EP 264 – Todd Palmer: Everything Happens For Me, Not To Me
Release Date: 07/03/2025
Paper Napkin Wisdom
In his return to Paper Napkin Wisdom, Todd Palmer—renowned executive coach, keynote speaker, and founder of Extraordinary Advisors—brings with him a powerful reframe that resonates deeply with anyone navigating tough leadership terrain: "Everything happens 4 me, NOT 2 me." Todd isn’t new to turning adversity into opportunity. As a CEO who once faced near-bankruptcy before rebuilding a multi-million-dollar business, he understands what it means to transform challenges into lessons. Now, as a coach to executives across North America, he teaches others to lead with intention,...
info_outlinePaper Napkin Wisdom
David Herle, a political strategist, pollster, and principal at The Gandalf Group, has spent decades helping shape public opinion and advising leaders in the highest circles of Canadian politics. From managing campaigns for Prime Minister Paul Martin to shaping the narrative through his influential podcast The Herle Burly, David knows what it means to engage with power—not as an abstract concept, but as something that drives change, shapes nations, and alters lives. In this episode of Paper Napkin Wisdom, David drops a truth bomb that cuts through the fog of niceties in leadership:...
info_outlinePaper Napkin Wisdom
Michael Walsh is back with another profound insight in episode 262 of Paper Napkin Wisdom, continuing our “Freedom by Design” series. As the founder of Walsh Business Growth, Michael brings decades of experience helping companies build freedom within their businesses by designing scalable, people-first systems. In this episode, he shares a deceptively simple yet deeply strategic napkin: “Train & Grow Your People – It’s All About Results!” This message, like so many of Michael’s, anchors big transformation in an elegant framework. At the heart of the napkin is a...
info_outlinePaper Napkin Wisdom
When Ross Albers found himself fired just two weeks before his wedding, most people would have panicked. Instead, Ross did something remarkable: he founded his own law firm. What started as a necessity quickly became a proving ground for building a business with intention—and more importantly, with vision. In this episode of Paper Napkin Wisdom, Ross shares a powerful lesson written on a napkin: “You have to work ON your business instead of IN it. From there, you can HIRE, ACQUIRE, and INSPIRE.” This isn’t just a play on words. It’s a strategic mindset...
info_outlinePaper Napkin Wisdom
In Episode 260 of Paper Napkin Wisdom, we sit down with Toni Harrison, the powerhouse CEO of , a nationally recognized communications firm. Toni brings not only decades of experience in high-stakes PR and crisis management, but also a deeply personal and refreshingly honest take on what it means to be resilient in business and life. Her napkin reads: “Toni’s 4 Pillars of RESILIENCE (being R.E.A.L.): Taking on the (R)igor (E)mbrace experience Discovering how to be (A)daptable Employing (L)evel-setting goals throughout your professional...
info_outlinePaper Napkin Wisdom
Michael Walsh is no stranger to the Paper Napkin Wisdom podcast. As a seasoned leadership strategist, business growth expert, and founder of , Michael returns with another powerful idea that challenges how we think about hiring in today’s knowledge-driven economy. In part 7 of our Freedom by Design series, we dive into the human side of performance—and Michael’s handwritten napkin drives home one essential truth: Hiring right is half the game. But what does hiring right actually mean in a business world increasingly driven by expertise, not just execution? ...
info_outlinePaper Napkin Wisdom
Dinah Chapman is not your average entrepreneur. A fierce advocate for bold living, Dinah’s energy is magnetic, and her insights are ignited by a lifetime of choosing purpose over pretense. She’s a keynote speaker, creative strategist, and self-described “disruptor with intention.” Her Paper Napkin packs a punch — literally: "If it doesn’t set your f*cking soul on fire, it’s not worth it." This is more than a quote — it’s a manifesto. In episode 258 of Paper Napkin Wisdom, Dinah invites us to challenge the safe path, to unlearn the behaviors that...
info_outlinePaper Napkin Wisdom
In Episode 257 of Paper Napkin Wisdom, Adam Olalde, entrepreneur and founder of the Xtreme Xperience, shares a piece of guidance that captures the heart of adaptive leadership in a fast-paced world: “Move fast and (try not to) break things.” It’s a nuanced remix of the famous Silicon Valley adage, but with a leadership lens honed by experience. Adam’s journey is marked by transformation—both personal and professional. As someone who has led teams through disruptive growth, built multi-million-dollar ventures, and weathered industry shifts, Adam brings more than...
