Carl-Gould-#70secondCEO-Pricing, Authority, and the Power of Bragging Clients
Release Date: 04/14/2025
Carl-Gould-#70secondCEO-Find Money in Your Blindspot
Carl Gould #70secondCEO
Blind Spots: Where Your Business Leaks the Most Money Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Results people sometimes struggle with their system’s people. Relationship people sometimes struggle with the detail’s people. Now again, I’m pretty sure this doesn’t happen in any of your businesses, but again you have heard a rumor this can saddle some other companies. Ok, and so, we want to be aware that we’re not saying we’re not in the camp of work on your weaknesses all day long so you can become a...
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Carl-Gould-#70secondCEO-It’s Not About Millennials or Gen Z—It’s About Commitment
Carl Gould #70secondCEO
It’s Not About Millennials or Gen Z—It’s About Commitment Hi everyone. Carl Gould here with your #70secondCEO. Just a little over a one -minute investment every day for a lifetime of results. No employee is bigger than the business, right? And think about this for a moment. You know, when you hear people talk about hiring and getting good talent, they say, well, millennials are so entitled and Gen Zers, they don't even come to work, right? They've never made a mistake. They've never showed up, right? But think about it. How many employees do you have? 10? 20? How many of you...
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Carl Gould-#70secondCEO-Getting Past the Gatekeeper The Owner Always Answers
Carl Gould #70secondCEO
Getting Past the Gatekeeper: The Owner Always Answers Hi everyone, Carl Gould here with your #70secondCEO. So hard to get through the gatekeeper. Who's not there? The employees? Who is there? You are. I said you want to find the owner? Just call off-peak hours. Because the phone probably rings to them anyway. Because no one else will own it and they don't want to miss a sale. I said the owners are easy to find. It's the employees that are harder to find. So we need to get past that. Never was there a better example than when Elon Musk bought Twitter. On the day that Elon Musk...
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Carl-Gould-#70secondCEO-The Real Difference Between Owners and Employees
Carl Gould #70secondCEO
The Real Difference Between Owners and Employees Hi Everyone, Carl Gould here, your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, a main question we’ll ask an owner is, ‘What keeps you up at night?’ Oh my God, and the list is like this long! You know when we ask your team, ‘What keeps you up at night?’ You know what the number one answer is? ‘I sleep fine.’ Seriously, they’re like, ‘What keeps me up at night?’ Nothing, I don’t know, what are you talking about? ‘Well, I got kids, you mean that?’ No, I mean what keeps you...
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Carl Gould - #70secondCEO - Find the Weak Link in Your Business Chain
Carl Gould #70secondCEO
Find the Weak Link in Your Business Chain Hi Everyone, Carl Gould here with your #70secondCEO just over a one minute investment each day for a lifetime of results. Here we go, let’s talk about your operations. To what degree are your operations running like a finely tuned machine? Give yourself a score, one being, ‘it’s a train wreck!’ And 10 being, a ‘finely tuned machine.’ I want to hear about that. Now, you are only as good as the worst part of your process so you can only move as fast as the toughest constraint in your business. So, take a moment, write down: What is the...
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Carl Gould-#70SecondCEO- Muddy Fish or Clean Fish: Understanding Your Business Style
Carl Gould #70secondCEO
Your Business Style: The Muddy Fish vs. The Clean Fish Muddy Fish or Clean Fish: Understanding Your Business Style Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Our topic today is - Are you a Muddy Fish or are you a Clean Fish? I wonder. So, a muddy fish. Are you the kind of person that is fast-paced and outgoing? You're not very detail-oriented. You’re results-driven. You like things new, trendy, flashy. You tend to be on the business development and visionary side of the...
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Carl-Gould-#70secondCEO-The Leader Is Always on the Hook
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. There's a difference between responsibility and authority. You will delegate authority, but never responsibility, right? At the end of the day, you're still in charge of your team. Your team screws up a year from now, it's on you. Now, authority is, okay Dan, I give you the authority to make this decision. You bring us to this point in the project and so-and-so will take over from there, so-and-so will take over from there. But the result or the achievement...
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Carl-Gould-#70secondCEO-Leaders Create Confident Teams
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Some confidence, they go to moderate to high confidence, and they go to high confidence.That's your job. Your job's on the top row. As their leader, their trainer, their coach, you need to make sure that they start out here and end up there. If they are not high confidence, then you can't trust them to make the right decisions or the right course correction as it goes along. And you'll always be drawn back into it. So your job is to make sure they go from...
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Carl-Gould-#70secondCEO-Two Compliments for Every Correction
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. We are specific is the degree you can let go and be a coach. If you haven't prepared them, they don't know the system, and you become high supportive, you are asking for a train wreck. You are asking for big problems because then they're just gonna be like, oh, oh, okay, we can do what we want now. And then they'll misinterpret what needs to be done. So in the third quadrant, when we get into yellow, it's low directive, but it's high supportive....
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Carl-Gould-#70secondCEO-Lead with Direction and Support
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You do take in their feedback, but you're making the decision. You're the leader, and it's important that in the beginning, you take full responsibility. You say, here's our scope of work, or here's our project. I've taken in, we've all contributed, here's where we're going. And you know, speak now or forever hold your peace, great, now we get started, okay? We're still high directive, but we now wanna have high supportive behavior. We wanna catch people...
info_outlineLet Your Customers Spend Their Way to The Front Row
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.
When you buy something you're passionate about and you spend the premium on it, do you complain about it or do you brag about it? You brag about it.
How many of your clients are bragging that they pay your premium amount? How many do you have currently? Zero. Zero. It's not because you're not, you don't like them, it's just you don't have the mechanism for it.
Let's put the mechanism in place. Now don't take this as this is a pricing seminar or this is just the sales and marketing seminar. If you're planning for hyper growth, the first step is you've got to be seen as an authority.
The way to be seen as an authority is through pricing. And the way do you get the word out is by creating a mechanism for your clients to buy their way to the front row so they brag about it, right? They're the ones that are going to help you become the authority. And you need those people.So let them spend their way to the front row.
Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.