Hustle Humbly Podcast
Join us for Hustle Humbly where we hope you will build the confidence to find your voice and your way to a successful real estate business and beyond. Listen in as Alissa & Katy, two top producing Realtors, talk about fostering community over competition while navigating the often times cutthroat real estate industry. With over 1000 homes sold between them and 13 and 19 years each in the business, they have seen it first hand. Deep dive into conversations and interviews about mindset and best practices with real life stories mixed in. The goal of Hustle Humbly is to reach out and encourage Realtors and business people alike to stop comparing themselves and start embracing their own strengths.
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298: Real Estate Bias You Don’t Notice
04/21/2025
298: Real Estate Bias You Don’t Notice
Sweaty palms? That might be your sign to lean in. We’re back with a special Fair Housing Month episode, and this time we brought in a very special guest: Molly Mair from Eugene, Oregon—a former teacher turned Realtor and now a brokerage owner, DEI committee chair, and all-around fierce advocate for fair housing. We first met Molly at a conference in California (shoutout to her adorable sun-logo mugs and shared love for data nerdiness 🫶), and we instantly knew she had a perspective worth sharing. In this chat, she helps us unpack the real-life, real-estate side of fair housing—from inclusive buyer consults to those awkward seller jokes that need shutting down (politely but firmly!). Fair housing isn’t just something you cram into a continuing ed course. It’s something we live and breathe in our day-to-day business, and Molly shows us exactly how she does that—with heart, systems, and a little trial and error. 🎧 In this episode, we chat about: What to say (and NOT say) when clients ask about neighborhoods and schools How Molly navigates buyer consults with inclusivity in mind The difference between being a “nice” agent and a fair one Tips for communicating with escrow and title for smoother, more respectful closings The power of reflection when you get it wrong (because you will sometimes!) Grants and tools available to help your DEI efforts in real estate How to handle sellers who want to choose buyers for the wrong reasons What it means to be a fair housing agent—and why it should be on your resume Whether you're already passionate about fair housing or feeling nervous to say the wrong thing, this episode is for you. It’s full of honest moments, practical ideas, and motivation to just start—even if it’s a little uncomfortable at first. 🎉 Toast of the episode goes to Realtor and fair housing advocate Ashley Contreras! Products, People & Previous Episodes Mentioned: Hustle Humbly Trello Training (Free on YouTube! Just search "Hustle Humbly Trello") Implicit Bias Test (Referenced for self-reflection on bias) Fair Housing 2.0 Course At Home With Diversity Course Documentary: The Vanport Flood (Available on YouTube) Bias Override Training (Referenced as a valuable educational opportunity) Book: So You Want to Talk About Race by Ijeoma Oluo 🔑Key Quotes/Takeaways "Sweaty palms? That’s your sign to lean in." — Katy "People can’t dispute a spreadsheet. Be consistent and treat every transaction the same." — Alissa "If you want to break the rules, you won’t be breaking them with me." — Molly "I’m not a DEI expert, but I’m an advocate—and that means I keep showing up and learning." — Molly "What do we lose by including more people? Nothing. We just make the table bigger." — Molly Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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297: Cancellations and Crying Sellers
04/14/2025
297: Cancellations and Crying Sellers
Everything is… Awful?! A Real Estate Rant (with Purpose) We’ve been your resident cheerleaders for almost 300 episodes—offering encouragement, positive vibes, and practical tips. But sometimes... you just need to vent. And today? We're taking a moment to do exactly that—professionally, of course. In this episode, we’re laying it all out: the contracts that keep falling through, the sellers who are spiraling, the buyers ghosting after inspections, and the agents who just won’t communicate. The market feels off, and if you’ve been wondering whether you’re the only one questioning your sanity—spoiler alert: you’re not. From real-life stories of canceled contracts that could’ve been saved (with just a tiny bit of cooperation), to stats that prove the cancellation trend is real, we’re spilling it all. We’re not giving up—we’re just giving ourselves permission to admit that this job is hard right now. In this episode we’ll chat about: Why deals are falling apart after inspections (even when there’s nothing wrong) What happens when communication doesn’t happen between agents How to support your spiraling sellers without losing your own mind The surprising emotional toll of constant cancellations The importance of a strong pre-listing consultation (and making sellers do their homework) Buyer behavior in 2025: why everything feels more fragile Real-time stats on cancellation rates and why they matter If you’ve had a seller cry, a buyer back out for no reason, or you’re just wondering if this is the twilight zone of real estate—this episode’s for you. We’re with you, we hear you, and we’re in the trenches right alongside you. Products, People & Previous Episodes Mentioned: Episode 48: Taking Emotions Out of Real Estate Episode 169: When Your Listing Expires Episode 292: How to Keep Deals From Falling Apart Redfin January 2025 Cancellation Report: https://www.redfin.com/news/home-purchase-cancellations-january-2025 🔑 Key Quotes & Takeaways “I woke up heavy, which I haven’t done in a long time.” – Alissa “Buyers are out here treating contracts like optional RSVPs.” – Katy “You can’t predict which repair item will be the one that kills the deal.” – Alissa “You have to care about your clients, but you can’t carry the weight of the world.” – Katy “Even a dumpster fire warms up something.” – Alissa (…kind of profound, actually) Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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296: How Realtors Can Lower Their Taxes
04/07/2025
296: How Realtors Can Lower Their Taxes
