Leveraging Thought Leadership

Welcome to the Leveraging Thought Leadership podcast, a beacon illuminating the paths and possibilities of thought leadership. With your guides, Peter Winick and Bill Sherman, we will embark on a journey into a captivating world where ideas converge with strategy and insight. Where will thought leadership take you? In each episode, we engage with thought leaders from diverse backgrounds. Whether it’s professional keynote speaking, writing your own thought leadership book, investigating the niche expertise of specialized consultants, or crossing mental swords with distinguished academics, our guests collectively paint a vivid mosaic of thought leadership's multifaceted potential. Through nuanced perspectives and rich experience, our talented co-hosts aim to offer you views of the ways independent thought leaders navigate success, elevate talent, and change company culture – while simultaneously examining how organizations harness the power of thought leadership to catalyze innovation and nurture sustainable growth. Peter Winick is your guide through the realm of independent thought leadership. For the past two decades, he has helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. Peter is the Founder and CEO of Thought Leadership Leverage. His clients come from a diverse set of backgrounds and specialties. They include New York Times bestselling business book authors, members of the Speakers’ Hall of Fame, recipients of the Thinkers50 award, CEOs of public and privately held companies, and academics at prestigious institutions such as Yale, Wharton, Dartmouth, and London School of Business. With a keen eye for detail, he delves into the intricacies of crafting personal brands, fostering genuine engagement with audiences, and expertly monetizing one's expertise. From the artistry of crafting keynote speeches that resonate with audiences to the strategic deployment of bestselling books as conduits for inspiration and insight, Peter's guests offer a treasure trove of strategies for creating value and impact and driving revenue through thought leadership. Bill Sherman specializes in the exploration of organizational thought leadership. He examines how companies conceive, curate, and deploy thought leadership initiatives, and how those initiatives benefit the orgs and the people who work within them. Bill listens to the stories and advice of industry leaders and their triumphs within the competitive business landscape. Whether through the dissemination of white papers that shape industry discourse, webinars that educate and engage, or insightful executive blogs that offer thought leadership at the highest echelons of corporate governance, Bill's guests provide illuminating perspectives on the evolution of organizational thought leadership and its pivotal role in shaping industry paradigms and perceptions. Bill concentrates on organizational consulting and business expertise, investigating organizational thought leadership and its effects, from instructional design and learning product development to marketing strategy and execution, to organizational development and transformational consulting. He enjoys working with business leaders, speakers, authors, academics, and other consultants, connecting their ideas organizational platforms and enterprise-ready product development. As the series unfolds, Peter and Bill will lead us through a nuanced exploration of the latest trends and advancements in thought leadership. From the transformative impact of technology on communication and collaboration to the evolving preferences of consumers in an increasingly digital marketplace, they will dissect the shifting landscape with precision and insight. Moreover, they will shine a spotlight on emerging modalities that are reshaping the contours of thought leadership, from the ascendance of virtual events as a cornerstone of engagement to the growing influence of social media platforms as conduits for thought dissemination and audience interaction. Through their discerning analysis, they will reveal how thought leaders can adeptly harness these trends to amplify their reach, captivate new audiences, and maximize their influence in an ever-evolving business environment. Whether you find yourself at the height of your career as a seasoned thought leader, or whether you stand at the threshold of possibility as an aspiring entrepreneur, the Leveraging Thought Leadership podcast offers an enriching voyage of discovery. Join us as we unravel the enigmatic secrets to success in the vibrant realm of thought leadership, where ideas have the power to shape perceptions, drive change, and inspire action. Together, let us explore how you, too, can engineer value, evoke impact, and cultivate revenue through the sheer power of your ideas and expertise. Welcome aboard.

Leading with Data, Scaling with Purpose | Aaron Marcum | 643 05/04/2025

Leading with Data, Scaling with Purpose | Aaron Marcum | 643 What if your greatest business challenge could become your launchpad into thought leadership? Today, Bill Sherman sits down with , visionary behind and bestselling author of , to explore how a journey from entrepreneur to industry thought leader unfolds—often unintentionally. Aaron shares how his frustration with data gaps in the home care space led to the founding of a data analytics company and, unexpectedly, a national reputation as a thought leader. Along the way, he leveraged the insights of thinkers like Brian Tracy and Michael Gerber, and later deepened his impact through a Master’s in Applied Positive Psychology under the guidance of Dr. Martin Seligman. Aaron breaks down how storytelling with data shifted his role from CEO to an in-demand industry voice, fueling brand growth, product evolution, and ultimately, a lucrative exit. But he didn’t stop there. With EntreThrive, he’s now equipping entrepreneurs to beat burnout, overcome inertia, and find lasting fulfillment. Whether he's on stage, coaching leaders, or writing his next big idea, Aaron exemplifies how thought leadership evolves with intention and legacy in mind. He doesn’t just teach frameworks—he lives them. And his mission? To empower other coaches and entrepreneurs to do the same, with impact that extends beyond business and into family, travel, and values. Three Key Takeaways: • Thought Leadership Can Be Accidental—But It Shouldn’t Stay That Way: Aaron began as a consumer of thought leadership, applying insights from Brian Tracy and Michael Gerber to his business. Over time, he evolved into a recognized voice in the home care industry by solving real problems with data, eventually becoming an intentional and strategic thought leader. • Data + Storytelling = Impact: His ability to interpret data and turn it into actionable insights transformed his brand visibility, customer engagement, and exit valuation. By controlling the narrative through thought leadership, he elevated his company’s reputation and market value. • Purpose Drives the Next Chapter: After exiting two companies, Aaron continues to lead with purpose—not for profit, but for impact. Through EntreThrive and Breakaway 365, he’s focused on coaching entrepreneurs to overcome burnout and thrive, combining positive psychology, personal experience, and a calling to serve others. If you're exploring how thought leadership can evolve from personal insight to organizational strategy, this episode offers complementary perspectives. In , shares his journey from HR research to establishing a formal thought leadership role at SHRM, navigating internal structures to align research with actionable business goals. /episode/index/show/thoughtleadershipleverage/id/36311050

From Local Landmark to Global Platform: The Digital Evolution of the 92nd Street Y | SethPinsky | 642 05/01/2025

From Local Landmark to Global Platform: The Digital Evolution of the 92nd Street Y | SethPinsky | 642 Can a 150-year-old New York City institution thrive in the digital age? , CEO of the iconic , joins us to reveal how they turned crisis into innovation. Founded to support immigrant communities, the Y evolved into a world-renowned cultural hub. Seth shares how, despite the initial shock of COVID-19 closures, the organization quickly pivoted, transforming itself into a global digital platform overnight. Discover how they scaled online to reach millions—expanding their audience far beyond Manhattan. Seth explains key lessons learned, including tapping into an international market hungry for quality cultural content. By offering online programming, they attracted world-class talent and students from around the globe, dramatically increasing their impact and revenue streams. We explore the Y's innovative "," a fresh approach to civic discourse. In a polarized era, Seth discusses the project's success in fostering respectful, mind-changing conversations. Audiences come away not just entertained, but transformed, underscoring the enduring power of meaningful dialogue. Finally, Seth highlights the dual identity of the Y as both a prestigious cultural center and a vibrant community hub. He details strategic initiatives that integrate these aspects, creating unique experiences that foster deeper audience engagement. The 92nd Street Y's reinvention shows that even historic institutions can harness change and become stronger than ever. Join us and learn how flexibility, digital transformation, and courageous programming decisions can turn disruption into lasting opportunity. Three Key Takeaways: • Rapid digital transformation can dramatically expand audience reach and create new, sustainable revenue streams for traditionally location-based institutions. • Structured civic dialogue offers a powerful way to engage polarized audiences, encouraging openness and the potential to shift deeply held perspectives. • Organizations with dual identities—such as cultural and community centers—can leverage this unique positioning to create highly impactful and engaging experiences for diverse audiences. If you found value in our discussion on the 92nd Street Y's digital evolution and commitment to community engagement, you'll appreciate episode 305, "" with Karen Leland. Discover how embracing a digital-first mindset can amplify your organization's reach and impact in today's rapidly changing landscape. Tune in to gain actionable insights that can help you navigate and lead in the digital era. /episode/index/show/thoughtleadershipleverage/id/36223155

