302. Self-Directed IRAs: The Retirement Strategy Nobody Told You About with Kaaren Hall
The Game On Girlfriend Podcast
Release Date: 10/14/2025
The Game On Girlfriend Podcast
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Only 4% of people know about self-directed IRAs—accounts that let YOU control your retirement investments instead of a financial advisor. Kaaren Hall, CEO of UDirect IRA Services, explains how your IRA can invest in real estate, private lending, local businesses, and things you actually believe in. For women entrepreneurs struggling to access capital, this $40 trillion pool of retirement money changes everything. Learn what self-directed IRAs are, how to get started, and why this matters for your financial future. Pop in those earphones. Let's talk retirement. What You'll Learn What...
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What if the key to financial freedom wasn't another retirement account… but a completely different way of thinking about money? In this episode of The Game On Girlfriend® Podcast, Sarah sits down with finance educator and founder Erica Neal to talk about infinite banking—a strategy that uses custom-designed life insurance policies to help you grow wealth, keep liquidity, and still protect your future. What You'll Learn Erica shares her unfiltered story: from teen mom to Wall Street to building her own wealth management firm, centered on empowering financial education. The...
info_outlineOnly 4% of people know about self-directed IRAs—accounts that let YOU control your retirement investments instead of a financial advisor.
Kaaren Hall, CEO of UDirect IRA Services, explains how your IRA can invest in real estate, private lending, local businesses, and things you actually believe in. For women entrepreneurs struggling to access capital, this $40 trillion pool of retirement money changes everything.
Learn what self-directed IRAs are, how to get started, and why this matters for your financial future.
Pop in those earphones. Let's talk retirement.
What You'll Learn
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What makes a self-directed IRA different from a "regular" retirement account
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Why only 4% of retirement funds are self-directed—and how you can join the movement
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How to invest in real estate, gold, crypto, and private deals tax-advantaged
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Where women entrepreneurs can find capital for their businesses
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Why legal compliance matters when raising funds—and how to do it right
Related Episodes You Might Love
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Ep. 95: When Your Life Falls Apart Because of Money (And Your Career Is Born) https://sarahwalton.com/michelle/
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Ep. 227: How to Clear a Money Fog with Mikelann Valterra https://sarahwalton.com/clear-money-fog/
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Ep. 109: Help! I'm Trapped In a Job I Hate! https://sarahwalton.com/trapped-job-i-hate/
Free gift from Kaaren Hall
Grab Kaaren's free report on self-directed IRA asset classes and start taking control of your retirement today! https://udirectira.com/free-report/
Connect with Kaaren Hall
About Kaaren Hall
Kaaren Hall is the founder and CEO of uDirect IRA Services, LLC, a leading provider of self-directed IRA accounts since 2009. With over two decades of experience in real estate, mortgage lending, and property management (and especially Self-Directed IRAs), Kaaren has empowered thousands of people to take control of their retirement funds and invest in alternative assets, such as real estate, private lending, precious metals, and more.
Her expertise in self-directed retirement accounts has made her a sought-after speaker, and she has been a featured panelist and presenter at industry-leading conferences, including BiggerPockets' BPCON22, 23 & 24.
Kaaren is also the founder of OCREIA (Orange County Real Estate Investors Association), where she fosters a vibrant community of real estate investors through education and networking since 2012.
Adding to her accolades, Kaaren is now the author of the newly published Self-Directed IRA Investing: A BiggerPockets Guide, the definitive resource for investors looking to unlock the power of self-directed IRAs to build wealth. Published by BiggerPockets Publishing, this comprehensive guide combines actionable insights, real-world examples, and Kaaren's extensive industry knowledge to help investors confidently navigate the world of self-directed retirement accounts.
Beyond her professional achievements, Kaaren's entrepreneurial journey has enabled her to support meaningful charitable giving and inspire others to take control of their financial futures. She also serves on the Board of Directors for The Council on Aging Southern California as well as the board for RITA (the Retirement Industry Trust Association), where she continues to advocate for transparency and education in the retirement industry.
Free gift from Sarah
Book a free 15-minute call to explore working together: https://app.acuityscheduling.com/schedule/60d4f7f6/appointment/52999780/calendar/909961?appointmentTypelds%5B%5D=52999800
Ready to shift from chasing to receiving in your business? Book your call with Sarah today and discover how The Abundance Academy can help you scale with soul, strategy, and sanity.
Want to go deeper?
Join us inside The Abundance Academy — where high-achieving, heart-led women scale their dreams without burning out. (link: https://sarahwalton.com/abundance-academy/)
Connect with Sarah
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Website: https://sarahwalton.com/
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Instagram: https://www.instagram.com/thesarahwalton/
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You can check out our podcast interviews on YouTube, too! http://bit.ly/YouTubeSWalton
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About Sarah Walton
Sarah Walton is a business coach specializing in helping women entrepreneurs overcome internal barriers to success. With a background in trauma-informed coaching and nervous system regulation, she takes a holistic approach that addresses both mindset and tactical business skills. Featured on The Today Show and speaking at women's conferences worldwide, Sarah has helped hundreds of women build profitable, sustainable businesses aligned with their values while healing the deeper blocks that keep them playing small. She's the creator of The Money Mindset Course, The Abundance Academy, and Effortless Sales, and the host of the 5-star-rated Game On Girlfriend® Podcast, becoming the go-to source for women who want to build businesses that honor both their ambition and their nervous system's need for safety.