Brilliantly Wrong: Marketing, Mastery, and Startup Growth

Host Alex Stonehouse sits down with product marketing expert Christine Moore to demystify the often misunderstood world of product marketing. Christine, with her background transitioning from publishing to tech, offers valuable insights on what product marketing truly entails, how it differs across organizations, and practical strategies for success in this dynamic field.

The discussion covers everything from effectively managing cross-functional relationships to conducting meaningful research and /episode/index/show/1ae48526-6cb8-458a-b7cf-146d822a0aeb/id/35723645

On this episode of Brilliantly Wrong, host Alex Stonehouse is joined by Caitlin Bartley, CEO and Founder of cred, an event impact agency that has helped over 200 thought leaders share their voices across thousands of global sta /episode/index/show/1ae48526-6cb8-458a-b7cf-146d822a0aeb/id/35723650

The days of a clueless buyer who needs to be educated from scratch are long gone! Modern B2B buyers come armed with research, reviews, and comparisons before they ever talk to Sales.

The question is - how are Marketing and Sales teams adapting?

In this episode, Alex Stonehouse sat down with veteran sales leaders Matt Harpold and Nate Scherer to explore how successful Go-To-Market teams are evolving to meet buyers where they are.

Primary topics include:

• Why sharing product /episode/index/show/1ae48526-6cb8-458a-b7cf-146d822a0aeb/id/35723655

In this solo episode of Brilliantly Wrong, host Alex Stonehouse dives into three critical topics shaping the future of startup marketing:

Is a startup the right move for your marketing career?