Accidental Thought Leadership: When a Minor Point Becomes a Major Movement | Ellen Joan Ford | 641 04/27/2025

Accidental Thought Leadership: When a Minor Point Becomes a Major Movement | Ellen Joan Ford | 641 What happens when leadership, military service, and motherhood collide with a mission for change? didn’t set out to become a thought leader—she became one by accident, driven by action. A former army officer, academic, and founder of Belonging, Autonomy and Purpose Leadership, Ellen first spoke about the challenges of working parents as a small part of a leadership talk. But that minor moment struck a nerve—and sparked a tidal wave. Strangers reached out. Stories poured in. And suddenly, Ellen was leading a movement. That movement became , a principles-based approach to workplace redesign. Through a , a , and ongoing advocacy, Ellen challenges leaders to reconsider the structure of work—not just for productivity, but for humanity. Her research began informally, collecting real stories from overwhelmed parents, but it soon evolved into a mission grounded in compassion and backed by data. Ellen’s leadership philosophy is shaped by three defining moments: serving in the military, becoming a parent, and helping evacuate Afghans to safety. Each began with getting "pissed off" enough to act—and that same passion drives her thought leadership today. But she’s not just collecting stories anymore. She’s implementing solutions. In this episode, we explore how passion becomes platform, how impact is scaled through persistence, and how thought leadership can evolve from lived experience. If you’ve ever wondered how to turn a personal challenge into systemic change, this conversation will show you what’s possible. Three Key Takeaways: • Big impact often starts small. Ellen didn’t set out to lead a movement—she simply mentioned the challenges of working parents in a leadership talk. That small moment resonated deeply, leading to thousands of unsolicited stories and the creation of the #WorkSchoolHours platform. • Thought leadership is fueled by personal experience and action. Ellen’s credibility and influence stem from her lived experiences: leading in the military, becoming a parent, and coordinating a massive humanitarian effort. Her thought leadership emerged not from theory alone, but from taking action when she saw problems that needed solving. • Change begins when someone gets “pissed off enough to act.” Whether improving military leadership, reshaping workplace norms, or saving lives, Ellen demonstrates that passion, combined with persistence and a clear purpose, can spark real-world impact—even on systems as entrenched as the modern workplace. If this conversation sparked your interest in how empathy and personal experience can fuel workplace transformation, don’t miss our with , former Head of Mindfulness and Compassion Programs at LinkedIn. Like Ellen Joan Ford, Scott turned personal conviction into a platform for change—advocating for compassion as a strategic business imperative. Together, these episodes offer a powerful look at how thought leadership can humanize work and reshape what leadership looks like in today’s world. /episode/index/show/thoughtleadershipleverage/id/36310025

Crafting Books that Grow Your Brand and Business | Cathy Fyock | 640 04/20/2025

Crafting Books that Grow Your Brand and Business | Cathy Fyock | 640 What’s the real reason you want to write a book? If your answer doesn’t connect directly to your business goals, you may be missing the mark. In this episode of Leveraging Thought Leadership, Peter sits down with , a book strategist who helps authors write the right book—the one that aligns with their business, audience, and long-term strategy. Cathy shares why writing a book should never be step one. Instead, authors must start with a solid strategy: What do you want the book to do for your business? Who exactly are you writing it for? How will you leverage it to create opportunity, revenue, or credibility? We explore the importance of aligning your book’s content and audience with your current business model. Cathy also explains why writing for “everyone” is a mistake, and why serving a clearly defined niche can lead to powerful results—even if it feels narrow. If you’ve ever wrestled with the choice between self-publishing, hybrid, or traditional publishing, Cathy breaks down the pros and cons of each. Her recommendation? Own your IP, own your margins, and stay in control. You’ll also hear surprising insights about how some authors make more from not selling books—using them as a powerful sales tool to land clients, speaking gigs, and consulting contracts. Three Key Takeaways: • Start with strategy, not writing. A successful book begins with clear goals, a defined audience, and alignment with your business model—not just a blank page and good intentions. • Niche focus drives greater impact. Writing for a well-defined, specific audience builds credibility and creates stronger results than trying to appeal to everyone. • Books are business tools, not just products. The real ROI often comes not from book sales, but from using the book to generate leads, secure speaking engagements, or land high-value clients. If you found value in the strategic insights shared in this episode, you won't want to miss our conversation with : "." Becky, the founder and CEO of , delves into how authors can seamlessly integrate their books into their broader business strategies. She shares practical advice on launching a book, building a lasting platform, and ensuring your message reaches the right audience over time. This episode is a must-listen for anyone looking to amplify their thought leadership and make their book a cornerstone of their business growth. /episode/index/show/thoughtleadershipleverage/id/36139300

Turning Industry Disruption into Thought Leadership Success | Kerim Kfuri | 639 04/17/2025

Turning Industry Disruption into Thought Leadership Success | Kerim Kfuri | 639 When the world stopped getting its stuff, why did supply chain suddenly matter? In this episode, Peter Winick speaks with , global entrepreneur, author of "," and CEO of . Kerim reveals why he stepped into thought leadership—especially when his industry became the center of public attention overnight. Kerim discusses how the COVID-19 pandemic exposed significant gaps and misunderstandings about supply chain processes. He shares insights into why investing in thought leadership provided not just visibility but also credibility, distinguishing his company from competitors who focused solely on price. Learn how Kerim leveraged his expertise to educate and inform, turning a complicated topic into accessible knowledge. He explains how thought leadership helped him open doors, win larger clients, and attract top talent. Kerim also shares practical advice for businesses aiming to use thought leadership strategically, emphasizing patience, clear metrics, and the power of investing in yourself and your business. Are you ready to turn your expertise into your greatest competitive advantage? Three Key Takeaways: • Thought leadership is a powerful differentiator. It helps smaller companies compete against larger players by showcasing unique expertise and credibility. • Education builds trust. By making complex topics like supply chain more understandable, you position yourself as a go-to authority in your field. • ROI takes time. Thought leadership isn't a quick win—it's a long-term investment that pays off through visibility, client acquisition, and talent attraction. If you found Kerim Kfuri's insights on leveraging thought leadership to elevate brand credibility and attract top clients compelling, you'll appreciate of the Leveraging Thought Leadership podcast, featuring . Erica, a leading authority on 21st-century collaboration and CEO of Cotential, discusses model building, content development, and business growth. She shares how she developed assessment tools with a data-driven mindset and translated that data into targeted sales strategies. Both episodes highlight the transformative power of thought leadership in distinguishing a brand and driving business success /episode/index/show/thoughtleadershipleverage/id/36008630

Breaking Through the Noise: Targeted Thought Leadership That Drives Results | Paige Velasquez Budde | 638 04/10/2025

