119. Profitable Podcasting: The Hows And Whys Of Exploding Your Business with Tony Guarnaccia
Release Date: 12/09/2021
119. Profitable Podcasting: The Hows And Whys Of Exploding Your Business with Tony Guarnaccia
Inside The Greenroom | AYR
“Your story is needed.” This is something almost every entrepreneur has heard before but when it comes to choosing which avenue to go with, the options can be overwhelming. In comes podcasting, an easy way to get your message out there and build a solid base of the audience you want to reach. Today you’ll learn how you can upgrade your podcast and start making real change every single week. Our guest today is an entrepreneur and master marketer who has worked for some of the biggest companies in the world, like Google, Ford, and GM. He has learned from the best in the business and...
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118. Strategies To Maximize Your Marketing Game with Xavier Major
Inside The Greenroom | AYR
As entrepreneurs, we live in a world that is ever-changing. It can feel like every time you turn around there are new programs to learn, new software to learn, new algorithms, new platforms to leverage, and new ways to approach your business. With only 24 hours in the day, It can be hard to find the balance between staying on the cutting edge of entrepreneurship, and falling down the rabbit hole of learning just to learn… That’s why in today’s episode our guest is going to give you the tools to determine precisely which evergreen and profitable skills will bring the max value to your...
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117. How You Can Integrate Wellness Into Your Business with Nicole Mixdorf
Inside The Greenroom | AYR
No one would have said that Nicole Mixdorf hated her job in a global firm… Traveling the world, making money, she was happy and successful. But that all changed when her father was diagnosed with cancer and the stress at work followed her home. When this stress caused her own health problems, Nicole knew it was time to hang up the golden handcuffs and do something about it. Welcome back to Inside The Greenroom! Nicole's story doesn’t end there, she is the founder and Chief Wellness Officer (CWO) of Balance by Nature a company launched to inspire busy professionals to create more...
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116. Turn Your Book Into Your Business Card with Michelle Prince
Inside The Greenroom | AYR
“You are here to give a gift.” If you’ve listened to the show before, you may have heard this nugget of wisdom from our host Blair Bryant Nichols! This is his favorite advice to give speakers who are about to go on stage. Our guest today is the embodiment of what it means to live out this advice practically, with one essential addition…your GIFT is your STORY! Welcome, Michelle Prince Inside The Greenroom! Michelle is a best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group. Listen in as Michelle shares her...
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116. Turn Your Book Into Your Business Card with Michelle Prince
Inside The Greenroom | AYR
“You are here to give a gift.” If you’ve listened to the show before, you may have heard this nugget of wisdom from our host Blair Bryant Nichols! This is his favorite advice to give speakers who are about to go on stage. Our guest today is the embodiment of what it means to live out this advice practically, with one essential addition…your GIFT is your STORY! Welcome, Michelle Prince Inside The Greenroom! Michelle is a best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group. Listen in as Michelle shares her...
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115. Landing More Corporate and B2B Business with Angelique Rewers
Inside The Greenroom | AYR
We all know as entrepreneurs that one of the best things you can do to serve someone is to help solve their biggest need or eliminate a pain point. But what if that “someone” is actually a big corporation? Maybe corporations aren’t on your ideal client list but the opportunity for growth, revenue, and connections skyrockets if you know how to get in. Lucky for you we have just the expert. Angelique Rewers is a powerhouse when it comes to making genuine connections with organizations and corporations. With over ten years of experience in a corporate setting to now running her...
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114. Leaving A Powerful Legacy: Staying True To Yourself with Loren Lahav
Inside The Greenroom | AYR
“The impact you have starts the moment you say yes.: Welcome back to Inside The Greenroom! If you agree with the statement above then this episode is for you. Loren Lahav is a dynamite speaker and entrepreneur who is passionate about staying true to herself and spreading her impact with as much authenticity as possible. She has shared the stage with names such as Gary Vaynerchuk, Tony Robbins, and Kevin O’Leary just to name a few and has spoken for top brands all across the nation. Listen in as Loren talks about how she began working in the speaking industry by focusing on her gifts...
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113. Curating Deeper Experiential Connection with Christina Weber
Inside The Greenroom | AYR
Every entrepreneur knows that to create a successful business you need to find a need or desire within your market and solve it. But there’s something extra exciting about the entrepreneur who built a business to solve their own need. Welcome back to Inside The Greenroom! Christina Weber is a social entrepreneur, relationship activist, connection coach, podcast host, and founder and CEO of WeDeepen. A company devoted to creating deeper connections and better communication through transformational events and experiences. Christina gives us a look into how WeDeepen started and how it...
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112. Creating Deeper Connection with Your Audience With Purpose And Integrity with Dave Hollis
Inside The Greenroom | AYR
The term the ‘struggle is real’ seems to be a universal cliche at this point in history. Whether the troubles that came in 2020 was hard on your business or just plain hard, chances are you’ve if you look hard enough you have still grown in one way or another. Our guest today wouldn’t call himself an expert on this topic (his resume begs to differ), but then again, that seems to be how his business thrives. Welcome back to Inside The Greenroom! Today we talk with NY Times bestselling author, CEO of Hollis Company, keynote speaker, and fulfillment coach Dave Hollis. Join us as we talk...
