410 Why the First Question Matters - The Role of “Sakura” in Japanese Business Events
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
Release Date: 11/04/2024
Presenting During The Time Of Cancel Culture
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
“That has to come out”. “Why?”. “It might offend women in the audience”. “But this example is totally in context with what I am saying”. And so it went on. This was my first bruising encounter with cancel culture. Living in Japan this third time since 1992, I have been outside the cancel culture debates sweeping America. Until now. The speech I was going to give would be videoed and go global, including to America. Perplexed, confused, insulted – these were the emotions I was confronting upon hearing I had to make that...
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Gold Medal Winning Mistakes When Presenting
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
Our event speaker was a well-coiffed and well appointed senior executive in one of the world’s biggest corporations. The topic was on building your personal brand. A good crowd had turned out to pick up some pointers. Anticipation gradually turned to disappointment though, as the talk unfolded. The slant taken was how to project your brand “within” this gargantuan monster. How to climb their thousand foot high greasy pole. As with other luncheon speaker events, you had a chance to meet people beforehand and then engage with your table mates over the meal. I...
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Ineffective Persuasion Techniques For Presenters
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
This is horrible. Man, this is so bad, what were they thinking? I am watching a video of a leader asking for some major changes to the organisation’s finances and he is doing a woeful job of it. They have a dedicated Coms team, there are talented people in the leadership group, so I am asking myself how could this train wreck come to pass? I was also thinking, “you should have called me, I could have saved you a lot of wasted opportunity with your messaging”. Too late now, the video is out there for all to ignore. This is a classic case of people who...
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When To Fake It When Presenting
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
It makes sense to be authentic when presenting, because this is the easiest state to maintain. As someone wise once noted, “if you are going to be a liar you need a stupendous memory to keep up with who you told what”. Presenting is something similar. Maintaining a fiction in front of an audience takes a lot of skill. In fact, if you have that much skill, why worry about faking it in the first place? Well, there is a place for fakery when presenting, but we need to know when is appropriate. We know that the way we think about things influences how we well we...
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When Using Storytelling In Business Don’t Lead With Your Insights
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
When I read this quote from Nobel Laureate Herbert Simon from 1971 that “ a wealth of information would create a poverty of attention” I thought about its ramifications for presenters. Today, we are firmly swimming against a King tide of information overload, so Simon’s dystopian prophecy has come to fruition. This is the Age of Distraction for audiences. They are gold medal winning poor listeners and yet we have to present to them. We know that storytelling is one sure fire way to snaffle their attention and yet that path is littered with landmines. Very few...
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Presenting When Your Organisation’s Leaders are Struggling
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
The largest meeting venue in the office complex was big enough to handle hundreds of people and it was packed. This presentation involved all the senior heads of the Department going through their strategies for the coming year. One after another, we took to the stage and spoke about our areas of responsibility. I was one of the five who spoke. My turn came after a particular colleague who was a numbers wiz, a brainy technical expert. He didn't like the way I presented. He went around telling other colleagues I was all style and no substance. I just laughed when I heard that flat earth...
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Business Storytelling For Fun And Profit
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
I listen to some podcasts on writing, trying to better educate myself on the craft. I was hopeless at English at school, so the rest of my life has been a remedial fix in that department. Fundamentally, these podcast authors are aimed at fiction writers, rather than non-fiction scribblers like me. A lot of what we do in business on our dog down days may seem like we are living a fiction, when the numbers are not there or the results are dragging their sorry backside along the ground. Despite these self-recriminations about our situation, we are in the non-fiction storytelling...
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How To Question Your Audience
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
Presentations have become tediously monochrome. The speaker speaks, the audience sit there passively taking it all in. After the speaker’s peroration, they get to offer up a few questions for about 10 to 15 minutes or so and then that is the end of it. With the pivot to online presentations, the fabric of the presentation methodology hasn’t changed much. We sit there peering at the little boxes on screen, hearing a monotone voice droning on. We listen to enquiries from others submitted beforehand or we may actually get an open mic opportunity to ask our questions...
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Breaking The Rules By Choice, When Presenting
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
Many people break the rules of presenting, usually unknowingly. They have Johari Window style blind spots, where others know they are making mistakes, but they themselves are oblivious and just don’t know. This is extremely dangerous, because when you don’t know, you keep hardening the arteries of your habit formation. It is diabolically difficult to break out of those habit patterns once formed because you become comfortable with sub-standard performance. On the other hand, breaking them for effect, is very powerful and can be a tremendous differentiator in a world of...
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The Incredible Leverage Of Speaking
THE Presentations Japan Series by Dale Carnegie Training Tokyo Japan
Bonseki is a Japanese art creating miniature landscapes, on a black tray using white sand, pebbles and small rocks. They are exquisite but temporary. The bonseki can’t be preserved and are an original, throw away art form. Speaking to audiences is like that, temporary. Once we down tools and go home, that is the end of it. Our reach can be transient like the bonseki art piece, that gets tossed away upon completed admiration, the lightest of touches that doesn’t linger long. Of course we hope that our sparkling witticisms, deeply pondered points and clear...
info_outlineIn Australian politics, they call it a “Dorothy Dixer”. This is when one of your confederates from your own political party ask a ruling Minister a real soft ball question in the parliament during Question Time, to allow for a fully pre-prepared answer. Dorothy Dix was an American newspaper advice columnist who would answer reader’s questions, and some say she sometimes would create her own questions to answer.
At political rallies, there has been a similar set up where a stooge or a plant in the audience asks the speaker a pre-arranged question, but tries to make it look spontaneous. At business events, the speaker may have organised a friend to pop a question they want to answer to reduce time for questions they don’t want to answer or to make themselves look awesome. In Japan, these people asking the questions are called “Sakura” and they play the same role.
I know this goes on because from time to time I am asked to be a Sakura at a business presentation. I am infamous around town for asking the first question. This happened by accident and now if I don’t ask the first question, people will ask what is wrong with me? Many years ago, I did have a question I wanted answered and before I could register my enquiry, the MC said “no more questions” and I was left suspended high and dry.
I realised I could never predict when the last question would make it to prominence, but I could 100% reliably predict when the first question would come up. I also realised that in Japan, at least, there is always a pause when the MC throws the floor open to questions, as many people are reluctant to ask their question immediately. This provides the opportunity to be the first with no competition and the MC is forced to take your question.
Sometimes the organisers or the speaker will approach me before things kick-off and ask if I can get things going by asking the first question. They fear that flat, spine decalcifying, stone motherless silence when they call for questions. It seems a damming verdict on the speaker that they were a dull dog, so dull in fact that no one wants to hear one more word from them on this subject.
I can only recall one case where I was actually asked to lodge a specific question, so normally they leave that part of the equation to me. I ask questions anyway and unless the question itself is stupid, too self-serving or cringy, and I already know the person asking, I am usually happy to help.
The speaker may have a desire to address an area of the subject which they couldn’t get to in the talk and may ask for a question which allows them to talk more about that topic. That would be a reasonable request, because not everyone in the audience may be an expert and be able to fill in the blanks across a broad subject.
Should you as the speaker organise a “Sakura” for your talk? I don’t think this is prohibited, but there are a few caveats. You, as the speaker, must be prepared to answer audience questions and the “Sakura” role is not there to provide cover for you from legitimate questions, by stealing the question airtime.
The question shouldn’t be a soft ball job either. It should be a question that seeks more information in a serious way. Asking cunning variations on, “why are you so awesome” or “why are you the leading global expert on this subject?”, would be ridiculous choices and the jig is up immediately and everyone involved in the charade looks stupid.
In Japan, it is often the case that audiences are shy to ask the first question, but feel emboldened when some other brave “first mover” grips the thistle in their teeth and launches forth. Asking questions in the West has no stigma and indicates an interest in learning more from the speaker. These are all seen as positive attributes.
In Japan, asking a question has five inferences: 1. The speaker was stupid and their talk impenetrable, 2. They were a poor communicator and the audience couldn’t follow the point, 3. You the questioner are too stupid to understand what the speaker said, 4. You want hog the limelight for yourself, stand out and try to impress everyone with how smart you think you are, by asking that question, 5. You have a legitimate question and the speaker was so amazing you want to learn more because you are a serious student of this topic.
Most of the weight in Japan is on the negative side about asking questions. Therefore, sometimes we may need to get the ball moving with a question to the speaker to give permission to others to ask their secretly held question. Another suitable device is that if there is that deafening silence after questions are called for, to pose and then answer your own question. “A question I am often asked is…”. It has the same effect, gets things moving inviting the next question and you become your own “Sakura”.