EP 293 – Steven Rothberg: If a Customer Wants to Pay More, Let Them
Paper Napkin Wisdom
When you sit down with someone like Steven Rothberg, Founder and Chief Visionary Officer of , you expect to hear insights about hiring, technology, and the future of work. What you might not expect is a napkin that sums up decades of wisdom in a sentence so straightforward it almost sounds too simple: “If a customer wants to give you more money, find a way of making that happen. $$$” At first glance, it feels like sales advice. But during our conversation, it became clear that Steven’s napkin is less about sales tactics and more about mindset. It’s about curiosity,...
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EP 292 - Edge of the Napkin #3: “Who’s the best partner you ever had? (Secret) … It’s you.”
Paper Napkin Wisdom
Partnership is one of the most powerful words in leadership and in life. We spend years searching for the right business partner, co-founder, or even life partner. But here’s the twist on this week’s Paper Napkin Wisdom: the greatest, most important partnership you’ll ever have is not with someone else—it’s with yourself. The napkin for Episode 292 asks the provocative question: “Who’s the best partner you ever had?” And then delivers the unexpected truth: (Secret)… it’s you. In this episode, Govindh dives deep into the nature of the...
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EP 291 – Jennifer McKenna - The Prosperity Formula: Familiar → Faith → Fulfillment
Paper Napkin Wisdom
Jennifer McKenna, founder of JMac Consulting, is an accomplished business strategist, executive coach, and creator of The JMac Method. With decades of experience guiding leaders and organizations through transformation, Jennifer has built her reputation on blending practical business strategy with a deep commitment to values, authenticity, and growth. She has coached Fortune 500 executives, entrepreneurs, and visionaries to align who they are with what they do. On Paper Napkin Wisdom, Jennifer shares her Prosperity Formula — a deceptively simple but powerful framework to help...
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EP 290 – Andrew Safnauer: Find Your Way Over the Wall
Paper Napkin Wisdom
In Episode 290 of Paper Napkin Wisdom, I had the pleasure of sitting down with Andrew Safnauer, a seasoned leader and executive with a wealth of experience in management, strategy, and innovation. Andrew has held leadership roles across diverse industries and today brings his insights into resilience, adaptability, and persistence. His wisdom is captured on a single napkin: “Find your way over the wall.” At first glance, it’s a simple metaphor. But as Andrew shares, this idea has been a recurring theme throughout his life and career, one that continues to guide him...
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EP 289 - The Edge of the Napkin: Friction vs. Flow
Paper Napkin Wisdom
In Episode 289 of Paper Napkin Wisdom, host Govindh Jayaraman takes us deeper into the next evolution of his work: The Edge of the Napkin. This isn’t just about wisdom captured in simple strokes anymore — it’s about stepping into the tension between friction and flow, and understanding the rhythms of creativity and growth. The napkin for this episode sets the stage: a stick figure caught between jagged lines of friction and the upward curve of flow, alongside two key modes — Seminal (Spark) and Gestational (Build). At its heart, the question posed is simple but powerful: Are...
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EP 288 – Katy Spada: Build the World You Wish Existed
Paper Napkin Wisdom
When Katy Spada sat down with me on Paper Napkin Wisdom, she brought a napkin that was more than just words — it was a challenge: “Build the world you wish existed for your younger self, and for those who come next.” Katy isn’t just an entrepreneur. She’s a mother of two (ages 7 and 4), a storyteller, and the founder of , a lifestyle and apparel company that’s grounded in values of creativity, heritage, and intentional living. What makes her story remarkable is how deeply personal it is. As she says, she never set out to be an entrepreneur — she calls...
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EP 287 – Permission, Structure, and Social Media Success with Sam Toles
Paper Napkin Wisdom
In this episode of Paper Napkin Wisdom, Govindh Jayaraman welcomes Sam Toles, a digital media pioneer and storyteller with decades of experience building audiences, brands, and communities. Sam is the CEO and co-founder of , a platform designed to transform civic engagement by helping communities and governments create stronger, more transparent conversations online. Sam’s career has spanned leadership roles at MGM, Vimeo, Bleacher Report, and Warner Bros., and throughout it all he has stayed focused on how creativity, structure, and permission come together to unlock growth. His...
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EP 286 - Introducing the Edge of the Napkin
Paper Napkin Wisdom
In this special episode of Paper Napkin Wisdom, I (Govindh Jayaraman) take a step back to reflect on the journey we’ve been on together — over 280 episodes filled with wisdom, stories, and lessons from incredible leaders, entrepreneurs, and difference makers. The napkin for this episode reads: “Introducing the Edge of the Napkin.” It’s a phrase that captures both a transition and an expansion. The napkin has always been a place for distilled wisdom — one sentence, one thought, one principle that could change everything if applied. But now, we’re venturing into...