Breaking Through the Noise: Targeted Thought Leadership That Drives Results | Paige Velasquez Budde | 638 Are you spending your resources wisely to amplify your thought leadership—or just making noise? In today's fast-paced marketplace, standing out from the crowd is tougher than ever. Peter Winick is joined by , CEO at , one of Austin's fastest-growing agencies specializing in building people-driven brands. Paige shares insights from her extensive experience working with top global thought leaders and brands. Discover why your personal brand matters even more than your corporate identity. Paige explains how trust and connection are built person-to-person, especially in high-touch B2B environments. As the best-selling author of "" she emphasizes the importance of starting early—well before your next book or major event—to consistently showcase your expertise and build trust at scale. We dive into actionable strategies like narrowing your social media presence to the most impactful platform and harnessing the true value of PR through intentional, targeted micro-media placements. Plus, Peter and Paige unpack why vanity metrics won't help your business, and why an interview on the right niche podcast can sometimes be worth far more than a big-name media hit. Tune in to learn how to strategically build thought leadership that grows your revenue, enhances your credibility, and sustainably supports your long-term business objectives. Three Key Takeaways: • Start Early, Not Later: Building effective thought leadership isn’t about a one-time launch event; it's a consistent, ongoing practice. Start cultivating your brand now—well ahead of your next big milestone—to build trust, visibility, and credibility at scale. • Micro-Media Outperforms Vanity Metrics: Don’t chase big audiences for the sake of numbers. A targeted podcast or niche publication with the right listeners can deliver far greater business impact than generic exposure. • Your Personal Brand Matters Most: Clients Google people, not logos. Invest in clearly showcasing your personal expertise online to accelerate trust, strengthen relationships, and differentiate yourself from competitors. Looking to enhance your personal brand and build authentic relationships in the digital space? Our conversation with Paige Velasquez Budde emphasized the power of strategic PR and personal branding. To further explore building high-profile relationships through authenticity and trust, listen to our episode with —. Together, these episodes offer valuable insights into creating a strong personal brand and fostering meaningful connections. Ready to implement these strategies? Contact today to develop a personalized plan that amplifies your impact and accelerates your success. /episode/index/show/thoughtleadershipleverage/id/36008575

How Reluctant Thought Leaders Can Amplify Their Impact | Christina Wedgwood | 637 04/06/2025

How Reluctant Thought Leaders Can Amplify Their Impact | Christina Wedgwood | 637 Does thought leadership belong only to bold personalities and charismatic speakers? doesn't think so. In her book, ", Christina explores how deep thinkers, perfectionists, and even those uneasy about taking center stage can still powerfully shape ideas and conversations. In this conversation, Christina explains that thought leadership isn't about how loudly you speak—it's about clarity, simplicity, and authenticity. She argues that true impact comes from quiet, deliberate thinkers whose insights might otherwise go unnoticed. Christina reveals why "better" does not mean "louder," encouraging thought leaders to embrace their unique strengths rather than fitting into preconceived molds. Christina and Bill also delve into the emotional journey of creating thought leadership content. They discuss perfectionism and the common barrier of feeling "not ready yet," offering strategies to move past these hurdles and confidently share ideas. Christina emphasizes the importance of thinking partners—trusted individuals who challenge your thoughts and help refine your message. Drawing from her extensive authors and developing thought leadership content, Christina shares valuable lessons from writing her own book. She reflects on the vulnerability required to bring deep, authentic ideas to an audience and provides insights into sustaining impactful thought leadership over time. Whether you're reluctant or ready to embrace your role, this episode offers practical advice for creating meaningful, enduring thought leadership. Three Key Takeaways: • Thought Leadership Isn’t Only for Extroverts. Christina emphasizes that thought leadership isn't exclusive to big personalities who dominate stages. Her book, Better: A More Authentic Path for the Reluctant Thought Leader, opens doors for quieter, more introspective thinkers, perfectionists, and those hesitant to step into the spotlight, empowering them to share their meaningful ideas. • Better Does Not Equal Louder. Authentic and powerful thought leadership is not about being the loudest voice in the room. Instead, it's about clarity, simplicity, and genuine insight. Christina challenges the myth that louder equates to better, advocating instead for thoughtful reflection and deliberate expression as essential traits of true thought leadership. • Embrace Imperfection and Take Action. Many aspiring thought leaders delay sharing their ideas because they're waiting for perfection—one more book, another certification, or additional case studies. Christina advocates for getting your ideas out of your head and into the world, embracing vulnerability, and taking actionable steps even when conditions aren't "perfect." If you found our discussion on authentic thought leadership engaging, you might also appreciate our episode featuring Simon Leslie, CEO and Founder of Ink Global. In "," Simon shares how publishing his book, There Is No F in Sales, transformed his business and personal growth. He delves into the importance of using one's authentic voice in thought leadership and the unexpected opportunities that arise from it. Tune in to explore how embracing authenticity can amplify your impact in the thought leadership arena. /episode/index/show/thoughtleadershipleverage/id/35964135

Sales Isn’t Sleazy - If You’re Doing It Right | Lisa McLeod | 636 04/03/2025

Sales Isn’t Sleazy - If You’re Doing It Right | Lisa McLeod | 636 What if the secret to extraordinary sales success wasn't pressure—but purpose? believes the best salespeople aren't chasing quotas. They're chasing impact. Lisa is a bestselling author of "", keynote speaker, and creator of the Noble Purpose business philosophy. Her work has reached over 2 million people on LinkedIn Learning and been featured in . In this episode of Leveraging Thought Leadership, we dive deep into the heart of what drives real, sustainable sales success—and how organizations can embrace the purpose to outperform the market by 350%. We talk about the surprising results of Lisa’s research into top-performing sales teams. Spoiler alert: the best sellers aren’t ruthless closers—they’re purpose-driven professionals who genuinely care about making a difference. Lisa shares how she fused two sides of her life—sales and soul—to build a thriving thought leadership business that helps global brands like Hilton and ThyssenKrupp transform their culture from the inside out. Lisa also opens up about the business side of thought leadership. She discusses the challenges of scaling ideas across massive organizations and why turning insight into action requires more than just great content—it requires packaging, structure, and a path for others to teach it. If you're a thought leader wrestling with how to turn your big ideas into business results—or if you’re trying to bring more meaning into your work—this conversation is for you. Three Key Takeaways: • Purpose-driven sales outperform — Salespeople who focus on improving customers' lives consistently outperform their peers, proving that noble purpose is a strategic advantage, not just a feel-good concept. • Sales has an image problem — The profession is too often defined by its worst examples, but true sales success comes from empathy, trust, and a desire to serve—especially in B2B environments. • Thought leaders must sell their ideas — To create impact, you must connect your insights to the client’s pain points and speak their language; selling isn’t about being pushy, it’s about being relevant and solving real problems. If today’s conversation on purpose-driven sales sparked something for you, you won’t want to miss our episode with Mike Latch and Gregg Murphy, . While Lisa McLeod explores the human side of sales—leading with empathy and purpose—Mike and Gregg dive into how organizations can scale that impact without losing what makes it effective. Together, these episodes paint a powerful picture of what modern sales success looks like: purpose at the core, with systems that support it at scale. Listen next and discover how to align purpose with process to drive real, lasting growth. /episode/index/show/thoughtleadershipleverage/id/35962520

