Know My Fit’, a digital marketplace connecting shoppers with local clothing brands that actually fit. In this episode of the Youngpreneur Society Podcast, Zoe shares her journey from computer science graduate to startup co-founder and how real-world frustrations sparked an innovative solution. She talks candidly about...
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Living the Bleisure Life with Emma Lovell
The Youngprenuers Society Podcast
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How Vijay Sairam Is Connecting Global Talent with Remote Opportunities
The Youngprenuers Society Podcast
Vijay Sairam knows what it’s like to search for a remote job and come up empty. That frustration sparked a global mission to create a platform where talented people, no matter where they live, can access real, high-quality remote work. In this episode of the Youngpreneur Society Podcast, Charlotte chats with Vijay, founder of , about how he built a people-first business that’s breaking down geographic barriers and connecting skilled job seekers with remote-friendly companies around the world. Why Remote Access Matters Remote Jobs Central is rooted in one powerful belief: talent is...
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Youngpreneur PR: From Unknown to Featured
The Youngprenuers Society Podcast
We’ve all seen businesses with incredible stories that never get told because the founder thinks they’re “not newsworthy yet”. The truth? You don’t need to be a big brand or have years of experience to get media attention…especially as a youngpreneur! In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever breaks down how public relations (PR) can take you from unknown to featured and why your age, your why and your journey are all powerful story angles the media loves. Why PR Matters Unlike ads, PR is earned coverage and it...
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Marketing in 15 Minutes a Day
The Youngprenuers Society Podcast
Many Youngpreneurs think marketing has to be complicated with long hours spent on Canva, running ads, and juggling a dozen platforms at once. But here’s the secret: effective marketing isn’t about doing more, it’s about showing up consistently. In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever breaks down how just 15 minutes a day can make a huge impact on your brand visibility and business growth. Why Small Steps Work Think of marketing like watering plants, a little every day helps them grow strong. But if you forget about them...
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Resilience, Curiosity, and Support with Parent Coach Mel White
The Youngprenuers Society Podcast
Finding your purpose in business often means slowing down, getting curious, and being open to an alternative path. For Mel White, that path led from corporate marketing into parent coaching and youth mentorship, where she now works with both teenagers and their parents to create lasting impact. From Corporate to Coaching Mel shares how burnout and reflection led her to discover her true purpose. What began as youth mentoring quickly grew into a model that supports both parents and teens, bridging the gaps between lessons learned at home and those gained through coaching. Facing the Realities...
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How to Build Credibility Without a Degree or Years of Experience
The Youngprenuers Society Podcast
Many youngpreneurs hesitate to put themselves out there because they think they need a degree or decades of experience before anyone will take them seriously. The truth? Customers aren’t asking for your certificate; they just want to know you can solve their problem and deliver value. In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever busts the myth that qualifications equal credibility and shares practical ways to earn trust from day one. Why Credibility Isn’t About a Certificate The world’s most successful entrepreneurs...
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How to Stop Overthinking, Take Action and Get Stuff Done
The Youngprenuers Society Podcast
We’ve all been there. Staring at a half-written post, endlessly tweaking a logo, re-reading the same email for the seventh time, or waiting for just the right moment to launch a product or big idea. Spoiler alert: that perfect moment doesn’t exist. In this episode of the Youngpreneur Society Podcast, co-founder and ideas and marketing strategist Linda Reed-Enever gets real about one of the biggest things that holds young entrepreneurs back: overthinking. Whether you’re running your first side hustle or launching your second business, the mind spiral is real. But it doesn’t have...
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Lessons in Mindset and Growth with Sasha Eburne
The Youngprenuers Society Podcast
Sasha Eburne’s entrepreneurial journey began in the midst of uncertainty, but what she built has since empowered countless others. From launching her first virtual assistant business to becoming a six-figure business coach and now co-founding a sound healing and breathwork certification company, Sasha’s story is about resilience, mindset, and carving out a life by design. In this episode of the Young Preneur Society Podcast, Sasha shares her transition from corporate to entrepreneurship as a solo mum, the mindset shifts that changed everything, and her advice for young founders...
info_outlineWe’ve all seen businesses with incredible stories that never get told because the founder thinks they’re “not newsworthy yet”. The truth? You don’t need to be a big brand or have years of experience to get media attention…especially as a youngpreneur!
In this episode of the Youngpreneur Society Podcast, co-founder and marketing strategist Linda Reed-Enever breaks down how public relations (PR) can take you from unknown to featured and why your age, your why and your journey are all powerful story angles the media loves.
Why PR Matters
Unlike ads, PR is earned coverage and it instantly boosts credibility. Being featured in a newspaper, radio interview, or online article opens doors and builds trust far beyond your immediate circle. Even better, every feature becomes social proof you can repurpose across your website, socials and marketing.
Where to Begin
Linda shares how to start locally: pitching to community newspapers, school newsletters, or local radio. Journalists aren’t looking for a product catalogue; they’re looking for stories that connect. Your journey, your impact, and even your age are the hooks that make you stand out.
HOT TIP: More often than not, it’s the fact that you are young that stands out to a journalist. Don’t let your age hold you back, use it to your advantage!
How to Pitch
Keep it simple: Who you are, what you do, and why it matters now. Tie your story to timely events like markets, school milestones, or holidays. Add a photo, your contact details, and hit send. Where there isn’t any need for a media kit, do make it easy for the journalist or the media outlet you’re reaching out to and send them the important information they need to know.
Making PR Work for You
Appearing in the media is only the beginning. Use it everywhere, and we mean everywhere! Share the link on socials, add “As Seen In” to your website, print it for your market stall and create a wall of fame. Each appearance builds long-term credibility.
Start Your PR Journey Now
This week, pick one local outlet and send them your story. It could be your school newsletter, the local community paper, or the nearest radio station. Short, clear, and real is all it takes. The world is ready for your story, but first, you need to share it.
Highlights
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00:32 The Power of PR for Youngpreneurs
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01:05 Why Your Story Matters
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02:27 Crafting Your Story Angle
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03:41 Getting Featured Locally
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04:33 Maximising Your PR Success
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05:14 Share Your Story and Next Steps