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EP 285 – Kendra MacDonald: Building a Career That Grows With You
Paper Napkin Wisdom
Careers aren’t meant to be lived on repeat. In this episode of Paper Napkin Wisdom, we sit down with Kendra MacDonald, CEO of Canada’s Ocean Supercluster, a leader who has spent her career helping organizations innovate, adapt, and push boundaries. Kendra has been recognized for her work in transformation and leadership across industries, and she brings her wisdom to the napkin with a deceptively simple but powerful message. On her napkin, Kendra wrote: “Make sure your career is 25 years, not 1 year 25 times. What will you learn this year?” This phrase, first...
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EP 284 - Michael Walsh – Conclusion of The Freedom Series Part 16
Paper Napkin Wisdom
Introduction: A Journey Comes Full Circle Over the course of sixteen episodes, Michael Walsh has taken us on an extraordinary journey through what he calls the Freedom Framework. This framework has become a cornerstone for entrepreneurs who want to build businesses that don’t just survive but thrive – organizations that create value, empower people, and endure through change. Michael, founder of , has spent decades helping leaders shift from working in their businesses to working on them. His approach blends deep financial discipline, people-first development, and a...
info_outlineIn Episode 289 of Paper Napkin Wisdom, host Govindh Jayaraman takes us deeper into the next evolution of his work: The Edge of the Napkin. This isn’t just about wisdom captured in simple strokes anymore — it’s about stepping into the tension between friction and flow, and understanding the rhythms of creativity and growth.
The napkin for this episode sets the stage: a stick figure caught between jagged lines of friction and the upward curve of flow, alongside two key modes — Seminal (Spark) and Gestational (Build). At its heart, the question posed is simple but powerful: Are you in Spark mode or Build mode?
The Tension Between Friction and Flow
Every leader, entrepreneur, and creator knows what it feels like to get stuck in friction — the drag, the obstacles, the resistance that makes progress feel like walking through mud. Yet, on the other side of that resistance lies flow — the state where energy aligns, momentum builds, and forward motion feels effortless.
Flow isn’t luck. It’s the result of awareness and alignment. By recognizing whether you’re fighting against resistance or leaning into momentum, you give yourself the power to shift. Friction tells us where the edges are; flow shows us where to go next.
Spark vs. Build: The Two Energies of Creation
The napkin highlights two distinct energies:
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Seminal (Spark) – that flash of inspiration, the bold beginning, the lightning strike of an idea. Spark mode is raw energy, momentum igniting from nothing.
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Gestational (Build) – the slower, steadier process of nurturing, developing, and bringing something into being. Build mode requires patience, resilience, and iteration.
Both are necessary. Too much spark without build leaves you scattered. Too much build without spark leaves you stagnant. Mastery is knowing which mode you’re in — and when to switch.
5 Key Takeaways from Episode 289
1. Friction Isn’t the Enemy — It’s the Signal
Friction often feels like failure, but it’s actually feedback. It shows us where growth is required.
Take Action: Ask yourself: What resistance am I facing right now? Is it a signal to push through, pivot, or pause?
2. Flow Emerges When Energy and Intention Align
Flow isn’t something you chase — it’s what happens when you bring clarity of intention to your actions.
Take Action: Each morning, set a micro-intention: What do I want to flow toward today?
3. Spark Mode Creates, Build Mode Sustains
Recognizing whether you’re in spark or build mode gives you a framework for your energy.
Take Action: Label your current project as either “spark” or “build.” Let that frame your next steps.
4. Energy Has Seasons, Just Like Growth
We can’t be in spark mode forever, nor can we only build. Sustainable growth requires cycling between both.
Take Action: Audit your calendar: does it allow room for both ideation (spark) and execution (build)?
5. The Edge Is Where Transformation Happens
The tension between friction and flow is the edge — the place where discomfort signals growth and flow confirms alignment.
Take Action: This week, write down one area where you feel friction and explore how reframing it could move you closer to flow.
Introducing The Edge of the Napkin
This episode is a launch point. The Edge of the Napkin is about living in that space where ideas meet resistance, where growth meets alignment, and where leadership requires both spark and build. It’s about noticing whether you’re operating in friction or flow — and intentionally shifting your energy to where it belongs.
The big question for you today: Are you in Spark mode or Build mode?
About Paper Napkin Wisdom
I’m Govindh Jayaraman, founder of Paper Napkin Wisdom. Over the years, I’ve had the privilege of sitting down with leaders, entrepreneurs, and changemakers from around the world to capture big ideas in small, simple ways. With The Edge of the Napkin, I’m exploring not just what wisdom is shared — but what it feels like to live at the edges of growth, creativity, and leadership.
Learn more, explore past episodes, and discover tools to put wisdom into action at www.papernapkinwisdom.com.
Your Turn
Grab a napkin. Write down your answer:
“Am I in Spark mode or Build mode today?”
Post it on social media with the hashtag #PaperNapkinWisdom and share what it means for you.
Because wisdom only matters when we turn small ideas into big results.