427 July 4th! Entrepreneurship, Water Wells, and the Spirit of Liberty
Release Date: 07/04/2025
438 Innovative Water Treatment Chemistry with Matheus Paschoalino
Scaling UP! H2O
Can a carbon-negative, bio-based molecule replace legacy phosphonates and help you use less azole—without sacrificing corrosion performance? In this episode, host , welcomes Senior Business Development Manager and Microbial Control SME of , to unpack polyhydroxycarboxylic acids (PHCs) and how they’re changing cooling-water programs from the field up. We cover HEDP replacement in light-duty systems, azole enhancement in copper-challenged waters, a second-generation cut for heavy-duty heat flux, and PHC behavior with oxidizers and non-oxidizer biocides. From Bioforge to Basin:...
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437 Redefining HR: The Key to Talent & Culture in Water Treatment
Scaling UP! H2O
What if HR wasn’t the department you dreaded — but the partner that helped your team thrive? In this episode of Scaling UP! H2O, host Trace Blackmore welcomes , HR Director at , to explore how human resources can be a strategic driver of talent, culture, and profitability in the water treatment industry. Redefining HR’s Role Tia shares her journey into water treatment and how she built HOH’s HR department from the ground up. Instead of treating HR as a compliance function, she reframed it as a leadership partner—focused on employee connections, transparent...
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436 Raising the Bar: Legionella Management & Industry Standards
Scaling UP! H2O
With those words, Jemma Tennant highlights one of the most profound differences between Legionella management in Europe and the United States. In this episode of Scaling UP! H2O, host Trace Blackmore welcomes , Chair of the Water Management Society (WMSoc), to explore how legislation, enforcement, and professional training shape the fight against Legionella. Proactive Regulation and Duty of Care The UK treats Legionella as a foreseeable and preventable risk. Jemma explains how laws like the Health and Safety at Work Act and COSHH Regulations require mandatory Legionella risk...
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435 Optimizing Legionella Control Strategies with Dr. Vincenzo Romano Spica
Scaling UP! H2O
Legionella remains one of the most complex challenges for water professionals worldwide. How do we balance effective monitoring with realistic costs—and which strategies deliver true public health impact? In this episode, Trace Blackmore welcomes Head Public Health University of Rome "Foro Italico to explore new insights from his comparative research on Legionella control. Reframing Legionella Risk Dr. Spica explains why public health data increasingly points to Legionella pneumophila—not all Legionella species—as the primary concern for human health. He shares how...
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434 Encore Interview with Patsy Root
Scaling UP! H2O
“Rules written in a panic rarely stand the test of time.” In this encore episode, Trace Blackmore welcomes back , Senior Manager of Government Affairs at IDEXX Water and active member of the AWT Legislative and Regulatory Committee. Patsy brings global data, case studies, and clear recommendations for smarter Legionella regulation — and why a targeted focus on Legionella pneumophila can save both lives and resources. From Outbreaks to Proactive Policies Patsy unpacks a central truth: most regulations emerge reactively, often after a high-profile outbreak. Drawing on...
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433 Legionella Investigations and LIDO Technology
Scaling UP! H2O
What if preventing Legionella outbreaks wasn’t about adding more chemicals, but removing what the bacteria needs to survive? In this episode of Scaling UP! H2O, host Trace Blackmore talks with Dr. David Krause, Certified Industrial Hygienist, toxicologist, and founder of HC3, about his groundbreaking approach — LIDO (Legionella Inhibition by Deoxygenation). Legionella on the Rise Dr. Krause has investigated high-profile Legionella outbreaks and seen firsthand how current prevention strategies often fall short. Despite ASHRAE 188 standards, CMS requirements, and increasing water...
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432 Water Management Plans: Evolving Standards and Best Practices with Matt Freije
Scaling UP! H2O
"Just because you have a water management plan doesn’t mean it’s working." That’s the hard truth Matt Freije, founder and CEO of HC Info, delivers in this episode of Scaling UP! H2O. As the architect behind LAMPS — a leading cloud-based platform for water management programs — Matt joins Trace Blackmore to explore the critical evolution of water safety, compliance standards, and real-world implementation challenges facing facilities in 2025. Beyond the Binder: Water Management Plans That Actually Work In an era of heightened awareness and shifting regulations,...
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431 Legionella Awareness Month Kickoff!
Scaling UP! H2O
Are You Ready to Talk About Legionella? Every August, we dedicate an entire month to a topic that touches public health, liability, and the core of what water treaters do — yet it’s still misunderstood by many: Legionella. In this episode, Trace Blackmore kicks off Legionella Awareness Month by returning to the basics. Where did Legionella get its name? What makes it dangerous? And why is there still confusion between a water treatment program and a water management plan? Tracing It Back: History, Misconceptions, and Missed Conversations Trace opens with the 1976...
