Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community
This podcast is for the digitally curious, smart go-getters, virtual assistants, and freelancers who want to work the freedom and flexibility of working from home as a higher-paid marketing assistant. On the show host, Emily Reagan, shares marketing tips and strategies, mindset, encouragement, best practices and stories of how your fellow freelancers achieved their dreams. It'll help you on your journey to building a sustainable, profitable independent contractor business on our terms.
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#199 Intake Form Questions for Service Providers
03/19/2024
#199 Intake Form Questions for Service Providers
What intake form questions should service providers ask prospects before a discovery call? Don’t underestimate the power of asking the right questions upfront! This little form is the gateway to vetting your prospects, ensuring that your time and theirs are well spent. We've got an all-star lineup of Workgroup members, biz friends, and service providers sharing their favorite (or out-of-the-box) intake form questions and strategies. But why are intake forms so important? They're not just about gathering information. It's an opportunity to set yourself apart in a sea of virtual assistants and position yourself as the expert even before the discovery call. Listen in to learn more about How to tailor your intake form to different types of clients Insider tips for uncovering client pain points and objectives Infusing your personality and brand voice into your forms Building equal power dynamics from the get-go Get ready to take notes because you'll walk away armed with tons of ideas to elevate and streamline your client intake process. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Service Providers Featured in this episode: Brittany Gardner: Web Design, SEO, & Strategy, Jordan Gill: CEO of Systems Saved Me®, Jessica Brooks: UX Sales Page Strategist, Kristin Lawton, Marketing Mixologist & owner of The District Brand Bar, Cheryl Rerick: Email Marketing Strategist, Stacy Covitz: Meta Ads Strategist, Frenchie Ferenczi: Business & Revenue Strategist, Ashleigh Chanel: CEO of Make Your Mark Digital Marketing Agency, Brenna McGowan: Launch Strategist, Copywriting Pro, PreLaunch Expert, Justin Blackman: Brand Voice Expert at Pretty Fly Copy, Amanda Jensen: Websites & Creative Tech Solutions, Ange Quinn: Business Consultant & Operations Expert, Sage Polaris: Copywriter & Launch Strategist, Kim Kiel: Copywriter & Copy Coach, Jen Liddy: Copy, Messaging, & Content Strategist, Natalie Gingrich: CEO of The Ops Authority, Kris Ward: Team Building & Systems Strategist, Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#198 Freelancer Story: Virtual Assistant to 6-Figure Agency Owner with Heidi Schmidt
03/12/2024
#198 Freelancer Story: Virtual Assistant to 6-Figure Agency Owner with Heidi Schmidt
Today we have one of our very own Digital Marketer’s Workgroup members here on the podcast! I love to highlight other freelancers, how they're doing business, what kind of services they're offering, what lessons they've learned, and in Heidi's case, sharing how she has scaled to six figures as an agency. She's one of our most recent workgroup members to share a big win. Heidi Schmidt is a Social Media Consultant who works with (mostly) small-mid sized woman owned service providers and coaches offering social media strategies and done-for-you social media management. Though she has over 15 years of experience in marketing, she's passionate about content and social media strategies that drive results. She started freelancing in 2020 at the start of the pandemic and now owns an agency with a team of 5 content creators/VAs who help her create stellar content. Listen in to learn more about the need for community support and networking in the freelance industry benefits of joining The Digital Marketer's Workgroup the low startup cost of freelancing the importance of self-discipline and time management finding a niche and building client relationships Tune in as Heidi shares her freelancer journey and how she knew when to make the jump from virtual assistant to an agency owner. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Links Mentioned in the Show : a social media management platform that empowers marketing teams to grow successful brands online through collaboration, publishing, & analytics. : Get started today with my signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out! Connect with Heidi: Instagram: Facebook: Website: Freebie: Struggle with posting consistently on social media? Download Heidi’s free content planning guide to help you track your content and help you show up consistently online. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#197 Building a Virtual Assistant Agency Model with Tasha Booth
03/05/2024
#197 Building a Virtual Assistant Agency Model with Tasha Booth
Agency ownership isn't for everybody. We’re really diving into what it takes to start an agency, what you need to do to prepare yourself, and what mistakes to avoid. Even if you're not thinking of an agency right now, you just never know. Or you might run across sister service providers who have these questions, and now you know where to steer them. My guest is Tasha Booth, an agency owner and coach. She is the Founder & CEO of The Launch Guild, a full-service launch support agency working with established coaches and course creators. Additionally, she mentors Virtual Support Pros, Launch Managers, & Agency Owners who are passionate and ready to grow their businesses while living life on their own terms. She’s also the host of the “How She Did That Podcast.” One thing Tasha said that superseded her before we met was paying for the role and not the region – I couldn't agree more. Listen in to learn more about mastering client vetting for better business growth the rewards and challenges of online business ownership elevating agency success through strategic team meetings articulating your value to attract and retain clients effectively If you're a virtual assistant looking to start your own agency, tune in for Tasha's advice covering all the ins and outs of running a successful agency. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Links Mentioned in the Show Apply for Tasha Booth's Agency Alliance Membership: The online membership exclusively for freedom-seeking online agency owners who are ready for ongoing expert guidance, resources, and community to unlock their next level of profitability + ease. Connect with Tasha: Instagram: Facebook: Website: Freebie: This guide will walk you through 10 of the most impactful types of team meetings, why you need them, and how to structure them so you can get in, get out, get to the points, and of course get results. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#196 Bookkeeping for Virtual Assistant Businesses with Serena Shoup
02/27/2024
#196 Bookkeeping for Virtual Assistant Businesses with Serena Shoup
All of us are freelancers for a reason: we want freedom. We also envisioned financial freedom. We're diving deeper into the bookkeeping, the accounting, and the expenses we can write off so that we are not paying the IRS as much at the end of the year (and keeping more for ourselves). We're getting credit for running our business because we're already paying a self-employment tax. We might as well take off these additional write-offs so we're not penalized for making more money. But we're doing this so we face our numbers, learn our numbers, and know where we're going. My guest Serena Shoup is a corporate CPA turned bookkeeping business CEO. She’s a mentor for other bookkeepers & accountants and a mom of 3. She built her business as a side hustle to motherhood when she left corporate to have her second daughter. She’s passionate about helping business owners become CEOs and take control of their money through her company Of Course Bookkeeping and she mentors other bookkeepers and accountants to do the same through her company The Ambitious Bookkeeper®️. Listen in to learn more about taking control of your freelance finances to create greater stability essential steps to safeguard your personal assets and streamline your business operations important guidelines and good money habits key deductions that could potentially save you thousands in taxes each year strategies for standing out in your industry and commanding higher rates for your specialized skills Serena is amazing. She actually does bookkeeping for my business. You're going to learn a lot, and if anything, your takeaway is to be empowered to put your business first and treat it as a real business and not just a hobby. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Links Mentioned in the Show I use an AMEX business credit card. I pay my contractors, software subscriptions, conferences, trainings, and Facebook ads and rack up points (I wanna go to Greece) AND create credit for my business/LLC. Apply for an American Express Card with my referral link: With your new Card, you could earn a welcome bonus and your friend could earn a referral bonus. Terms Apply. A must-read for all business owners: by Mike Michalowicz My CPA recommends Relay Banking for business: It's free and I can have multiple accounts to implement Profit First. I do a hybrid of 3 accounts: Operating Expenses, Taxes, and Profit. It makes transferring money & paying contractors easy. *Serena Shoup’s referral link. : all your bills and receipts in one place, you can import all your financial documents & export them into data you can use. Connect with Serena: Instagram: Facebook: Website: Podcast: Freebies: - Learn the financial tasks every online expert should be performing. - 4 key financial indicators every online expert should be tracking. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#195 Understanding Business Finance as a Virtual Assistant with Pam Prior
02/20/2024
#195 Understanding Business Finance as a Virtual Assistant with Pam Prior
It’s so important to pay attention to your business finances. The reality is more simple than most entrepreneurs think. It’s so easy to get stuck sweating the small stuff that it creates this paralysis where you don't want to move forward, where you're hesitant, where you're overthinking everything. I have a special guest here to clear things up and help you get started on the right path when it comes to your independent contractor business. Pam Pior is a brilliant, down-to-earth finance wrangler who guides you on the path to confident control of your money mindset and business cash flow. Pam knows what you need to understand and she cuts out the rest. She meets you where you are and takes you where you want to go with no unnecessary, complicated terminology or lingo. Listen in as Pam shares more about nurturing genuine relationships and adapting in the online space implementing an upsidedown budget to align your salary with lifestyle aspirations separating personal and business finances the value of establishing a strong financial foundation leveraging time, money, and energy for better productivity This episode will show you that just getting started and doing some basic things with your finances will set you up for success. The more money you make, the more positive change you can make in the world. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Links Mentioned in the Show to learn how to determine the value of your services and set the right prices for your clients. Episode 107: Creating Healthy Money Habits with Chelsea Brennan Episode 112: How to Raise Your Rates as a Virtual Assistant Episode 137: Why You Must Always Charge for Your Services Episode 193: How Virtual Assistants Can Transition from Hourly to Project Rates : Learn the core digital marketing foundations, strategies, and tech skills you need to become the secret weapon behind every online entrepreneur on the rise. Recommendations for business finances: I use an AMEX business credit card. I pay my contractors, software subscriptions, conferences, trainings, and Facebook ads and rack up points (I wanna go to Greece) AND create credit for my business/LLC. Apply for an American Express Card with my referral link: With your new Card, you could earn a welcome bonus and your friend could earn a referral bonus. Terms Apply. A must-read for all business owners: by Mike Michalowicz My CPA recommends Relay Banking for business: It's free and I can have multiple accounts to implement Profit First. I do a hybrid of 3 accounts: Operating Expenses, Taxes, and Profit. It makes transferring money & paying contractors easy. *Serena Shoup’s referral link. Connect with Pam: Instagram: Facebook: Website: Freebie: Are you tired of guessing how much you should charge for your products or services? This will help you find the sweet spot and set the perfect price that maximizes your profits and keeps your customers happy. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#194 Using Human Design to Enhance Your Service Provider Business with Danielle Laura
02/13/2024
#194 Using Human Design to Enhance Your Service Provider Business with Danielle Laura
How can understanding your unique Human Design transform your business success? We’re all designed differently: how we form relationships, make decisions, and choose career paths. Imagine creating and designing a business that’s aligned with you. The ultimate job satisfaction with the best clients who are the best fit, being part of a mission you’re passionate about. Sound amazing, right? It’s possible with more self-awareness. My guest Danielle Laura is here to help us understand our Human Design so we can improve client relationships and understand how we work best. She’s a two-time number one bestselling and award-winning author, Human Design & Gene Keys Expert Strategist, internationally acclaimed Spiritual Advisor, and founder of the H.O.T. Method™. In her private work, Danielle guides conscious companies, celebrities, and power couples around the globe in igniting their innate gifting and mastering their energetics to embody their mission, amplify impact, and experience deep connection and fulfillment. Listen in to learn more about the most important factors to keep in mind when providing a service to different Human Design types who to have on your team of service professionals and what positions they can serve to honor the “superpowers” of their design the strengths and challenges of the 5 Human Design types how to recognize alignment within your own design and strategies for realigning with your true purpose Tune in now to learn from Danielle and find out how knowing your Human Design can help you reach your goals and feel more fulfilled in your service provider business. Sponsored by Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Links Mentioned in the Show Check out Danielle’s Freebie: This guide offers a comprehensive approach to aligning your business strategies with your unique energetic blueprint, ensuring a business that is as fulfilling as it is successful. **Scroll down on this freebie page and enter your info to discover your Human Design Chart Properties! Connect with Danielle: Instagram: Facebook: Website: Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#193 How Virtual Assistants Can Transition from Hourly to Project Rates
02/06/2024