What if your next listing appointment helped you build wealth too? 🤯 In this episode, we’re joined by CPA and real estate investor Amanda Han, and let us tell you—this conversation is a goldmine of money-saving, tax-planning goodness for every Realtor out there. Whether you’re brand new to the business or pulling in six figures consistently, Amanda breaks down what you need to know about entity formation (LLC or S-Corp?), bookkeeping systems, tax planning, investing in real estate yourself, and how to stop leaving money on the table. Amanda is not just any CPA—she’s a real estate investor herself and co-founder of Keystone CPA, where she works with clients all over the country to help them reduce their tax burden through smart planning and investments. Her approach is down-to-earth and easy to understand (thank goodness), and by the end of our chat, her goal is to convince every Realtor to become an investor. Spoiler alert: she might just succeed. We cover it all, including: When (and if!) you should become an LLC or S-Corp The most common tax mistakes Realtors make How to organize your finances without getting overwhelmed What depreciation actually means (and how to use it to your advantage) Tax planning strategies for high-income agents What to do if you haven’t taken depreciation on your rental Real estate investing 101 (with serious tax perks!) Setting up retirement accounts as a self-employed Realtor And don’t worry—we kept this super conversational and full of lightbulb moments. Even if you’ve been avoiding your finances, this episode is your sign to get in there and take control. Future-you (and your tax bill) will thank you! 🔑 Key Quotes/Takeaways “You don’t have to become an accountant to be a successful entrepreneur. You just need the right systems and the right people.” – Amanda “Tax planning isn’t scary. It’s just a conversation.” – Amanda “The best way to protect the money you earn is to spend a little time planning how to keep it.” – Katy “You can’t retroactively assign income to an entity that didn’t exist. So set up the LLC now—even if you're unsure.” – Amanda “If you're a Realtor, you already see the deals. You're walking past wealth-building opportunities every day—start picking them up.” – Amanda 🛒 Products, People & Previous Episodes Mentioned: Amanda’s company: keystonecpa.com Amanda on Instagram: @amandahanCPA Tax Strategies for the Savvy Real Estate Investor (book by Amanda Han) UDirect IRA and Equity Trust Company (for self-directed retirement accounts) QuickBooks and Excel (for bookkeeping options) Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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295: Why Buyer Agents Struggle to Get Paid
03/31/2025
295: Why Buyer Agents Struggle to Get Paid
Are you accidentally working for free? It sure seems like it! In today’s episode, we’re diving back into the world of buyer brokerage agreements and uncovering a sneaky trend: agents are getting their BBAs signed… and then slashing their own pay before closing. Why are so many agents struggling to confidently collect the commission they put in writing? Is it a lack of confidence? A fear of rejection? Or are they skipping a crucial step in the process? Spoiler alert: it all comes down to the buyer consultation. Here’s what we cover in this episode: Why agents are so quick to discount their commission How recent shifts in the industry are exposing a lack of confidence The critical mistake agents are making with buyer consultations How listing agents have always done this differently—and what buyer’s agents can learn from them The importance of transparency in how you get paid The real way to make sure you’re worth what you charge What brokers should be teaching their agents (but often don’t) The reality is, if you’re afraid to charge your full fee, you might not be delivering enough value to feel like you earned it. But don’t worry, we’ve got practical solutions for you! Tune in to hear how to build confidence, deliver more value, and get paid what you deserve. Need help with your buyer consultation? Grab our Buyer Brokerage Agreement Cover Letter to guide your conversations with clients: hustlehumblypodcast.com/bba. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to Key Quotes/Takeaways: "If you’re not comfortable talking about money, you’re going to struggle in this business." – Alissa "The key to confidently getting paid is knowing your value and communicating it clearly." – Alissa "Brokers shouldn’t just train agents on getting paid more. They should train them on how to SERVE better." – Katy "If you don’t feel like you’re worth what you’re charging, it’s time to step up your service." – Alissa Products, People & Previous Episodes Mentioned: Buyer Brokerage Agreement Cover Letter: Episode 232: Buyer Brokerage How To's DEALS WEEK IS HERE, 3/31-4/4! GRAB THE DEALS AT !
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294: Surviving Realtor Burnout
03/24/2025
294: Surviving Realtor Burnout
Ever feel like your brain is full, your phone is ringing non-stop, and your sellers are melting down on the daily? Same. In this episode, we're getting personal and cracking open a topic that's been coming up a lot lately: burnout. Whether you're overwhelmed by anxious sellers, stressed by a tough market, or just flat-out exhausted after years of nonstop hustle—this one is for YOU. We’re diving into the real reasons Realtors are burning out and the honest conversations we need to be having with ourselves and our clients. We even share stories from our own community, including one brave agent who left her phone behind for an entire week on vacation (spoiler: she survived and felt amazing). If you’ve ever said, “I can’t take a day off,” we’re challenging you to think again. In this episode, we cover: The surprising causes of burnout in today’s market How anxious sellers and high resistance are zapping your energy Why more listings ≠ more peace of mind How to communicate your boundaries with clients Tips for taking real time off (yes, even without your phone!) Why communication is a burnout cure How to mentally reset when you’ve hit your limit This episode is your permission slip to take a breath, set boundaries, and rework your mindset so you can keep going without sacrificing your sanity. And remember, if you’re feeling this way—you are not alone. Key Quotes/Takeaways: “The market is tough, so I have to be tough.” – Katy “Most of our burnout isn’t from clients—it’s from our own habits.” – Alissa “You only need ONE buyer. You can only sell ONE time.” – Alissa “Taking a break isn’t going to ruin your business. It might save it.” – Katy “Just because you feel the rain doesn’t mean you have to drink it.” – James Clear Products, People & Previous Episodes Mentioned: Episode 3: Mindset Meltdown Episode 57: Take a Day Off Episode 102: Vacations: A How To Guide DEALS WEEK IS COMING 3/31! SIGN UP FOR THE EARLY BIRD LIST AT ! Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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293: Do Open Houses Actually Work?