info_outlinePaper Napkin Wisdom
In the sixth installment of the Freedom by Design series, Michael Walsh distills a transformative idea on a literal paper napkin: The Social Contract. It’s a powerful reframing of the unspoken expectations that define the relationship between companies and their employees. More than a list of responsibilities, it’s a shared agreement—designed not just for performance, but for mutual growth. Michael, founder of Walsh Business Growth, has long championed the notion that businesses should be engines of human flourishing—not just economic engines. In this...
info_outlinePaper Napkin Wisdom
In episode 255 of Paper Napkin Wisdom, we’re joined by the brilliant Seema Dhanoa — a transformational coach, conscious leadership facilitator, and author of the powerful book The Path to Conscious Leadership. Seema’s work is rooted in helping people return to themselves and lead from a place of inner truth. Her napkin might be simple in form, but it holds an entire operating system for alignment, balance, and meaningful presence. At the center of her napkin is a bright burst of awareness — a foundational concept that Seema explains is the key to unlocking our full...
info_outlineIn his return to Paper Napkin Wisdom, Todd Palmer—renowned executive coach, keynote speaker, and founder of Extraordinary Advisors—brings with him a powerful reframe that resonates deeply with anyone navigating tough leadership terrain: "Everything happens 4 me, NOT 2 me."
Todd isn’t new to turning adversity into opportunity. As a CEO who once faced near-bankruptcy before rebuilding a multi-million-dollar business, he understands what it means to transform challenges into lessons. Now, as a coach to executives across North America, he teaches others to lead with intention, presence, and a bold sense of ownership.
In this episode, Todd shares how this subtle but significant shift in language—"for me" vs. "to me"—completely reframes how we experience setbacks, overwhelm, and uncertainty. “Today was gonna be a good day,” he says, recalling a long 14-hour stretch he’d scheduled. “I had started my day wearing black, which isn’t exactly a positive color. So I thought, why not wear something that feels like Spring?”
That small action, wearing bright colors, symbolized a larger internal decision to live in alignment with possibility instead of victimhood.
Radical Responsibility in Action
The napkin Todd shared this time wasn’t just inspirational—it was transformational. It spoke to a kind of radical responsibility that leaders must embody if they want to thrive in complexity. “When we choose to believe that life is happening for us, we move from reactive to proactive, from defensive to creative,” Todd explained.
In leadership, this mindset shift isn’t fluffy—it’s functional. It leads to better decision-making, stronger culture, and more consistent results. “The difference between leading from pain and leading from growth is how we interpret our story,” Todd reminds us. “The moment you rewrite that story with intention, everything changes.”
Emotional Agility and Self-Coaching
Todd also discussed how leaders often get stuck when they operate from a reactive mindset. “You’re not your thoughts,” he said. “You’re the thinker of your thoughts.” It’s a powerful distinction—one that supports emotional agility, self-awareness, and the ability to pivot when things don’t go according to plan.
He offered listeners a challenge: When something frustrating happens, ask, “What’s the gift here?” or “What’s this teaching me?”
By turning every circumstance into a classroom, we empower ourselves to keep moving forward, even when the path is unclear.
5 Key Takeaways from Todd Palmer’s Episode:
1. Shift from Victim to Creator
“Everything happens for me, not to me.” 🧭 Take Action: Each time you feel stuck, reframe the situation using this mantra. Write down one thing that’s happening for you—even if it’s uncomfortable.
2. The Power of Micro-Decisions
“I had a 14-hour day. Instead of defaulting to dread, I changed my clothes to change my mindset.” 🧭 Take Action: Start your day with one small choice that sets a positive tone—clothing, music, environment.
3. Reclaim Emotional Ownership
“You are not your thoughts. You’re the thinker of your thoughts.” 🧭 Take Action: Practice daily check-ins: “What am I thinking right now? Is it helping or hurting me?”
4. Self-Coaching in the Moment
“I ask myself, what is the gift in this?” 🧭 Take Action: Turn every setback into a self-coaching moment. Journal the question: “What’s the lesson here?”
5. Cultivate Present-Minded Leadership
“The past already happened. The future isn’t here. So how can I lead right now?” 🧭 Take Action: Use breathwork, mindfulness, or a morning mantra to stay rooted in the present moment.
Todd Palmer continues to be a beacon for grounded, authentic leadership. His work is a reminder that when we choose to believe life is happening for us—not to us—we access our deepest clarity and creativity.
👉 What’s one challenge in your life or leadership that you could reframe today?
Write your takeaway on a napkin and share it with #PaperNapkinWisdom.
Connect with Todd: