Leading a Business That Lets You Live Your Life
Pursuing Private Practice
Welcome to the This episode wraps up Season 3 of the podcast. We'll be back for Season 4 this fall! Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Hannah Turnbull, founder of , a group practice specializing in eating disorders, and a business coach at . Hannah shares her journey of building and leading a thriving group practice, the challenges and rewards of managing a team, and her bold decision to step away for an 18-week sabbatical. Together, they dive into leadership, company culture, burnout, and what it really takes to create a sustainable business that supports both...
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Fractional Practice Management for Group Practice Owners
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Charlie Golighlty, founder of Group Practice Partner, a fractional practice management partner for strategic, mission-aligned support. Charlie shares why so many solo clinicians and group-practice owners feel like they’re juggling too many hats and constantly putting out fires, and how bringing in someone who understands both the clinical world and the language of business can transform that chaos into clarity. If you’ve ever felt burnt out in the day-to-day business operations and are ready to step back, see...
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COAST: A Business Strategy When Life Comes First
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, CEO of Pursuing Private Practice, and team member Courtney Vickery, CEO of Declet Designs, to talk about the COAST stage of business. Join them to discuss the importance of coasting as a business owner, how it can be a strategic and intentional phase, and the benefits it brings to personal and professional life. When you’re a business owner, the need to COAST can come up at any time, sometimes planned, and sometimes unplanned. Whether you think you’ll be coasting anytime soon or not, this episode will leave you feeling confident when it’s your...
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LEAD: Hire, Manage, and Build Your Private Practice Team
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, CEO of Pursuing Private Practice, and team member Courtney Vickery, CEO of Declet Designs, to talk about the LEAD stage of business. This stage is focused on the importance of hiring and leading a team. Hear insights on how dietitians can step into leadership roles, overcome the fear of hiring, and build a sustainable business. Whether you already have a team, are ready to hire, or may want to hire in the future, this episode is for you. Introduction to the LEAD Stage: Learn why hiring is essential for expanding your business without...
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GROW: What It Really Takes to Get Fully Booked on Your Terms
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, CEO of Pursuing Private Practice, and team member Courtney Vickery, CEO of Declet Designs, to talk about the GROW stage of business. This is a stage where you'll focus on expanding your reach, refining your marketing strategies, and implementing new systems, all while continuing to serve your clients effectively. This stage of business is all about getting fully booked but on your terms. In this episode, Jennifer walks you through the ups and downs and practical advice for marketing, finances, and much more. Whether you're looking to refine your...
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START: How to Counsel Your First 5 Clients and Keep Them Coming Back
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, CEO of Pursuing Private Practice, and team member Courtney Vickery, CEO of Declet Designs, to talk about the START stage of business, the time where you transition from setting up your private practice to seeing your first clients. We'll explore the emotions, challenges, and action steps involved in this stage, focusing on the importance of developing strong counseling skills and effective customer service strategies. Whether you're just starting to see clients in your private practice or looking to refine your counseling approach, this episode...
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SET UP: Open Your Business in 30 Days
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, CEO of Pursuing Private Practice, as she kicks off the brand new Stages of Business Series with the very first stage: SET UP. In this episode, Jennifer dives into what it really takes to get started - from finding the courage to begin, shifting your mindset for success, and the practical steps to open up a business. This is the first of five episodes, each one dedicated to a different stage of business growth! If you’re thinking about starting a nutrition private practice, now or in the future, this episode will give you the insight, advice, and...
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The Highs, Lows, and Lessons of Every Stage of Business
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Courtney Vickery, a valued team member and a multi-passionate entrepreneur in the weight-inclusive space, as they dive deep into the journey of building a successful private practice. In this special series, they explore the five distinct stages of business: SET UP, START, GROW, LEAD, and COAST. Each stage comes with its own set of emotions, challenges, and action steps, and they’re here to guide you through them all. Whether you're just setting up your practice or looking to expand and lead a team, they’ve got...
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Big Risk, Bigger Rewards: Expanding Insurance Services as a CEO
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Amy Plano, Founder of The Reimbursement Dietitian, a successful private practice CEO passionate about helping dietitians create profitable nutrition private practices using insurance. Amy shares her journey of expanding The Reimbursement Dietitian by introducing a new service to help dietitians get credentialed and contracted with insurance companies. Jennifer and Amy chat about the ups and downs of starting something new, why meeting clients where they’re at really matters, and how group practices are shifting...
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Helping Kids Build a Healthy Relationship with Food
Pursuing Private Practice
Welcome to the Join Jennifer McGurk, the CEO of Pursuing Private Practice, and Sumner Brooks, the founder of EDRDPro, co-author of How to Raise an Intuitive Eater, mom of two, and dog-loving RDN. Sumner shares her advice on raising children to become intuitive eaters, drawing from her personal journey in motherhood and her professional expertise. We discuss her three keys framework for fostering a healthy relationship with food and body image in children, and explore the challenges and triumphs of “balancing” motherhood as a business owner. Whether you're a parent, a dietitian, or...
info_outlineWelcome to the Pursuing Private Practice Podcast!
Join Jennifer & Courtney Vickery, CEO of Declet Designs, as they discuss the importance of implementing effective systems in business. They share how systems have revolutionized their business operations and leadership roles.
Join the conversation as they discuss:
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Rest & Reflection in Business: Many professionals who pursue a career in private practice face burnout at some point. It’s important to take a step back to avoid burnout. Systems are essential for being able to COAST in business to maintain long-term success.
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The Evolution of Systems in Pursuing Private Practice: Pursuing Private Practice began with no systems in place. Now, we use project management tools such as Trello and Asana to leverage systems to meet our overarching business goals.
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Adjusting for Different Learning Styles: Individuals on your team might have different learning styles. Being able to accommodate various learning styles to ensure effective communication and seamless execution is game-changing.
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The Impact of Systems on Business Growth: When you have systems in place that align with your business goals and meet your team’s communication needs, business growth can start to happen.
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Leveraging Visual & Auditory Communication: People learn differently, and using different visual and auditory systems can be extremely effective. Some people like things typed out, some learn best from videos, and others just need to hear it out loud.
We hope this encourages you to ask yourself, “How are the systems I have in place allowing me to take up space in business?” and “How can I make them better?” Systems can help you become the business owner you were meant to be.
Visit https://pursuingprivatepractice.com/ to learn more about Pursuing Private Practice
Follow us on Instagram! @pursuing.private.practice
Are you ready to lead with confidence and expand your impact? EXPAND is your path to stepping into the role of CEO, without sacrificing your self-care, boundaries, or integrity. This comprehensive business consulting program is designed for private practice owners ready to build a sustainable, scalable business. EXPAND gives you the tools, resources, and support to hire a team member and step into leadership. You will graduate working primarily in your zone of genius, delegating tasks that drain your energy, and communicating effectively when boundaries change. Learn more: https://pursuingprivatepractice.com/business-coaching/