4. Live-Streaming With Lights, Camera, Live's Stephanie Liu
Mighty Roar Marketing Podcast
In this episode, we speak with Stephanie Liu, host of Lights, Camera, Live, to learn from her experience as a marketer and live-streamer.
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3. How to Leverage Podcasting in Your Marketing
Mighty Roar Marketing Podcast
Podcasting has been around for a while, but it hit its stride as a viable channel for brands within the past year or so. This has prompted many brands to wonder how to work podcasting into their marketing plan.
2. Brand Building With Monday Night Brewing
Mighty Roar Marketing Podcast
In this episode of the Mighty Roar Marketing Podcast, we’re speaking with Jonathan Baker, CMO of Monday Night Brewing.
1. Getting Started With Influencer Marketing
Mighty Roar Marketing Podcast
Influencer marketing, as a category, has grown exponentially over the past few years and is projected to exceed $10 Billion in 2020. However, while influencers and their role in a brand’s marketing, whether it’s B2C or B2B, has become a more frequent discussion, there remains a great deal of uncertainty among marketers regarding how to get started and how to get the most out of it.
Introduction to Mighty Roar Podcast – Episode 0
Mighty Roar Marketing Podcast
In the course of running an advertising agency, we have so many great conversations with other agency owners, chief marketing officers, and marketing technology leaders that we thought there would be value in packaging some of those conversations and insights for you.
In this episode of the Mighty Roar Marketing Podcast, we’re speaking with Jonathan Baker, CMO of Monday Night Brewing.
Monday Night is an Atlanta craft brewery that Jonathan and his two business partners founded in 2006. Since then their market has expanded, and they’ve experienced a lot of success, including winning a gold medal at the 2014 Great American Beer Festival, as well as a placing first in a blind taste test sponsored by Paste Magazine, in which they beat out over 150 other entries.
With a motto of “Weekends Are Overrated,” the Monday Night brand bills itself as a weekday beer and celebrates the white collar background of the three co-founders.
During our conversation, we discuss building a brand from scratch, developing – and growing – a loyal customer base, managing brand reputation, and more.
We talk about building a brand from scratch, developing – and growing – a loyal customer base, and ways to manage brand reputation.
mondaynightbrewing.com
mightyroarpodcast.com
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