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309. From Beauty Tips to Building an Empire: Sarai Martinez on Confidence, Community & Career Growth

The Game On Girlfriend Podcast

Release Date: 12/02/2025

318. How to Structure Your Business for Venture Capital Funding with Ms. Cat show art 318. How to Structure Your Business for Venture Capital Funding with Ms. Cat

The Game On Girlfriend Podcast

Only 3% of venture capital funding goes to women-owned businesses. But here's the thing—it's not because your idea isn't good enough. It's because of foundational mistakes you're making before you even apply. Business strategist Ms. Cat (Catherine Mitchell) joins Sarah to break down exactly what keeps women entrepreneurs from accessing the billions in funding that's actually available. From choosing the wrong business name to using your personal Gmail account, these structural errors are disqualifying you before funders even look at your pitch. Ms. Cat walks through the NAICS code trap, why...

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317. Breaking Free from Burnout Without Losing Your Edge with Wendy Meadows show art 317. Breaking Free from Burnout Without Losing Your Edge with Wendy Meadows

The Game On Girlfriend Podcast

Have you ever felt burned out? Not the "I don't feel like working today" kind—but the deep burnout where you're gaining weight you can't explain, nothing brings you joy, and you're hanging on by your fingernails just trying to get through each day? Former family law litigator Wendy Meadows knows this intimately. After years of fighting in courtrooms and bringing that combative energy home, she made a shift that changed everything. She became a health and wellness coach, discovered how coaching could transform her legal practice, and eventually left litigation for collaborative law and...

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316. How to Stop Being Invisible Online: The Real Work Behind Getting Found with Carrolee Moore show art 316. How to Stop Being Invisible Online: The Real Work Behind Getting Found with Carrolee Moore

The Game On Girlfriend Podcast

You're posting consistently. Writing newsletters that take hours. You've got the degrees, certifications, and experience. But when someone searches for what you do? You're nowhere. If you've ever thought, "I've tried everything and nothing works," this conversation is for you. Sarah sits down with Carrolee Moore, founder of the Podcast Pitching Society, to unpack what it actually means to be visible—especially as a woman entrepreneur in a digital world full of noise. From the Currency of Visibility framework to using AI without losing your voice, Carrolee shares why authentic visibility...

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315. Out of the Ashes: The Fire That Changed Everything with Melanie Rhora show art 315. Out of the Ashes: The Fire That Changed Everything with Melanie Rhora

The Game On Girlfriend Podcast

What happens when your whole world burns down—literally—and it turns out to be the start of your real life? In this deeply personal episode, Sarah sits down with Melanie Rhora, founder of The Phoenix Path, to explore how burnout, perfectionism, and people-pleasing can mask as success—until something forces you to pause. Melanie shares how a devastating house fire cleared the way for profound transformation, how she rebuilt her life by honoring her truth, and how she now helps high-capacity women recognize burnout signs and set real boundaries without guilt. Because when life burns down,...

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314: Embody the Momentum—How to Grow Your Business in 2026 Without Starting Over show art 314: Embody the Momentum—How to Grow Your Business in 2026 Without Starting Over

The Game On Girlfriend Podcast

Happy 2026! Welcome to your first episode of the year. If you're tired of tearing everything down and rebuilding from scratch every January, this episode is for you. We're building on momentum this year, not starting over. In this New Year's solo, I'm sharing my word of the year and why it took me forever to land on it. You guys, this word is shaping not just my business, but the energy, strategy, and focus behind every decision this year. But this episode isn't just about one word—it's about honoring what's already working and building from it. Whether you're craving clarity in your...

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313. But What About the Money? Why Your Nervous System Determines Your Income show art 313. But What About the Money? Why Your Nervous System Determines Your Income

The Game On Girlfriend Podcast

Turning the calendar doesn't reset your nervous system. All the vision boards in the world won't rearrange your limiting beliefs about money. So what about the money? In this final episode of 2025, I'm getting vulnerable about the money fears that keep women entrepreneurs stuck financially—including my own. You'll hear exactly what happened when I confronted my hidden fear: "If I become truly wealthy, will people think I'm a bad person?" The truth? You can only earn at the speed of safety. When your nervous system feels unsafe, you physically cannot show up at the level required to grow your...

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312. Awakening, Abundance & Ancient Wisdom — Rewriting Your Money Story with Halle Eavelyn show art 312. Awakening, Abundance & Ancient Wisdom — Rewriting Your Money Story with Halle Eavelyn

The Game On Girlfriend Podcast

What if money isn't as "real" as we think it is? This week, Sarah talks to spiritual coach, tour leader, and money mindset mentor Halle Eavelyn about the deep, often hidden beliefs that shape women's relationships with wealth. From a life-changing awakening in Egypt to writing The Passive Income Power Plan, Halle shares how she helps women remember their power—and step fully into it. Here's something wild: women couldn't open their own bank accounts until 1974. Today, we still receive only 3% of venture capital funding. These aren't just statistics—they're symptoms of deep programming...

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311. Soul Setting Over Goal Setting: A Year-End Reflection for Women Entrepreneurs show art 311. Soul Setting Over Goal Setting: A Year-End Reflection for Women Entrepreneurs

The Game On Girlfriend Podcast

In this quiet but powerful close-to-the-end-of-the-year episode, I'm inviting you into a deeper kind of reflection: not a noisy checklist of goals, but a wholehearted look at what your life and work have really been built on—and what needs to shift. I'm writing this after attending a funeral, and after finding out my Aunt Wendy passed away. Some of you met her in episode 148. Through these stories of grief and loss, I'm exploring how pause can bring clarity, and how to choose a slower, more intentional path into the new year. Whether you're a business owner, a creative, or simply someone...