03/17/2025
293: Do Open Houses Actually Work?
Open houses—love them or hate them, they’re back in the real estate conversation. But do they actually work? And more importantly, should YOU be doing them? In this episode, we revisit a topic we haven’t discussed since way back in Episode 11—open houses! A lot has changed in the market since then, and we’re diving into why open houses nearly disappeared, why they’ve made a comeback, and what you need to know if you’re hosting one in 2025. We share our personal experiences, including how Katy recently broke her open house drought, what Alissa has learned about preparing agents to host them, and why safety concerns are still top of mind. Plus, we reveal the key prep steps that can make or break your turnout (spoiler: just throwing a sign in the yard isn’t enough). Tune in to hear: How the evolution of the market has impacted open houses What we tell sellers when they ask for an open house The safety concerns every agent should consider The biggest mistakes agents make when hosting Our checklist for a successful open house Why the right preparation can double your turnout How to use open houses to build relationships (and land listings!) If you’re on the fence about open houses or just looking for ways to make them more effective, this one’s for you! Key Quotes/Takeaways: "Your seller is going to ask for an open house. Whether or not you want to do one is a different story." — Katy "A lot of agents think open houses are just for buyers, but I got more listing leads from them than buyer leads." — Alissa "Safety is my number one concern. It’s not about 'wasting' my weekend—it’s about being in a house alone with strangers." — Katy "If you don’t prepare, don’t be surprised when no one shows up. A little effort makes all the difference." — Alissa "An open house isn’t just about selling a house—it’s a chance to sharpen your skills, meet people, and grow your business." — Katy Products, People & Previous Episodes Mentioned: Episode 11 “Open House Tips” Email Templates 101 Brand new Leave us a review at Get your Email Templates 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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292: How to Keep Deals from Falling Apart
03/10/2025
292: How to Keep Deals from Falling Apart
Getting a house under contract is not the finish line—it’s just the beginning of an obstacle course full of potential pitfalls! In this episode, we’re walking you through the essential steps to keep your transaction on track from contract to closing, because nothing is worse than a premature “Sold” post! We’re covering: The #1 mistake agents make when handling offers The email template that has saved Alissa’s transactions countless times Red flags that signal your deal might be in trouble The proactive steps you need to take before accepting an offer How to avoid last-minute closing disasters that make sellers (and buyers) furious What to check on a pre-approval letter before celebrating that contract From poorly written offers to unresponsive lenders, we’re breaking down everything that can derail a deal—and, more importantly, how to prevent it. Because no one wants to break the bad news to their seller that their "pending" home isn’t actually closing. If you’ve ever had a deal fall apart at the last minute, or if you just want to sharpen your skills to prevent transaction drama, this episode is for you! Products, People & Previous Episodes Mentioned: Client Management: Episode 255 Being a Great Co-Op Agent: Episode 129 Key Quotes/Takeaways: 💬 “You can’t assume anything in a real estate transaction. If you do, you’re setting yourself up for failure.” – Katy 💬 “The agents who struggle the most are reactive, not proactive. The best agents see potential problems before they happen.” – Alissa 💬 “You need me more from contract to close than you do to find a house.” – Katy 💬 “A bad lender can sink a deal before it even starts. Pay attention to how quickly they respond.” – Alissa 💬 “It’s better to catch a deal-breaker on Day 1 than Day 30.” – Katy Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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291: The Pressure to Build a Bigger Business
03/03/2025
291: The Pressure to Build a Bigger Business
Are you chasing a bigger business just because everyone says you should? It’s time to take a step back and ask yourself—why? In this episode, we’re tackling a mindset shift that every Realtor needs: understanding your real “why” before jumping on the growth bandwagon. We get honest about the pressure to scale, build teams, and chase bigger numbers, even when it might not be what you truly want. We’re breaking down: How to figure out your personal “enough” number The hidden costs (financial and emotional) of growing too fast Why real estate’s “invisible corporate ladder” might not be for you The difference between a meaningful goal and a goal you think you should have A simple framework to uncover your real motivation for growth If you’ve ever felt overwhelmed by the pressure to do more, this episode is for you. Spoiler alert: success isn’t just about bigger numbers—it’s about building a business that actually makes you happy. Key Quotes/Takeaways: “Are you growing because you want to, or because someone told you that you should?” – Katy “The dream isn’t to build a huge business. The dream is to have time and financial freedom. Don’t lose sight of that.” – Alissa “If your ‘enough’ number is met, why keep adding stress just to say you did more?” – Katy “Before you set your next goal, ask yourself: does this move me toward the life I actually want?” – Alissa “Real estate doesn’t have a corporate ladder, but we sure act like it does.” – Katy Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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290: Follow-Up: How to Keep Clients From Forgetting You
02/24/2025
290: Follow-Up: How to Keep Clients From Forgetting You
