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448 2025 Halloween Special

Scaling UP! H2O

Release Date: 11/05/2025

460 Building Boiler Talent: Fundamentals, Online Training, and Better Partnerships with Eric Johnson show art 460 Building Boiler Talent: Fundamentals, Online Training, and Better Partnerships with Eric Johnson

Scaling UP! H2O

Boilers can feel intimidating the first time you step into a boiler room—the heat, the noise, the pressure gauge, and the weight of knowing that mistakes can be costly. Trace Blackmore opens with a reminder that boilers deserve respect, not fear—and that learning fundamentals is how you replace mystique with clarity.  The talent gap behind the boiler room door , Founder and CEO of , explains why boiler expertise is becoming harder to replace. He points to the shrinking pipeline of boiler-trained technicians—historically strengthened by Navy steam...

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459 From Wastewater to Resource: Water Reuse with Dr. Veronika Zhiteneva show art 459 From Wastewater to Resource: Water Reuse with Dr. Veronika Zhiteneva

Scaling UP! H2O

Industrial water professionals are increasingly pulled into conversations about scarcity, resilience, and “where the next gallon comes from.”  , CEO and Co-founder of  frames water reuse as an implementation challenge more than a technology gap—and explains where the practical starting points are when the scope feels overwhelming.   Moving reuse forward when the technology already exists  Waterloop Solutions was founded to accelerate implementation: clarifying end-use quality, identifying post-treatment needs on the back end of...

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458 Hiring Olympics and High-Performance Culture with J.D. Roth show art 458 Hiring Olympics and High-Performance Culture with J.D. Roth

Scaling UP! H2O

"Stay curious. And you only have one reputation. Guard it with your life." Hiring for judgment, not just rehearsed confidence   Industrial water treatment is full of decisions made with incomplete data—on sites, with customers, and inside the business. (Managing Director and Co-owner of ) builds his hiring around that reality. His aim is straightforward: protect the team and the culture by selecting people who can think, collaborate, and lead under pressure. JD frames the organization as a group of people choosing to work toward a common goal: building a better future for...

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457 2026: A New Year with New Intentions show art 457 2026: A New Year with New Intentions

Scaling UP! H2O

 Trace Blackmore opens 2026 with a practical reset: how to plan with urgency, sharpen the fundamentals that make troubleshooting easier, and use the tools around this podcast to keep your development moving all year. The 12-Week Year: urgency you can use Annual goals often feel “far away” until December forces focus. The 12-week year flips that dynamic by treating each quarter like a year—creating urgency sooner and giving you four chances to reset and improve. Trace walks through the structure: start with a vision (he uses a three-year example), then choose 3–5 tactical...

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456 The 12 Days of Scaling UP! H2O 2025 show art 456 The 12 Days of Scaling UP! H2O 2025

Scaling UP! H2O

 A year-end recap is more than a highlight reel—it’s a practical reset. In this New Year episode, Trace Blackmore walks through 2025 using a “12 Days of the Scaling Up Nation” format, tying together performance, community growth, listener engagement, and the sponsor support that keeps the podcast and its companion tools available at no cost.   Year-end by the numbers   Trace explains how he used to track every stat closely—and how that shifted into an unhealthy measure of self-worth—so the team now uses numbers as feedback, not validation. He notes the...

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455 Mentors, Mindset, and the CWT: Owning Your Water Career with Nella Fergusson  show art 455 Mentors, Mindset, and the CWT: Owning Your Water Career with Nella Fergusson 

Scaling UP! H2O

 “So one thing I never do is try to start giving remediation or advice before I truly have understood and diagnosed the problem.”  Mentorship and certifications don’t replace experience—but they can accelerate it when paired with the right mindset and a disciplined approach to learning. (District Manager, Southern California, ), lays out what “growing up” in industrial water treatment actually looks like: repeated exposure to real problems, strong diagnostic habits, and a willingness to keep learning long after year one.  Learning that keeps...

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454 Water Recycling, Innovation, and Industry Wisdom with Dr. Kelle Zeiher show art 454 Water Recycling, Innovation, and Industry Wisdom with Dr. Kelle Zeiher

Scaling UP! H2O

 Industrial cooling is one of the biggest levers industrial facilities can pull on water use—and it’s getting harder to ignore as data centers and other high-heat operations grow. Returning guest  (Project Manager at ) breaks down what water reuse looks like when you move past slogans and into the realities of pretreatment, concentrate management, footprint, and cost.  Cooling water reuse: the scale of the opportunity  Dr. Zeiher reframes “drought” beyond rainfall, emphasizing aquifer recharge and the limits of focusing only on household restrictions. She...

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453 Water Risk, Governance, and Community Engagement with Dr. Annette Davison show art 453 Water Risk, Governance, and Community Engagement with Dr. Annette Davison

Scaling UP! H2O

Industrial water professionals sit at the intersection of risk, regulation, and community trust. In this episode, (“the water risk doctor”) joins Trace Blackmore to show how disciplined governance, clear supply chain thinking, and community engagement can turn fragmented water systems into coherent, defensible risk management frameworks.  Water risk from source to customer  Annette starts with a simple question most customers never ask: “Where’s your water coming from?” She walks through a conceptual supply chain from source to end point—collection, transfer, treatment,...

