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How Service Business Owners Use AI Voice Agents to Replace CSRs & Book 75% of Calls - Nathan Keller

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Release Date: 08/27/2025

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Welcome to the Service Business Mastery Podcast!

Visit our website for more episodes and insights! https://www.servicebusinessmastery.com

 

In this episode of the Service Business Mastery podcast, Tersh Blissett and Josh Crouch talk with Nathan Keller of Free2Grow about replacing human call answering with AI voice agents. Nathan shares how AI can sound real, run 24/7, cut costs, and boost bookings, while stressing the importance of proper setup to win customer trust and drive growth.

 

In this episode, here's what you can expect to learn: 

  1. How AI voice agents can answer calls anytime and boost bookings.

  2. Why older customers can enjoy AI when itโ€™s set up the right way.

  3. The value of training and testing to make AI work well.

  4. How AI frees your team to focus on higher-value tasks.

  5. Why using smart tech can save money and grow your business.

 

Timestamps โฐ

[02:50] - Episode Intro & Meeting Nathan Keller

[03:57] - From Human Answering to AI Voice Agents

[07:52] - Challenges and Mindset in Making the Switch

[10:03] - Call Quality Issues with Human Answering

[12:19] - How Older Clients React to AI Calls

[16:47] - Customer Stories Mistaking AI for Real People

[21:07] - Key Differences Between Free2Grow and Others

[28:08] - AI Staying Calm with Angry Customers

[34:42] - Mindset Shift Needed for AI Adoption

[36:30] - Why AI Wonโ€™t Replace All Human CSRs

[51:11] - Outbound AI Calls and Legal Rules

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