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5: Nailing Your Niche as a Yoga Teacher

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

Release Date: 06/17/2024

20: Money Mindset for Yoga Teacher with Kate Lombardo

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

In this episode we chat with the talented Kate Lombardo, about everything money mindset for yoga teachers. Kate is the co-founder of YogaRenew an in-person and online studio, a Conscious Business Mentor and Yoga Teacher Trainer. Her work as a yoga instructor spans the globe, touching tens of thousands of students internationally through her company. She is fiercely passionate about making yoga accessible to as many people as possible and truly believes in the ripple effect that it can have as more people share the practice of yoga for good in their communities. Kate's passion for...

19: Instagram Marketing Secrets for Yoga Teachers: Authentic Growth with Gabi Metz

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

In this powerful episode of The All Mats Taken Podcast, the inspiring Gabi Metz, shares how to leverage Instagram for business growth. She covers common mistakes people make on the platform and what you should really be focusing on instead. Gabi is a digital marketer with over 15 years of experience who has helped over 200+ yoga teachers, and wellness and spiritual coaches from every corner of the globe build their online brands and businesses through the power of selling on social media. Gabi and her family immigrated from South Africa to a tiny beach town on the other side of the world in...

18: How To Onboard Committed Yoga Clients (And Keep Them Long-Term) with Joanna Sapir

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

As yoga teachers, we hope to make a genuine impact by helping people create meaningful transformations. But how do we find yoga clients ready to invest in this deeper work? In this episode of The All Mats Taken Podcast we have the pleasure of speaking with Joanna Sapir, a business strategist for holistic practitioners and host of The Business Revolution Podcast. Today she shares her step-by-step sales strategy that pre-qualifies, primes, and preps prospects so they're ready, willing, and able to invest in themselves and their transformation. Plus we discuss: CTA strategy to get leads in the...

17: The Glamorization of Asana: What Does Yoga Really Mean? With Indu Arora

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

This episode of The All Mats Taken Podcast is with the mesmerizing Indu Arora an Ayurveda and Yoga Teacher, mentor and author who considers herself a student for life. Her core philosophy is, ‘Yoga is work-in not work-out!” She is the author of Mudra: The Sacred Secret (2015), Yoga: Ancient Heritage, Tomorrow’s Vision (2005, 2019), and SOMA: 100 Heritage Recipes for Self-Care (e-book, 2020; updated hard copy, 2022). We discuss: The glamorization of asana and how to combat this as a community The real meaning of yoga The importance of subtle in yoga Furthering your yoga studies with...

16: Landing Page or Website? Which One Do Yoga Teachers Really Need to Grow Online?

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

In this episode, we dive into a question many yoga teachers face when building their online presence: Should you start with a landing page or a full website? We break down the key differences between these two options and explore which is best for attracting new students, building your brand, and growing your business online. Tune in to discover how to make the best choice based on your current goals, resources, and offerings. In this episode, we cover: The main differences between a landing page and a website When to use a landing page vs. a website as a yoga teacher Examples of...

15: Bringing Saucha Into Your Business

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

Since having my boy the majority of my yoga practice has been introspective and I've focused on the limbs outside of asana in more depth. This week Saucha (cleanliness or purity) came front and centre in my mind and I got to pondering how I can embody it into my business to make my life easier and become more productive. Today's episode is all about the Niyama Saucha and how it may apply to your business. Links: The Yamas & Niyamas: Exploring Yoga's Ethical Practice by Deborah Adele*: Showit Website Design & Templates: All Mats Taken Home: Connect with Adrianne on...

14: 4 Things You Need Before Building a Yoga Teacher Website

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

If I could count the number of times someone asked me to "make me a website quickly, it won't take you long" I would be rich. While yes, building a website doesn't take long if you know what you're doing OR you have a solid support. BUT regardless of what platform you're using or whether you're hiring a designer or building it yourself with a template there are four key ingredients you need to have before you can get started. Once you have these four things you'll not only have a great foundation for your business and marketing set but you'll also be ready to build your website...

13: Pricing Psychology for Yoga Teachers: How Numbers Can Increase Your Revenue

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

Today we're exploring the psychology of pricing and how yoga teachers can use it strategically in their yoga business. Whether you're teaching in-person at a studio, hosting private sessions, or running online classes, understanding your expenses and your audience is the foundation for a sustainable business that pays the bills. This episode explores pricing basics then jumps into advanced strategies you can play with to encourage your students to dive further and commit more. We cover: Charm Pricing and the Left-Digit Effect Anchoring Effect & Decoy Pricing Odd vs. Even Pricing Free and...

12: Mindset Mastery: Transitioning to Full-Time Entrepreneur with Johanna Liana

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

On today’s episode, we have the inspiring Johanna Liana a mindset coach, author and host of The Girl That Went For It Podcast. She is passionate about helping entrepreneurs live their best life, however that looks for them in both their business and personal lives. She is also an advocate for the idea that running your own business doesn't have to feel hard. We’ll cover: How to know when you’re ready to jump all in on your business Common beliefs holding entrepreneurs back Unconscious vs. conscious beliefs and how to overcome them How to prepare yourself for transitioning from an...

11: Using Referrals To Grow Your Yoga Business

All Mats Taken - A Yoga Teachers Business and Lifestyle Podcast

Have you ever asked for referrals to a service? Did you take someone up on their recommendation? The answer is probably yes. In today's episode we discuss how to incorporate referral marketing and leveraging them to grow your yoga business in a low-effort manner. Links: Showit Website Design & Templates: All Mats Taken Home: Connect with Adrianne on Instagram: Follow Adrianne on Pinterest:

More Episodes

Figuring out your niche as a yoga teacher when you have multiple interests and want to help everyone can be tricky. In today's episode we explore why, especially if you're struggling to decide, you should choose a niche, the benefits of having a niche to help you grow your business and a strategy to help you choose.

I will also share my struggles with niching down in my businesses over the years, how not choosing one held me back and the benefits I've experienced one I finally chose something.

Links Mentioned:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

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