Transforming Discomfort into Influence | Sean Barnes | 635 03/30/2025

Transforming Discomfort into Influence | Sean Barnes | 635 Can an introvert become an influential thought leader? Today, Bill Sherman speaks with , , and host of . Sean didn't start out comfortable on stage. In fact, his first speaking experience—presenting technical details to executives—was uncomfortable enough to make many quit. Instead, it sparked his determination to transform discomfort into impactful communication. Sean shares his journey from tech executive to thought leadership advocate, highlighting how he incrementally built confidence through intentional practice and feedback. He emphasizes the power of storytelling to make complex ideas relatable and memorable, explaining how shifting focus from himself to the narrative eased his speaking anxiety. They explore Sean's venture into podcasting, where he initially struggled with mechanical scripts and low viewership. Sean describes how persistent commitment and iterative improvement turned his podcast into a thriving platform, dedicated to helping listeners grow as leaders. Sean and Bill discuss the crucial mindset shift from personal achievement to enabling others' success. Sean reveals how adopting this philosophy transformed his professional trajectory, opened doors, and deepened his fulfillment beyond financial gain. Listeners will find valuable insights on overcoming introversion, harnessing storytelling for greater influence, and why true leadership is about elevating others. Three Key Takeaways: • Public speaking is not an innate talent reserved for extroverts, but a learnable skill developed through intentional practice, consistent feedback, and stepping courageously into discomfort to incrementally build confidence and effectiveness. • Storytelling is a powerful tool for making complex or technical information engaging, relatable, and memorable, helping audiences emotionally connect to your message and amplifying your thought leadership impact. • Genuine leadership and thought leadership arise not from personal accomplishments alone, but from shifting focus toward empowering others—enabling their growth, success, and influence, thereby expanding your own legacy and effectiveness. For a deeper exploration of introverted leadership, listen to this episode with Marcel Wijermars' conversation on While Sean Barnes shares his transformation from public speaking anxiety into impactful storytelling, Marcel provides practical strategies for introverts to excel at networking and energy management. Together, these episodes reveal how introversion, when leveraged strategically, becomes a powerful advantage in authentic leadership and influential communication. /episode/index/show/thoughtleadershipleverage/id/35879395

Unlocking Careers Without College | Lawrese Brown | 634 03/23/2025

Unlocking Careers Without College | Lawrese Brown | 634 Is college really the only path to career success? In this compelling episode of Leveraging Thought Leadership, host Bill Sherman speaks with , author of "". Lawrese passionately challenges outdated ideas about success, advocating alternative pathways like apprenticeships, boot camps, and vocational training. Originally, Lawrese targeted her message to parents, aiming to reshape perceptions about college as the only route to financial stability. However, she discovered parents often held strong, traditional beliefs about higher education. Shifting her focus directly to students opened powerful conversations. Today's youth, she found, are eager for practical guidance and alternative routes aligned with their true interests. Lawrese reveals how crucial it is for students to trust their instincts, choose careers based on personal values, and recognize multiple forms of intelligence beyond academics. She argues that greater awareness and visibility of non-college paths will empower students, improve self-esteem, and encourage more fulfilling career choices. Lawrese pushes listeners to rethink the "college-or-bust" narrative and advocates celebrating individual paths to success. Three Key Takeaways: • College isn't the only pathway to career success. Alternative routes like apprenticeships, vocational training, and boot camps offer viable, fulfilling opportunities. • Targeting the right audience matters. Shifting the message from parents, who often hold traditional views on education, directly to students can open doors to meaningful conversations and greater openness. • Empowering young people with practical knowledge of alternative career paths encourages informed decisions, higher self-esteem, and more aligned, fulfilling careers. Lawrese Brown emphasizes the importance of crafting your own unique career path, a message echoed by in his episode on personal leadership journeys. Check out Tony’s insights for more on challenging conventional thinking. Together, these conversations inspire you to redefine success on your own terms, driven by passion, curiosity, and genuine fulfillment. /episode/index/show/thoughtleadershipleverage/id/35700770

Leveraging Awkward Moments for Business Success | Henna Pryor | 633 03/20/2025

Leveraging Awkward Moments for Business Success | Henna Pryor | 633 Ever felt awkward in a meeting, on stage, or in a tough conversation? What if that discomfort wasn’t a weakness—but an advantage? In this episode of Leveraging Thought Leadership, Peter sits down with workplace performance expert , author of , to explore the hidden power of social discomfort. Henna breaks down why avoiding awkward moments only makes them worse—and how embracing them can lead to stronger communication, better leadership, and a more resilient mindset. They discuss why so many leaders fear saying the wrong thing (especially in today’s hyper-visible world), how the "spotlight effect" distorts our self-perception, and why placing small bets is the key to building a thought leadership platform. Henna also shares her journey from finance to executive coaching to keynote speaking—proving that growth often comes from stepping into discomfort. This conversation will change the way you think about awkwardness—and might just help you unlock your next big leadership breakthrough. Three Key Takeaways: • Avoiding Awkwardness Makes It Worse – Awkward moments happen to everyone, but dodging them only amplifies the discomfort. Acknowledging and embracing these moments can make you appear more confident and authentic. • Small Bets Lead to Big Wins – Instead of making massive, risky moves, successful thought leaders test ideas by placing small bets—through LinkedIn posts, speaking engagements, or content experiments—to see what resonates before doubling down. • Your Perceived Failures Matter Less Than You Think – The "spotlight effect" tricks us into believing people notice our mistakes more than they actually do. In reality, most people quickly move on—so stop overanalyzing and keep moving forward. Awkward moments often come from misspeaking or making mistakes. Just as Henna Pryor suggests addressing the awkward head-on, Priya Nalkur encourages leaders to embrace imperfection. Both perspectives highlight the power of authenticity and resilience in leadership. If you want to learn how to turn your perceived flaws or failures into strengths, don’t miss this episode ! /episode/index/show/thoughtleadershipleverage/id/35617665

The Science of Success: How High Achievers Think and Win | Dr. Ruth Gotian | 632 03/16/2025

The Science of Success: How High Achievers Think and Win | Dr. Ruth Gotian | 632 How do you turn an idea into lasting thought leadership? has done just that—translating academic research on high achievers into actionable insights that help individuals and organizations thrive. In this episode, we explore the power of mentorship, the resilience of high achievers, and the relentless pursuit of excellence. Ruth shares stories of Olympic champions, astronauts, and Nobel laureates who refused to settle for mediocrity. Like , who applied to NASA for a decade before becoming the agency’s chief astronaut. Or the Olympian already planning his next win on the flight home. Ruth knows success isn’t a talent—it's a learned skill. She shares how to identify your superpowers, leverage them, and plant ambition like a seed that grows into unstoppable drive. She also reveals her own journey of thought leadership—from struggling with the first chapter of to writing books, speaking globally, and democratizing knowledge in every format possible. Her latest book, , co-authored with , was named Runner-Up for Leadership Book of the Year (The Leadership Awards 2024). Whether you're looking to elevate your own success or help others rise, Ruth’s insights will change the way you think about achievement. Three Key Takeaways: • Success is a Learned Skill, Not Just Talent – High achievers aren’t born extraordinary; they develop habits, resilience, and a relentless pursuit of growth. Whether it's Olympians, astronauts, or Nobel laureates, they all follow a process to success that anyone can adopt. • Mentorship is a Game-Changer – The right mentors can push you further than you ever imagined. Surround yourself with people who believe in you more than you believe in yourself, ask the tough questions, and challenge you to think bigger. (The Financial Times Guide to Mentoring explores this in depth.) • Persistence Separates the Good from the Great – Dr. Peggy Whitson applied to be an astronaut for 10 years before finally being accepted—then went on to become NASA’s Chief Astronaut. The difference between those who succeed and those who don’t? They refuse to give up. Want to know if you are a High Achiever? Take this 2 minute to find out. /episode/index/show/thoughtleadershipleverage/id/35578140

