How Contractors Escape Burnout and Build Wealth by Pricing Right and Slowing Down with Clay & Joseph
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Release Date: 07/02/2025
How to Beat Private Equity Without Selling | Zach Cooper-Vastola
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Private equity is buying up home service companies and quietly gutting the good ones, and most owners think their only options are to sell or get outspent. There is a third one. In this episode of Service Business Mastery, Tersh Blissett and Josh Crouch sit down with Zach Cooper-Vastola, co-founder of Hickory, who has bought and built home service companies across the tri-state to roughly 350 people and 80 million dollars in revenue, without ever running them from an ivory tower. Zach breaks down how he keeps technicians from walking out the door after an acquisition, why he...
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How Home Service Pros Hit 20% Net Margin | Profitability Partners
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service businesses keep just 5 to 12% net profit, and most owners have no idea that is where they are. The best run HVAC, plumbing, and electrical shops keep 20%, and the gap almost always comes down to a few fixable mistakes. In this episode of Service Business Mastery, Tersh Blissett and Josh Crouch sit down with Matthew Mooney and Raymond Gong of Profitability Partners, a fractional CFO firm that spent years on the private equity side of the table and now helps owners find the profit already hiding in their business. They break down the real gross profit benchmarks for every...
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How AI Is Changing HVAC (Without Replacing Techs) | Chris Plunkett
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
AI is not coming for your techs. It is coming for the busywork, the missed calls, and the guesswork that quietly eats your margin. In this episode of Service Business Mastery, Tersh Blissett sits down with Chris Plunkett, a Tucson HVAC owner who has been in the trade since he was eight years old, to talk about what using AI in an HVAC business actually looks like day to day. They get into how Chris turned home inspections from a loss leader into one of his highest paying jobs, why his AI voice agent books calls so well that customers swear they were talking to a person, and the simple pay...
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Stop Missing Calls: The Real Reason Home Service Leads Disappear
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service companies do not have a lead problem. They have a missed-call problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Chris Nelson, Senior Manager of Vertical Marketing at CallRail, to talk about why home service leads disappear, how missed calls turn into lost revenue, and what contractors can do to better understand what is happening inside their call flow. This conversation is not just about answering the phone faster. It is about understanding where your leads come from, how they move through your business, and where good...
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How to Grow Your Business with Sales Process and Technique
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors want more leads, more booked calls, and more revenue. But if your sales process is inconsistent, more leads will only expose the problem faster. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Josh Martin, Director of Revenue Strategy at 3Four Labs, to talk about how service businesses can grow by building a stronger sales framework, improving technician coaching, and using AI-powered tools the right way. Josh explains why AI and automation are only useful when your company already knows what âgoodâ looks like. If your...
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The Moneyball for Home Services: How You Can Catch the Jobs Youâre Missing
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors think they need more leads. But what if the real problem is that youâre already missing the jobs you paid to generate? In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Shaun Ritchey from Breezy to talk about Moneyball for home services and how contractors can use AI, better data, and smarter systems to uncover the jobs hiding inside their existing business. Just like Moneyball changed baseball by finding overlooked value in the data, this conversation shows how contractors can find overlooked revenue in missed calls, slow follow-up,...
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The Guide to Branding and Networking for Service Business Owners
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most service business owners are chasing the next lead source. Google Ads. Facebook Ads. AI. SEO. Automation. But sometimes the fastest way to grow is still the most old-school strategy in the book: getting out into your community, shaking hands, building trust, and making sure people remember your brand. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Chuck Worley, owner of Worleyâs Home Services, to talk about branding, networking, reputation, and the real-world grind behind building a service business people know, trust, and refer. Chuck shares...
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Consistent Branding Can Solve Your Hiring and Growth Headaches
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors think branding is about logos, colors, and marketing. It's not. The strongest brands in the trades do something much more powerful: they attract great employees, create loyal customers, and make growth easier. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Levi Torres, founder of High 5 Plumbing, Heating, Cooling & Electric, to discuss how consistent branding became the foundation for one of Colorado's fastest-growing home service companies. What started as a simple ideaâa high five at the end of every service callâevolved...
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How AI Actually Solves the Real Call Center Headaches in Home Services
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most home service companies don't have a lead problem. They have a follow-up problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Kevin Wu, founder of Leaping AI, to discuss how AI voice agents and automation are helping home service businesses solve some of their biggest call center challenges. From missed calls and slow follow-up times to after-hours booking and lead nurturing, Kevin shares how AI is being used as a practical tool to support customer service teams, improve speed-to-lead, and create better customer experiences without...
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How Top Trades Businesses Use AI and Systems to End Recruiting Pain
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
Most contractors don't have a recruiting problem. They have a recruiting system problem. In this episode of Service Business Mastery, Tersh Blissett and Joshua Crouch sit down with Paul Sanneman, founder of Contractor Staffing Source, to discuss how top home service companies are using systems, assessments, and AI-powered recruiting tools to consistently find better employees. After helping more than 2,000 contractors and recruiting over 2,500 successful hires, Paul shares the biggest recruiting mistakes contractors make and why most hiring challenges are self-inflicted. The conversation...
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Welcome to the Service Business Mastery Podcast!
Visit our website for more episodes and insights! https://www.servicebusinessmastery.com
In this episode of the Service Business Mastery podcast, host Josh Crouch talks with Clay Neumeyer, President of Service Loop Electrical, and Joseph Lucanie, Electrician and Senior Sales Representative at Jones Services, are also the hosts of the Million Dollar Electrician Podcast. They discuss how they help service business owners grow by improving customer service and leadership. Clay and Joseph explain how clear communication, fair pricing, and offering value lead to loyal customers and strong teams. They also share how focusing on service quality and building trust helps businesses thrive long-term.
This conversation focuses on Clay and Josephâs work helping service business owners grow through better customer service and leadership. They share how clear communication, fair pricing, and offering real value can create loyal customers and strong teams. They explain how focusing on service quality, building trust, and leadership growth leads to long-term business success. The discussion highlights why small changes in service can lead to big growth and improved customer relationships.
In this episode, here's what you can expect to learn:
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How clear communication and pricing can build loyal customers.
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Why focusing on service quality leads to long-term business growth.
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Offering value beyond the job sets you apart from competitors.
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Why building trust with your team and clients leads to success.
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How small changes in your service can make a big impact on growth.
Timestamps â°
00:00 - Introduction
02:33 - Introducing Clay and Joseph
04:41 - Josephâs Story of Service Failure
06:27 - The Long-Term Impact of Service
10:17 - Why Contractors Donât Focus on Service
12:24 - The Importance of Slowing Down to Deliver Value
16:07 - Pricing Strategies for Growth
19:49 - The Value of Communication in Service
21:01 - The Role of Proper Pricing
27:29 - Avoiding Busy Work and Focusing on Strategic Growth
30:50 - Investing in Your Health and Business
33:21 - The Power of Knowing What You Want
36:55 - The Importance of Family and Faith in Business
42:21 - Work-Life Balance and the Impact of Prioritizing Health
45:43 - Client Success Story: The Power of Service Options
48:11 - Shameless Plug: Million Dollar Electrician Podcast
49:36 - Closing Thoughts and Final Advice
If you enjoyed this chat with Clay Neumeyer and Joseph Lucanie, please leave us a review (5 stars would mean a lot đ).
Links & References:
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This episode is kindly sponsored by:
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CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months!
Connect with us!
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Join the Service Business Mastery Facebook group for more updates!
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Visit our website: www.servicebusinessmastery.com
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