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Episode Date: May 7, 2025 Host: Mark Fidelman Length: ~10 minutes š„ Episode Summary: This week, Mark dives into the biggest and boldest updates in AI marketing ā from OpenAIās attempt to unseat Google Shopping, to a hilarious campaign where real grandmas outshine machine learning. Tune in to hear how: ChatGPT just became your personal shopping assistant (and possibly Googleās worst nightmare) Meltwaterās new AI teammate Mira is changing how marketers do their jobs Googleās AI answers are stealing your SEO clicks A Mexican food brand launched āAbuela Intelligenceā to...
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The Death of Traditional Marketing Automation and Rise of AI Agents
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AI isnāt comingāitās already here, and itās moving faster than anyone expected. Autonomous AI agents are being deployed right now, AGI (Artificial General Intelligence) could be here by 2027, and 80% of todayās jobs could be gone within the next decade. In this episode, Mark Fidelman, CMO of Exabits, breaks down: ā AI Agents: How OpenAIās latest SDK and Chinaās Manus AI are leading the charge in fully autonomous AI workers. ā AGIās Timeline: Why experts like Sam Altman and Elon Musk think AGI could be here before 2030āand what happens when it arrives. ā The Death...
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The Real Reason DeepSeek Went Viral
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What Youāll Learn in This Episode DeepSeekās AI breakthrough didnāt just happenāit was engineered for maximum impact. This episode dives into the real reasons DeepSeek went viral, why their approach is a direct threat to OpenAI and Anthropic, and how AI compute demand is about to explode by 1000X. If you think Big Tech is in control of AIās future, think again. The battle for Artificial General Intelligence (AGI) and AI compute power is just beginning, and you need to know whoās really in charge. š¹ Topics Covered: ā How DeepSeek became an AI sensation by open-sourcing their...
info_outlineEpisode Date: May 7, 2025
Host: Mark Fidelman
Length: ~10 minutes
š„ Episode Summary:
This week, Mark dives into the biggest and boldest updates in AI marketing ā from OpenAIās attempt to unseat Google Shopping, to a hilarious campaign where real grandmas outshine machine learning.
Tune in to hear how:
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ChatGPT just became your personal shopping assistant (and possibly Googleās worst nightmare)
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Meltwaterās new AI teammate Mira is changing how marketers do their jobs
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Googleās AI answers are stealing your SEO clicks
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A Mexican food brand launched āAbuela Intelligenceā to roast AI hype with old-school wisdom
Buckle up ā this is AI news with a sharp edge, told in classic Mark Fidelman style: funny, fast, and fearlessly bold.
š§ Key Topics Covered:
šļø ChatGPT Goes Shopping
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OpenAI rolls out product search + recommendations
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No ads, no affiliate links ā just pure AI shopping curation
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What this means for brand marketers and SEO
āItās SEO meets QVC, but with AI running the show.ā
š¤ Meet Mira: Your AI Marketing Sidekick
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Meltwaterās AI-powered agent now automates research, monitoring, and analysis
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Turns billions of data points into real-time brand intelligence
āThink of Mira as Jarvis, but for CMOs.ā
š Googleās AI Kills the Click
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New data shows AI snippets reduce clicks to top results by 34.5%
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Pichai says it boosts engagement ā but the numbers say otherwise
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Marketers need new ways to win in a zero-click world
š Abuela Intelligence Outsmarts AI
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Del Real Foods launches āAbuela Intelligenceā instead of artificial intelligence
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Grandma-powered advice centers, sassy campaigns, and cultural genius
āHasta la vista, Chatbot ā Grandmaās got this.ā
š Mentions & Resources:
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OpenAIās Shopping Features: TechCrunch
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Meltwaterās Mira Launch: Adweek
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Ahrefs SEO Study: Search Engine Journal
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Del Realās Abuela Intelligence Campaign: Marketing Brew
š Episode CTA:
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And remember ā you donāt need a supercomputer to be brilliant, sometimes a grandmaās advice will do just fine š