Creating a One-Person Marketing Team feat. Mike Koenigs
Beyond 7 Figures: Build, Scale, Profit
Release Date: 05/09/2025
Beyond 7 Figures: Build, Scale, Profit
Learn how to build systems that make your business run smoothly without you being involved in everything If you're bringing in good revenue but somehow your profits keep getting smaller, this episode is for you. Look, most of us focus on getting more clients and making more sales, but here's what I've learned - your biggest problem might be in how you're actually managing your projects. In this episode, Gray MacKenzie shows us why agencies are working harder but making less money, and the simple systems that can help you stop being the bottleneck in everything your team does. Gray MacKenzie...
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How to Scale Beyond 7 Figures Through Strategic Business Acquisitions and Creating Maximum Value Here's what drives me absolutely crazy - I watch brilliant entrepreneurs work themselves to death chasing organic growth while missing the strategies that could multiply their wealth overnight. Everyone's obsessing over marketing tactics, but they're ignoring the playbook that the ultra-wealthy have been using for decades. In this episode, I sit down with Richard Parker to expose how buying businesses at lower multiples and integrating them into higher-multiple operations literally manufactures...
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Learn how to hire A-players who deliver 10x ROI, build an employer brand that attracts top talent, and avoid the costly mistakes that drive elite performers away. What if I told you that the difference between hiring an A-player versus a C-player could mean the difference between a 10-to-1 ROI and barely breaking even? In this episode of Beyond Seven Figures, I sit down with executive career strategist Debra Boggs to explore the critical differences between A-players, B-players, and C-players in the workplace, and why most business owners are unknowingly sabotaging their ability to attract...
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Learn how to stop wasting money per lead on bad CTAs If you're spending thousands of dollars per lead and wondering why your landing pages aren't converting, this episode is for you. The marketing world is obsessed with fancy ads and perfect audiences, but here's what I know - most of the time, your biggest opportunity is sitting right there on your landing page. In this episode, I sat down with Sahil Patel to uncover the shocking truth about why common call-to-action buttons like "Request a Demo" are killing your conversions, and reveal the simple changes that can double your results. We...
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Learn how to scale beyond seven figures using podcast-driven growth Everyone's chasing the latest marketing tricks while I've been watching smart business owners quietly use one simple strategy to close huge deals. In this episode, I sit down with Tom Hunt to share the truth about B2B podcasting that most people get wrong. We talk about how his 11th podcast guest became a $2M client before the episode even went live, why 97% of your prospects aren't ready to buy right now, and the 7-hour rule that can cut your sales time in half. This isn't about making content - it's about making money. Tom...
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Learn how to create a vision-driven exit while building a business that puts people first and generates exponential value In this powerful episode, I sit down with one of the most genuine entrepreneurs I know to explore how to achieve a vision-driven exit by focusing on the real drivers behind sustainable business growth. We dive deep into how solving critical customer problems rather than chasing trends, investing heavily in team development, and maintaining unwavering intentionality during major business decisions can transform a startup into a multi-million dollar success story with the...
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Learn How the Story Behind Founder Fuel Transformed My Life and Business What if I told you that a simple question - "Can you make me superhuman?" - would lead to the most powerful cognitive enhancement formula I've ever experienced? In this revealing episode, I pull back the curtain on the 18-month journey behind Founder Fuel, sharing the exact process my friend Regan Archibald and I used to develop what has become a game-changing nootropic. From fixing my gut health and optimizing my sleep to the precise nano-extraction process that makes our kratom bioavailable, you'll discover how we...
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Secrets of CEOs for Peak Performance What if I told you the sleep secrets of CEOs could be the difference between mediocre performance and absolutely crushing it in the boardroom? Look, Jamie Diamond from JP Morgan Chase didn’t just randomly mention elite athletes when describing great leaders – there’s a direct connection between physical optimization and executive performance. In this episode, we dive deep into the sleep optimization strategies that top CEOs use to maintain the stamina, mental clarity, and decision-making capabilities needed to lead at the highest levels. We’re...
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Learn how stepping away from your business can lead to breakthrough ideas and personal growth In this episode of the Beyond 7 Figures podcast, talking about how powerful it can be for entrepreneurs to step away from their daily routines and go on meaningful adventures. You’ll hear how getting out of your usual environment like traveling to remote places with no distractions can spark big ideas, fresh thinking, and personal growth. We talk about how stillness, nature, and deep reflection help solve problems and bring more clarity and purpose to both business and life. Our guest is Mike Brcic,...
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Learn how to scale authentic empathy and create meaningful impact in business while building sustainable wealth Look, we live in a crazy world right now. The news is screaming that the sky is falling, social media's got everyone at each other's throats, and AI is encouraging shortcuts over real connection. But here's what I know - with every challenge comes an equal and opposite opportunity. In this episode, I sit down with Chris Yoko to dive deep into what really separates successful entrepreneurs from everyone else: genuine care. Not the kind you SAY you have, but the kind people actually...
info_outlineLearn how to leverage advanced AI strategies that most business owners miss
The untapped potential of artificial intelligence for business growth. The conversation explores how most people are barely scratching the surface of AI's capabilities, sharing practical examples of how AI can research prospects, create marketing campaigns, build prototypes, and even write books in a fraction of the time traditional methods require.
Mike Koenigs is the author of "The AI Accelerator" and founder of the Superpower Accelerator. As one of Charles' early mentors, Mike has consistently stayed ahead of marketing trends and now helps business owners harness AI to expand their capabilities, create one-person marketing teams, elevate their authority, and scale without adding headcount. His innovative "thousand dollars cup of coffee" campaign demonstrates how AI-powered research can transform client consultations and dramatically increase revenue.
KEY TAKEAWAYS:
- Most businesses only scratch the surface of AI potential, using basic ChatGPT instead of the full AI ecosystem.
- Quality AI output directly reflects quality input—effective prompt crafting is essential.
- Successful AI adoption requires understanding possibilities, selecting right tools, and focusing on four key functions.
- Being "tool agnostic" is crucial—multiple AI models provide better insights than any single tool.
- AI's greatest advantage comes from unleashing imagination and asking better questions.
- Create AI style guides to capture brand voice and apply consistently across all content.
- The "one-person marketing department" is now possible through comprehensive AI tools.
- Mike's "thousand dollars cup of coffee" model demonstrates how AI research transforms high-ticket sales.
Websites:
- Main Website: https://superpoweraccelerator.com/
- AI Accelerator: https://ai.mikekoenigs.com/
- Book Website: https://aiaccelerator.mikekoenigs.com/
Social Media:
- LinkedIn: https://www.linkedin.com/in/mikekoenigs/
Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures.
The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show.
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