loader from loading.io

Sell Your Stalled Listing with a Seller's Offer

Ninja Selling Podcast

Release Date: 09/04/2025

This is Happening For Me, Not To Me show art This is Happening For Me, Not To Me

Ninja Selling Podcast

Eric Thompson interviews Jed Inductivo, a Ninja with Compass in Los Angeles, who achieved his best year yet in 2025 with business up 56% year over year. What makes the story remarkable is that it happened during significant adversity. LA faced devastating fires that impacted clients and the community at large. Jed’s brokerage dissolved, forcing a rapid transition. Instead of contracting, Jed expanded by choosing a player mindset, leading with value, and committing to simple, repeatable Ninja fundamentals. Jed credits a guiding belief, “This is happening for me, not to me,” as the mindset...

info_outline
Live From The Ninja Installation: Trust the Process, Then Watch the Results show art Live From The Ninja Installation: Trust the Process, Then Watch the Results

Ninja Selling Podcast

Episode Summary In this special live episode of the Ninja Selling Podcast, Eric Thompson records in front of a live audience at the first Ninja Installation of 2026 in Fort Collins, Colorado. Eric is joined by Denver agent Dave Hettrick of RE/MAX Professionals and Dave’s Ninja Coach, Julie WIll. Dave had his best year yet in 2025, growing his business 62% year over year in a market that was essentially flat, and he broke through a major income milestone by earning just over $300,000 for the year. The central theme of the conversation is flow, specifically hyper flow, and how Dave creates...

info_outline
Personal Mastery: The First Cornerstone of Ninja show art Personal Mastery: The First Cornerstone of Ninja

Ninja Selling Podcast

In this wide-ranging conversation, Rob Nelson is joined by longtime mentor, friend, and Ninja partner Peter Parnegg to explore what sits at the very foundation of Ninja Selling: personal mastery. As the first of the four cornerstones of Ninja, personal mastery isn’t a destination or a checklist; it’s a lifelong path of alignment between mindset, skills, and daily actions. Peter and Rob discuss what it means to live from abundance instead of scarcity, to choose creation over competition, and to take full responsibility for how we present ourselves in the world. They move beyond business...

info_outline
If You Could Wave Your Magic Wand show art If You Could Wave Your Magic Wand

Ninja Selling Podcast

In this New Year’s episode, Rob Nelson and Eric Thompson unpack one of the most powerful, and deceptively simple, Ninja coaching tools: “If you could wave your magic wand…” What sounds playful on the surface is actually a strategic question that fosters psychological safety, removes invisible limits, and enables people to access what they truly want without fear, risk, or “yeah-but” thinking. Rob and Eric explain how the magic wand question puts people into a pretend state where there’s no ceiling and no consequences, allowing clarity, emotion, and authentic motivation to...

info_outline
Ninja In A Nutshell - An Overview of the Ninja Selling System show art Ninja In A Nutshell - An Overview of the Ninja Selling System

Ninja Selling Podcast

Episode Summary In this episode of the Ninja Selling Podcast, Rob Nelson and Eric Thompson break down “Ninja in a Nutshell”, offering a clear, high-level overview of what Ninja Selling is, why it exists, and how it works. Designed for listeners who want a straightforward starting point, this conversation distills the Ninja philosophy into its core components, avoiding jargon and hype. Rob explains that Ninja Selling is a complete operating system for a sales business, combining proven methods for generating business with a relationship-centered approach to serving clients. Together,...

info_outline
Momentum Isn't Loud - It's Consistent show art Momentum Isn't Loud - It's Consistent

Ninja Selling Podcast

Caroline Bourgeault, a Ninja Realtor® in Pueblo, Colorado, became the #1 agent in her market in just two and a half years. A mother of four (including a newborn) and a recent Ninja Installation graduate, Caroline shares how intentionality, discipline, and deep care for her “extended family” of clients have fueled her rapid rise, without a traditional assistant. Caroline, originally from Australia and now thriving in Pueblo, Colorado, has built a high-production, relationship-based business on pace for 100 transactions in 2025, following 91 transactions in her first full year. She...

info_outline
20 Hours. 100 People. Zero Burnout. show art 20 Hours. 100 People. Zero Burnout.