#193 How Virtual Assistants Can Transition from Hourly to Project Rates
Are you tired of tracking every little hour? Do you feel like a smooth, well-oiled machine ready to charge a flat rate? Hourly rates are a good way to start when you’re a new virtual assistant or service provider. But over time you end up feeling undervalued and struggling to communicate your worth. It's time to break free from the hourly grind and confidently shift to project rates that truly reflect the value you bring to your clients. What should you say when you've been doing the work for your clients and you're ready to move to a project rate? You need to be in this sweet spot place where you really know what you're doing work-wise. You have to get results, understand those results, and understand how long things take you. Listen in to learn more about why project rates increase profitability and flexibility understanding your client's business to deliver tailored digital marketing strategies providing value-based services to create long-term partnerships how to gain confidence in pricing strategies for fair compensation setting boundaries to maintain healthy client relationships You know in your heart if you're ready to make the switch from hourly to project rates. Tune in as we navigate this transition together to honor your expertise and worth. Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. They help you gear up to crush your 2024 New Year resolutions fully focused. You get 1 month for free when you subscribe for 3 months using AND with my code: UNICORNS20 It’s an extra 20% off, which gets you to 75% off. This deal ends soon, so try it out! Links Mentioned in the Show : The 3-Part Framework to Create Copy with Creativity and Chutzpah. These skills will help you write copy that converts. This will show you how to tap into the confidence and creativity of your unique voice that grabs emotion without sounding like a scripted, snooze-fest robot. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#192 Visibility for Introverted Service Providers & Virtual Assistants with Mai-Kee Tsang
01/30/2024
#192 Visibility for Introverted Service Providers & Virtual Assistants with Mai-Kee Tsang
How can we protect our energy and show up in a way that moves the needle in our business and helps us get clients so we can make a bigger difference in the world? Today my guest is Mai-Kee Tsang who is talking about podcast guesting and getting your business out there. She has really made a name for herself. I met her years ago and at a couple of conferences. Mai-kee helps integrity-led online entrepreneurs go from hidden gems to go-to-experts through the power of Sustainable Visibility® & Podcast Guesting Strategy. This is so they can continue to make a deeper difference to those they serve - all without compromising their own capacity, values or bottom line in the process. Listen in to learn more about the difference between "exposure" vs "visibility" (and why they should NOT be used interchangeably) what Sustainable Visibility really means overcoming the challenges and barriers in podcast guesting to expand your reach thinking of visibility as a spectrum and splitting it into 3 categories good news for those of us who don't like being in the center spotlight If you’re more of an introvert, definitely tune in to hear us talk about reeling it back in and doing the visibility that's actually sustainable and realistic. Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. Only this January, they help you gear up to crush your 2024 New Year resolutions fully focused. You get 1 month for free when you subscribe for 3 months using my link AND with my code: UNICORNS20. It’s an extra 20% off, which gets you to a 75% off. This only lasts until the end of January, so try it now! Connect with Mai-Kee: Instagram: Website: Freebie: – 25 proven ways to get booked on podcasts in 2023 and beyond. Hear directly from the hosts themselves! Learn how to set yourself apart from the hundreds of people trying to land the same interview slots as you & discover how to get past the gatekeeper when you send your pitch. : Expand your reach to new audiences & deepen your relationships with fellow industry experts. : Solely dedicated to demystifying the process of getting invited to podcasts (& beyond) as a guest expert- without pitching yourself. Links Mentioned in the Show : A skill builder workshop for PR that goes beyond podcast pitching. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#191 Curriculum Design for Course Creator Clients with Cat O’Brien
01/23/2024
#191 Curriculum Design for Course Creator Clients with Cat O’Brien
The eLearning market is expected to hit $400 billion by 2026. So this is a huge opportunity for us freelancers to support clients who are tapping into this digital source of revenue. There's an art to designing and writing a course where students get through to the finish line and have success. And we can be a part of that success as a digital marketing assistant when we understand how people learn and how they consume digital products and how things can be set up. My guest is Cat O'Brien, and she's going to teach us how we can help our clients create an effective, successful online course. She's a former AP Literature teacher, now a curriculum designer for online course creators, and the founder of Cat O'Brien Agency. She does 1:1 curriculum design services and she empowers course creators to elevate student success, cultivate powerful social proof, and become the sought-after educator in their industry. Listen in to learn more about the #1 mistake course creators make that leads to low engagement and lack of student success the common struggle to collect powerful social proof (something Cat experienced a lot as a launch copywriter) why adding more content usually isn’t the answer if your students aren’t finding success why content should be the last thing you consider, not the first. how to build reflective exercises into your program that increase engagement and prime your students to write juicy testimonials If you're a marketing assistant or VA looking to enhance your client’s course designs, this episode is your leg up so you can really help beyond just clicking the upload button. Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. Only this January, they help you gear up to crush your 2024 New Year resolutions fully focused. You get 1 month for free when you subscribe for 3 months AND with my code: UNICORNS20. It’s an extra 20% off, which gets you to a 75% off. This only lasts until the end of January, so try it now! Connect with Cat: Instagram: Website: Links Mentioned in the Show : Triple your sales and shave 15-20 hours off your work week with easy-to-use copy templates, monthly coaching, and support. For emerging and established service providers, course creators, and ecomm folks. Registration closes Friday, Jan 30th, 12pm PT Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#190 Never Split the Difference: Negotiation for Service Providers
01/16/2024
#190 Never Split the Difference: Negotiation for Service Providers
