Episode 359 - Old School Marketing Magic: Five Classic Techniques to Grow Your Pet Business
The Poodle to Pitbull Pet Business Podcast
Release Date: 07/19/2024
Episode 385 - How to Scale a Pet Business - Five Simple Steps to Success
The Poodle to Pitbull Pet Business Podcast
What if you could finally stop being the bottleneck in your own business? How do you go from being hands-on, and worried about every little detail, to stepping back and still running a well-oiled machine? What do you need to turn your family pet business into a wealth generating machine? In this episode, I share the five crucial steps to building a business that grows while allowing you take a back seat. You need to move on from being someone who is locked in “I do everything myself” chaos, to adding carefully planned systems that will run your business smoothly without having...
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Episode 384 - How to Increase Pet Care Profits with Experiencial Enrichment Upsells
The Poodle to Pitbull Pet Business Podcast
Are you sick and tired of dealing with penny pinching PITA customers who complain about your prices? Do you recognise that dogs need more than just a safe place to stay, but do you struggle to convince clients they should invest in enrichment upsells? Would you love to be able to attract affluent clients who value premium, personalized pet services? Then you need to tune in to this weeks podcast where I share how to offer an experiential enrichment program, that will dramatically increase your profits, and set you apart from your crummy competiton I break down how you can...
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Episode 383: How to Train Your Dog with Love and Science with Annie Grossman
The Poodle to Pitbull Pet Business Podcast
What if you could transform your dog training methods with simple, science-backed techniques? How do operant and classical conditioning help you become a more effective trainer, handler, walker or groomer? And why are those first few training sessions so crucial to building trust and achieving long-term success? In this episode, I’m joined by Annie Grossman, owner of School for the Dogs in New York and author of How to Train Your Dog with Love and Science. Annie shares her journey from journalist to dog training expert, breaking down the core principles of behavior science and showing...
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382: Dom and Eve's New Year Pet Business Planning Session: Lessons Learned, Mistakes Made, and Our Big Plans for 2025
The Poodle to Pitbull Pet Business Podcast
What happens when you hire someone just like you - but can’t coach them? How can you ensure that you learn from this years mistakes, so you don't repeat them in 2025? In this festive episode, I’m joined by the amazing Eve Molzhon, founder of Dog Handler Academy, as we reflect on our big lessons from 2024, and give a sneak peak into some of the exciting things we have planned for next year. Eve opens up about the challenges of hiring and coaching a “mini-me,” the bold pivot to create an enrichment space for dogs who don’t thrive in group play, and how she’s turning her...
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381: Elite Mastermind Reflections: How the Top Pet Business Owners are Prepping for 2025
The Poodle to Pitbull Pet Business Podcast
Are you ready to wind down from a busy year—but not sure how to switch off? Want to know how some of the top pet business owners are preparing to crush 2025? Curious about the wins, struggles, and strategies behind their success stories? In this special holiday episode, I reflect on a transformative 2024 and share exclusive snippets from my Elite UK Mastermind. You'll hear directly from members about the big wins they achieved this year - like scaling from a home-based daycare to a facility with 80 dogs - and the challenges they overcame, like managing team growth, setting...
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Episode 380 - Your 2025 Pet Care Golden Key: Why Enrichment is the Future of Doggy Daycare
The Poodle to Pitbull Pet Business Podcast
Are you ready to turn the dreaded January slump into a booming start for 2025? Do you struggle to sell enrichment activities - or wonder if clients will pay for them at all? Want to learn how enrichment add-ons can transform not just your daycare profits but also improve your staff morale, and help you attract more affluent clients? In this special episode, I share an exclusive snippet from a recent webinar with Tim Jackson, diving deep into how enrichment is revolutionizing the pet care industry. Hear how Beethoven - the chaos-causing Labrador - was calmed beyond belief by some...
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Episode 379 - What is Happening at the Dog Daycares Business Bootcamp?
The Poodle to Pitbull Pet Business Podcast
Have you started mapping out your 2025 pet business battle plan? Wondering what it really takes to attract affluent clients who are happy to pay top dollar? Have you planned out your conference season calendar, but don't want to see the same old speakers churn out presentations you've heard a hundred times? Then tune in because this week I’m sharing all the details about my upcoming Dog Daycare Business Bootcamp, which is happening in January 2025 in Orlando. Over two intense days, I’ll help you create a personalised pet business blueprint to smash your 2025 goals. Whether it’s...
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Episode 378: How to Add a Scent Space (and HUGE Profits) to Your Dog Daycare Business
The Poodle to Pitbull Pet Business Podcast
Have you heard of scent spaces? They’re the hottest new trend taking doggy daycares by storm - and for good reason. These small but mighty rooms are turning unused spaces into revenue-generating, behavior-calming, tail-wagging goldmines. In this episode, Dom Hodgson reveals how scent spaces can transform your daycare into the talk of the town. Joined by Tim Jackson, who’s seen firsthand the power of this innovation, Dom breaks down why scent spaces are the ultimate upgrade for any facility. Whether you want calmer, happier dogs, more impressed clients, or a premium service that...
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Episode 377 - How To Use Live Events to Build Loyalty and Boost Your Pet Business, with Eve Molzhon
The Poodle to Pitbull Pet Business Podcast
Tired of digital overwhelm and craving real-world connections? Wondering how use live events to create loyalty that no Facebook campaign ever could? In this episode, I dive into the power of live events - whether they’re community open houses, themed daycare activities, or professional expos like the ones we’ve been attending. I share the lessons I’ve learned from hosting and participating in events that have inspired connection, sparked new ideas, and created lasting loyalty among clients and teams alike. You’ll also hear from Eve Molzhon of Dog Handler Academy, who highlights how...
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Episode 376 - How Enrich University Provides a Premium Priced Pet Care Blueprint
The Poodle to Pitbull Pet Business Podcast
Are you struggling to attract affluent clients who are willing to pay what your services are worth? Wondering how to position your daycare as the go-to premium provider in your town? Curious about how enrichment can transform your business and build loyalty? In this episode, I take you behind the scenes of the Enrich University launch and share the game-changing enrichment strategies that are helping daycare owners elevate their businesses, and make more money with fewer clients... Whether you’re offering enrichment already or just starting out and clueless about upsells, I...
info_outlineDoes marketing your pet business make your feel overwhelmed and overworked?
Are you tired of running ever faster on the social media treadmill, but getting ZERO return?
Would you like to learn a better, easier way to market your pet business, that your competitors would NEVER do?
Then you are in luck, because in this weeks episode I am sharing five 'Old-School' marketing methods that you can start using TODAY to help you more easily attract better clients.
Tune in to discover;
The Power of Networking - How to do networking that works for YOUR business. Find the white-hot centre of influence that creates a feeder network for your business.
Why Email marketing is STILL the GOAT - Don't beleive the social media gooroos who tell you to post more, share more, blog more! All you need to make more money is to send more emails...
Writing Your Own Reputation - Why article writing is a great way to position you (and your business) as the expert pet care option. If you don't know how or what to write, then Dom has the answers
Selling without Sleaze - Most pet professionals think they are promoting thier services, but really they are talking to no-one about anything. When you learn how to sell, then sales soon follow...
Paper and Ink Profits - Why you need offline marketing channels that connect your business with local dog owners who don't use social media, and how a newsletter is almost as good as a business book...
And there's even a bonus tip about how to use FREE stuff to generate more sales.
This is a packed episode that will be music to the ears of any pet business owner who feels they are wasting time and money marketing only online...
If you want to learn how to automate your pet business, then join the FREE webinar I'm delivering on Thursday. Click here to register
A huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on [email protected]. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now