495: Discover Hyper-Intelligent Orchestration, with GreyOrange
Release Date: 10/15/2025
Let's Talk Supply Chain
Allen Thomas of Lynxis talks about two new products; demystifying AI; the biggest challenge & opportunity in intermodal; & why terminals need to work better. IN THIS EPISODE WE DISCUSS: [02.12] An introduction to Allen and Lynxis. “We have the tech, services and infrastructure to make terminals work better.” [02.48] Why we need terminals to work better. [03.16] Why Union Pacific's proposed merger with Norfolk Southern is top of mind for the intermodal industry right now. [04.43] Why investment is a key area of opportunity for intermodal organizations, and how Lynxis...
info_outlineLet's Talk Supply Chain
Freek Aertsen & Bart Paridaen of EyeOn talk about digital transformation: value discovery, creation & realization; the big challenges; & key success factors. IN THIS EPISODE WE DISCUSS: [04.17] An introduction to Freek and Bart, their backgrounds, and roles at EyeOn. “I have a background in economics, took a wrong turn somewhere - and ended up in supply chain!” Freek [07.13] An overview of EyeOn – who they are, what they do, and how they help their customers. “Response is all about planning.” “We connect data, systems, data science and AI with people...
info_outlineLet's Talk Supply Chain
Andrea Morgan talks about her career journey; the similarities between supply chain & astrophysics, innovation, and why women need to bloom where they land. IN THIS EPISODE WE DISCUSS: [03.37] Andrea’s degree in astrophysics, and why curiosity was her biggest driver. “I had a deep interest in the origins of the universe… It gave me the training to ask the right questions.” [5.14] How a post-graduate placement at IBM exposed Andrea to a range of business areas, and ignited a passion for supply chain. “I learned that I didn’t want to be a researcher, I liked...
info_outlineLet's Talk Supply Chain
Jason Murray of Shipium talks about AI: its impacts, now and in the future; common misconceptions; investment; developing new skills; & changing your mindset. IN THIS EPISODE WE DISCUSS: [04.04] An introduction to Jason, his career, and why he founded Shipium. “Lots of companies are going through an Amazon-ification. Amazon was really good at dealing with this complex multi-source, multi-destination supply chain, and everything is evolving towards that.” [07.04] Jason’s take on the factors that sit behind his success, and how he got to where he is today. ...
info_outlineLet's Talk Supply Chain
Mary Casillo & Aubrey Galbraith talk about how Pallet Alliance's onsite audits uncover inefficiencies & identify opportunities for cost-saving & sustainability. IN THIS EPISODE WE DISCUSS: [04.04] An introduction to Mary and Aubrey, their backgrounds, and roles at Pallet Alliance. [07.30] An overview of Pallet Alliance – who they are, what they do, and how they help their customers. [10.10] From cost to sustainability, the big challenges and opportunities for Pallet Alliance customers in the current landscape. “We see organizations trying to find opportunities...
info_outlineLet's Talk Supply Chain
Angela Woody talks about her career journey; learning to let go of inherited beliefs; making IT investments; & the guiding principles that have shaped her life. IN THIS EPISODE WE DISCUSS: [04.09] Angela’s coincidental career – how volunteering at an event led to an internship that led to a full-time role at Kimberly-Clark. “It was a happenstance!... Someone took a chance on me.” [08.41] Angela’s 13-year tenure at Kimberly-Clark: how her career progressed, what she learned, and her biggest achievements. “Working for a global manufacturing company, you just had a...
info_outlineLet's Talk Supply Chain
Emily Nicholls of Anaplan talks about how integrated business planning helps automotive OEMs navigate EV growth & build finance-forward future-ready businesses. IN THIS EPISODE WE DISCUSS: [03.38] An introduction to Emily, her background in physics, and how her boutique supply chain specialist consultancy was acquired by Anaplan. [05.44] An overview of Anaplan – who they are, what they do, and how they help their customers. “We provide a cloud-based platform that helps people truly connect their plans. We operate across all the major business functions of the business, and can...
