Carl-Gould-#70secondCEO-Up Strategy - Premium Price Part 1
Release Date: 01/17/2025
Carl-Gould-#70secondCEO-How Structure Creates Scalable Systems Part 1
Carl Gould #70secondCEO
How Structure Creates Scalable Systems Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Buy a system i.e you buy a franchise before that franchise can be successful you must have a structure in place, so what’s the difference? Structure means you're taking people and putting them in certain roles and giving them certain task, now that is different than a system because in the beginning you are not controlling 100% of everything they do, this is one of the hardest things to grasp in a...
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Carl-Gould-#70secondCEO-Stage 7 - Have You Reached the Final Stage of Growth
Carl Gould #70secondCEO
Stage 7 - Have You Reached the Final Stage of Growth? Hi Everybody, Carl Gould here, author of The 7 Stage Growth Method and your #70secondCEO, where you invest a little more than one minute a day for a lifetime of results. Today’s topic is - Stage 7 The Succession Stage We’re ranking your business right now, where are you in this growth trajectory? 1 is, huh? 10 is, we got it! Alright, The Succession Stage, to what degree do you have a: Management team in place? Tight controls? Solid operations? You’re running like a finely tuned machine? You have a...
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Carl-Gould-#70secondCEO-Stage 6 - Can Your Business Run Without You?
Carl Gould #70secondCEO
Stage 6 - Can Your Business Run Without You? Hi Everyone, Carl Gould here, I am your #70secondCEO and the author of The 7 Stage Growth Method. Just a little bit more than a one minute investment each day for a lifetime of results. Are we ranking your business on the 7 Stage Growth model OK? Stage 6, give yourself a ranking on a scale of 1 to 10. This is the Stage of Salability. Remember way back to Stage 3 when you’re building your implementation team? Now you’re building your management team, OK? You need to have in place a consistent resource for a lead generator: ...
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Carl-Gould-#70secondCEO-Stage 5-Are You Known Beyond Your Product?
Carl Gould #70secondCEO
Stage 5 - Are You Known Beyond Your Product? Stage 5 - Sustainability Hi Everyone, Carl Gould here with your #70secondCEO, I’m also the author of The 7 Stage Growth Method. Today’s topic- Stage 5- The Sustainability Stage This is the stage when you can first start considering scaling your business. You’ve laid the foundation in stages one through four. Let’s see how you doing in Stage 5, give yourself a rank on a scale of 1-10, 1 low, 10 high. Stage 5 is when the systems have taken over to the point they’ve created such a consistent experience for your customer base that...
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CarlGould-#70secondCEO- Stage 4- Why Systems Fuel Scalable Growth
Carl Gould #70secondCEO
Stage 4- Systematize for Growth Hi Everyone, Carl Gould here, author of The 7 Stage Growth Method and your #70secondCEO, just a little bit more than a one minute investment per day for a lifetime of results. Today’s topic - Stage 4. Rank yourself on how well you have created your systems. This is the Systems Stage, where you decide on the ecosystem or the type of business you’re going to be. Up to this point you’ve been an entrepreneurial-run business; now we’re making the switch to a professionally managed business, where you systematize every single aspect of your business....
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CarlGould-#70secondCEO-Stage 3 - Building a Team That Believes
Carl Gould #70secondCEO
Stage 3 - Building a Team That Believes Stage 3 - The Synergy Stage Hi Everyone, Carl Gould here, author of The 7 Stage Growth Method and your #70secondCEO, a little more than a one minute investment every day for a lifetime of results. Today’s topic -Stage 3. Give yourself a rank on a scale of 1 to 10, 1 low, 10 being high. Stage 3 is the Synergy Stage. This is where you’re building your implementation team. If you have a great plan you’re an authority in your niche now you’re busy and in demand, and you need people to help you. They have to be fully aligned and bought...
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Carl-Gould-#70secondCEO-Stage 2 - From Unknown to Industry Expert
Carl Gould #70secondCEO
Stage 2 - From Unknown to Industry Expert Stage 2- The Specialty Stage Hi Everyone, this is Carl Gould author of The 7 Stage Growth Method and your #70secondCEO, just a little over a one minute investment each day for a lifetime of results. Today’s topic is stage 2 the specialty stage. Alright, here we’re judging how much of an expert in your niche are you? How much of an authority? Give yourself a ranking on a scale of 1 to 10. One, nobody knows who I am. Ten, I’m an ABSOLUTE authority in my niche. Here’s how you know. Somebody unsolicited comes up to you at an...
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Carl Gould-#70secondCEO-Stage 1-Rate Your Strategy: Boring or Compelling?
Carl Gould #70secondCEO
Stage 1 - Ranking Your Business Hello Everyone, this is Carl Gould, author of The 7 Stage Growth Method and your #70secondCEO just a little over a one minute investment per day for a lifetime of results. Today, we are going to start ranking your business according to the 7 Stage method. Stage 1- give yourself a ranking, one low, BORING! 10 high, inspiring and compelling. To what degree are your strategic planning documents, all those great ideas you got out of your head and onto paper, not only are they documented they are inspiring and compelling. What you do, how you do it, why...
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Carl-Gould-#70secondCEO-The Power of Being Believed In
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. We've coached about 150,000 people now. And we ask everybody, how did you ever get started in your business, if they're a business owner? Or how did you choose this career path if you work for an organization? The number one answer that we get as the reason why somebody chose a career path is that someone else believed in me. Someone else said, hey, you know, you're really good at this, or you have a, I went into accounting and finance. This is how the...
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Carl-Gould-#70secondCEO-Why Leaders Must Sound Certain
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. Your language means this is where knowledge, credentials comes into play. You need to be the smartest person in whatever room you walk in. Or if you're on a project and you're doing a build-out or you're doing a budget, you want to be among, if not the smartest person in that room because you can then direct the room because people follow certainty. They follow leaders, okay? So you want to be the lead dog. So most people say, oh great, I don't have to worry about...
info_outlineUp Strategy - Premium Price Part 1
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results.
So in our pricing strategy we need to have our Up strategy. A premium strategy that’s turn key that comes with a premium price. Now you may not end up doubled and double again you might have to bring it back down and find where the market acceptance rate would be. But it’s got to be at least twenty-five to thirty-five percent higher than your core offering. Now I don’t know how many of you remember 1985 through 1989 I launched a residential home improvement company during that time, we were in a real estate recession yeah Bill you remember what was a thirty year fixed mortgage in 1986 a good one was double digits. It was twelve to eighteen percent we were in a real estate recession. I launched my landscaping and contracting residential--contracting company into that environment. That would be like launching one today that business doubled every year until 1992 and then I sold it.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.