What’s worse than being ghosted by a potential client? Finding out they bought or sold without you! 😩 Staying top of mind is one of the most important skills you can develop as a Realtor, but it’s also one of the trickiest to navigate. No one wants to be that pushy, annoying agent, but if you don’t follow up, you risk losing business to someone else. In this episode, we’re tackling the art of staying top of mind in a way that feels natural and professional (and doesn’t make you feel like a stalker). We answer a listener question about how often to check in with potential buyers and sellers and break down exactly what to say and how to keep in touch—without feeling salesy. You'll learn: How often to follow up with leads that are 2-3 months (or longer) away from buying or selling Simple, effective ways to stay in touch without annoying people How to organize and track your leads so no one falls through the cracks Why email lists, handwritten notes, and social media DMs all play a role in keeping you top of mind How to stop feeling like you have to be best friends with every past client If you've ever wondered, Am I reaching out too much? Not enough?—this episode is for you! Grab a coffee (or a notepad), and let's get into it. Key Quotes & Takeaways 💡 “You don’t have to be best friends with every client. You just have to provide a level of service that makes you unforgettable.” – Alissa 💡 “If you don’t follow up, you risk losing them to someone else. People don’t know you’re still selling real estate unless you remind them!” – Katy 💡 “Stop judging yourself. It doesn’t have to be perfect. Just reach out.” – Alissa 💡 “Following up isn’t about being pushy. It’s about being helpful, being present, and being a resource.” – Katy Products Mentioned Trello (for organizing leads & pipeline) MLS alerts for seller follow-up Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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289: How Small Talk Can Grow Your Business
02/17/2025
289: How Small Talk Can Grow Your Business
Love it or hate it, small talk is a must in real estate (and in life!). But what if we told you small talk isn’t just pointless chatter—it’s actually building blocks for trust and relationships? Yep, those seemingly minor conversations about the weather, local restaurants, or even a compliment on someone’s shoes can be the thing that helps you connect with a future client. In this episode, we’re diving into why small talk matters, how to make it easier (even if you’re an introvert), and real-life ways to use it to grow your business. We’re covering: How small talk actually improves happiness, mood, and overall well-being (science says so!) Why small talk is essential for networking, open houses, and client relationships What to say when you don’t know what to say (real scripts & conversation starters!) The one phrase that keeps people talking Why “going first” in a conversation can transform your business and life If you’ve ever felt awkward making small talk or wished you had an easy way to connect with potential clients, this episode is for you. By the end, you’ll feel ready to talk to anyone—without the weirdness. Key Quotes & Takeaways 💡 “Small talk is the foundation for trust. One conversation doesn’t make a huge difference, but over time, those small exchanges add up.” – Katy 💡 “Being warm and approachable is a skill. If you practice it, it becomes a way of life.” – Katy (quoting Mel Robbins) 💡 “If you go to a networking event but don’t talk to anyone, you may as well have stayed home.” – Alissa 💡 “People love to talk about themselves. Ask questions, be curious, and let them talk!” – Alissa 💡 “The warmth you offer others always finds its way back to you.” – Katy Products, People & Previous Episodes Mentioned Let Them by Mel Robbins (book recommendation) Open house strategies & scripts from past episodes Article mentioned in episode: Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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288: Are You Distracted or Actually Working?
02/10/2025
288: Are You Distracted or Actually Working?
Are you actually working… or just feeling busy? 😬 There are so many things in real estate that make you feel productive but don’t actually lead to making money. A new logo? A fresh website? A perfectly curated Instagram feed? They might help, but if your bank account is running low, these probably aren’t the things you should be focusing on. In this episode, we’re getting real about what distractions are stealing your time, what’s actually making you money, and how to stay focused on the right things. We’re covering: The #1 real estate time waster (spoiler: it’s social media) How to tell if an activity is actually income-producing Why some agents stay “busy” but never get closings What’s really working for agents in our community The best (and easiest) ways to track your results If you’ve ever wondered, Should I even be spending time on this?—this episode is for you. Let’s get rid of the distractions and start working smarter! Key Quotes & Takeaways 💡 “There’s a difference between being busy and being productive. Just because you worked all day doesn’t mean you worked on the right things.” – Katy 💡 “You have to ask yourself—did I actually plant any seeds today that will make me money next quarter?” – Alissa 💡 “If you don’t know how your last 5 clients found you, you don’t know what’s working in your business.” – Katy 💡 “Stop worrying about the perfect website, email signature, or social media strategy. Just focus on talking to people.” – Alissa 💡 “Your results are hiding in the work you’re avoiding.” – Katy Products, People & Previous Episodes Mentioned Google Business Profile (for free online visibility) Canva (for social media & branding, if used efficiently) Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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287: Helpful vs. Harmful: Realtor Liability Explained
02/03/2025
287: Helpful vs. Harmful: Realtor Liability Explained
Are you using “liability” as an excuse to avoid helping your clients? In this episode, we’re tackling a tricky topic: the fine line between being helpful and being liable. It’s a line many Realtors struggle to navigate, but don’t worry—we’re here to break it all down for you. Here’s what we’re chatting about: Attending inspections: Why skipping them might be riskier than showing up. What’s actually your job: Spoiler alert—you are supposed to give advice. Documentation saves the day: The importance of email recaps and written communication. Liability myths vs. reality: We bust common misconceptions about what can actually get you sued. Learning from the horror stories: We share real-life liability situations and how to avoid them. You’ll also hear us reflect on the power of having systems in place, the importance of treating every client consistently, and why it’s critical to educate your clients (even when it’s an uncomfortable conversation). If you’ve ever felt nervous about overstepping—or not stepping up—this episode is a must-listen. Key Quotes/Takeaways “Giving advice isn’t a liability—it’s literally your job as a Realtor.” – Katy “Skipping the inspection is a bigger liability than attending. Your clients need you there.” – Alissa “The more you document, the less you’ll have to worry if something goes wrong.” – Katy “Agents who avoid giving advice are just avoiding doing their job.” – Alissa “Your job is to guide and protect your clients—not let them ‘run amok.’” – Katy Products, People & Previous Episodes Mentioned Hustle Humbly Freebie: Due Diligence Checklist (hustlehumblypodcast.com/makesure) Email Templates 101: For communicating clearly with clients and documenting conversations. Errors and Omissions Insurance: To protect Realtors from professional liability claims. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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286.5: BONUS: Intro to the Real Time App
