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Successful Associations Today

Associations today face intense pressures that threaten their continued relevance. Operating as you've traditionally done for the last 10, 20, or more years is not a viable option. Gone are the days when members would automatically renew. Today individuals expect value in return for membership. Why shouldn't they? They have a higher demand on their time and more choices on how and from whom they can obtain information due to rapid advances in technology, competition, and social networking. Mary Byers takes a bold, no-nonsense look at the realities of today's marketplace and what it will take for associations to prosper moving forward. She addresses not only the challenges associations face but the actions essential to a thriving future. Successful Associations Today is an interview series with host Mary Byers, CAE. Mary Byers helps associations remain relevant in an increasingly competitive environment. The author of Race for Relevance: 5 Radical Changes for Associations and Road to Relevance: 5 Strategies for Competitive Associations, she’s worked with a wide variety of associations (both individual membership and trade groups) and helps volunteer leaders and staff alike create a viable and sustainable future.

info_outline Dave Lutz & Sarah Michel - In-Person Meetings Go Virtual [Part 2] | Ep #29 05/27/2020
info_outline Dave Lutz & Sarah Michel - In-Person Meetings Go Virtual [Part 1] | Ep #28 05/13/2020
info_outline Let's Talk About Grief | Ep #27 04/29/2020
info_outline A Love Letter to Associations | Ep #26 04/15/2020
info_outline Resilience Amid Unexpected Crisis | Ep #25 03/25/2020
info_outline Ed Wojcicki - Embracing Difficult Conversations | Ep #24 03/11/2020
info_outline Cathy Burns - Revenue Diversification [Part 2] | Ep #23 02/26/2020
info_outline Cathy Burns - What Are Your Association's Core Values? [Part 1] | Ep #22 02/12/2020
info_outline Chad Littlefield - Creating Conversations that Matter | Ep #21 01/29/2020
info_outline Elizabeth Bailey - The Case for Giving: Making Fundraising Less Difficult & More Relevant [Part 2] | Ep #20 01/15/2020
info_outline Elizabeth Bailey - Why Life Cycle of Membership is Important [Part 1] | Ep #19 12/18/2019
info_outline Amanda Kaiser - New Member Engagement [Part 2] | Ep #18 12/11/2019
info_outline Amanda Kaiser - New Member Engagement [Part 1] | Ep #17 11/20/2019
info_outline Jeff Hurt - How Pageantry Hurts Association Meetings | Ep #16 11/13/2019
info_outline Steve Smith - Generating Topics for Generative Discussions that Lead to Board Engagement | Ep #15 10/30/2019
info_outline Linda Koch - Compliance Issues Lead to Home Run for Association | Ep #14 10/16/2019
info_outline JT Forbes - Innovation and Tradition are Not Mutually Exclusive | Ep #13 09/25/2019
info_outline David Owsiany, JD - Collaborate to Gain Influence | Ep #12 09/11/2019
info_outline Ep #11: Dr. Kathleen O'Loughlin - Local, State and National Associations Can Work Together 08/28/2019
info_outline Ep #10: KiKi L'Italien - The 5 Elements of a Successful Community 08/14/2019
info_outline Ep #9: Robbie Kellman Baxter - What Can Your Association Learn from Online Membership Sites? 07/31/2019
info_outline Ep #8: Bill Zepp - Succession Advice for Association Professionals 07/10/2019
info_outline Ep #7: Matt Braun - It May Be Time to Invest in Some Market Research 06/26/2019
info_outline Ep #6: Seth Kahan - Visionary Leadership: How Association Leaders Embrace Disruption in the 21st Century 06/12/2019
info_outline Ep #5: Sarah Sladek - Want to Increase Membership by 200%? 05/29/2019
info_outline Ep #4: Amith Nagarajan - Artificial Intelligence Is Not the Future, It Is Today 05/15/2019
info_outline Ep #3: Ralph Johnson - Tiered Pricing Coming to an Association Near You 04/09/2019
info_outline Ep #2: Adrienne White-Faines - How Do You Engage Younger Members? 04/09/2019
info_outline Ep #1: Mary Augsburger - The Ohio State Bar Association Makes Big Changes to Dues Model 04/09/2019