Leveraging Thought Leadership
What does it take to lead when the plan breaks, the pressure spikes, and failure is part of the mission? In this episode of Leveraging Thought Leadership, Peter Winick talks with Colonel (Ret.) , author of " about the ideas that drive her work today: adaptability, resilience, authentic leadership, and the courage to keep moving when the outcome is uncertain. Her message is clear. Success is never a straight line. The leaders who thrive are the ones who learn to adjust in real time. Merryl brings a powerful framework to the conversation. She treats leadership like flying. You prepare well....
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What does it really take to turn a book into a business asset instead of a vanity project? In this episode of Leveraging Thought Leadership, Peter Winick sits down with , CEO of to unpack what authors get wrong about publishing, platform, and the real role a book plays in growing authority. Kevin makes the case that a strong book is not just about writing well. It is about aligning the message, the market, and the outcome from the very beginning. Kevin brings a practical lens to the publishing world. He explains why authors should bring in expert guidance earlier, not later. He breaks down...
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What makes thought leadership actually travel? Not a bigger platform. Not louder marketing. A sharper idea that solves a real problem. In this episode, Peter talks with , coauthor of and author of Thomas’s work sits at the intersection of innovation, problem framing, and practical execution inside real organizations. The conversation focuses on a core truth behind strong thought leadership: the best ideas win because they are useful. Thomas explains that both of his books grew from underserved problems in the market. Innovation as Usual challenged the idea that innovation belongs only to...
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What separates average sellers from elite performers? In this episode, Peter Winick sits down with , author of , to unpack the ideas, behaviors, and disciplines that turn sales expertise into real thought leadership. Drawing from interviews with top performers who have earned more than 150 Presidents Club wins combined, Bob shares a sharper view of what high performance actually looks like. This conversation goes beyond sales war stories. Bob’s work is focused on codifying what the best sellers do differently and translating those lessons into practical guidance for the next generation. He...
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What does it really take to turn expertise into influence that lasts? In this special episode of Leveraging Thought Leadership, host Peter Winick is joined by and to announce their book, The Thought Leadership Handbook published by . This is not a conversation about writing a book for the sake of writing a book. It is a conversation about building a body of work that creates value, sharpens thinking, and expands impact. Drawing on hundreds of podcast conversations, client engagements, and years inside the thought leadership space, Peter, Bill, and Naren explore the...
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What if the leadership issue in front of you is not strategy, but an old wound you have never fully resolved? In this episode, Bill Sherman talks with an executive coach and host of "" podcast about the deeply personal path that led her into thought leadership, and why she believes the future of leadership development must go far beyond traditional coaching. Kendra shares how her own experience as a coaching client changed the way she worked, lived, and led. What started as personal growth became something bigger. Senior leaders began turning to her for guidance in high-pressure...
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What happens when the real “close” isn’t the signature—but the customer’s commitment to consume? In this episode, Peter Winick talks with , a keynote speaker and sales enablement leader focused on what many B2B organizations still miss: the costly gap between pre-sales and sales. Art’s thought leadership centers on building seamless partnership, not a messy handoff, so clients win sooner and revenue sticks longer. Art makes the shift unmistakable. The market moved from one-time enterprise transactions to SaaS, recurring revenue, adoption, retention, and usage-based economics....
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What would change in your culture—and your revenue—if people didn’t have to put on “work armor” just to show up? In this LinkedIn Live edition of Leveraging Thought Leadership, Peter Winick sits down with , the world’s first Chief Heart Officer at , to unpack the contents of her new book “” and what it looks like when the pace is fast, the stakes are high, and the workplace is more human than ever. Claude’s thought leadership is practical, not performative. She isn’t selling “soft.” She’s building the conditions for performance: psychological safety, real...
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What happens when you walk away from the big logo—and discover that your thought leadership gets sharper, not smaller? In this episode, Peter Winick sits down with , host of podcast, a strategy coach to CEOs, C-suite leaders, and founders who has advised more than 50 CEOs and hundreds of executives over three decades. David writes on strategy, leadership, and culture for outlets like Harvard Business Review and MIT Sloan, and he’s deeply focused on what strategy looks like in practice, not just on slides. David breaks down what thought leadership actually does when it’s done...
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What if “getting PR” isn’t about hype at all—but about engineering trust at scale? In this episode, Peter Winick sits down with , founder of and author of , who helps founders, creatives, and experts turn clear storytelling and smart media strategy into real authority—without the fluff. She breaks down what PR actually does: find the story behind your expertise, explain why it matters now, and package it for real-world attention spans. KJ makes the case that your work doesn’t “speak for itself” anymore. Not in a market where everyone is being commoditized...
info_outlineWhat did the best thought leaders do differently in 2025—and what can you learn for your own work in 2026?
This “Best of 2025” episode looked back at standout moments from prior conversations and pulled one clear thread through them: ideas don’t scale by accident. They scaled when leaders treated communication, authorship, and development as skills to build—not traits you either “had” or didn’t.
We first revisited cultural fluency with global leadership strategist Jane Hyun. She defined it simply: working effectively with people who were different from you across many kinds of human difference—not just one label. And she made the bar real: it took intentional effort, because it was a developmental skill that most people were never formally taught.
Next, we look at a candid conversation on mentorship, legacy, and the discipline of writing with Noel Massie. He argued that “legacy” showed up in what you gave—especially the investments you made in other people. Then he told the unglamorous truth behind a meaningful book: it took coaching, rewrites, and years of sustained effort—because “fast” wasn’t the same as “better.”
Then we look at a different kind of bridge-building with Dr. Lisa DeFrank-Cole—moving research out of academia and into the rooms where decisions got made. She shared the tension many experts faced: it was one thing to teach and publish for a specialized audience, and another to translate research into plain language for podcasts, media, and organizations. She emphasized patience—compounding work over time until it reached critical mass.
Finally, we returned to the power of curiosity and publishing with Laurence Minsky. He described how asking the right questions led to books—and how books created credibility that opened unexpected doors, including a path into academia.
If you want more great advice for 2026 we encourage you to explore the back catalog or reach out to the Thought Leadership Leverage team if you want help taking big insights to scale this year!