01/30/2025
286.5: BONUS: Intro to the Real Time App
Managing real estate transactions shouldn’t feel like herding cats. That’s why we’re thrilled to introduce you to Reannah Glover, founder and president of the Real Time app! Reannah is a former top-producing Realtor who created this all-in-one transaction management tool to help agents and their clients stay organized, connected, and on track during every step of the buying or selling process. If you’ve ever felt overwhelmed by juggling spreadsheets, CRMs, email templates, and multiple apps, this episode is for you. Real Time takes all the tools you need to manage your transactions and puts them in one streamlined platform. Here’s what we’re covering: What is the Real Time app? An intuitive, Realtor-designed tool to manage transactions, clients, and vendors. How does it work? Track your transactions step-by-step and let clients follow their own progress (just like tracking a pizza delivery). Client-facing features: Your buyers and sellers get their own portal for documents, checklists, and vendor recommendations—even after closing. Why Reannah built the app: Her experience as a busy agent inspired her to create the ultimate tool for Realtors. Customizable templates: Use the Real Time default checklist, create your own, or start with the Hustle Humbly checklist pre-loaded into the app. Keep your database secure: Real Time will never sell your client data—period. Whether you’re a new agent needing a simple way to manage transactions or an experienced pro looking for a better system, the Real Time app has something for everyone. 👉 Learn more and start your free 7-day trial: USE CODE HUSTLE40 to get $40 off your first month! Key Quotes/Takeaways: “If you can track a pizza, you should be able to track your real estate transaction.” – Reannah “The Real Time app is like having a personal assistant for you and your clients in one place.” – Katy “If you’re not following a checklist, I don’t feel sorry for you. You need one, and Real Time makes it easy.” – Reannah “The goal is simplicity. Real estate is already stressful—your tools shouldn’t add to that.” – Alissa “Your past clients aren’t just numbers; they’re your referral pipeline. The Real Time app helps you stay connected.” – Reannah Products, People & Previous Episodes Mentioned: Real Time App: Learn more and start your free 7-day trial at USE CODE HUSTLE40 to get $40 off your first month! Hustle Humbly Checklist: Pre-loaded into the Real Time app for easy setup. Vendor List Feature: Keep your preferred vendors handy and always accessible to your clients.
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286: How Realtors Utilize & Pay Assistants
01/27/2025
286: How Realtors Utilize & Pay Assistants
Do you feel like you’re drowning in tasks? Thinking about hiring an assistant but unsure where to start? In this episode, we’re diving deep into the world of assistants for Realtors. We pulled stats from a national survey AND our own listener survey (thank you to all 170 responders!) to paint a clear picture of how assistants are used, how much they cost, and what tasks they’re taking off agents’ plates. We’re breaking down: The numbers: How many Realtors have assistants, and what are they paying them? What assistants actually do: From transaction coordination to social media management and everything in between. Licensed vs. unlicensed assistants: Which is better for your business? When to hire: Are you really ready for an assistant, or do you just need better systems? Avoiding assistant regret: How to avoid hiring mistakes and set up a solid working relationship. Plus, we share a genius exercise from one of our listeners to help you figure out what you should delegate and what you should keep on your plate. You don’t have to do it all, but you do need a plan! If you’re ready to stop scrambling and start delegating with confidence, this episode is for you. Key Quotes/Takeaways “An assistant won’t fix a disorganized business. You’ve got to tidy up before inviting someone in.” – Alissa “The mental load of real estate is heavy. Offloading even small tasks can make a huge difference.” – Katy “Start small. Test the waters with one or two tasks before committing to a full-time assistant.” – Katy “If you don’t have systems in place, hiring an assistant might cost you more in the long run.” – Alissa “There’s no one right way to structure assistant pay or tasks. Do what works for you and your business.” – Katy Products, People & Previous Episodes Mentioned Trello: For task organization and project management. SkySlope: A transaction management platform. Homebot: For client engagement and updates. MLS systems: Used for property input and updates. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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285: Key Real Estate Trends from the 2024 NAR Report
01/20/2025
285: Key Real Estate Trends from the 2024 NAR Report
It’s that time again—our annual deep dive into the National Association of Realtors’ Profile of Home Buyers and Sellers! This is your chance to learn what’s really going on in the real estate market and how it impacts your business. We’re covering: Why the typical first-time homebuyer is now 38 years old. How buyers are adjusting to higher interest rates and home prices. What’s driving sellers to move (and where they’re going). Key takeaways for Realtors about repeat and referral business. FSBO stats that will make you feel great about your job security. Plus, we take a hard look at the numbers behind agent income, transactions, and tenure in the business. Spoiler alert: If you’re feeling like the market’s been tough, you’re not alone! This episode is packed with actionable insights and the data you need to prepare for 2025. Don’t miss it! Key Quotes/Takeaways “The typical first-time buyer is now 38 years old, and first-time buyers make up the smallest share of the market since 1981.” “90% of sellers used a real estate agent this year, and FSBO sales hit an all-time low at just 6%.” “The median income for Realtors is $55,800, with 41% of agents still relying on a second source of income.” “Buyers are using the internet 100% of the time in their home search. Professional photos and a mobile-friendly website are non-negotiable.” “Only 21% of repeat buyers used the same agent they worked with before. If you’re not staying in touch with your clients, they’re moving on.” Products, People & Previous Episodes Mentioned Profile of Home Buyers and Sellers Report – Available on NAR’s website: Forever Home Episode – Learn why no home is truly forever: hustlehumblypodcast.com/forever-home Agent Systems Course – Stay organized and grow your business: hustlehumblypodcast.com/agent-systems Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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284: Financial Wellness for Realtors: From Scarcity to Strategy
