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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

When you’re looking to sell your products or services, it’s not the head of your customer that you’re trying to win. Instead, you’re trying to win their hearts. What’s the best way to do this? By telling a story that has your client or customer demanding to work with you.

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

Selling through collaboration rather than confrontation is a key skill that most successful salespeople cultivate to their advantage. One of the greatest salesmen in history used this same skill to sell the hope of Christianity to the Greeks. Who was this amazing salesman?

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

When you create a movement you create a community of members who are highly engaged with you and amongst themselves. Creating a movement is significantly more lucrative than finding a market because of that engagement. I’m sharing everything you need to know about the elements of a movement, why they outperform markets, and how you can monetize them.

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

Despite being completely down and out after a failed business venture that was financed by my family, my love of learning was the key to my healing. I was depressed and felt like a complete failure, but I knew that I could learn and overcome. The teaching of Nightingale-Conant became my lifeline.

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

In 2006 I ran the first of many Teleseminar Secrets Challenges. Those challenges changed the lives of thousands of people but more importantly we created a movement of people making money through making connections.

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

It’s the year 2012 and I’m in Kuala Lumpur, Malaysia after a 5-Day Guerilla Business Intensive event. During this event, like so many others, I noticed the difference between people who took action and changed their lives and those who stayed safe. What I was contemplating however was what the distinction was between them.

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

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All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

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Selling through collaboration rather than confrontation is a key skill that most successful salespeople cultivate to their advantage. One of the greatest salesmen in history used this same skill to sell the hope of Christianity to the Greeks. Who was this amazing salesman? 

 

Saul of Tarsus was a tentmaker and a Jew who was staunchly against the movement of Christianity. In fact, he likely was responsible for the deaths of several people. It wasn’t until he was traveling to Damascus that he had a vision that changed his life and thus he became Paul the Apostle.


His letters make up the vast majority of the New Testament and represent a great lesson in sales for all to learn. You see Paul started off his sale of hope to the Greeks by first granting them his respect and commenting on their altar to the Unknown Deity. 

 

He then paints a picture of who the Unknown Deity is and why He is the greatest of all. By the end of his speech they were enthralled by the dramatism of his story and the vivid experience he created. He took their already extant beliefs and gave them a new point of view to see them from. 

 

Listen in to learn more about these three key insights: 

 

  • What the definition is of being a great salesperson in your field.
  • Why the art and science of selling is the world’s most lucrative skill.
  • How to sell yourself to others without the risk of embarrassment. 

 

This is not an episode meant to dig into the foundations of Christianity but instead to see how Paul made the spread of Christianity possible through expert salesmanship. What are your thoughts? Was Paul one of the greatest salespeople in history?   

 

In This Episode: 

[01:31] - Welcome back to All Selling Aside. 

[04:22] - Learn the three key insights you’ll review in this episode. 

[06:09] - Hear a story of selling through collaboration versus confrontation. 

[08:53] - Alex shares his vote for the greatest salesman in history and what he sold. 

[11:01] - What did Paul really sell? 

[13:54] - Every great salesperson needs this quality. 

[16:33] - How Paul approached the Grecians with the message of Christianity. 

[18:17] - Why using pictorial verbiage and building a story is so important when selling. 

[22:21] - What is the definition of being a great salesperson in your field? 

[23:37] - The 3 Why Formula and why it is more lucrative than any other skill. 

[25:45] - You are either making a sell or killing a sale. Learn why.

[27:34] - The Alexism is, “You know if you’re a true business leader because after your job is done, all of your followers say, ‘We did it ourselves!’” 

[28:36] - Hear a quick review of the key insights in this episode: 

  • What the definition is of being a great salesperson in your field.
  • Why the art and science of selling is the world’s most lucrative skill.
  • How to sell yourself to others without the risk of embarrassment.    

[30:00] - If you’ve already given Alex a review, write down your biggest takeaway from this episode on an index card. If you haven’t, though, please use that Aha! moment as your review for the show at this link!

[31:54] - In honor of this episode, Alex gives listeners a final gift. You can get a 30-day free test drive of Kartra. 

 

Links and Resources: 

Alex Mandossian

Alex Mandossian Fan on Facebook

Alex’s Friday Live events

MarketingOnline.com

Marketing Online 4-Part Video Training Series

Alex Mandossian on YouTube

Alexisms by Alex Mandossian

All Selling Aside on iTunes


Editing and show notes for All Selling Aside by Pro Podcast Solutions.