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310. How One Courageous Conversation Led to 11.6 Million Lives Impacted with Carrie Rich show art 310. How One Courageous Conversation Led to 11.6 Million Lives Impacted with Carrie Rich

The Game On Girlfriend Podcast

You know that idea pulling at your heart? The one you immediately follow up with "who am I to do this?" Carrie Rich had one of those ideas while mopping hospital floors as a graduate student. She didn't wait until she had it all figured out. She cracked a joke in an attendance meeting. Made one bold ask. Then another. Then another. Now? Her work has impacted 11.6 million lives across 70 countries through the Global Good Fund. But here's what really changed everything for Carrie: a stack of napkins pushed across a desk and one question - "Do you have a financial life plan?" At 25 years old, her...

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309. From Beauty Tips to Building an Empire: Sarai Martinez on Confidence, Community & Career Growth show art 309. From Beauty Tips to Building an Empire: Sarai Martinez on Confidence, Community & Career Growth

The Game On Girlfriend Podcast

What does it take to build your dreams when the path isn't easy? In today's episode, I sit down with Sarai Martinez—a rising voice in beauty and TV—to chat about perseverance, passion, and what it really takes to build something meaningful as a woman of color. Sarai shares her natural love for self-care and fashion, how those early interests evolved into public-facing work, and how she's navigating the challenge-heavy path of entrepreneurship with power and grace. We dig into identity, confidence, and what happens when you don't wait until you "have it all figured out" to go for it.  ...

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More Episodes

What does it take to build your dreams when the path isn't easy?

In today's episode, I sit down with Sarai Martinez—a rising voice in beauty and TV—to chat about perseverance, passion, and what it really takes to build something meaningful as a woman of color.

Sarai shares her natural love for self-care and fashion, how those early interests evolved into public-facing work, and how she's navigating the challenge-heavy path of entrepreneurship with power and grace.

We dig into identity, confidence, and what happens when you don't wait until you "have it all figured out" to go for it.

 

In this conversation, we cover: 

 → What it means to truly persevere as a woman of color

 → The link between beauty, confidence, and performance

 → Sarai's latest work in television segments and what lights her up

 → Her long-term vision for building a brand empire—and involving her kids along the way

 → And yes, some beauty truths, like why it's never a good idea to cut your own bangs

 

Other Episodes You Might Love

 → Episode 153: Loneliness: The Truth About Entrepreneurship That No One Tells You About https://sarahwalton.com/loneliness-entrepreneurship/ 

 → Episode 50: The Power of Grit (and YES! You can learn it!) https://sarahwalton.com/grit/ 

 → Episode 300: 300 Episodes: What I've Learned About Consistency, Confidence & Refusing to Quit https://sarahwalton.com/dreams-in-progress-300-episodes/ 



Connect with Sarai Martinez

 

About  Sarai Martinez

Sarai Martinez is a hair stylist and make-up artist serving all of New England represented by Anchor Artist. She is Ambassador and brand executive to Electric London Hair care products.

In her early years, Sarai worked in a local neighborhood salon in Dorchester where she tapped into her skills; little did she know it would be her life calling. She attended college in Canada to pursue fashion design, and afterwards found her way to hair school, earning her cosmetology license in 2004.

Sarai assisted for 4 years at Dellaria's on Newbury Street in Boston, MA. Constantly looking for new challenges, Sarai continued her education on the North Shore, bringing fresh city vibes and the newest trends along with her.

With over 20 years experience, Sarai has quickly become a guru in the industry, being showcased at New York Fashion Week, Paris Fashion Week, Milan Fashion Week, Miami Swim Week, and in Glam Hair Magazine also New Yorker Magazine, Northshore Magazine, and Boston Common Magazine. Sarai has worked alongside celebrity stylists such as Ted Gibson, Jason Backe, and Aubrey Loots, Gary Barker, Mark Wholley, Brendan O'Sullivan. Has worked with celebrities such as Shohei Ohtani, Willie Geist, Dana Walden, Ty Law and Lisa Henry,Tyson Beckford, Suzi Welch, and Meghan Moss.

Sarai has made it her life to focus on fashion, beauty, apparel and all it brings, which allows her to distinguish her work from the rest with the most current trends. Sarai has won several awards for example : best of salem, readers choice award, to most recently Boston Common Magazines Best of Beauty Award! 

 

Free gift from Sarah

Book a free 15-minute call to explore working together:

https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=34706781

Ready to shift from chasing to receiving in your business? Book your call with Sarah today and discover how The Abundance Academy can help you scale with soul, strategy, and sanity.

Work with Sarah

Apply for The Abundance Academy group coaching program https://sarahwalton.com/abundance-academy/

 

Connect with Sarah

Thank you so much for listening. I'm honored that you're here and would be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Then, we'll get to inspire even more people!

(If you're not sure how to leave a review, you can watch this quick tutorial.)

 

About Sarah Walton

Sarah Walton is a business coach specializing in helping women entrepreneurs overcome internal barriers to success. With a background in trauma-informed coaching and nervous system regulation, she takes a holistic approach that addresses both mindset and tactical business skills. Featured on The Today Show and speaking at women's conferences worldwide, Sarah has helped hundreds of women build profitable, sustainable businesses aligned with their values while healing the deeper blocks that keep them playing small. She's the creator of The Money Mindset Course, The Abundance Academy, and Effortless Sales, and the host of the 5-star-rated Game On Girlfriend® Podcast, becoming the go-to source for women who want to build businesses that honor both their ambition and their nervous system's need for safety.