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Brand Yourself for Exclusivity — with Ramtin Kassir, MD (Ep. 299)

Beauty and the Biz

Release Date: 02/26/2025

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Hello, and welcome to "Beauty and the Biz," where we’ll discuss how to brand yourself for exclusivity. Additionally, we’ll discuss the general business and marketing side of plastic surgery.

As always, I’m your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." Furthermore, I’m also a consultant to plastic surgeons, helping them get more patients and more profits.

Presenting today’s episode titled, “Brand Yourself for Exclusivity — with Ramtin Kassir, MD.”

First, what does it take to stand out? Similarly, how do you build a thriving plastic surgery practice? Furthermore, how do you accomplish this in one of the world’s most competitive markets?

Specifically, for this week's "Beauty and The Biz" podcast, I interviewed Dr. Ramtin Kassir.

Notably, he is a celebrity facial plastic surgeon.

Currently, his practice is on Park Avenue.

In addition, he runs a medspa and a surgical center in New Jersey.

Meanwhile, his international clientele is booming.

At first, Dr. Kassir had no roadmap when he started.

Instead, he relied on relentless drive.

More importantly, he had a willingness to figure things out.

To summarize this episode, he shares:

✅ Firstly, how he built his practice from scratch in NYC (without realizing how competitive it was!)
✅ Secondly, the importance of leadership, management, and having the right team
✅ Thirdly, why scaling to multiple locations is a double-edged sword
✅ Finally, how he branded himself for exclusivity and built a high-end, in-demand practice

Above all, Dr. Kassir shares an inside look at what it truly takes.

Ultimately, scaling a plastic surgery practice to international success is not easy.

Brand Yourself for Exclusivity — with Ramtin Kassir, MD (Ep. 299)

P.S. Want help overcoming the obstacles holding your practice back?
Book a Growth Strategy Review today.

P.S. Elevate Your Brand at the Facelift Master Course

To begin with, branding is the silent force behind every elite plastic surgery practice.

At the Facelift Master Course in New York City (May 3–5, 2024), I’ll share proven branding strategies. Specifically, these strategies position you as the go-to expert in your field.

Notably, this exclusive three-day event is led by Dr. Ramtin Kassir and an elite faculty of renowned surgeons.

Here’s what you’ll get:

✔ First, 1-on-1 training
✔ Next, Live surgeries
✔ Finally, Hands-on cadaver labs

Remember, early registration ends March 31!

Ultimately, stop being just another option. Instead, become the category leader.

👉 Click Here to Register

Enjoy!

Catherine Maley, MBA

Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!

Visit Dr. Kassir's website

Catherine Maley, MBA:

Everybody that’s going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you’ve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you don’t miss any episodes. And of course, please share this with your staff and colleagues.

And we will talk to you again soon. Take care.

"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.

So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. It’s guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything I’ve gleaned over the years into one playbook of the most successful practices and what they do to win.

Go to www.CosmeticPracticeVault.com and let’s grow your cosmetic revenue."

 

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