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S1 Episode 4: Jo Watson - Sorted in 60

Crap to Kick A** Coach Podcast

Release Date: 07/16/2025

S2 Episode 1: Abigail Mills - Rose & Thistle Social Ltd. show art S2 Episode 1: Abigail Mills - Rose & Thistle Social Ltd.

Crap to Kick A** Coach Podcast

Welcome to Season 2! It's all about Marketing. Telling your story. Using what you've got. And starting exactly where you're at now. I f you’re looking for insights into social media marketing and some Instagram breakdowns - then meet Abigail, you’ve come across a profile you need on your LinkedIn feed! Abigail Mills is a social media manager, mentor, and director of Rose & Thistle Social Ltd. Her passion is sharing as much of her knowledge and experiences as possible with service providers and social media managers across the UK, Europe, and the rest of the world. She is also a guest...

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S1 Episode 6: Abi Sea of X-Ray Messaging show art S1 Episode 6: Abi Sea of X-Ray Messaging

Crap to Kick A** Coach Podcast

Abi Sea is a copywriter who helps coaches and mentors attract brilliant clients and make more sales through X-ray Messaging.   With nearly 30 years in communications (and a talent for getting to the heart of what people actually do), Abi specializes in messaging that cuts through the noise without sounding like everyone else.   She's the creator of the BLITZ framework – a positive psychology approach that helps business owners grow their businesses without feeling fake, bland, or pushy.   When she's not helping clients turn their expertise into profit, you'll find her...

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S1 Episode 5: Chris Perkins - Transition Coaching, Marketing & Branding @ Randstad Enterprise | Certified Brand Strategist show art S1 Episode 5: Chris Perkins - Transition Coaching, Marketing & Branding @ Randstad Enterprise | Certified Brand Strategist

Crap to Kick A** Coach Podcast

Chris has 25 years’ experience in and around the coaching world. First, training and coaching for Dale Carnegie in the US and UK, then in sales and delivery leadership roles in outplacement and career coaching organisations. His current role is Global Marketing Lead for transition and coaching solutions at Randstad RiseSmart, while also being on the verge of completing his ICF coach accreditation.   Chris saw the value of coaching following two layoffs in the early 2000’s, where he had career coaching. Since then, he has always thought being a coach would form part of his career at...

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S1 Episode 4: Jo Watson - Sorted in 60 show art S1 Episode 4: Jo Watson - Sorted in 60

Crap to Kick A** Coach Podcast

If you google ‘Jo Watson’, what pings to the top of the page is a link to one of the finest writers in the world.   That writer is not this Jo Watson.   She’s further down.   She is the copywriter hired by people with great taste in copywriters.   Not the globally acclaimed author of multiple comedy romance novels.   However, thanks to her publisher, Jo *can* actually call herself an author. 'TOT ANALYSIS: Why Running Your Business is Child's Play' is on shelves in all good bookshops under Business/ Parenting/ Humour. Yep - Jo is funny.   Sorted in 60® is...

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S1 Episode 3: Geoff Ketterer - CEO and Co-Founder of Rev Boost Recruitment show art S1 Episode 3: Geoff Ketterer - CEO and Co-Founder of Rev Boost Recruitment

Crap to Kick A** Coach Podcast

Sales Recruitment and Fractional CRO | We Place, Train and Maintain Remote Sales Reps For Coaches & Consultants.   As the Co-Founder of Rev Boost with over two decades of expertise in sales and marketing, Geoff specializes in developing and implementing proven sales operating systems to enhance team performance and drive revenue growth.   Our approach focuses on placing, training, and maintaining remote sales reps for businesses, enabling them to streamline operations and focus on scaling their organizations.   Previously, he contributed to the success of Closers.io by...

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S1 Episode 2 with Ashley Leeds: Nobody Knows Who I Am. How Do I Tell People Who I Am? show art S1 Episode 2 with Ashley Leeds: Nobody Knows Who I Am. How Do I Tell People Who I Am?

Crap to Kick A** Coach Podcast

💛 The 15-Minute Guy - I give people courage for LinkedIn. All in just 15 minutes a day | Author | Public Speaker | Coach | Podcaster |   Does using LinkedIn™️ feel like a waste of time?... 🤦‍♂️ Are you struggling to create content that actually clicks with people?... 😢 Are you overwhelmed by the idea of keeping up with it all?... 😱 You are NOT Alone. Ashley hears this all the time. Stop worrying because he can help people like you turn LinkedIn™️ into a place where connections happen, your business grows, and you feel confident showing up every day all in 15...

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S1 Episode 1: Anna Payne - When Sales Is Not a Dirty Word! show art S1 Episode 1: Anna Payne - When Sales Is Not a Dirty Word!

Crap to Kick A** Coach Podcast

Anna Payne is a sales expert, business growth strategist, author, and speaker. Her refreshingly simple, feel-good approach to sales, focusing on integrity, value, and long-term relationships, is revolutionising the results of her clients. If you’d love to sell more in your business, but find a lot of the traditional sales training out there off-putting ot-dated and awkward, Anna’s your woman.    Sales is not a dirty word  Everyone can be good at sales, here’s how…  In this energising and practical session, sales expert Anna Payne will help you cut through outdated...

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More Episodes

If you google ‘Jo Watson’, what pings to the top of the page is a link to one of the finest writers in the world.

 

That writer is not this Jo Watson.

 

She’s further down.

 

She is the copywriter hired by people with great taste in copywriters.

 

Not the globally acclaimed author of multiple comedy romance novels.

 

However, thanks to her publisher, Jo *can* actually call herself an author. 'TOT ANALYSIS: Why Running Your Business is Child's Play' is on shelves in all good bookshops under Business/ Parenting/ Humour. Yep - Jo is funny.

 

Sorted in 60® is fab for hard-working business owners, ambitious career climbers, and over-stretched CMOs. Creative, collaborative & truly transformational, whatever you want or need from your copy, content, messaging, branding, or comms, that’s exactly what we’ll work on together over Zoom. With Sorted in 60®, you’ll either never need me again, or you’ll want to work with me forever.

 

https://agoodwriteup.com/

https://www.linkedin.com/in/jo-watson-agoodwriteup/

https://www.facebook.com/agoodwriteup/

https://twitter.com/agoodwriteup

 

Timestamps:

[3:45] Talk us through your process for Sorted in 60

[10:30] What kind of people do you help?

[13:10] Prospects after graduating with an English degree

[18:00] When did you go out on your own? When you left your job what did you think you would do?

[21:40] How does Sorted in 60 work?

[23:45] Allergic to LinkedIn?

[29:30] How do you deal with people who criticise?

[34:20] If you had a year to live, what would you change?

 

 

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