So you want to do better on your discovery calls? You want to book more dreamy clients and work with the best of the best? Well, you need to become a better listener. Today I’m pulling out key, actionable insights from “Never Split the Difference” by Chris Voss that you can use in your average everyday negotiations and on that sales call. Maybe you’ve been told that lowering your prices is the key to securing more projects. But despite lowering your rates, you still struggle to close deals and feel undervalued. You're tired of feeling stuck and undervalued in your client negotiations. It's time for a new approach that will elevate your business relationships. Listen in to learn more about How to talk the talk with clients and boost those business connections The tricks of the trade in negotiating for digital services that actually work Taking responsibility for driving project progress and success Getting clarity and focus in your digital service business for better results Master the art of listening and asking the right questions to keep clients happy If you want to up your game in discovery calls, handle objections like a pro, or nail down your pricing, tune in to this episode. Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. Only this January, they help you gear up to crush your 2024 New Year resolutions fully focused. You get 1 month for free when you subscribe for 3 months AND with my code: UNICORNS20. It’s an extra 20% off, which gets you to a 75% off. This only lasts until the end of January, so try it now! Links Mentioned in the Show Book: 3X Your Sales Results (Even in a Recession!) Participate in the creation of a course she’s filming live at no cost to you! Starts Wednesday, Jan. 17th : Triple your sales and shave 15-20 hours off your work week with easy-to-use copy templates, monthly coaching, and support. For emerging and established service providers, course creators, and ecomm folks. Registration closes Friday, Jan 30th, 12pm PT Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. . Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#189 Email Marketing: How to 3x Your Client's Email Open Rates with Sage Polaris
01/09/2024
#189 Email Marketing: How to 3x Your Client's Email Open Rates with Sage Polaris
Are you a Bart, Marge, Homer, or Lisa? And what the heck do The Simpsons have to do with email marketing & open rates? Email is related to everything we do in this online business world. The goal is always to collect our audience’s email so we can market to them. It’s just part of it that we have to know to step up and be a premium service provider. I invited my guest, Sage Polaris, to talk about email open rates and help us improve our clients. She’s a copywriter and launch strategist who has written high-converting copy for 475+ clients earning them millions of dollars. She helps personal brands and service providers sell more with the words on their websites. She’s worked with Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist. Basically, she makes money for the “internet famous” people we all watch on Instagram. Sage also has a membership called the Color Coded Copy Launch Booster and you can try out her new beta copy course for free! Listen in to learn more about How Sage uses DISC-based color profiles to write copy that sells The 4 friends to invite to every launch and what to say to get them to buy Who actually reads long-form sales pages and when it's okay to skip 'em How to triple your email open rates (even if you have ghosted your list!) Sometimes email might not be a service you offer, but it's closely related to what you're doing. If you're doing blogging, content marketing, launching, memberships and retention, tune in because Sage dives into why you need to be focused on email. Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. Only this January, they help you gear up to crush your 2024 New Year resolutions fully focused. You get 1 month for free when you subscribe for 3 months at AND with my code: UNICORNS20. It’s an extra 20% off, which gets you to a 75% off. This only lasts until the end of January, so try it now! Connect with Sage: Instagram: Facebook: Website: Grab her Freebie: (AKA how to breathe life into a dying email list) 3x Email Open Rates in 3 Steps Links Mentioned in the Show : Triple your sales and shave 15-20 hours off your work week with easy-to-use copy templates, monthly coaching, and support. For emerging and established service providers, course creators, and ecomm folks. Registration closes Friday, Jan 30th, 12pm PT 3X Your Sales Results (Even in a Recession!) Participate in the creation of a course she’s filming live at no cost to you! Starts Wednesday, Jan. 17th : Turn your emails into results with video messaging. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#188 2023 Recap & Four Lessons Learned as a Digital Service Provider
12/19/2023
#188 2023 Recap & Four Lessons Learned as a Digital Service Provider
When you talk to other people about trends and what's happening, it makes you realize that it's not just you. This has been an interesting year. In this episode, I’m going over my four lessons of 2023 and some insight into what's happening in our economy, in our online space, and how you can really get ahead. Listen to learn more about Making money in tough times to grow your business Using AI to make things run smoother and stay ahead of the competition How to stay organized as a VA or DMA Building a great team and protecting your positive energy Focusing on passion projects and being intentional You’ll want to tune in because I also highlight some good news going into 2024. I hope this inspires you to embrace your own growth as a virtual assistant with confidence and resilience as we head into next year. I need your feedback! Sponsored by The World’s First Productivity Shot™ I tried it. I loved it. It's improved my focus. It has organic ingredients that help you boost your mood, decrease your stress, support your immunity, and give you the energy you need to make it through the workday. Use my affiliate link and Links Mentioned in the Show By Gino Wickman : If you're interested in starting a career as a virtual assistant or digital marketing assistant, download the guide to discover the top ten most requested tasks in the industry. This will help you identify the services you can offer and kickstart your digital marketing career. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community. >>>
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#187 5 Core Functions of Marketing to Grow Your Virtual Assistant Business with Frenchie Ferenczi
12/12/2023
#187 5 Core Functions of Marketing to Grow Your Virtual Assistant Business with Frenchie Ferenczi
Do you want to increase your income and the value you provide to your clients? Today we’re talking all about the strategies and 5 core functions of marketing that will help you achieve those goals. My guest is Frenchie Ferenczi, a business strategist and advisor, who shares invaluable insights on achieving consistent revenue growth without succumbing to burnout. Frenchie is an expert in working with billion-dollar startups and helping entrepreneurs break through growth plateaus. She's going to give you insight on what to say when you have that chaotic, squirrel-chasing client, this whiplashing, slamming on the brakes, who's driving you a little bit crazy. And it's going to help you with how to say it the right way. Listen to learn more about what the 5 core functions are and how to leverage them how to wow your clients by using this structure why you can maximize your growth with minimal effort with this approach PRIORITIZING – what’s the right work and the right time the importance of tracking KPIs Identifying more opportunities for revenue Tune in so you can grow your virtual assistant business and take it to the next level by implementing effective marketing techniques. I need your feedback! Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: Connect with Frenchie: Instagram: Facebook: Website: Podcast: Grab her Freebie- It’s time to STOP working without results. START making money today. Links Mentioned in the Show Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#186 Launch Debrief: 5 Tactics for a 100k Launch
12/05/2023
#186 Launch Debrief: 5 Tactics for a 100k Launch