info_outlineLet's Talk Supply Chain
Noel Hacegaba of the Port of Long Beach talks about tariffs, sustainability, infrastructure investments & the creation of a Supply Chain Information Highway. IN THIS EPISODE WE DISCUSS: [02.02] An introduction to Noel, and his role at the Port. “Our tagline is ‘the port of choice.’ And one of the reasons we are the port of choice is because we have a team that’s committed to excellence.” [03.19] An introduction to the Port and what sets it apart, from sustainability to customer service. [04.51] The Port’s record-breaking year – why they achieved the busiest...
info_outlineLet's Talk Supply Chain
Tim Robinson of Blue Yonder talks about returns: the challenges & potential, role of AI, inventory management, tariffs, & the importance of customer experience. IN THIS EPISODE WE DISCUSS: [03.42] Tim’s career; how he founded his business, Doddle, and the story behind the name; and how that journey led him to Blue Yonder. “It’s quite rare that you isolate and identify supply chain as your chosen goal in life, but I fell into it and have loved it ever since.” [06.34] The current returns landscape, and what Blue Yonder’s recent survey revealed about...
info_outlineLet's Talk Supply Chain
Bill Catania of OneRail & Adam Isenberg of National Association of Wholesale Distributors discuss routing - the challenges, the tech & why unification is key. IN THIS EPISODE WE DISCUSS: [03.02] An introduction to Adam and the National Association of Wholesale Distributors (NAW). “We’re the leading advocacy and government affairs voice for the distributors, whether you’re moving computer chips, potato chips, or anything in between!” [04.34] How listeners can catch up on OneRail content, and why Bill believes in collaboration and connection. [06.03] An overview...
info_outlineAkash Gupta of GreyOrange talks about warehousing and inventory challenges; taking a vendor-agnostic approach to tech; and hyper-intelligent orchestration.
IN THIS EPISODE WE DISCUSS:
[03.43] Akash’s background and how and why he co-founded GreyOrange.
“When we were in college, we were building humanoids… But the technology wasn’t mature enough, so we explored industries that could really benefit from a combination of AI and robotics – and supply chain came to light!”
[06.33] The story behind the name GreyOrange, and why culture is key to business success.
[08.25] An overview of GreyOrange – who they are, what they do, and how they help their customers.
[13.27] The ideal client for GreyOrange.
[15.55] The current challenges and considerations in warehousing and inventory, and why optimizing inventory is crucial.
“Optimizing inventory and working capital has been top of mind for the last few years, and balancing between warehouses and stores – how do you make sure you’re able to use every single node?”
[19.56] How industry challenges, and the way businesses are thinking about their changing operations, are driving GreyOrange’s approach to innovation with flexibility, machine learning and commercial collaboration in mind.
[23.40] GreyOrange’s warehouse orchestration solution GreyMatter, and what makes it ‘hyper-intelligent.’
“It’s looking at every single aspect of the warehouse every second, and evolving the decision that can be taken for the next second.”
[27.54] The challenge of change management, and how GreyOrange encourage tech adoption by empowering teams.
“Change management is still a challenge in the industry… When you go from a manual warehouse to a technology-driven warehouse, leadership can feel that they’re losing control, so we give them enough real-time visibility and power to influence decisions.”
[31.51] From 30-40% cost-per-unit reduction to 250 thousand units picked per day, how working with GreyOrange drives big results in warehouses.
[35.01] GreyOrange’s approach to multi-robot infrastructures.
“We support a wide spectrum of AMR’s… GreyOrange is pretty much the only software that can bring all of these technologies together.”
[37.45] The growth of GreyOrange’s other flagship solution, gStore.
“We’ve gone from having no presence in retail stores in 2022 to now operating more than 3,000 stores, connected to tens of thousands of IoT devices.”
[41.00] Why GreyOrange put a focus on store associates to create a better experience for the end consumer, and why that’s crucial for successful tech adoption.
[43.19] A case study exploring how GreyOrange helped Fabletics with store inventory accuracy, boosting sales across their store network by 15-20% and increasing customer satisfaction, in only nine months.
[46.03] Why GreyOrange is investing in building even more intelligent foundational models for warehouses and stores in 2026.
RESOURCES AND LINKS MENTIONED:
Head over to GreyOrange’s website now to find out more and discover how they could help you too. You can also connect with GreyOrange and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Akash on LinkedIn.
Check out our other podcasts HERE.