Carl-Gould-#70secondCEO-Premium Risk Free and Create a Club
Release Date: 12/03/2024
Carl-Gould-#70secondCEO-Are You Ready to Let The Systems Work
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. That's a system when you have an activity or a group of activities that you can remove yourself from. Now, you remember way back when we're talking about the discovery process, and we said, Every job has a personality. Every industry has a personality. Well, in your business, each job is going to start to assume its own personality. Systems, by their very nature, are predictable, they're consistent, they're reliable, they're scheduled, and they're very...
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Carl-Gould-#70secondCEO-Is Business Ownership Lonely and Stressful
Carl Gould #70secondCEO
Is Business Ownership Lonely and Stressful? Do you wish it were more enjoyable? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And that's what we're after. It has been said that being a business owner is the toughest and loneliest position in business. Wouldn't you agree? You don't make it tough and lonely, is you're flying by the seat of your pants in the middle of the night with no gauges and no plan and what will make it easier and simpler and more enjoyable? If you simply plan things out in...
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Carl-Could-#70secondCEO-Understand The How What and Why of Your Business
Carl Gould #70secondCEO
Understand the “how, what and why” of your business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In the Business Discovery Process, there are three areas of discovery. There are your behaviors, which we call the DISC, how you do what you do. There are the values, which are the why, the motivators, the priorities and there are the attributes, meaning what you will do, you need to discover your strengths and your blind spots in these three areas, and then align them with the mission, vision, values and...
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Carl-Gould-#70secondCEO-Doing The Rights Task Starts With Knowing Yourself.
Carl Gould #70secondCEO
Doing The Rights Task, Starts With Knowing Yourself. Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. To summarize where we’ve been in the business discovery process, you must know yourself, you're the owner, you're leading this, you need to know yourself, then you need to know what's right for your business. Now that you know yourself, and you know what's right for your business, you can then bring in the people that are right for that business. Put the right people in the right jobs, doing the right tasks....
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Carl-Gould-#70secondCEO-Before you can have alignment you need assessment.
Carl Gould #70secondCEO
Before you can have alignment, you need assessment. Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And you'll notice as we delve deeper in stage one about what is required, and what are the power tools at each stage where your focus should be, you'll notice that assessments play a role very early on because you need to develop your identity you need to understand where you're at at any given time and you need to know what you bring to the table. So you will assess not only you but everyone else in the...
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Carl-Gould-#70secondCEO-What Motivator Drives You
Carl Gould #70secondCEO
What Motivator Drives You? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You share your vision with all of the mirrors you're going to hire in your business. By sharing your vision, they will pick the areas that they are very good at to start with. And that's why you'll have a very flexible, quick, nimble organization early on, because people are going to gravitate towards what they like to do. And by definition, they'll be good at it. The next thing we're going to handle in the Business Discovery...
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Carl-Gould-#70secondCEO-Operation Challenge
Carl Gould #70secondCEO
Operation Challenge Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Same operation challenge in stage 4,5,6 and 7 that’s a dysfunctional problem, that’s a–you should have solved already, so if I were to say cash flow, good problem, bad problem, the answer is it depends, it depends on the stage you’re in. One of the interesting things about the discovery process and a dynamic that’s very very common in our personal life and in our business lives is–is that we most of us pretty much know when...
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Carl-Gould-#70secondCEO-Up Strategy-Premium Price-Part 3
Carl Gould #70secondCEO
Up Strategy - Premium Price- Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. What kind of buyer would pay for the guarantee? Somebody who needs you to start on a certain date,somebody who needs you to finish by a certain date, they’re undertime distress, and you will say, “gosh who’d on the right mind would pay fifteen thousand dollars extra” ,well if your running a million dollar project and landscaper usually last one in I’m preventing you from getting your certificate of occupancy....
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Carl-Gould-#70secondCEO-Up Strategy-Premium Price-Part 2
Carl Gould #70secondCEO
Up Strategy - Premium Price - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Cause you know what I did, I took the top five complaints. You keep on never show up on time, you don’t start on time,you don’t finish on time, you change orders us to death you tell me one price and it turns out to be another,you don’t have senior management on site and you don’t stand behind your work your fly by night you’ll be gone tomorrow the day after I pay you,your gone. So I said fine, here’s...
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Carl-Gould-#70secondCEO-Up Strategy - Premium Price Part 1
Carl Gould #70secondCEO
Up Strategy - Premium Price Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. So in our pricing strategy we need to have our Up strategy. A premium strategy that’s turn key that comes with a premium price. Now you may not end up doubled and double again you might have to bring it back down and find where the market acceptance rate would be. But it’s got to be at least twenty-five to thirty-five percent higher than your core offering. Now I don’t know how many of you remember 1985...
info_outlinePremium, Risk Free and Create a Club
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
You need to raise your fees and have a premium, platinum. We're going to think like a restaurant for a moment. Second, when the market is going sideways, you need to have a risk-free or free offer.
So you're going to have a premium offer and a risk-free offer. And then when the market's going down, by the way, the number one commercial strategy in the last 500 years in winter is the creation of clubs. Look around your club.
Notice a lot of these masterminds. You hear about a lot about masterminds right now. They're clubs. Masterminds are popping up all over the place.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.