In this episode, I’m sharing key tactics that helped with my 100k UDMA School launch. I’m reflecting on the importance of quality over quantity in student enrollment. I truly believe that having motivated and committed individuals is way more valuable than just having big numbers. My goal was to bring in students who are genuinely enthusiastic about the program to make the overall experience better for everyone involved and contribute to higher success rates. Listen to learn more about 5 valuable lessons that teach you how to be a stand-out DMA How I repositioned and adjusted the course pricing Targeting the right audience for your program The advantage to having early access sign-ups Overcoming customer objections for more effective marketing T une in because I give you ideas of how you can show up in big ways within your client’s business – I'm all about helping you get to that next level! I need your feedback! Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: Links Mentioned in the Show Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#185 How to Become a Digital Marketing Strategist
11/28/2023
#185 How to Become a Digital Marketing Strategist
As service providers, we have to be aware of evolving needs of clients and the increasing demand for digital marketing strategists. I’ve been there myself - starting out as a virtual assistant and then making the transition to strategist. I have a background in PR and journalism and through working with multiple clients I gained valuable insights and expertise, recognizing patterns and strategies that apply to all kinds of online businesses. It’s so important to understand the basics of marketing and the ability to see opportunities for growth and improvement. In this episode, I’m encouraging freelance virtual assistants to step into the role of a strategist, offering value-based services to confidently guide clients toward their business goals. Tune in to learn more about Boosting your skills and confidence as you transition into a strategist role An exercise for thinking like a strategist Expanding your services and attracting higher-paying clients by offering strategy sessions Pricing your strategy sessions effectively so you’re compensated fairly for your expertise and time Streamlining your client onboarding process and establishing clear plans that will set you up for success “You're in a power position. You're working with different clients. You have a bold, ripe, golden opportunity to step up and offer strategy.” I need your feedback! Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: Links Mentioned in the Show Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#184 Brand Messaging for Your VA Business with Emma Boshart
11/21/2023
#184 Brand Messaging for Your VA Business with Emma Boshart
Frustrated because your brand messaging isn't getting the love it deserves? Putting in tons of time creating awesome content, but it feels like crickets in response? My guest, Emma Boshart, is here to teach us how to stand out in a crowded market with better branding. Emma is a messaging strategist, conversion copywriter, and the brain behind Creative Uproar, a one-woman show that's all about helping the most irreverent voices steal the spotlight. Since 2015, she’s been turning six and seven-figure brands into mind-melting powerhouses, with copy & strategy that builds relationships and sells. Today, she’s on a mission to help more brands use storytelling to move people to action and create positive community change. Listen to learn more about Where to even start with brand messaging Pain points vs Pleasure points The difference between brand messaging and storytelling How generic virtual assistants can stand out Why you shouldn’t use “I help…” as a headline Tune in so you can step up your messaging, grab the attention of your dream clients, and stop your VA business from blending into the background. I need your feedback! Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: Connect with Emma Instagram: Facebook: Website: Grab Emma’s Freebie : the ultimate tool for brands who are ready to take their message from chaotic to cohesive. This audit invites VA's and freelancers to evaluate their current messaging through the lens of "story buckets." Links Mentioned in the Show Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#183 Esai Arasi’s Freelancer Story: From Corporate HR to Growing a Digital Service Agency
11/07/2023
#183 Esai Arasi’s Freelancer Story: From Corporate HR to Growing a Digital Service Agency
This former HR professional discovered the power of relationship marketing and was able to build her own digital service business called Social Konnection. But it isn't just her expertise in SEO and career coaching that sets her apart. My guest Esai Arasi is a member of The Digital Marketer’s Workgroup and a social media strategist and lead gen expert. She brings a unique perspective to the table with a background in behavioral change and a deep understanding of human psychology. She successfully transitioned from the corporate world to building a digital service agency in India. Esai's story is one of resilience and determination, as she started from scratch and worked tirelessly to deliver exceptional results for her clients. Listen to learn more about How Esai started offering Digital Marketing services (in an industry where she didn't know anyone) and how she scaled it to an international market Why she chose to scale with an Agency model (and why she’s able to help clients better in this model) How she uses the Social Konnection framework to build and grow her business through relationship marketing The biggest factor that gets her premium clients and GREAT referrals that is very overlooked Esai has earned a reputation as a trusted expert in the industry through relationship building. Don't miss this episode as she shares her insights on agency success and the power of prioritizing client satisfaction. I need your feedback! Sponsored by The Digital Marketer’s Workgroup– Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Connect with Esai: Instagram: Grab her Freebie: Premium clients aren’t hiding or hanging out in a secret club. There’s an easy way to reach them once you understand who they are and how they behave online. Find the five easy ways to find premium clients in your industry in this FREE guide. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#182 Jason Nunez’s Freelancer Story: Inbox Services and Building an Agency
10/31/2023
#182 Jason Nunez’s Freelancer Story: Inbox Services and Building an Agency
Having authenticity in your business and being true to yourself and your values can attract clients, build trust, and set you apart from the competition. That’s exactly what my guest, Jason Nunez, continues to do with his successful digital marketing agency. After retiring from the Air Force, Jason used his extensive experience in the government sector and his passion for helping others and founded Go Digital Hero. This LGBT-owned, veteran-owned, minority-owned company provides inbox management, calendar management, and social media services. And he has a team of five people working with him. Listen to learn more about Jason growing his freelancing business with the support of my Unicorn Digital Marketing School and Workgroup how the inbox is really the top of the funnel Jason’s military background that gave him valuable skills and insights that he applied to building his own business efficient inbox management and how it can save time, improve communication, and enhance overall productivity getting started with subcontracting and building an agency Jason is owning this role and continues to learn and grow and has been a valuable resource for other Unicorns in the Digital Marketer’s Workgroup. He’s a great example of how being your authentic self can align you with clients, communicate your values, and repel those clients who are just not right for you. I need your feedback! Sponsored by The Digital Marketer’s Workgroup– Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Connect with Jason: Instagram: Facebook: Website: Links Mentioned in Show: Check out Jason’s course . Learn how to take control of your inbox and reduce email overwhelm. Join the waitlist for exclusive early access before the launch in January 2024! The largest advocacy organization dedicated to expanding economic opportunities and advancements for LGBTQ people, and the exclusive certifying body for LGBTQ-owned businesses. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#181 Brittany Gardner’s Story: Overcoming Perfectionism and Embracing Challenges as a Freelancer