Ninja Selling Podcast

In this episode, Eric Thompson sits down with Stephanie Peterson, a dedicated Ninja Realtor® from Spokane, Washington. With 11 years of experience and an incredible ability to generate over $200,000 annually working just 20 hours a week, Stephanie shares how living intentionally, staying in flow, and focusing on relationships has completely transformed her life and business. Episode Summary Stephanie Peterson, a long-time Ninja and real estate professional with Windermere City Group, has built a highly efficient and relationship-driven business centered around a select group of 100 people....

info_outline
How To Be Consistently Magnetic Even When Life Throws You A Curve Ball show art How To Be Consistently Magnetic Even When Life Throws You A Curve Ball

Ninja Selling Podcast

In this episode of the Ninja Selling Podcast, Northern Virginia Realtor and Ninja, April Myers, explores what it really looks like to stay magnetic, consistent, and growth-minded when life gets very real. Based in Arlington, Virginia, with @properties in the DC suburbs, April shares how her background as a recruiting leader and VP of strategic growth helped her become fearless in sales and build powerful relationships with agents across her market. Those relationships are now a major asset in her real estate business. But the heart of this episode is deeply personal. In late 2024, April’s...

info_outline
The Ninja Couple: From Military Precision to Real Estate Success show art The Ninja Couple: From Military Precision to Real Estate Success

Ninja Selling Podcast

Eric Thompson is joined by husband-and-wife Ninjas Jeremy and Shanon Johnson, retired Air Force veterans turned real estate professionals, to explore how this dynamic duo built a purpose-driven business rooted in discipline, structure, and service. From military precision to Ninja mastery, the Johnsons have created a thriving business in Hampton Roads, Virginia, closing 44 transactions in 2024 while maintaining balance, harmony, and joy in their personal lives. This conversation delves into what it takes to run a business intentionally as a couple, rather than by accident or exhaustion. Jeremy...

info_outline
“Do I Pursue a Solo Career Or Do I Form a Team?” show art “Do I Pursue a Solo Career Or Do I Form a Team?”

Ninja Selling Podcast

Rob sits down with a powerhouse panel made up of Spears Group’s Founder, Jonathan Spears, and its COO, Maria Coukoulis, both of whom are also co-founders of MyOps AI, and Larry Kendall, the author of Ninja Selling, to discuss a pivotal moment in every successful real estate agent's career. Together, this all-star team tackles the critical crossroads agents face: whether to continue as a solo producer or to build a high-performing real estate team.   This conversation goes deep into the nuts and bolts of scaling a real estate business from the ground up. The group explores...

info_outline
 
More Episodes

Chris Purser, a Ninja-powered agent from the beautiful city of Asheville, North Carolina, joins host Eric Thompson to share the story of his incredible success and pull back the curtain on a powerful strategy for getting a stalled listing sold. Chris details his journey from being a brand-new agent with no business to closing nearly $4 million in a single week, attributing his rapid growth to the Ninja system and dedicated coaching. The main event, however, is a deep dive into the “seller’s offer,” also known as the “reverse offer.”

Eric and Chris walk through a real-life case study of a luxury property that had been on the market for months with dwindling activity. Chris explains how he identified a motivated seller and an interested - but hesitant - buyer and used the seller's offer strategy to break the stalemate. He provides a step-by-step account of how he presented the concept to his clients, communicated with the buyer's agent, and used standard paperwork to get the ball rolling. Listen in for valuable insights into this creative tactic that can restart a conversation, give buyers a tangible starting point, and ultimately move a challenging property to the closing table.

Episode Highlights:

  • A seller’s offer is a proactive strategy to engage a hesitant but interested buyer.

  • Use this tactic when a listing is stalled, sellers are motivated, and a specific buyer is “kicking the tires” but won’t make an offer.

  • Present the strategy to your sellers as a creative, outside-the-box way to “move the needle.”

  • The process uses the same standard offer paperwork you would use for a buyer-initiated offer, just with the seller initiating and signing first.

  • This approach removes the buyer's fear of offending the seller with a low offer and provides a concrete starting point for negotiations.

  • Clear communication with your broker, your seller, and the other agent is essential for success.

  • This strategy can create a sense of urgency for other potential buyers by letting them know an offer is in play.

Key Takeaways:

"There had to be something that needed to be thought of outside the box to try to figure out how can we get this buyer off the fence and make a decision."

"The explanation that we gave was, ‘Let's try to do something to try to get them to move the needle.’"

"There was from the buyer an appreciation for us doing that, which was not something that I thought that would have happened, to be quite honest."

"It did start a conversation that probably wouldn't have happened had we not gone ahead and made a reverse offer."

Links: