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Episode #563: Advancing Health Literacy and Ovarian Cancer Awareness with Beverly Wolfer of Tina's Wish

HALO Talks: Elevating Wellness

Release Date: 08/19/2025

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On this episode of HALO Talks, host Pete Moore sits down with Beverly Wolfer, Executive Director of Tina’s Wish, to dive into the critical topic of health literacy and the power of community-driven change. Beverly shares her journey from the world of consulting to the nonprofit sector, where she leads efforts toward early detection of ovarian cancer—a mission inspired by the legacy of Judge Tina Brozman.

Pete and Beverly explore how HALO sector leaders (health, active lifestyle, outdoors) can champion women’s health through partnership, awareness, and education. Beverly sheds light on the life-saving potential of spreading knowledge about ovarian cancer’s subtle symptoms, and explains how Tina’s Wish is building a powerful platform—“What to Know Down Below”—to bridge gaps in health literacy and empower women to advocate for themselves.

Listeners will also hear Beverly’s inspiring perspective on purposeful career pivots, the importance of giving back, and the deep meaning she finds in honoring her brother’s legacy through another nonprofit supporting American troops.

On 'solving herself' out of a job, she states, "My goal is for us to solve Tina Brozman's dying wish and to find an early detection. And I can't think of a better way to put on my next resume, you know, how to put myself out of a job. Because we solved the problem that we went into solving, right?!"

Key themes discussed

  • Health literacy and gynecologic cancer awarenes.
  • Importance of early detection for ovarian cancer.
  • Tina’s Wish Foundation mission and impact.
  • Community partnerships and fundraising in fitness spaces.
  • Personal fulfillment in nonprofit career transitions.
  • Honoring veterans and family legacies through service.

A few key takeaways: 

1. Mission of Tina’s Wish-Early Detection for Ovarian Cancer: Tina’s Wish was founded in memory of Judge Tina Brozman, who passed away from late-diagnosed ovarian cancer. The foundation’s mission is to fund research to develop an early detection screen for ovarian cancer—a test that currently doesn’t exist. The foundation has raised $29 million since 2008, fueling innovation and bringing hope closer to reality.

2. The Power of Health Literacy and Community Education: Beverly emphasized the importance of health education, especially about gynecologic cancers and women’s health. Her organization’s “What to Know Down Below” platform and podcast series empowers women to recognize symptoms and advocate for themselves, literally saving lives through awareness and knowledge.

3. Partnership Opportunities for Health and Fitness Communities: Tina’s Wish is seeking collaborations with fitness clubs, yoga studios, and wellness businesses. Ways to get involved include co-branding materials, distributing educational decals (such as in locker room bathrooms), and participating in turnkey fundraising events—making it easy for organizations to support the cause and educate their communities.

4. Running a Nonprofit: Purpose and Professional Fulfillment: Beverly’s transition from the corporate world to nonprofit leadership was driven by a desire for purpose. While the daily work still involves tasks like HR and accounting, knowing her efforts are mission-driven makes a profound difference. She shared that her ultimate goal is to “put herself out of a job” by solving the very problem her organization was founded to address.

5. Honoring Personal Legacy and Service: Beyond her role at Tina’s Wish, Beverly runs a foundation in memory of her brother, a Jewish American soldier killed in Iraq. Her family focuses on education, awareness, and meaningful care packages for deployed soldiers, highlighting both the personal impact of service and the ongoing need to keep memories and lessons from the past alive.

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