10/23/2023
#181 Brittany Gardner’s Story: Overcoming Perfectionism and Embracing Challenges as a Freelancer
Many freelancers struggle with the constant need for perfection, which leads to procrastination and missed opportunities. Instead of making progress towards your goals, you find yourself stuck in a cycle of self-doubt and fear of failure. My guest Brittany Gardner had a discouraging job experience that left her feeling undervalued and underpaid. She’s a UDMA School grad, a Digital Marketer's Workgroup member, and a Certified Copywriter. She’s worn many hats including managing a Starbucks while finishing her degree, creating digital marketing plans and websites for multiple nonprofits, and planning 300-person retreats. She helps small business owners and digital creators who crave an organized, creative, and strategic approach to their overall online presence. Tune in to hear Brittany share about her UDMA School experience shedding clients who didn't align with her values how she found better clients who value her work the significance of not having expectations during slower months her journey of overcoming challenges and self-doubt “You have to have the faith to move forward and overcome that imposter syndrome. Once you do, you'll realize you're capable of so much more than you think.” I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Connect with Brittany: Instagram: Facebook: Website: Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#180 What Freelance Clients Want from Virtual Assistants with Brittany McBean, Sunny Logsdon, and Ashleigh Chanél
10/17/2023
#180 What Freelance Clients Want from Virtual Assistants with Brittany McBean, Sunny Logsdon, and Ashleigh Chanél
Online business owners are getting frustrated with the level of quality of their virtual assistants and service providers. There's a lot of people saying that they know how to do marketing, but actually haven't had formal training or really understand the strategies or how to go above and beyond what an admin assistant can really do. I am so excited about this episode. I have some of my business buddies to talk about their insight to hiring virtual assistants, marketing assistants, and what they're looking for. All three women are powerhouses and have worked with different types of virtual assistants. My guests are Brittany McBean, copywriter, launch strategist, and agency owner. Sunny Logsdon, a corporate marketer who now helps small business owners with their marketing strategy. And Ashleigh Chanél, a Facebook ads and marketing agency owner. Tune in to hear my three guests discuss: What they're looking for when hiring a virtual assistant The importance of soft skills and why they matter How business owners can’t afford to hire the wrong person How your reputation and your business won’t survive if you can’t follow through Why they want a Unicorn Digital Marketing Assistant trained by me This is so much more than just being an assistant. I know everyone who's listening to my podcast are the type of people who care about the quality of their work. I want to empower you to stand out in this space and own it. If you're the type of person who follows through, who communicates, you've got a huge leg up. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Connect with Brittany: Instagram: Website: Freebie: Email Planner & Tracker for Live Launches & Evergreen Funnels Connect with Sunny: Instagram: Website: Freebie: the pre-send email checklist she uses with clients to create and send emails that get delivered, opened and clicked on Connect with Ashleigh: Instagram: Website: Connect with Emily Reagan: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#179 Angela Kiszka’s Story: Strategies for Building a Strong Freelance Client Base
10/10/2023
#179 Angela Kiszka’s Story: Strategies for Building a Strong Freelance Client Base
I talk to a lot of VAs who are really struggling. They want to upskill but finding clients is keeping them stuck. I get so many questions from all of you who send me messages that say “How will I find my first clients if I enroll in UDMA School? Finding clients has kept me from pursuing this over and over.” It's the same words. My guest today, Angela Kiszka, is a case in point that if you connect with one client, and you prove yourself, it will happen. Angela is a UDMA School grad and now works behind the scenes with course creators, coaches, and online business owners to help them launch, grow, and scale their businesses with less stress and hassle. She’s a nerd for tech and automation and loves setting up the systems and flows that help her clients connect with and serve their ideal customers seamlessly. Tune in to hear Angela discuss strategies for finding clients and building a portfolio through word-of-mouth recommendations her experience in the UDMA School how she uses soft skills like empathy, listening, and communication to provide outstanding client service what earned her a stellar reputation in the digital marketing industry Your fear of rejection needs to be squashed by your why. Why are you freelancing? Because you want to have fun, you want to be with your loved ones, and you want a work-life balance. Angela's going to share how she went from a business that wasn't flexible to the ultimate time freedom, and how confidence is a must. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Connect with Angela: Instagram: Facebook: Website: Download Freebie: Discover the power of funnels, and see which kind of funnel is right for YOUR business to grow your leads, sales, and impact on autopilot! Links Mentioned in Show: Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#178 Janelle Harlan’s Freelancer Story: Corporate Sales to Health Coach to Tech Specialist
10/03/2023
#178 Janelle Harlan’s Freelancer Story: Corporate Sales to Health Coach to Tech Specialist
Janelle Harlan, a former corporate worker turned health coach and virtual assistant, shares her transition into the world of digital marketing. After realizing her passion for marketing while building the back end of her health coaching business, she made the bold decision to start her own virtual assistant business. In this episode, Janelle shares how she enrolled in UDMA School, where she gained confidence in her skills and received invaluable support. Listen in to hear her discuss what makes UDMA School so special secrets to networking and building relationships for referrals understanding the interconnectedness of a client's marketing ecosystem the value of soft skills in setting boundaries and building a business the benefits of project-based work and the flexibility it provides Janelle's story is a testament to the power of networking, continuous learning, and adapting to your client’s needs. Her story is an inspiration for new VAs, showing the potential for growth and success in this industry. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Connect with Janelle: Instagram: Facebook: Website: Links Mentioned in Show: Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#177 Getting Clients When You’re a New Virtual Assistant