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452 UV Innovation and Whole-Building Water Safety with Ron Blutrich show art 452 UV Innovation and Whole-Building Water Safety with Ron Blutrich

Scaling UP! H2O

 Entamoeba histolytica nearly ended Ron Blutrich’s scientific career. Instead, it pushed him to rethink how we protect people in multi-family buildings, senior facilities, and dense urban centers from invisible microbiological risks in their drinking water. In this episode, he joins host Trace Blackmore to unpack what whole-building UV can (and can’t) do for Legionella, biofilm, and real-world water safety.  When One Bad Cup of Water Redefines a Career  In the middle of his PhD in molecular genetics, Ron drank from an under-sink reverse osmosis tap at an Airbnb and...

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451 Building a Culture of Innovation and Customer Service with Frank Lecrone show art 451 Building a Culture of Innovation and Customer Service with Frank Lecrone

Scaling UP! H2O

What happens when you build a company around one niche, listen obsessively to customers, and never stop improving? In this episode, host Trace Blackmore finally sits down for a full-length conversation with , Founder, President, and CEO of . What started in a small 60' x 60' space in Hanover, Pennsylvania, with three employees, maxed-out credit cards, and endless Staples runs has grown into a 300+-person organization serving industrial water professionals around the world.   Frank shares how AquaPhoenix became “the booth everyone wants to be next to” at...

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More Episodes

Holidays don’t usually line up with release day—but this year they did. In this Halloween special, Trace uses the horror-movie trope of the “scary boiler room” to deliver practical, field-tested reminders for safer sampling, clearer thinking, and better decisions in high-heat, low-light spaces.

 

Boiler Rooms, Myths, and Real Risks 

From Nightmare on Elm Street to Tower of Terror, pop culture loves dim steam, tight corridors, and clangy pipe-labyrinths. Trace contrasts that imagery with what matters to pros: light, ventilation, a stable work surface, and time for observation. He urges listeners to advocate for basics—task lighting, a table, and smarter workflow—so test results are usable, repeatable, and defensible. 


Sampling That Won’t Scare Your Data
 

Sampling isn’t the job—thinking is. Trace reviews essentials: collect safely (sample coolers when available), fill bottles with no headspace, cool samples to about “hand-holdable” (~100°F) before running tests, and remember temperature and prep sensitivities—especially sulfite tests that use starch. Poor cooling “cooks the potatoes,” skewing readings. Tie every test to a hypothesis about system behavior; use results to prove or disprove what you think is happening. 


Observation > Automation
 

Don’t just grab a bottle and walk. Log pressures and temperatures (DA/FT), verify blowdown practices (including surface blow and any cooling devices), check the sample cooler, and review boiler logs. Pair disciplined observation with testing so numbers have context. 


Stretch Past the “Butterfly Line”
 

Halloween also prompts a leadership challenge: if you haven’t felt “butterflies” lately, are you still stretching? Trace revisits public-speaking growth, previews his AWT presentations (presenting craft, Start With Why, Working Genius, and processes), and encourages pros to reframe nerves as excitement on the way to competence. 

Make the boiler room less cinematic and more professional. Better lighting, better setup, and hypothesis-driven testing produce better calls—and better outcomes for customers. 

Listen to the full conversation above. Explore related episodes below. Stay engaged, keep learning, and continue scaling up your knowledge! 

 

Timestamps

07:05 - Why Hollywood loves boiler rooms 

10:10 — Disney’s Tower of Terror queue through a “boiler room” and hidden Mickeys 

13:31 – Don’t just sample – Observe 

15:02 - Safety first: sample coolers when available; protect yourself from burns 

35:21 - Water You Know with James McDonald 

47:05 – Halloween Throwback 

 

Connect with Scaling UP! H2O 

Website:  www.scalinguph2o.com 

LinkedIn: https://www.linkedin.com/company/scalinguph2o/ 

YouTube: Scaling Up! H2O Podcast - YouTube 

 

Scaling UP! H2O Resources Mentioned 

AWT (Association of Water Technologies)

Annual Convention and Exposition 2025 

Scaling UP! H2O Academy video courses 

Submit a Show Idea

Start with Why Ted Talk 

The Rising Tide Mastermind 

The Hang

Ep 166 The One Where We Celebrate Halloween 

Ep 325 Rising Together: Conquering Challenges through Collective Support 

Ep 427 July 4th! Entrepreneurship, Water Wells, and the Spirit of Liberty 

 

Water You Know with James McDonald 

Question: What is the pressure of a fluid called that's measured relative to "atmospheric" pressure?
 

2025 Events for Water Professionals 

Check out our Scaling UP! H2O Events Calendar where we’ve listed every event Water Treaters should be aware of by clicking HERE. 

 

Rising Tide Mastermind, Scaling UP! H2O, Podcast, Water Treater, Industrial Water Treatment