Episode 359 - Old School Marketing Magic: Five Classic Techniques to Grow Your Pet Business
The Poodle to Pitbull Pet Business Podcast
Release Date: 07/19/2024
Episode 376 - How Enrich University Provides a Premium Priced Pet Care Blueprint
The Poodle to Pitbull Pet Business Podcast
Are you struggling to attract affluent clients who are willing to pay what your services are worth? Wondering how to position your daycare as the go-to premium provider in your town? Curious about how enrichment can transform your business and build loyalty? In this episode, I take you behind the scenes of the Enrich University launch and share the game-changing enrichment strategies that are helping daycare owners elevate their businesses, and make more money with fewer clients... Whether you’re offering enrichment already or just starting out and clueless about upsells, I...
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Episode 375: Behind the Scenes at the Hershey Expo: Enrichment, Experiences, and What It Takes to Stand Out
The Poodle to Pitbull Pet Business Podcast
In this special episode, I’m coming to you live from the Hershey Lodge, home of the Pet Boarding and Daycare Expo. I'm joined by one of my Elite mastermind members, Tim Jackson, who is also my Enrich U partner and pet care pioneer. Together we share the buzz from the expo floor, the excitement surrounding our brand new enrichment program, and the lessons learned from connecting with passionate pet business owners ready to take their daycare services to new heights. I also share a snippet on the power of storytelling from one of my seminars and Tim reveals what the expo experience is...
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Episode 374 - Mentors, Masterminds, and Mistakes: Lessons from My Pet Business Journey
The Poodle to Pitbull Pet Business Podcast
Do you need more specialist help as you scale up your business? Wasting money on (bang-average) courses and coaches that just don’t deliver? In this episode, I pull back the curtain on my journey from dog walker to pet business leader, sharing the no-BS lessons I’ve learned from investing (and sometimes losing) thousands in coaching programs. As always, I try to tell it like it REALLY is: what worked, what didn’t, and why finding the right mentor and peer group is more crucial than any “secret formula" the gooroos try to sell you... You’ll hear about the key moves that made the...
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Episode 373 - Behind the Scenes: Key Takeaways from the Pet Care Enrichment Summit
The Poodle to Pitbull Pet Business Podcast
Struggling to turn your pet care offerings into premium experiences? Want to charge more for your amazing services, but you suck at selling? Curious how enrichment can help you stand out and boost profits? In this episode, I take you behind the scenes at the recent Pet Care Enrichment Summit, and reveal the innovative enrichment strategies that are reshaping the pet care industry. You'll hear snippets from an insightful roundtable discussions with zookeepers, to secrets from expert dog trainers and daycare owners. And you'll hear real-life success stories that highlight how enrichment can...
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Episode 372 - How to Process Your Way to Bigger Pet Biz Profits
The Poodle to Pitbull Pet Business Podcast
Tired of feeling like your business owns you instead of the other way around? Sick of firefighting and handling every little issue yourself? Want to actually enjoy the freedom that running a successful business is supposed to bring? Then sit back and enjoy this no-nonsense episode, where Dom lets you in on the secret that separates the frazzled business owners from the ones living the dream: processes. That’s right—getting systems in place is the key to ditching the chaos and finally getting some freedom back. Recorded live from the 2022 Impact event, this extract will show you how...
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Premium Pricing for Pet Businesses: How to Charge More and Attract Affluent Clients
The Poodle to Pitbull Pet Business Podcast
Curious about how to position yourself as the go-to premium pet service provider? Feeling like you’re working harder than ever but not seeing the financial rewards? Struggling to raise your prices without scaring clients away? In this episode, Dom tackles one of the most important—and often overlooked - aspects of running a successful pet business: Premium Pricing. He shows why you shouldn't be afriad of raising prices, and you how your pricing and positioning can set you apart from the competition and attract affluent clients, who are willing to pay top dollar for high-quality...
