Building A Stronger Foundation EP 75
The Long Game Podcast with Sandra Scaiano
Release Date: 10/01/2021
The Long Game Podcast with Sandra Scaiano
You know what you have mastered. The work you do better than anyone. Now you’re ready to teach it to the world! With so many things to do and focus on t can be overwhelming. Today I am sharing the main thing you can focus on that will help your best course yet!
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Making sure that your business serves the life you want to live is not a nice-to-have, it’s a necessity for you to feel abundant and be able to thrive and love what you do every day. Coming from corporate jobs and years of 9 to 5 training is not an easy habit, just because you work for yourself now.
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Today I’m sharing my visibility report.
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It feels like very few things worth pursuing for notoriety or financial gain are centered around family, nutrition, and a love for community. Chef Rama has not only successfully pulled these things together, she did so on her terms with joy and a passion for what she’s creating in and out of the kitchen.
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Hitting a major milestone is such an incredible moment in anyone’s life. Milestones give you the energy and validation you need to keep moving forward. It makes the crazy journey in between worth it.
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Why are we motivated to do some things and struggle to do others? That’s what we’re talking about today with my friend and (sometimes) therapist Lara Fastman.
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There are so many things that can block our way to success. We can have a creative block and not be making content, a video block and be scared to go live, or money block and not know what to charge for our product or services.
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“. . .your most powerful art is made from your own story.”
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Before we jump into this episode, I want to say thank you for all the nice feedback. It’s so great to hear from you directly and I’m so grateful you are here.
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It’s the Summer vacation edition! After almost 2 years of not going anywhere, we took time off and went to Maine. I loved taking a break from work. I still noticed business-related things on the trip and I’m sharing those with you on this episode.
info_outlineHitting a major milestone is such an incredible moment in anyone’s life. Milestones give you the energy and validation you need to keep moving forward. It makes the crazy journey in between worth it, and when you get there I hope you remember to celebrate yourself!
As I celebrate one of my clients today for crushing her $500K milestone (yay!), I think it’s worth noting what worked for her. She didn’t have a big email list and didn’t do a huge Facebook ad spend, so how was she able to reach her milestone, and how does she make sure she can do it again?
Today I want to understand why knowing your why is so important and connected to building a strong personal and business foundation for yourself.
Do you have a strong business and personal foundation?
Building your foundation is about the long game. Having one in place as you reach more and more milestones is what allows you to continue growing along the way.
If you think about social media, sales, and marketing campaigns when you think about your business foundation, I’m sure you’re not alone. We put a lot of time, energy, and focus on these things, and yes they are all important to growing your business.
The success of everything you do in your business for your digital products and other parts comes down to the strength of your foundation.
What do you build your business and personal foundation on?
Foundations take time to build and they require a lot of attention to strengthen. Three areas to focus on that would give you a solid place to start are problem-solving, creating experiences, and self-care.
- Solving problems adds to your foundation because sorting through ideas, building systems, and correcting problems every day, lays the groundwork you need as you hit bigger milestones.
- Creating experiences is all about how you make people feel as they engage with you. What experience are you creating for yourself, your customers, and your team of support? This is worth building every aspect of your business and your personal life on.
- Self-care is the core of your foundation. The experience you have as a business owner matters greatly. It is so important to care for your own foundational needs as a whole person in order to create a great experience for your business to flourish.
Knowing your why and being anchored to that is the piece you can thread through all of these foundational layers.
Foundation Check-In
Ask yourself these questions to check in with yourself and see if there are areas of your foundation that need a little more attention:
- Is your product or service getting results?
- Have you fix the things that you said you're going to fix?
- Have you implemented change since your last course launch?
- Have you looked at your data, analyzed it, and made decisions from a data-informed perspective?
Making your personal foundation stronger allows you to create a stronger business foundation. The trick is you have to keep showing up, keep exploring what works, and be vulnerable enough to keep growing through the unexpected changes.
A quote I love from Brene Brown says, “vulnerability is showing up when you do not control the outcome.”
That’s what reaching your next big milestone feels like. You never know where you are in proximity to finally reaching the milestone, but you know how to solve problems, how to create an experience worth staying for, and how to personally grow through every challenge.
Strong foundations lead to repeatable success, and this is my wish for all of you.