Digital Courses and Memberships Are Experiences EP: 79
The Long Game Podcast with Sandra Scaiano
You know what you have mastered. The work you do better than anyone. Now you’re ready to teach it to the world! With so many things to do and focus on t can be overwhelming. Today I am sharing the main thing you can focus on that will help your best course yet!
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Money Breakthrough with Alexandra Taketa EP 78
The Long Game Podcast with Sandra Scaiano
Making sure that your business serves the life you want to live is not a nice-to-have, it’s a necessity for you to feel abundant and be able to thrive and love what you do every day. Coming from corporate jobs and years of 9 to 5 training is not an easy habit, just because you work for yourself now.
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Visibility Update Number 1 EP 77
The Long Game Podcast with Sandra Scaiano
Today I’m sharing my visibility report.
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The Long Game is . . . Visibility with Chef Rama EP 76
The Long Game Podcast with Sandra Scaiano
It feels like very few things worth pursuing for notoriety or financial gain are centered around family, nutrition, and a love for community. Chef Rama has not only successfully pulled these things together, she did so on her terms with joy and a passion for what she’s creating in and out of the kitchen.
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Building A Stronger Foundation EP 75
The Long Game Podcast with Sandra Scaiano
Hitting a major milestone is such an incredible moment in anyone’s life. Milestones give you the energy and validation you need to keep moving forward. It makes the crazy journey in between worth it.
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Motivation with Lara Fastman EP: 74
The Long Game Podcast with Sandra Scaiano
Why are we motivated to do some things and struggle to do others? That’s what we’re talking about today with my friend and (sometimes) therapist Lara Fastman.
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Getting Through a Block EP 73
The Long Game Podcast with Sandra Scaiano
There are so many things that can block our way to success. We can have a creative block and not be making content, a video block and be scared to go live, or money block and not know what to charge for our product or services.
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The Long Game is... Your Story in 30 Things EP 72
The Long Game Podcast with Sandra Scaiano
“. . .your most powerful art is made from your own story.”
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Method to Digital Course EP 71
The Long Game Podcast with Sandra Scaiano
Before we jump into this episode, I want to say thank you for all the nice feedback. It’s so great to hear from you directly and I’m so grateful you are here.
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The Story Behind The Story – Vacation Edition EP 70
The Long Game Podcast with Sandra Scaiano
It’s the Summer vacation edition! After almost 2 years of not going anywhere, we took time off and went to Maine. I loved taking a break from work. I still noticed business-related things on the trip and I’m sharing those with you on this episode.
info_outlineBefore we jump into this episode, I want to say thank you for all the nice feedback. It’s so great to hear from you directly and I’m so grateful you are here.
Today’s show is about one of my favorite topics. Digital courses. You know how much I love this as part of a business model.
All kinds of businesses can support an online course – no matter your area of expertise. If sharing your knowledge with others is part of what you do, or if you want it to be then this episode is for you!
It all starts knowing what problem you solve and how you communicate that to your tribe.
Learning leads to transformation. We know that it works but how do you get from caterpillar to butterfly?
How do I turn what I do into a course that leads to transformation?
The number one thing to know is a course allows you to go from one-to-one work to one-to-many. It allows you to reach and help more people while scaling your business. That is the ripple effect you can create.
Here are the things you’ll want to know before jumping into course creation.
- What is the result that you deliver?
- How much information do you need to provide to get them there? (Get my tip to figure this out for your offer)
- What involvement (from you) is needed to create a positive result for your participants? This can make (or break) a successful course.
- How can you bring your magic to the course videos? Get my killer question that will help you get this part right.
- What is your process? How do you get clients from A to Z? Is it the same for everyone? Will you need multiple levels?
A digital course can generate other opportunities, some you haven’t even considered. Bringing your expertise to new audiences can another avenue for growth in your business.
Be open to the possibilities. Often, we pull back if we think teaching others our “secrets” might mean less business for us later. Or, we worry that someone else might copy us.
In episode 38, Alexandra and I talk about this money-mindset issue. Listen to it again if this is what is stopping you from launching a digital course.
Lastly, a digital course doesn’t have to be your entire business or maybe it’s exactly the transition you want to make. Start with one course, with one focus and one message.
You’ll find out where people want more and begin to scale. Have questions? Wondering if it’s time for your digital course? DM me on Instagram or book a call. I’d love to know what kind of course you’d like to create.
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