01/13/2025
284: Financial Wellness for Realtors: From Scarcity to Strategy
It’s time to tackle one of our most requested topics: MONEY. How do you manage it? How do you save it? And how do you plan for the future? In this episode, we’re answering YOUR questions about real estate finances, including: How much to save in your emergency fund? What percentage of your income to allocate for taxes, marketing, and fun? When and why to consider an LLC or S Corp? How to structure your commission checks and plan for quarterly taxes? Why it’s okay to start small when building your financial safety net? Whether you’re in your first year or your fifteenth, this episode will give you practical tips to feel more in control of your money. 💵 Key Quotes/Takeaways “The most important thing you can do is track your numbers. Know how much you’re making and spending.” “Start small. You don’t have to do everything perfectly from the beginning, but you have to start.” “It’s okay to take time to figure out your financial goals—just make sure you’re moving in the right direction.” “Pay yourself first, set aside for taxes, and keep your business account separate. Simplicity is key.” “Don’t fall for every shiny object in real estate marketing. Keep your spending intentional.” Products, People & Previous Episodes Mentioned Episode 76: CPA Karen Bahn on Realtor Taxes – A must-listen for tax strategies: hustlehumblypodcast.com/76 Who Do You Know? List – Perfect for building a database: hustlehumblypodcast.com/start-here Agent Systems Course – Get your business (and finances) organized: hustlehumblypodcast.com/agent-systems Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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283: The Ultimate Vendor List Campaign: A Non-Salesy Way to Stay in Touch
01/06/2025
283: The Ultimate Vendor List Campaign: A Non-Salesy Way to Stay in Touch
The holidays are over, and it’s time to hit the ground running! If you’re looking for a meaningful, non-salesy way to reconnect with your database, we’ve got you covered with this genius strategy: The Vendor List Campaign. In this episode, we walk you through: How to create and update a vendor list your clients will love. The exact script to use when reaching out to your database for input. Why this campaign is perfect for adding value without “selling.” How this campaign helps you fill in gaps in your database (addresses, emails, and more). Tips for collecting recommendations and presenting your final list in a professional way. This is hands-down one of the best ways to stay top of mind while showing up as a resource—not a salesperson. Plus, it works any time of year, so there’s no excuse not to get started today! Grab the vendor list campaign for free at Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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282: Revamp, Refresh, and Reorganize Your Business
12/30/2024
282: Revamp, Refresh, and Reorganize Your Business
🎉 Happy New Year! It’s the perfect time to spruce up your business, and we’ve got the ultimate checklist to help you refresh, reorganize, and reset for success. This is a replay of one of our very favorite episodes, #178 Spruce Up Your Business! In this episode, we’re talking about: Cleaning up your database, email, and digital files. How to refresh your branding, headshots, and marketing materials. The importance of setting routines, organizing your workspace, and creating efficient systems. Easy ways to revamp your social media and client follow-up plans. Why small changes can lead to big results in your mindset and business. Whether you’re feeling overwhelmed or ready to tackle it all, this episode is packed with actionable tips to help you get organized and stay motivated. Take it one step at a time, and you’ll be amazed at how far you can go in 2025. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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281: From Peppermint Mocha to Lazy Susans: Realtor Favorites
12/23/2024
281: From Peppermint Mocha to Lazy Susans: Realtor Favorites
Happy Holidays! We’re keeping it light and festive with a special replay of one of our favorite past episodes: Our Favorite Things(episode 72)! We’re sharing everything from holiday traditions to snacks, gift-giving tips, and even our favorite tools for keeping life (and work) simple. Whether you’re wrapping presents or just need a breather during the busy season, this episode is perfect for bringing some cheer to your day. In this episode, we chat about: Christmas traditions we love (and some we’ve let go). Go-to holiday foods (and why marshmallows belong on sweet potato casserole). How we organize holiday decor for stress-free decorating. Thoughtful gift ideas (including a 2-tier Lazy Susan and homemade cookies). Why simple joys, like clean countertops and naps, are our ultimate favorites. 🎧 So grab your cocoa, turn on the holiday lights, and join us for this lighthearted episode. We’re so grateful to celebrate another year with you. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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280: Listing Descriptions That Go Viral (For Better or Worse)
12/16/2024
280: Listing Descriptions That Go Viral (For Better or Worse)