Podcasting for Influence: How to Build Authority Without Ads | Mischa Zvegintzov | 631 03/13/2025

Podcasting for Influence: How to Build Authority Without Ads | Mischa Zvegintzov | 631 Are you really a thought leader—or just claiming the title? Today's guest , Chief Influence Officer at , thought he was a Thought Leader. As a sales expert with decades of experience, he knew how to pitch. But when a podcast host bluntly told him, “You don’t look like a thought leader,” everything changed. In this episode, Mischa shares how he pivoted from traditional sales tactics to leveraging podcast guesting as his primary vehicle for influence. He reveals how appearing on 100+ shows transformed his credibility, opened doors, and led to unexpected opportunities. Peter and Mischa also dive into the hidden power of podcast guesting—why it's more than just getting on a mic, how to “hijack” an audience the right way, and why most guests completely miss out on maximizing their impact. If you’ve ever wondered whether you’re showing up as a true thought leader or just another name in the noise, this conversation is for you. Expect candid insights, hard-hitting truths, and actionable takeaways on elevating your brand, proving your expertise, and turning podcasting into a game-changing growth strategy. Listen now and learn how to amplify your thought leadership without breaking the bank. Three Key Takeaways: • Podcast guesting is a powerful thought leadership tool – Being a guest on the right podcasts allows you to tap into established audiences, build credibility, and position yourself as an expert without heavy marketing spend. • Most guests fail to maximize their impact – Simply appearing on a podcast isn’t enough; thought leaders must engage in strategic pre-show preparation, deliver value-driven conversations, and actively promote their episodes post-release. • Thought leadership is about proof, not claims – Having a strong message isn’t enough; you need visible credibility. Leveraging podcast guesting effectively can create the social proof necessary to establish real authority in your space. If you've had trouble finding the distinction between Thought Leader and Influencer check out this to learn the difference. /episode/index/show/thoughtleadershipleverage/id/35503130

Predicting the Market with the Wisdom of Crowds | Vuk Vuković | 630 03/06/2025

Predicting the Market with the Wisdom of Crowds | Vuk Vuković | 630 Can social media predict the stock market? , CIO and co-founder of , believes it can. His hedge fund leverages the wisdom of the crowd and a proprietary network analysis of social media bubbles to forecast weekly equity market movements. With a PhD in political economics and a track record of accurately predicting elections—including Brexit and Trump—he's now applying his methodology to finance. Vuk started by testing his theory transparently, using his own money and publishing every move in a newsletter. The results? Turning $1,000 into $54,000 in just two years. His audience didn't just watch—they invested. Half of his initial hedge fund backers came from readers who followed his journey. The secret isn't just crowd wisdom. It’s about identifying and weighting opinions correctly. Some people—especially those stuck in echo chambers—make terrible predictors. Vuk’s method filters out the noise, finding the right voices to forecast market trends with over 60% accuracy. Beyond trading, he’s expanding his thought leadership through speaking, writing, and his new book, . By connecting network theory to both financial markets and political influence, he’s building a broader platform for his ideas. Listen in as we explore the intersection of thought leadership, data-driven forecasting, and the power of social media. Three Key Takeaways: • The Wisdom of Crowds Works—If You Filter the Right Voices Crowd predictions are powerful, but only when analyzed correctly. Vuk’s methodology accounts for social media bubbles and bias, identifying the most reliable predictors rather than just following the loudest opinions. • Transparency Builds Trust—and Attracts Investors By publicly testing his trading model with his own money, Vuk proved its effectiveness. His thought leadership strategy—sharing real results in a newsletter—turned followers into hedge fund backers. • Network Theory Applies Beyond Finance Vuk’s research on elite influence and inequality connects directly to his market prediction model. Whether in politics or finance, understanding how people interact within networks provides a competitive edge. /episode/index/show/thoughtleadershipleverage/id/35465530

AI, Leadership, and the Future: What We Know (and What We Don’t) | Nada Sanders | 629 03/02/2025

AI, Leadership, and the Future: What We Know (and What We Don’t) | Nada Sanders | 629 How do you lead in a world where the future keeps shifting? , a distinguished professor at , an expert in and AI-driven decision-making, believes the key is humility. In this episode, we dive into why thought leaders must stay agile, question assumptions, and embrace uncertainty. AI is reshaping business, but no one truly knows what the future holds. Leaders are under pressure to "do something" with AI, yet many don't fully understand its implications. Nada argues that real success lies in balancing human intelligence with machine capabilities—knowing when to trust AI and when to override it. We explore how thought leadership is evolving in this era of rapid change. From the risk of AI-generated misinformation to the need for cross-disciplinary expertise, Nada reveals why rigid thinking is a liability. Thought leaders must develop skills in critical thinking, scenario planning, and resilience. The best leaders won’t be those who make bold, absolute claims—they’ll be the ones who stay curious, adapt quickly, and help others navigate the unknown. As AI-generated content increases, the ability to discern truth from illusion becomes essential. Nada shares why experience matters more than ever and why businesses that sideline senior expertise in favor of digital skills alone are making a critical mistake. Success will come to those who combine deep domain knowledge with the agility to reframe their thinking. We also discuss the future of human-machine collaboration, the power of philosophy in leadership, and why taking time to reflect is more important than ever. Thought leadership isn't just about sharing ideas—it’s about asking the right questions and challenging the status quo. Three Key Takeaways: • Humility is a Superpower in AI-Driven Leadership – Thought leaders must embrace uncertainty and continuously update their perspectives. Absolute certainty is a liability in a world where change is constant. The best leaders will ask, “What don’t we know?” instead of making rigid predictions. • AI is a Tool, Not a Replacement for Human Judgment – AI can generate insights, but it lacks context, experience, and the ability to distinguish truth from misinformation. The leaders who thrive will be those who know when to trust AI, when to challenge it, and how to integrate human expertise with machine intelligence. • Success Requires Cross-Disciplinary Thinking and Adaptability – Siloed expertise is no longer enough. Leaders must develop broad knowledge, connect insights across disciplines, and stay agile. Organizations that combine senior experience with emerging digital skills will have a competitive advantage over those that rely solely on technology. If you are interested in the way AI as a tool is being used in the Thought Leadership space listen to this episode with guest about getting good ideas in front of the right audience and how AI can help. /episode/index/show/thoughtleadershipleverage/id/35415410

Scaling Sales, Not Sacrificing Quality – The AI-Driven Secret to Billion-Dollar Growth | Mike Latch & Gregg Murphy | 628 02/23/2025

Why Leaders Struggle with Emotional Depth (And How to Fix It) | Adam Dorsay | 627 02/20/2025