09/26/2023
#177 Getting Clients When You’re a New Virtual Assistant
I remember how exciting it was to land my first clients– individuals who were actually looking for the exact services I could offer. The key was understanding their pain points, tailoring my services to fit their needs, and building trust with my follow-through and genuine interest in their businesses. One thing I always emphasize is the power of building a personal brand and getting known for your work. By establishing yourself as a digital marketing assistant, you'll find that clients will start coming to you for help. In this episode, I cover how to break away from Facebook groups and tap into new client sources. specialization can lead you to clients willing to pay premium prices. to lay the foundation and build a portfolio without prior experience. being part of the Unicorn Digital Marketing Assistant School will help you find clients. I know some of you might be worrying about not having previous experience in this field. But don’t worry, you don't need it! You just need to find a way to transfer your existing skills to the online space. The world of virtual assistance is incredibly diverse, and there's a place for everyone in it. Keep growing your skillset, and most importantly, keep learning. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Links Mentioned in Show: Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#176 You Don’t Have to Do Social Media to Get VA Clients
09/19/2023
#176 You Don’t Have to Do Social Media to Get VA Clients
Freelancers don’t have to create a dazzling social media presence. I've been there too, feeling the pressure to shine in the social media spotlight. But I realized most of my clients didn't even look for me on Instagram or Facebook. It was through word-of-mouth referrals and professional networks. These connections were a far more effective and less exhausting way of finding potential clients. I've watched so many fellow freelancers go all out on social media, trying to outdo each other. What really matters is having a simple and genuine online presence and making solid connections in the right places. In this episode, you learn: How social media can actually be a waste of time when you’re starting out. You don’t have to offer social media services- there are plenty of other tasks you can do! Using a referral network to your advantage to find clients. The best way to set up a minimal viable presence on your socials. If you're feeling frustrated and overwhelmed because you're struggling to find clients as a freelancer or virtual assistant without social media, tune in. You don't have to do social for work, and you don't have to do social as promotion. Let that idea go. It's not true. I’m walking proof. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Links Mentioned in Show: LIVE Webinar “How to Sign Better Quality Clients and Make More Money as a Virtual Assistant.” Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#175 3 Traps to Avoid as a New Virtual Assistant
09/12/2023
#175 3 Traps to Avoid as a New Virtual Assistant
A lot of VA coaches will tell you that you should jump headfirst into a specific niche from day one. In this episode, I’m talking about why that’s not good advice. When you rush into specialization without first honing your skills and gaining some valuable experience, you're missing out on a whole world of benefits. We're talking about the confidence that comes from mastering your craft, the enhanced marketability that makes you irresistible to clients, and the success that follows when you have a solid foundation to build on. Tune in to learn more about: why niching down early isn’t helpful and what you should do instead how I discovered my secret weapon as a VA at a conference in Germany the significance of soft skills in the virtual assistant industry how being versatile and multifaceted in the digital business landscape sets you apart PLUS- get a sneak peek inside my Unicorn Digital Marketing Assistant School and learn the reason why my modules focus on real world examples and hands-on application. Don't underestimate the value of what you bring to the table. For your potential clients, being well-rounded actually means you're badass. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Links Mentioned in Show: Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to know how to get your foot in the door, make sure you save a seat! Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#174 Why Most VAs Get Stuck at $20/hour
09/05/2023
#174 Why Most VAs Get Stuck at $20/hour
I'm over it. You're promised that as a VA with zero experience, you can rake in a whopping $75 an hour or $100k per year. Sounds enticing, right? But it’s not true. I've heard about so many VAs stuck making a meager $20 to $25 an hour. You're working tirelessly, but the rewards just don't measure up. I've been there too. I started as a freelance writer, creating press releases for local businesses. Then, I ended up with a retainer client and everything shifted. But I made a mistake. I stayed at $20 an hour for way too long. Because I didn't understand my value. I didn't have the confidence to raise my rates. But I learned more and started delivering high-quality results consistently. I realized it was time to step up and get paid what I'm worth. In this episode, you’ll: Discover how to uncover your earning potential by saying no to low VA pay Find out why having skills and confidence can increase your VA income Get the lowdown on money-saving tricks to keep your freelance business financially healthy Hear how to make smart investments in courses to help you level up your skills Don't leave money on the table: Regularly evaluate your skills and the value you provide to your clients and adjust your rates accordingly. I need your feedback! Sponsored by UDMA School: This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Links Mentioned in Show: Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to get started, need the building blocks, and want to know how to get your foot in the door, make sure you save a seat! Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#173 Sandra Booker's Story: Virtual Assistant to Business Manager
08/29/2023
#173 Sandra Booker's Story: Virtual Assistant to Business Manager
“Doing it for yourself is just as valid as doing it for somebody else. Do it for yourself. Learn it for yourself.” After Initially offering transcription services to fund her daughter's travel experiences, Sandra’s hard work and results-driven approach quickly turned her into a highly sought-after virtual assistant. Now, she’s consulting with businesses on their strategies, leading teams, and even managing budgets. In this episode, my guest is Sandra Booker– a seasoned business manager and growth strategist from Niagara Falls, Canada. Sandra's journey is anything but conventional. She shares advice on how to stand out as a virtual assistant and treat your client’s business as your own. Listen in to hear Sandra discuss: the little change that had the biggest close rate on proposals and discovery calls. the magic word she uses to gain immediate buy-in from potential clients. how to take initiative, solve problems, and be attentive to clients' needs. the significance of making the booking process easy. providing regular reports to showcase the value you bring to clients. Tune in because Sandra proves that with the right mindset and approach, you can transform any skill into a thriving business. I need your feedback! Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Connect with Sandra: Instagram: Facebook: Website: Download Sandra’s Freebie: The secret to finding the right clients starts with you! Don’t worry, you don’t have to figure it out alone. This intro course includes everything you need to quickly learn: how to identify your ideal VA clients, where to find your next dream client, and how to get that full-bodied YES from your next client. Links Mentioned in Show: Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to get started, need the building blocks, and want to know how to get your foot in the door, make sure you save a seat! Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#172 What’s Standing Between You & Your Dream Business with Celi Arias