🎄 It’s the middle of December, and we’re bringing you a light and funny episode perfect for listening while you wrap gifts or sip hot cocoa. This week, we’re diving into the world of hilarious and over-the-top real estate listing descriptions. From unhaunted homes to properties with “bizarre and ominous energy,” these descriptions had us laughing, cringing, and scratching our heads. Plus, we’re decoding common phrases like “charming” and “needs TLC” to reveal what they really mean. We’ll also share: The worst house on the street (and why it’s still worth buying). A pumpkin spice-themed listing that went all in on the fall vibes. How ChatGPT can help you write better listings (with a big dose of caution). Tips for making your listing descriptions stand out without crossing the line. This episode is packed with laughs and a few valuable takeaways, so grab your gift wrap and tune in! 📩 Have a funny listing description you’ve come across? Send it to us! We’d love to include it in a future episode. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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279: How to Get the Most Out of Hustle Humbly
12/09/2024
279: How to Get the Most Out of Hustle Humbly
Welcome to Hustle Humbly University! 🎓 Whether you’re new here or a longtime listener, we’ve put together the ultimate orientation episode to help you navigate everything Hustle Humbly has to offer. With 279 episodes (and counting), we know it can feel overwhelming, so we’re breaking it down to make things easier for you. Here’s what we’re covering in this episode: A quick intro to your hosts, Katy and Alissa, and how the podcast started. Why you should start with episodes 1–3 and how mindset is the thread that ties it all together. How to find episodes by category on and how this can simplify choosing your next episode to listen to. A tour of our free resources, including the database template, staging tips, and more. The Hustle Humbly Community breakdown: monthly live sessions, a referral network, and AI-powered podcast search to make finding answers a breeze. An overview of our courses, templates, and other tools designed to simplify your real estate business. Whether you're here to learn, connect, or just laugh along with us, this episode will give you the lay of the land and ensure you don’t miss any of the tools or freebies that can help you build a sustainable, successful business. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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278: If You Hired You, Would You Fire You?
12/02/2024
278: If You Hired You, Would You Fire You?
Join us today as we ask ourselves a very important question to check the pulse of our business…If you hired yourself as a client, would you fire yourself? It's time for a candid end-of-year accountability check. In this episode, we dive into the hard questions you need to ask yourself as a real estate agent. From communication missteps to lack of follow-through, we share stories and practical advice to help you own your mistakes, fix them, and move forward stronger. Alissa opens up about a tough situation where she dropped the ball and had to face her clients honestly. We also talk about why the only way to feel better after a mistake is to take action. You’ll learn: Why avoiding difficult conversations makes things worse. How to handle mistakes without damaging your reputation. The importance of transparent communication with your clients. Why contracts should never be a “gotcha” moment. Practical ways to keep yourself accountable and improve your systems. We also explore why being a good co-op agent, setting boundaries, and following through on commitments are essential to long-term success in real estate. Plus, stick around for a fun segment on how different Enneagram types might get fired—don’t worry, it’s all in good fun! Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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277: End-of-Year Pep Talk: Permission to Rest
11/25/2024
277: End-of-Year Pep Talk: Permission to Rest
This week, we’re keeping it real and cozy with a short and sweet pep talk. It’s time to be thankful, recharge, and get ready to close out the year. We’re talking about letting go of work expectations, setting priorities, and the importance of being truly present with loved ones. Work isn’t everything, and sometimes, you need permission to unplug—this week, we’re here to remind you to do just that! In this lighthearted episode, we dive into how to balance your real estate business with some much-needed downtime, plus our favorite quotes to get you in a reflective, grateful mood. Let’s talk about how to embrace the “don’t miss twice” rule, lower those holiday expectations, and celebrate our successes without burnout. Grab your pie, turn off your phone, and join us for a Thanksgiving moment of gratitude, laughter, and self-care. Here’s what we’re covering: How to set boundaries and truly relax over the holiday Why your work is not your identity—and why that matters How “don’t miss twice” can help you keep up with goals without guilt Quotes that remind us to focus on family, friends, and gratitude The best advice for finishing the year strong and setting realistic goals Why it’s okay to lower your expectations and simplify the season Happy Thanksgiving, y’all! We’re so thankful for you and can’t wait to finish the year strong—together. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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276: How Do You Stage a House? A Guide for Consumers
11/18/2024
276: How Do You Stage a House? A Guide for Consumers
If you’re getting ready to sell a home, this episode is for you! Today we’re going all in on staging tips for sellers—from what to clean to what to add (and what to hide!). Join us as we break down the most effective ways to prepare your home for the market, help buyers imagine themselves living there, and ultimately, get the best possible sale. Whether it’s clearing clutter, freshening up with neutral colors, or staging each room with intention, these strategies can mean the difference between “For Sale” and “Sold!” Some of the tips we cover: The checklist of “must-dos” for any seller to make a great first impression Why your online listing photos matter and how to prep for them Levels of staging: occupied vs. vacant homes and what to consider for each Budgeting for staging and the impact of making simple updates How to manage smells, lighting, and even music during showings Specific tricks to make kitchens, bathrooms, and closets feel open and fresh Outdoor must-haves: making sure the landscaping enhances the home, not detracts When to invest in upgrades like carpet replacement or fresh paint Don’t let your home go on the market without this advice! It’s all about setting the right mood and creating a space that invites buyers to see their future home. Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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275: Managing Capacity & Boundaries During the Holiday Rush
