Three Keys to Biz Growth
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
Release Date: 03/30/2020
Stories B4 Statements
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
Which comes first, the story or the statement? When you’re trying to implement ethical influence into your sales process, the best way to start is with a story. I’m not sure if you’ve noticed but that is exactly how I start each and every one of my episodes.
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Dale’s Magic Formula
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
When you’re looking to sell your products or services, it’s not the head of your customer that you’re trying to win. Instead, you’re trying to win their hearts. What’s the best way to do this? By telling a story that has your client or customer demanding to work with you.
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Calculate Your Worth
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
Would you say your net worth affects your self-worth? For many, this is a true statement. Not because money is everything, but because when you make more money your mind believes you are worth more. Why does this matter?
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History’s Greatest Salesman
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
Selling through collaboration rather than confrontation is a key skill that most successful salespeople cultivate to their advantage. One of the greatest salesmen in history used this same skill to sell the hope of Christianity to the Greeks. Who was this amazing salesman?
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Anatomy of Movements
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
When you create a movement you create a community of members who are highly engaged with you and amongst themselves. Creating a movement is significantly more lucrative than finding a market because of that engagement. I’m sharing everything you need to know about the elements of a movement, why they outperform markets, and how you can monetize them.
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Accelerated Learning Tips
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
Despite being completely down and out after a failed business venture that was financed by my family, my love of learning was the key to my healing. I was depressed and felt like a complete failure, but I knew that I could learn and overcome. The teaching of Nightingale-Conant became my lifeline.
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The New 3M Sequence
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
In 2006 I ran the first of many Teleseminar Secrets Challenges. Those challenges changed the lives of thousands of people but more importantly we created a movement of people making money through making connections.
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A Tale of Two Mindsets
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
It’s the year 2012 and I’m in Kuala Lumpur, Malaysia after a 5-Day Guerilla Business Intensive event. During this event, like so many others, I noticed the difference between people who took action and changed their lives and those who stayed safe. What I was contemplating however was what the distinction was between them.
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How to Find Your Mentor
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
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The 5-P’s of Effectiveness
All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"
For many people in the world, not just entrepreneurs, but human beings in general, there is a constant need to be more productive… but what does that mean? Better yet, why do we work so hard to be productive, but not necessarily effective?
info_outlineMost people, including me, think that increasing business is a complex, giant burden of thousands of possible tactics that one can try. Thankfully, Jay Abraham has taught me how to take the complex and make it simple.
There are three keys to growing your business, and as long as they are used in the right sequence, growth is inevitable. Now the three keys are increasing new client transactions, increasing transaction price, and increasing transaction frequency. But these keys are out of order.
Of the three keys, which do you think is the most expensive tactic? Generating new leads and nurturing new clients of course. This is why, when you are looking to grow, you should first focus on increasing your prices, then your sales frequency, and lastly focus on new clients.
A flawed execution with a brilliant strategy will always win the day. Listen in as I share:
- What the 3 keys are to unlocking the doors to accelerated biz growth
- Why sequencing which keys to use 1st, 2nd, 3rd, etc leads to failure or success
- How 2 of the keys can double/triple your profits with zero ad cost
If you stay to the end, I give you the price increase strategy that is proven to increase your revenue without impacting your client retention. Focus on the backend nurturing of your clients and you’ll see dramatic growth in your business.
In This Episode:
[01:33] - Welcome back to All Selling Aside.
[04:12] - Learn the three key insights you’ll learn by listening to this episode.
[06:04] - Most people feel that increasing business is complex. Learn why.
[08:13] - What are the three keys to growth?
- Influence more new clients to buy.
- Inspire clients to buy with more frequency.
- Increase the dollar value of more client purchases.
[09:00] - Learn the correct sequence for business growth.
[11:00] - Which is the most difficult and costly key?
[12:40] - What is the key sequence to grow your business?
[15:13] - Why you should focus on your backend strategy before their front-end.
[16:14] - Take a quick pop quiz to determine which scenario leads to gross.
[18:39] - How to properly increase your prices.
[23:00] - The Alexism is, “Actions are better than conversations. ‘Well done is always better than well said.’ Ben Franklin.”
[23:41] - Hear a quick review of the key insights in this episode:
- What the 3 keys are to unlocking the doors to accelerated biz growth
- Why sequencing which keys to use 1st, 2nd, 3rd, etc leads to failure or success
- How 2 of the keys can double/triple your profits with zero ad cost
[25:20] - If you’ve already given Alex a review, write down your biggest takeaway from this episode on an index card. If you haven’t, though, please use that Aha! moment as your review for the show at this link!
[26:54] - In honor of this episode, Alex gives listeners a final gift. You can get a 30-day free test drive of Kartra.
Links and Resources:
Alex Mandossian Fan on Facebook
Marketing Online 4-Part Video Training Series