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430 PFAS Regulations and Technologies with Brian Liotta
Scaling UP! H2O
“The winning combination will include not just removal—but real destruction of PFAS.” - Brian Liotta PFAS: The Invisible Challenge Reshaping Water Treatment PFAS chemicals are everywhere—from consumer products to our bloodstream. But as regulations tighten, water treatment professionals must now evolve faster than ever. In this episode of Scaling UP! H2O, host Trace Blackmore speaks with , Director of Marketing and Product Development at , about the shifting regulatory landscape and the advanced technologies being developed to monitor, remove, and destroy PFAS compounds. ...
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429 The Life and Career of Jim Lukanich
Scaling UP! H2O
“You can’t learn it all in one year. You can’t even learn it all in ten.” That single statement from Jim Lukanich captures the spirit of this unforgettable episode. Returning to the for the first time since Episode 10, joins host to reflect on a remarkable 44-year career in the water treatment industry. From his early days at U.S. Steel to leading technical innovation at Buckman Laboratories, ChemCal, U.S. Water, and Kurita, Jim has been a force for mentorship, learning, and raising the bar in technical excellence. Building a Career, One Problem at a Time Jim...
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“Give Me Liberty or Give Me Death!” - Patrick Henry
Honoring Innovation, Freedom, and Small Business on the 4th of July
In this special Independence Day episode of Scaling UP! H2O, host Trace Blackmore brings you a rich blend of patriotism, professional insight, and entrepreneurial spirit. Opening with reflections on July 4th traditions—from fireworks to parades—Trace sets the stage for a compelling conversation with Jack Clark, Owner and Founder of 180 Water. As the water industry faces growing demand and generational turnover, Jack offers a bold solution: a replicable franchise model designed to preserve institutional knowledge and sustainably expand access to clean water.
A Rancher Turned Water Well Visionary
Jack shares his origin story, from growing up on a ranch in Montana to launching a water well drilling company that now spans multiple states. What started with a neighbor’s influence and a deep respect for self-reliance evolved into a career in well drilling—and eventually, a scalable business framework. Jack walks us through the unique challenges of finding water in fractured rock regions and explains how field wisdom, data monitoring, and humility define success.
Franchising in the Water Sector: Solving the Knowledge Drain
As the industry grapples with aging experts nearing retirement, 180 Water is addressing a critical issue: the loss of operational and geological expertise. Jack reveals how his team is onboarding retiring professionals as equity partners to serve as regional hubs, blending mentorship with modern operations. Their approach enables local ownership, data collection, and scalable customer service, while preserving regional nuances in well drilling.
Lessons in Leadership, Accountability, and Resilience
Jack emphasizes that real growth stems from reflection, mentorship, and integrity. He discusses how accountability—rooted in ranch life—translates into transparent client relationships, responsible site practices, and support systems that empower franchisees. His goal? To build a network of highly trained, values-aligned professionals who ensure the longevity and safety of our groundwater resources.
The Spirit of Liberty: Patrick Henry’s Enduring Speech
In a moving tribute to Independence Day, Trace closes the episode with a complete reading of Patrick Henry’s “Give Me Liberty or Give Me Death” speech. Listeners are reminded of the courage it takes to challenge the status quo and the unifying power of respectful discourse—values that echo through today’s challenges in water, business, and beyond.
Final Takeaway
This episode isn’t just about wells—it’s about vision, responsibility, and the courage to lead. Jack Clark’s journey inspires water professionals to think bigger, act with purpose, and consider scalable solutions to systemic industry issues.
Be sure to check our events page for upcoming water conferences and symposiums to continue growing your expertise.
Stay engaged, keep learning, and continue scaling up your knowledge!
Timestamps
02:20 - Trace Blackmore shares his warm greetings to Scaling UP! Nation this 4th of July!
07:27 - Upcoming Events for Water Treatment Professionals
10:37 - Water You Know with James McDonald
12:53 - Introduction with Jack Clark of 180 Water
18: 07 - Jack transitioned from expansion by employment to a franchise model
Quotes
Jack Clark:
“If you don’t get your chores done on the farm, things don’t eat. And so it’s important to make sure that you can be counted on.”
“I was sending my best guys to the worst projects, my worst guys to the best projects—and no one was happy.”
“You know how to run your business. You were successful at that. But we want to help you scale it with support and mentorship.”
“There’s not a perfect science to well drilling. Sometimes you find the water. Sometimes you don’t. But that’s the responsibility we take on.”
Trace Blackmore:
“I really believe that the backbone of our country is small business and entrepreneurship.”
“I hope we realize we have way more in common than we do differences—and that we enter conversations with curiosity instead of judgment.”
Connect with Jack Clark
Phone: +406 465 4791
Email: [email protected]
Website: 180 Water
LinkedIn: 180 Water: Overview | LinkedIn
Click HERE to Download Episode’s Discussion Guide
Guest Resources Mentioned
Scaling UP! H2O Resources Mentioned
AWT (Association of Water Technologies)
Scaling UP! H2O Academy video courses
Water You Know with James McDonald
Question: How many ppm of sodium sulfite does it take to react with one ppm of oxygen?
2025 Events for Water Professionals
Check out our Scaling UP! H2O Events Calendar where we’ve listed every event Water Treaters should be aware of by clicking HERE.