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111. It's Not too late to Leverage Clubhouse to Increase Your Impact with Dan Fleyshman
Inside The Greenroom | AYR
You may have seen it before, or at the very least heard everyone talking about it. The new social audio app Clubhouse has swept through the chaos of social media and created a simple and yet powerful stage for thousands of people. Today we take an inside look at Clubhouse and how you can leverage this incredible invention to increase your impact and change the world. Welcome back to Inside The Greenroom! Today we have the honor of talking to Dan Fleyshman. Dan is the youngest founder of a publicly traded company in history, an incredible entrepreneur, and a serial donator to charity (and...
info_outline“Your story is needed.” This is something almost every entrepreneur has heard before but when it comes to choosing which avenue to go with, the options can be overwhelming. In comes podcasting, an easy way to get your message out there and build a solid base of the audience you want to reach. Today you’ll learn how you can upgrade your podcast and start making real change every single week.
Our guest today is an entrepreneur and master marketer who has worked for some of the biggest companies in the world, like Google, Ford, and GM. He has learned from the best in the business and has taken those lessons to help build strategies, tactics, and resources that have grown over 10,000 small businesses. When we said you can start making real change, we didn’t just mean the value you bring. Tony has practical tips to help grow your podcast and start making profits off of what you bring to the table each week.
Listen in as Tony talks about his journey of being an entrepreneur, losing everything twice, and leaning into the skills that make people money. You’ll learn the important questions you need to ask when thinking about marketing your podcast. As well as the nuts and bolts of advertising, sponsorship, joint ventures, and even how to find the best guests for your podcast. This isn’t all about marketing, Tony talks about how building all your assets out will not only strengthen your podcast but help create a message that makes a real impact in your audience’s lives.
Whether you have a well-established podcast or are just starting out. This episode is filled with tools and keys to unlock your potential and explode your business. To find the resources we talked about in the episode, check out the links below!
More Of What’s Inside:
- Learning from some of the best companies in the world
- The biggest difference between large and small companies
- Two questions to help your podcast become profitable
- Why your offer is the door to profitability
- How to avoid a “sales-y” podcast and still make money
- The difference between advertisers and sponsorships
- What to look out for when pursuing joint ventures
- Taking your marketing to the next level to grow your podcast
- The assets you need to establish to reach the next level
- Six factors that can grow your business exponentially
- Creating a stable culture for remote workers
- Why your story should be compelling
- And much more!
LINKS:
Connect with Tony:
- Website: meettonyg.com
- Podcast Onesheet: podcastonesheet.com
Connect with Blair:
Connect with us:
- Facebook: www.facebook.com/advanceyourreach
- Website: advanceyourreach.com
- [email protected]
- Email: [email protected]
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Episode Minute By Minute:
- 0:02 - What we cover today!
- 1:03 - Introducing Tony Guarnaccia
- 2:29 - The moment that spurred Tony to learn more
- 5:10 - When Tony decided to start his own agency
- 9:38 - How you can monetize your podcast
- 13:45 - The best way to find sponsors and advertisers
- 17:55 - Finding a joint venture that fits your audience
- 19:53 - Grow your podcast with these tips!
- 23:17 - The software that can help your marketing game
- 26:46 - How to manage any crisis with ease
- 30:48 - The future of online and in-person events
- 33:52 - Where to connect with Tony
- 34:30 - Closing thoughts
More About Tony
Tony has grown over 10,000 small businesses and a dozen Fortune 500 companies, including Ford, General Motors, AutoNation, and ADP. He has managed over $400 million in advertising spend and in 2009 earned the prestigious title of Google Partner of the Year.
As a child, Tony experienced firsthand the devastating crisis of business failure when his parents’ small business failed and they lost everything, including their home. Its impact on his life was powerful. Having lost everything, he determined he would one day figure out how to help business owners like his parents by learning how to run a profitable business.
This mission shaped his entire 20-year career. As an entrepreneur, business owner, and enterprise marketer, Tony worked with, literally, the best businesses in every industry, including Google, Microsoft, ADP, Ford, BMW, Sunrise Senior Living, and Foster Grant to name a few. And he has helped grow over 10,000 small businesses and a dozen Fortune 500 companies.
After working with the best businesses across hundreds of industries, he learned how they grow consistently and predictably, using adversity to pivot towards opportunity in order to survive and thrive in all manner of economic conditions.
Later, Tony returned to his entrepreneur roots to bring the strategy, tactics and resources normally reserved for large enterprises to small businesses. Today, he is focused on bringing that same vision to podcast hosts and guests – to make Podcasting profitable.
He believes that by growing small businesses, together we can impact not just our local communities but also our world.