Episode 8 - Augmenting Decision-Making: The role of data has changed
The Arts and Everything In Between
Release Date: 02/04/2022
Creative Resilience, Entrepreneurship and Data-Driven Marketing
The Arts and Everything In Between
In this episode of The Arts and Everything in Between, Lucy speaks to Lynn Aitchison, founder of marketing agency Evolare, as part of our series celebrating International Women's Day, featuring women sharing stories of creative resilience. Lynn discusses her journey through the arts and cultural sector, including through her significant roles at After Digital and involvement in projects like the Old Vic's Google grants and ads campaign. She shares insights into the importance of budget management for organisational growth, offering tips and strategies for effective arts marketing. She shares...
info_outline
The Disruption Dilemma: The Complexities of Audience Behaviour
The Arts and Everything In Between
This episode of The Arts and Everything in Between was ecorded live with an audience of Ticketsolve community members. Hosted by Lucy and featuring a panel of industry experts from venues across the UK and Ireland, the discussion is sparked by findings from a Ticketsolve survey revealing that 92% of organisations have faced disruptions due to audience conduct, yet only 60% had a defined policy around audience behaviour. The panellists candidly share real-life examples of challenges like alcohol smuggling, late arrivals, photography violations, and confrontations with unruly patrons. They...
info_outline
Empowering & Supporting Arts Communities with Celine Wyatt
The Arts and Everything In Between
We mark International Women’s Day with an inspiring interview with Celine Wyatt, Head of Creative Development and Learning at Blackpool Grand Theatre and a fellow of the Royal Society of the Arts. Celine shares her personal story of resilience, tracing the highs and lows of her career. She offers a profound look into the realities of working within the arts and cultural sector, highlighting the blend of passion, perseverance, and the need for systemic change to support professionals at all stages of their careers. Celine’s story is a testament to the strength found in creative...
info_outline
Fail Fast, Learn Fast, Succeed Fast: Arts Management with Gail Jones
The Arts and Everything In Between
Failing fast means trialling, testing, learning and reshaping so you can succeed. But what does that mean for arts management? How can a fail fast mentality help push arts organisations forwards? In this thought-provoking episode of "The Arts and Everything in Between," host Lucy Costelloe sits down with Gail Jones, Communications Manager at the Crescent Arts Centre, to explore what it means for arts organisations to adopt a fail-fast mentality. Gail shares Crescent’s strategies for innovation, community engagement, and how they navigate the complexities of arts management by...
info_outline
Opening Doors for All: Funding Arts for the Future
The Arts and Everything In Between
As arts leaders, being able to navigate today’s giving landscape for the best opportunities is critical. Strategic thinking around fundraising can strengthen arts, culture and heritage organisations themselves, and also the communities they work within. In this episode of the Arts and Everything In Between podcast, host Priya Patel speaks to senior consultant for arts and heritage, Liz Purchase of Philanthropy Company. Liz shares her extensive expertise in fundraising and development, delving into the crucial role that diverse fundraising strategies play in building resilient and...
info_outline
Imperfect Action: Fostering Change in The Arts
The Arts and Everything In Between
Sometimes in the pursuit of change, the desire to quickly make radical change can lead to a paralysis of action. How do you take the passion and drive for change and balance it with the hard practicalities of enacting real, authentic transformation? In this episode of the Arts and Everything In Between podcast, host Lucy Costelloe talks to Katie Parry, Director at Supercool Design about how arts and culture organisations can channel their passion for change without getting overwhelmed. Katie shares her learnings from Supercool, a web design agency focused on the arts and culture sector and...
info_outline
The Art of Inclusion: Harnessing EDI to Strengthen Your Arts and Culture Organisation
The Arts and Everything In Between
Embracing equity, diversity, and inclusion enriches artistic expression and broadens audience engagement, and also ensures that the arts remain relevant, accessible, and representative of our evolving societal landscape. Diverse teams mean diverse perspectives which can drive creativity and innovation. But how can arts organisations get started with EDI in a meaningful way? In this episode, Lucy Kerbel, founder and director of Tonic Theatre, takes us through how to start thinking about EDI, underscoring the importance of taking proactive measures, fostering collaboration, and driving...
info_outline
Social Shifts: The Changing Tide of Audience Engagement
The Arts and Everything In Between
38 mins Audience behaviour is changing social media in dramatic ways. Marketing Manager, Meg Edwards of HdK Associates explains what is changing and how arts and culture organisations can adapt. Social media’s ability to engage audiences and prompt interaction is like the holy grail of marketing. But, audience behaviour - especially Gen Z’s behaviour - is changing how everyone engages online. We sat down with HdK Associates Marketing Manager, Meg Edwards to get her insights on how arts, culture and heritage organisations need to think about audience engagement in this shifting...
info_outline
Benchmarking Best Practices with TRG Arts
The Arts and Everything In Between
TRG Arts' Tom Stickland joins host Lucy Costelloe to discuss how to use data and metrics as the foundation for strategies that help build loyal audiences for arts and cultural organisations.
info_outline
Rising Stars: A Conversation with Young Performers on Arts and Culture 2.0
The Arts and Everything In Between
We are heading back to school and chatting to young performers about their thoughts on arts, culture and performing arts in the UK.
info_outlineFaced with unprecedented challenges we never expected, Arts professionals have been under immense pressure for over two years and it’s making us all reflect and think differently. While we might have assumed that it would all get easier with the easing of lockdown, we are more aware of the current challenges impacting creative teams and feel pretty certain that we’ll be facing more as we move into the next stages of recovery. The pressure you feel to make tough decisions won’t go away unless we can find better solutions to problem-solving and critically reflect on how we inform our organisational strategies, and the solutions need to be heavily trialled and tested.
This episode of The Arts and Everything in Between is hosted by Lucy Costelloe and provides an insight into a new project which Ticketsolve is focusing on for the next three years. In collaboration with the Irish Research Council, this project will identify resilient methods and agile practices around decision-making in times of crisis and in the re-opening of the arts sector in the UK and Ireland. This new knowledge can then be translated into methods to inform business model innovation and sustainability across the sector and you can find out more in this episode!
----------------------------------------
TOPICS AND RESOURCES COVERED IN THIS EPISODE:
- Why it’s time to solidify the use of data within your organisation
- Our plans for this project
- Building new frameworks around agile practices and sustainable models
- Farnham Maltings podcast episode
- More information about the Ticketsolve Transformative Change Project
----------------------------------------
THE ARTS AND EVERYTHING IN BETWEEN PODCAST
It's tough but rewarding working in the arts and often so busy you have little time to share with your peers and investigate new ideas. Every couple weeks join the team at Ticketsolve as they interview arts industry experts getting their take on the biggest issues facing the arts world today. There will be ideas to try, practical tips, lots of learning and of course - lots of laughs. If you work in theatres, venues, festivals or the arts and cultural sector this podcast is what you need!
----------------------------------------
WANT TO BE ON THE PODCAST
If you have some great tips and tricks or have an idea for a topic you'd like to learn more about or share with the arts industry, drop us an email on [email protected]
----------------------------------------
FOLLOW TICKETSOLVE
- Facebook - www.facebook.com/Ticketsolving
- Twitter - twitter.com/ticketsolvers
- LinkedIn - www.linkedin.com/company/ticketsolve
- Instagram - www.instagram.com/ticketsolve/