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Introducing Brilliantly Wrong: Embracing Risk for Marketing Mastery

Brilliantly Wrong: Marketing, Mastery, and Startup Growth

Release Date: 10/27/2024

Turning Product Vision into Customer Reality with Christine Moore show art Turning Product Vision into Customer Reality with Christine Moore

Brilliantly Wrong: Marketing, Mastery, and Startup Growth

Host Alex Stonehouse sits down with product marketing expert Christine Moore to demystify the often misunderstood world of product marketing. Christine, with her background transitioning from publishing to tech, offers valuable insights on what product marketing truly entails, how it differs across organizations, and practical strategies for success in this dynamic field.

The discussion covers everything from effectively managing cross-functional relationships to conducting meaningful research and

info_outline Elevating Voices and Saying Elevating Voices and Saying "Yes" as a Founder with Caitlin Bartley

Brilliantly Wrong: Marketing, Mastery, and Startup Growth

On this episode of Brilliantly Wrong, host Alex Stonehouse is joined by Caitlin Bartley, CEO and Founder of cred, an event impact agency that has helped over 200 thought leaders share their voices across thousands of global sta

info_outline Your Buyer Already Knows A Lot... So Now What? show art Your Buyer Already Knows A Lot... So Now What?

Brilliantly Wrong: Marketing, Mastery, and Startup Growth

The days of a clueless buyer who needs to be educated from scratch are long gone! Modern B2B buyers come armed with research, reviews, and comparisons before they ever talk to Sales.

The question is - how are Marketing and Sales teams adapting?

In this episode, Alex Stonehouse sat down with veteran sales leaders Matt Harpold and Nate Scherer to explore how successful Go-To-Market teams are evolving to meet buyers where they are.

Primary topics include:

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Exciting News: I'm thrilled to announce the launch of my new podcast, Brilliantly Wrong!

Why Tune In? "Brilliantly Wrong" is more than just a podcast; it's a mindset shift. It's about daring to be different in marketing and embracing the kind of risks that lead to extraordinary outcomes. Whether you're a marketer, a founder, or just someone curious about the creative process, this podcast is for you.

Join me as we challenge the norms and discover that sometimes, the best path to success is to be brilliantly wrong. I will be joined weekly by guest experts in marketing, GTM, sales, product, and design from across the startup world, along with creative masters who are bringing their work to life to share with the world. 

🎧 Please listen, enjoy, and subscribe to get new episodes in your feed each week.

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