Why Leaders Struggle with Emotional Depth (And How to Fix It) | Adam Dorsay | 627 Are you truly connected—to yourself, to others, to your purpose? , psychologist, , and author, joins me for a deep conversation on how connection shapes our lives. From working with Silicon Valley execs to writing his new book , Adam explores the ways we build (or neglect) meaningful connections. We dive into the challenges of self-awareness, the dangers of distraction, and why so many high-achievers struggle with emotional depth. Adam shares powerful insights on how small, intentional shifts can lead to richer relationships, greater resilience, and a more fulfilling life. He also opens up about his own journey—overcoming dyslexia and ADHD, reinventing himself in midlife, and learning to communicate his ideas in a way that truly resonates. Whether you’re a leader, creator, or someone seeking more meaning, this episode will inspire you to rethink how you engage with the world around you. And if you’ve ever struggled to finish a book, Adam has some surprising lessons on what it really takes to turn big ideas into something lasting. Tune in to rethink connection, intention, and what it means to be truly alive. • Connection Starts with You – Many people look outward when they feel disconnected, blaming relationships, work, or circumstances. But real, lasting connection begins with self-awareness and intentionality. If you don’t connect with yourself first, every other connection will suffer. • Distraction is the Enemy of Meaningful Relationships – Social media, endless to-do lists, and digital distractions are stealing our ability to be present. Small, intentional actions—like sending a thoughtful voice message or truly listening in a conversation—can transform our personal and professional relationships. • Intentional Living Requires Effort – Most people let life happen to them rather than actively shaping their experiences. Taking time to reflect on what truly brings joy and fulfillment can help avoid the regret of “love left on the table.” Thought leaders must apply the same strategic thinking to their personal lives as they do to their work. Adam explores the critical role of self-awareness and intentionality in building meaningful connections. In this , Peter highlights how a lack of self-awareness can unknowingly lead to self-sabotage. /episode/index/show/thoughtleadershipleverage/id/35338140

Building Resilience: A Thought Leader’s Guide to Thriving After Tragedy | Nina Sossamon-Pogue | 626 02/16/2025

Building Resilience: A Thought Leader’s Guide to Thriving After Tragedy | Nina Sossamon-Pogue | 626 Trigger Warning: This episode includes discussions of severe accidents, injuries involving young individuals, and mentions of suicide and self-harm related to these events. While these topics are integral to the conversation, some listeners may find them distressing. If you wish to avoid these sections, please skip from 17:46 to 25:06. What happens when your life takes an unexpected, tragic turn? How do you find the strength to move forward? In this episode of Leveraging Thought Leadership, Bill Sherman speaks with , a former elite gymnast, Emmy-winning news anchor, and tech executive turned resilience expert. Nina shares her harrowing journey through public failures, personal tragedy, and how she turned pain into purpose. Nina's story is one of extraordinary highs and devastating lows. She opens up about missing her shot at the Olympics, a career-ending injury, and an unimaginable accident that left her questioning whether she could go on. Yet, through it all, she found resilience—a word she embraces as the ability to adapt positively, no matter what life throws your way. This episode isn't just about overcoming adversity. It's about building thought leadership from lived experience. Nina reveals how she transformed her hardships into a framework for resilience, tested through years of research and personal reflection. From being the person everyone turned to during crises to becoming a sought-after speaker on resilience, Nina's path is both inspiring and instructive. Listen as Nina discusses her evolution from telling others' stories as a journalist to sharing her own. She candidly explores the challenges of defining her thought leadership, navigating the pressures of public failure, and staying authentic in an industry often driven by spectacle. This conversation is a must-listen for anyone grappling with failure, burnout, or the relentless pursuit of excellence. Nina's insights on resilience offer a guiding light for thought leaders and high achievers alike. Three Key Takeaways: • Resilience is built through facing and learning from failure. Nina’s journey shows that setbacks, whether public or personal, can become catalysts for growth when we confront them head-on and adapt positively. • Thought leadership often emerges from personal experience and rigorous reflection. Nina’s hardships inspired her to develop a framework for resilience, demonstrating that impactful thought leadership is often rooted in lived experiences and deep introspection. • Authenticity and vulnerability are essential in thought leadership. By sharing her personal struggles, Nina highlights the importance of being genuine and open, which helps build trust and connection with audiences. Resilience isn’t just about bouncing back—it’s about adapting, growing, and finding strength in adversity. If you enjoyed the topics in this episode we recommend listening to on Resilience Redefined. Both episodes highlight the intersection of mental health, professional reinvention, and the ability to thrive after setbacks. /episode/index/show/thoughtleadershipleverage/id/35286070

The Secret to Landing More Speaking Gigs | Cam Beaudoin | 625 02/13/2025

Beyond Influence: Why Expertise Beats Popularity | Eric Sheinkop | 624 02/06/2025

Beyond Influence: Why Expertise Beats Popularity | Eric Sheinkop | 624 Is the influencer model broken? Consumers are drowning in five-star reviews and paid endorsements. But what if credibility, not clout, was the real driver of influence? In this episode of Leveraging Thought Leadership, Peter Winick sits down with , entrepreneur, author, and tech innovator. Eric built the world’s largest community of unsigned musicians, helping them monetize their work through brand partnerships. Now, he’s taking on another industry ripe for disruption—online reviews and influencer marketing. Eric’s company, , is flipping the script. Instead of influencers with massive followings but little expertise, they partner with professionals—athletes, doctors, and industry specialists—who actually know their stuff. The result? Trustworthy product recommendations that resonate with consumers in a way traditional influencer marketing no longer does. Eric shares the evolution of his thought leadership journey, from struggling to get into boardrooms to becoming a bestselling author and sought-after speaker. He breaks down the steps that took him from white papers to keynotes to writing the book "" that made Microsoft come calling. If you’re trying to cut through the noise, establish credibility, and build a business that thrives on trust, this conversation is packed with insights you won’t want to miss. Three Key Takeaways: • Credibility Beats Popularity – Consumers are growing skeptical of traditional influencer marketing, making expert-driven recommendations more valuable than ever. • Thought Leadership Opens Doors – Writing books, publishing white papers, and speaking at events can transform expertise into opportunities and business growth. • Industries Ripe for Disruption – Outdated systems, like the current review and influencer models, create opportunities for innovation and trust-based marketing. Eric shows why getting the right influencer is more important than the one with the most followers. If you want to follow in his footsteps you'll have to know your audience, and not just in general terms. Check out this article by Peter Winick on how to and why being able to do so is critical. /episode/index/show/thoughtleadershipleverage/id/35100925

The Courage to Lead: Saying Yes to Hard Things | Rajeev Kapur | 623 02/02/2025

The Courage to Lead: Saying Yes to Hard Things | Rajeev Kapur | 623 What does it take to chase greatness in a world of rapid change? , CEO of and bestselling author, shares his journey of saying "yes" to hard things—from navigating international markets in the early days of Gateway and Dell to leading businesses during a global pandemic. His stories reveal the resilience and courage required to build opportunities where none seem to exist. Rajeev opens up about how bold decisions and a mindset of growth led him to write his first book, , during the challenges of COVID-19. He outlines his "GREAT" framework—Gratitude, Resilience, Empathy, Accountability, and Transparency—essential traits for leaders facing demographic shifts, technological disruptions, and cultural divides. This episode also explores Rajeev’s second book, , written for those intimidated by technology. He explains how generative AI can empower individuals and why understanding its potential and risks is crucial in today’s world. From harnessing AI for business to embracing deep fakes as a societal challenge, Rajeev makes the case for thoughtful leadership in an era of disruption. Whether you’re a CEO, entrepreneur, or aspiring thought leader, Rajeev’s insights will inspire you to step up, stay curious, and embrace the hard path to success. Three Key Takeaways: • Saying Yes to Hard Challenges: Taking on difficult tasks and stepping out of your comfort zone can fast-track career growth and open unexpected opportunities. • The "GREAT" Leadership Framework: Gratitude, Resilience, Empathy, Accountability, and Transparency are essential traits for navigating disruption and leading effectively in today’s fast-changing world. • AI is for Everyone: Understanding and embracing AI’s potential—even for non-technical individuals—can drive innovation and create new opportunities, but leaders must also be mindful of its risks, like deep fakes and ethical concerns. Rajeev has a GREAT framework and you can too! Thought Leadership consists of four components that must work together. You can learn more about them . /episode/index/show/thoughtleadershipleverage/id/35053360