08/22/2023
#172 What’s Standing Between You & Your Dream Business with Celi Arias
Freelancer Mindset Series #3 Believe it or not, a big roadblock for many women entrepreneurs is being afraid of getting too successful. It might sound crazy, but this fear can make us trip over our own feet or stick to what feels safe. We have to push past these limiting thoughts if we want to grow personally and professionally. In this episode, Celi Arias (aka the Grown Ass Business strategist and mindset coach) discusses what's standing between entrepreneurs and their dream businesses. Celi helps wildly creative entrepreneurs finally stop flying by the seat of their pants, with a unique, no-templates-allowed approach to mastering the fundamental systems, strategies, and mindset skills that will transform them into world class 7-figure CEO’s who are truly a cut above. Tune in to learn about: Obstacles that women face in confidently promoting themselves and their products Strategies for overcoming barriers Treating past failures as learning opportunities Separating emotions from objective data to avoid negative associations with outcomes Introduction of the reticular activating system (RAS) and its role Power of affirmations and intentional thinking in shifting mindset This conversation is a must-listen for any entrepreneur and freelancer looking to break free from self-limiting beliefs and confidently take their business to the next level. Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Connect with Celi: Instagram: Facebook: Website: Links Mentioned in Show: Check out Celi’s Freebie: To grow your business, you don't need ALL the things, you just need the right thing for right now where you are in business. But how do you know what that is? This quiz will help you know where you are and what you need to be looking at next. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#171 Embrace Your Strengths and Silence Your Inner Critic with MaryAnn Gramig
08/15/2023
#171 Embrace Your Strengths and Silence Your Inner Critic with MaryAnn Gramig
Freelancer Mindset Series #2 Let’s talk about that pesky inner critic we all know too well. You know, that little voice that loves to rain on our parade and sprinkle doubt all over our dreams? We can get trapped in a cycle of negative self-talk, constantly questioning our abilities and worth. Sometimes we try to shut up that inner critic by seeking validation from others or constantly striving for perfection. Doing these things just keeps that whole self-doubt loop going instead of getting you where you want to go. In this episode, my guest MaryAnn Gramig emphasizes the importance of setting big goals, stepping out of your comfort zone, and silencing your inner critic. MaryAnn is a Certified Gallup Strengths Coach with a unique passion for helping individuals overcome self-doubt and negative self-talk. She uses her gift to help others find their strengths and authenticity, so they can conquer those inner battles and live a confident, fulfilling life. Tune in to learn more about: MaryAnn’s personal experience of being bullied in elementary school and how that influenced her self-confidence for many years. Challenging the doubts inside you to move yourself forward on a path of continuous personal and professional growth. Investing in your personal skill development and how it directly influences your success. The story of digital marketing assistant, Angela (a graduate of my UDMA School) and how she’s become an invaluable asset to MaryAnn's business. After you listen to this episode, send me a DM with the name you've given your inner critic. I love hearing from my audience and want to know what name you picked! Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Connect with MaryAnn Instagram: Facebook: Website: Download Freebie: A tool to ensure freelancers and virtual assistants maintain control over their time and energy by identifying where talents/skills align with their area of interest/passion to bring benefit to their own life. Links Mentioned in Show: Check out MaryAnn’s to find out how it’s keeping you stuck in business and life. Discover how your talents provide the clarity you’re seeking by unlocking your Top 5 CliftonStrengths® today. Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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#170 Mastering Your Mindset to Overcome Fear with Tracy Litt
08/08/2023
#170 Mastering Your Mindset to Overcome Fear with Tracy Litt
Freelancer Mindset Series #1 Mindset is a difference maker. It’s something big that holds all of us back. We get in our heads and it prevents us from really going for things we want in life. Our mindset controls whether we show up in total confidence about the work we’re doing. It's about doing it scared, right? My guest is Tracy Litt, a sought-after quantum success mentor for visionary women leaders that are navigating huge paradigm shifts and elevating into the next level of themselves. She’s a science & spirituality teacher, coach, best-selling author, and TEDx speaker. Tracy is the Founder of The Litt Factor and her work has served thousands of women across the globe. Tracy's dropping some wisdom about becoming a top-notch receiver and sharing how to grab onto help, support, and amazing opportunities without any hesitation. Tune in to listen and you’ll learn about: Acknowledging the role of fear in keeping us stuck and preventing growth. Tracy’s advice to freelancers who don't think there's enough work or good clients out there. Gaining insights into transforming your relationship with money and understanding its role in achieving limitless potential. The science of change and how it relates to personal transformation and growth. The bottom line is, you can't change what's on the outside by just fixating on it. If you want to make a real change out there, start by working on what's going on inside you. Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Links Mentioned in the show: Download Tracy’s Freebie : Use this e-book to take yourself to the next level by disrupting the outdated, harmful paradigms that are holding you back. Check out : Part party, part workshop. Tracy is teaming up with author, speaker, and political candidate, Marianne Williamson to deliver an event with a higher purpose to revolutionize the way we all see and experience ourselves and the world. Connect with Tracy Litt: Instagram: Facebook: Website: Connect with Emily: Facebook Community: Instagram: Facebook: 3 ways we can work together: My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to . You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? and learn how to help online business owners like course creators and membership site owners manage and engage their community >>>
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