11/11/2024
275: Managing Capacity & Boundaries During the Holiday Rush
With the holidays right around the corner, it's the perfect time to revisit the ever-challenging topic of boundaries—especially when your schedule feels maxed out. In this episode, we dive deep into finding the balance between capacity and demand as business heats up and life gets even busier. We share one listener’s personal struggle with managing her calendar, especially when new clients throw off her well-laid plans (we’ve all been there, right?). We’ll explore the concept of capacity vs. demand, a lesson borrowed from physical therapy that translates perfectly to real estate. Your capacity is how much you can handle before hitting burnout, while demand covers everything from client needs to family responsibilities. The key takeaway? If you want to handle a busier season without losing your sanity, you've got to increase your capacity—whether that’s by adding systems, streamlining processes, or getting help. Plus, hear how Alissa found her own capacity sweet spot and tips for differentiating between real demands and the ones we create in our minds. Get ready to set some boundaries and approach this holiday season with more clarity and calm! Tune in, take a breath, and let’s tackle this together! 💪 Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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274: Overcoming Social Media Overwhelm as a Realtor
11/04/2024
274: Overcoming Social Media Overwhelm as a Realtor
It’s time to elevate our client experiences with these high touch ideas you may be missing. Are you a Realtor who feels like social media is a necessary evil? Do you struggle to come up with content, or feel like you're just shouting into the void? In this episode, we're breaking down how to simplify your social media strategy and actually make it work for you with the help of our guest, Shannon McKinstrie. Forget the pressure to create perfectly polished posts every day. Instead, focus on documenting your real estate journey and connecting with your local community. We'll share practical tips for engaging with your followers, overcoming the fear of hitting "post," and incorporating your unique personality into your content. Remember, you don't have to be a social media expert to succeed. By being consistent, authentic, and providing value to your audience, you can build a strong online presence that will attract new clients and strengthen your relationships with existing ones. So, grab your phone, hit record, and make it fun! Shannon McKinstrie is a social media mentor & strategist on a mission to eliminate the neverending content-creation guesswork and overwhelm so business owners can actually enjoy promoting their business and engaging with their audience on social platforms without burning out. Find Shannon on social media @shannonmckinstrie or . Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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273: More Haunted House Stories
10/28/2024
273: More Haunted House Stories
It’s time to get spooky with another group of listener-shared haunted house stories! DISCLAIMER: If you are triggered by death, crime, paranormal activity and general creepy stuff, then this is not the episode for you. We meant no disrespect to the deceased referenced in the show. With that being said we tell some seriously wild listener submitted stories and we have quite a few laughs. We had a hard time getting through some of these due to general icks and a few cases of the uncontrollable giggles. We learned a lot about our listeners including they are incredibly brave, sometimes to a fault, and are excellent writers. In honor of their writing prowess and the O.G. scary story teller, Edgar Allen Poe, we are bringing back our favorite game: “name that short story”. If Halloween week brings out your love for all things spooky then this episode is for you! Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to
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272: High Touch Ideas to Elevate Your Client Experience Plus Closing Gift Ideas
10/21/2024
272: High Touch Ideas to Elevate Your Client Experience Plus Closing Gift Ideas
It’s time to elevate our client experiences with these high touch ideas you may be missing. We'll be exploring how to go beyond the basics and create a truly exceptional experience for your clients, all without breaking the bank. We are sharing free high touch ideas that will make you stand out from the crowd and explain how understanding your clients' goals and pain points to make their lives easier is crucial. We give you the actionable tips for providing valuable communication and building lasting relationships with your buyers and sellers. We even share with you our philosophies on closing gifts and what our favorite closing gift ideas are. It’s time to start seeing yourself as a service provider, not a salesperson, and bringing in ways to surprise and delight your clients with thoughtful gestures. Join us as we chat about how to deliver a high end experience that builds trust, loyalty, and ultimately, more business for you! Address stamp link: Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to .
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271.5: BONUS: A Quick Story About Lionel
10/16/2024
271.5: BONUS: A Quick Story About Lionel
Want a quick story and a laugh with a lesson too? Tune in to hear the funniest thing that happened on our recent podcast trip to Dallas and what you can take away from it. Oh, and shoutout to Lionel!
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271: Should You Renew Your Real Estate License?
10/14/2024
271: Should You Renew Your Real Estate License?
Not sure if you are going to renew your license for next year? Are you stuck in a real estate rut? You're not alone! In this episode, we're tackling the tough decision of whether to renew your license when faced with financial struggles and a slow market. We'll share stories from agents in the trenches, explore practical strategies for boosting your income, and offer mindset reminders to help you navigate this challenging season. Plus, we'll dive into the importance of confidence and adaptability in your real estate career. We are even giving you a 6 question test to determine if it really is time to walk away. So, tune in and let's figure out your next steps together! Leave us a review at Get your Email Templates 101: Build Your Own Business 101: Agent Systems 101: All Resources: Submit your topic ideas and toasts to .
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