Aligning Leadership and Empathy | Hortense le Gentil | 622 01/30/2025

Aligning Leadership and Empathy | Hortense le Gentil | 622 What do horses and leadership have in common? According to executive leadership coach and author of , a lot more than you might think. In this episode of Leveraging Thought Leadership, Hortense shares how lessons learned from show jumping shaped her understanding of empathy, communication, and trust—core elements of great leadership. She explores how leaders, like riders, must align with their teams, anticipate obstacles, and build trust to achieve success. Hortense's journey to becoming a world-renowned executive coach wasn't conventional. She didn’t set out to be a coach—she simply wanted to help others. Over time, her unique insights and human-centered approach to leadership attracted top executives and organizations looking to go beyond strategy and truly connect with their teams. In this conversation, Peter and Hortense discuss the difference between transactional coaching and transformative coaching. They dive into the common challenges executives face—self-doubt, old narratives, and the struggle to balance strategic execution with authentic leadership. Hortense reveals how she helps leaders break free from limiting beliefs and redefine their leadership identity. The discussion also touches on the evolving landscape of thought leadership, the shift from traditional keynote speaking to more interactive formats like fireside chats, and why authenticity is the key to making a real impact. If you’re ready to unlock your leadership potential and shine your light in the world, this episode is a must-listen. Three Key Takeaways: • Leadership is about alignment and trust. Just like in show jumping, leaders must align with their teams, anticipate obstacles, and build trust to achieve success. Leadership isn’t about control—it’s about connection. • Authenticity drives impact. Leaders who embrace their true selves and lead with empathy create stronger, more engaged teams. Authenticity is the key to unlocking leadership potential and making a meaningful impact. • The landscape of thought leadership is evolving. Traditional keynotes are being replaced by more interactive formats like fireside chats, allowing for deeper, more personalized engagement with audiences. /episode/index/show/thoughtleadershipleverage/id/34945675

Thought Leadership in Action: Making Big Ideas Accessible | Lisa DeFrank-Cole | 621 01/26/2025

Thought Leadership in Action: Making Big Ideas Accessible | Lisa DeFrank-Cole | 621 Where do big ideas come from, and how do we make them accessible to the next generation? Thought leadership isn't just about creating new ideas—it’s about synthesizing insights and making them available to those who need them most. In this episode of Leveraging Thought Leadership, we explore the fascinating journey of , professor and director of Leadership Studies at . From growing up in a coal mining town to becoming an author and academic leader, Lisa’s story is one of perseverance, curiosity, and impact. Lisa shares how she identified a critical gap in leadership education—women in leadership—and turned it into an award-winning textbook that’s now shaping classrooms across the country. She dives into the importance of synthesizing research to make complex ideas more digestible and highlights the role of educators in bridging the gap between academia and real-world application. We also explore the challenges of taking thought leadership beyond the classroom. Lisa discusses the need for visibility, the power of speaking up, and the reality that simply writing a book isn’t enough. Thought leadership requires patience, persistence, and proactive engagement to truly make an impact. If you’ve ever wondered how to turn your ideas into something tangible and enterprise-ready, this conversation will give you valuable insights. Ready to learn how to connect ideas with the audiences who need them most? Three Key Takeaways: • Thought leadership requires synthesis, not just creation. Making complex ideas accessible to a broader audience is crucial for driving real impact and fostering new generations of leaders. • Bridging the gap between academia and practice takes effort. Sharing insights beyond the classroom requires proactive engagement, visibility, and a willingness to step outside traditional academic circles. • Opportunities arise when you speak up. Whether it’s writing a book or seeking new platforms, voicing ideas to the right people can open unexpected doors and create meaningful change. Lisa found opportunities by speaking up. Take a look at this infographic for ideas on . /episode/index/show/thoughtleadershipleverage/id/34944025

The Power of a Good Question | Laurence Minsky | 620 01/19/2025

The Power of a Good Question | Laurence Minsky | 620 What if curiosity could change the course of your career? Today on Leveraging Thought Leadership, shares how a simple question about advertising portfolios led to a book deal for his first book: , that transformed his professional path. From launching an advertising career to becoming an academic thought leader, Laurence demonstrates the power of asking the right questions, collaborating with experts, and turning curiosity into action. Laurence’s story is a roadmap for anyone looking to break into a new industry or expand their influence. He explains how identifying gaps in knowledge and pursuing them relentlessly has driven his career, leading to the publication of ten books and a thriving consulting practice. Whether it’s exploring emerging trends like conversational AI or mastering the nuances of audio branding, Laurence has built a reputation as a lifelong learner who stays ahead of the curve. In this conversation, Laurence and Bill Sherman explore how thought leadership creates unexpected opportunities. They discuss the importance of finding the right collaborators, the role of storytelling in creating impactful content, and how a well-timed idea can position you as a leader in your field. Laurence’s insights on navigating career shifts, adapting to new challenges, and staying relevant in a rapidly changing world will inspire listeners at any stage of their professional journey. This episode is a must-listen for leaders, creatives, and anyone eager to turn curiosity into success. Learn how to identify trends before they emerge, create meaningful content, and use thought leadership to open doors you never imagined. Three Key Takeaways: • Curiosity Sparks Opportunity: A simple question can lead to big opportunities. Laurence Minsky’s curiosity about advertising portfolios led to a book deal that transformed his career trajectory. • Collaboration Amplifies Success: Partnering with experts and blending skill sets can create impactful content and open doors to new industries or roles. • Thought Leadership Requires Action: Identifying gaps in the market, pursuing emerging trends, and sharing insights are key to staying relevant and creating lasting impact. Laurence discussing how collaboration is key. If you're ready to elevate your platform or bring your ideas to life, book a with our team at Leveraging Thought Leadership. Let’s explore how we can help you achieve greater success. /episode/index/show/thoughtleadershipleverage/id/34827840

Blueprint for Unleashing Innovation in Thought Leadership | Maxine Mackie | 619 01/16/2025

Blueprint for Unleashing Innovation in Thought Leadership | Maxine Mackie | 619 How do you bridge the gap between brilliant ideas and real-world impact? In this episode, Peter Winick sits down with , Managing Director of , to explore the art of translating thought leadership into actionable innovation. Maxine shares her journey from working with IBM’s research labs to founding a global expert network. She reveals the power of connecting thought leaders with businesses to solve real problems and drive progress. Maxine highlights the challenges of identifying hidden experts—those who are brilliant in their domains but often overlooked because they don’t self-promote. She also emphasizes the value of collaboration in creating impactful thought leadership and why innovation often thrives at the intersection of diverse perspectives. Together, they discuss strategies for thought leaders to commercialize their expertise while staying relevant in a rapidly changing world. This conversation is packed with actionable insights for thought leaders, CEOs, and anyone looking to turn innovation into a competitive edge. Don’t miss Maxine’s advice on finding your voice, building a network, and navigating the balance between isolation and collaboration in thought leadership creation. Three Key Takeaways: • Collaboration Fuels Innovation: Thought leadership thrives at the intersection of diverse perspectives, and collaboration often sparks the most impactful ideas. • Hidden Experts Hold Untapped Value: Many brilliant minds remain undiscovered because they don’t self-promote. Finding and amplifying these experts is key to solving complex business challenges. • Translate Ideas Into Action: Success in thought leadership requires bridging technical or academic brilliance with clear, actionable strategies that resonate with businesses and drive results. Maxine emphasizes the transformative potential of collaboration in driving innovation. To explore how collaborating with clients can unlock new levels of value, we invite you to read this insightful article by Peter Winick. /episode/index/show/thoughtleadershipleverage/id/34806785