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Episode 370: From Dog Walker to Specialist Dog Trainer: Changing Pet Business Lanes with Harriet Goodall
The Poodle to Pitbull Pet Business Podcast
Struggling to find your niche in the pet care industry? Feeling stuck in the same routine and want to elevate your services? Curious how to transition from basic services to a high-end specialist offering? In this episode, I sit down with Harriet Goodall, one of my Elite Mastermind members, to talk about her incredible journey from dog walker to a successful specialist trainer. Harriet shares how she made the transition into the gundog niche and how she quickly re-established her business after relocating to a new area. Harriet reveals the key marketing strategies that helped her grow her...
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Episode 369:Pet Biz Enrichment FAST-PASS: Enrollment Open For Enrich University
The Poodle to Pitbull Pet Business Podcast
Are you ready to take action and transform your pet business with enrichment? Feeling inspired but unsure of how to implement all the incredible ideas from the recent Pet Care Enrichment Summit? Want to ensure you don't get left behind as the pet care industry evolves? In this episode, I’m joined by my pet biz buddy Tim Jackson to dive deep into how YOU can turn all your enrichment ideas into reality with Enrich University. Tim shares his personal experiences of building an enrichment-focused pet care business and reveals the secrets to success that will help you put everything you've...
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Episode 368 - Inside the Pet Care Enrichment Summit: Pet Care Leaders Share Their Best-Kept Secrets
The Poodle to Pitbull Pet Business Podcast
Are you ready to elevate your pet care business with the latest enrichment strategies? Want to know how top industry leaders are revolutionizing their services? Curious how you can implement these techniques in your daycare or training facility? Then grab a notebook because in this weeks show I review the highlights from the first-ever Pet Care Enrichment Summit, where top pet care professionals including Mark Clayman, Eve Molzhon, Diane Lavati, Tim Jackson, and Amy Hillis, along with zookeeper Lucy Starbuck, shared their cutting-edge ideas and experiences. You’ll get a sneak peek...
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Episode 367 - The Pet Care Enrichment Summit Preview Show
The Poodle to Pitbull Pet Business Podcast
Do you want to offer more stand out services and be known as the 'top dog' pet care providor in your town? Do your services lack that something extra special you feel you need to add, so you can charge higher priced services? Then you need to learn how to schedule, structure and sell enrichment activities. Enrichment is the key to unlocking the next phase of your business growth, which is why you should grab a ticket to upcoming pet care enrichment summit. Today I chat to my Elite client and pet biz buddy, Tim Jackson, to preview the show and explore the transformative...
info_outlineDoes marketing your pet business make your feel overwhelmed and overworked?
Are you tired of running ever faster on the social media treadmill, but getting ZERO return?
Would you like to learn a better, easier way to market your pet business, that your competitors would NEVER do?
Then you are in luck, because in this weeks episode I am sharing five 'Old-School' marketing methods that you can start using TODAY to help you more easily attract better clients.
Tune in to discover;
The Power of Networking - How to do networking that works for YOUR business. Find the white-hot centre of influence that creates a feeder network for your business.
Why Email marketing is STILL the GOAT - Don't beleive the social media gooroos who tell you to post more, share more, blog more! All you need to make more money is to send more emails...
Writing Your Own Reputation - Why article writing is a great way to position you (and your business) as the expert pet care option. If you don't know how or what to write, then Dom has the answers
Selling without Sleaze - Most pet professionals think they are promoting thier services, but really they are talking to no-one about anything. When you learn how to sell, then sales soon follow...
Paper and Ink Profits - Why you need offline marketing channels that connect your business with local dog owners who don't use social media, and how a newsletter is almost as good as a business book...
And there's even a bonus tip about how to use FREE stuff to generate more sales.
This is a packed episode that will be music to the ears of any pet business owner who feels they are wasting time and money marketing only online...
If you want to learn how to automate your pet business, then join the FREE webinar I'm delivering on Thursday. Click here to register
A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on [email protected]. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now