Breaking the Stigma: Mental Health in the Professional World | Stephen J. Dietrich | 618 01/09/2025

Breaking the Stigma: Mental Health in the Professional World | Stephen J. Dietrich | 618 What happens when a high-powered attorney decides to tackle fear and anxiety head-on? On this episode of Leveraging Thought Leadership, Peter Winick speaks with , corporate and author of . Stephen shares how introspection and personal growth reshaped his approach to life and business. He explains how addressing emotional and mental health helped him not only find happiness but also skyrocket his professional success. Stephen discusses the surprising link between vulnerability and stronger client relationships. He details how embracing openness led to better teamwork, trust, and deeper connections in his law practice. His story challenges conventional thinking, proving that emotional honesty can drive exceptional business outcomes. From mental health stigma to corporate performance, Stephen’s journey is a powerful example of how courage and self-awareness can transform both individuals and organizations. This conversation is packed with insights for leaders ready to rethink how they engage with their teams and clients. If you’re wondering how emotional well-being can align with professional excellence, this episode will leave you inspired. Three Key Takeaways: • Vulnerability Builds Trust: Embracing emotional openness can deepen relationships with clients, colleagues, and teams, fostering collaboration and mutual respect. • Mental Health Drives Success: Addressing fear and anxiety not only enhances personal happiness but also leads to measurable improvements in professional performance and business outcomes. • Modeling Behavior Matters: Leaders who demonstrate transparency and resilience create an environment where others feel empowered to engage authentically, driving better teamwork and innovation. Thought Leadership like what Stephen is doing has the power to change lives, but getting it into the world can be an uphill battle. If you feel like you are losing your passion for thought leadership, read this article to get some tips from Peter on how to . /episode/index/show/thoughtleadershipleverage/id/34747320

Mastering Innovation and Clarity: Best Practices from 2024’s Thought Leaders | Best of 2024 with Bill Sherman | 617 01/05/2025

The Best of 2024: Insights from Top Thought Leaders | Best of 2024 with Peter Winick | 616 01/02/2025

The Rock of Trust: A Framework for Impactful Leadership | Karen & Aneil Mishra | 615 12/29/2024

The Rock of Trust: A Framework for Impactful Leadership | Karen & Aneil Mishra | 615 How do you take an academic idea and turn it into a global movement? On this episode of Leveraging Thought Leadership, Bill Sherman dives deep with and , exploring their journey of transforming the "" framework into an impactful leadership tool. From the humble beginnings of self-publishing to securing high-profile consulting contracts, this episode showcases the art of bridging academic rigor with practical application. Aneil shares the origins of his trust framework, which emerged from research in crisis-ridden industries, and how Karen's marketing expertise rebranded it from a "Rock" to "ROCC"—making it memorable and actionable. Their collaborative effort highlights the importance of translating academic language into compelling, relatable messages. The Mishras’ story is a testament to the power of resilience, boldness, and cross-disciplinary collaboration. The couple also reflects on overcoming challenges, including rejection from publishers who deemed them "not famous enough." Undeterred, they self-published, gained traction, and proved that meaningful ideas can transcend barriers. Karen’s advice to her younger self? Be bolder and unapologetically share relevant academic insights with the world. Aneil adds, tackle big, important problems, as they keep you motivated and aligned with purpose. Their legacy, especially Aneil’s enduring contributions to trust research, serves as a blueprint for turning intellectual passion into a movement that inspires executives, students, and practitioners alike. This episode is both a masterclass in thought leadership and a heartfelt tribute to Aneil’s impact. Three Key Takeaways: • The Rock of Trust Framework: Aneil Mishra's research on trust identified four key pillars: reliability, openness, competence, and caring. Rebranded with Karen's marketing expertise, this framework became a memorable and impactful leadership tool applied across industries and organizations. • From Rejection to Resilience: Despite being told they weren’t “famous enough” to publish their book, the Mishras self-published and gained traction. Their persistence turned rejection into opportunity, eventually leading to consulting contracts and increased credibility in the leadership space. • Bridging the Academic-Practitioner Divide: Karen and Aneil emphasized translating academic insights into practical tools. Their ability to speak the language of both executives and students showcased the importance of making complex ideas relatable and actionable. /episode/index/show/thoughtleadershipleverage/id/34633150

The Transformative Power of Failure | Paul Glover | 614 12/19/2024

The Transformative Power of Failure | Paul Glover | 614 What does it take to truly transform and lead authentically? knows. Once a successful trial attorney, his life unraveled due to choices that led to federal prison. But from the depths of failure, Paul emerged not only as a survivor but as a powerhouse coach for C-suite executives. His journey is raw, unfiltered, and deeply inspiring, blending lessons of humility, resilience, and hard-won wisdom. Paul’s story is one of dramatic reinvention. Prison, he says, saved his life and softened his perspective, forcing him to confront blind spots and triggers that once drove destructive behavior. Today, his “No BS” coaching method empowers leaders to tackle their echo chambers and embrace failure as a growth tool. From offering money-back guarantees to positioning himself as a modern-day “fool” who tells leaders the hard truths, Paul’s approach is anything but conventional. Leadership, Paul argues, demands the courage to fail and the humility to learn. His coaching and emphasize resilience, not just to bounce back but to bounce forward. Drawing parallels to psychological safety and historical figures like the court jester, Paul challenges leaders to seek and trust those who hold them accountable, creating space for transformation. The key? Being brutally honest—with themselves and their teams. Paul’s message is a wake-up call to leaders everywhere: true leadership isn’t about being perfect; it’s about embracing imperfection and turning failure into fuel for growth. With humor, candor, and authenticity, Paul Glover inspires audiences to rethink success and take bold, transformative steps forward. Three Key Takeaways: • Transformation Through Failure: Paul Glover’s journey from a successful attorney to a convicted felon and then a sought-after coach highlights the power of embracing failure as a tool for personal and professional growth. He demonstrates how confronting blind spots and taking accountability can lead to profound transformation. • Authentic Leadership Requires Honesty: True leaders need to break out of echo chambers and surround themselves with people who provide honest, unfiltered feedback. Paul’s approach as the “No BS” coach underscores the importance of humility, self-awareness, and the willingness to hear hard truths. • Resilience Goes Beyond Recovery: Leadership isn’t just about bouncing back; it’s about bouncing forward. Paul emphasizes resilience as the ability to learn from failures and turn them into opportunities for growth, fostering a leadership style that is both dynamic and transformative. Instead of running from his past Paul has put it forward as part of his authentic self. When you present your thought leadership are you being authentic or just trying to go viral? Check out this short video by Peter Winick to discover why being your real self is more important. /episode/index/show/thoughtleadershipleverage/id/34433025

Leveraging Thought Leadership

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